What ScrivenerVirgin does

ScrivenerVirgin is a sole-proprietorship writing-education and self-editing platform founded in 2015 by Anne Rainbow and operated from Thurlestone, Devon, United Kingdom. The business sells a proprietary 10-step self-editing methodology called RedPen, codified in a self-published ebook ('EDITING The RedPen Way') and delivered through a portfolio of online courses (£25–£45 per module), one-on-one mentoring sessions (£60–£95), Zoom-based creative writing workshops (Nine Online subscription tiers at £105–£270 and Wednesday Writers Online), and a twice-yearly residential retreat at Hope Cove Cottage Hotel in Devon priced at £395 per writer. The technology stack is a standard WordPress site with the RedPen Path forum, LearnDash for course delivery, Zoom for live sessions, Fluent CRM for customer communications, and Calendly for booking. Distribution relies on organic blog traffic, affiliate relationships with Scrivener (Literature & Latte) and ProWritingAid, Amazon book sales, and word-of-mouth within the UK and international writer communities.

Name

ScrivenerVirgin

Legal name

Anne Rainbow

Website

https://scrivenervirgin.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

ScrivenerVirgin is a UK-based sole proprietorship run by Anne Rainbow that sells self-editing courses, mentoring, workshops, and residential retreats to aspiring and intermediate fiction and memoir writers using a proprietary 10-step RedPen methodology.

Ownership category

akta.pro rank

Product category

Writing Education and Self-Editing Coaching

NAICS

Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online & Hybrid Creative Writing Workshops (EDAMAMAL)

akta.pro secondary industries

Writing Retreats & Intensive Bootcamps (EDAMAMAK), Writing Skills & Composition Enrichment (EDAMAJAC), Writing Critique Groups & Peer Workshops (EDAMAMAJ)

Keywords

• Writing self-editing courses
• Scrivener software training
• Creative writing workshops
• Writing mentoring services
• Self-publishing guidance

Headquarters

HQ city

Thurlstone

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Book Sales: One-time purchase of EDITING The RedPen Way e-book at £2.99
2. Online Courses: Self-paced RedPen Editing courses ranging from £25-£45 for individual modules
3. Mentoring Services: One-on-one RedPen Mentoring sessions at £95 per session, including manuscript review and editing guidance
4. Writing Retreats: In-person retreats at Hope Cove Cottage Hotel - £395 for writers (includes 15 hours of group sessions) and £175 for non-writer companions
5. Group Workshops: Nine Online membership (3 terms of Zoom sessions) priced at £270 for 9 sessions; individual Zoom workshops at £30
6. Affiliate Commissions: Revenue from affiliate links to Scrivener software, ProWritingAid, and recommended books

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

ScrivenerVirgin is a writing-education platform run by Anne Rainbow that teaches writers how to use Scrivener software and self-edit their manuscripts via the proprietary RedPen 10-step methodology. It delivers this through a self-published ebook, online editing courses, one-on-one mentoring, weekly Zoom workshops, subscription-based peer-review groups, and in-person residential retreats held in Devon, UK.

Product overview

ScrivenerVirgin is a multi-product writing education and support platform operated by Anne Rainbow. The core offering centers on the RedPen self-editing methodology, delivered through a combination of the EDITING The RedPen Way ebook, RedPen Mentoring one-on-one services, and RedPen Editing online courses. Writing instruction is further supported by Wednesday Writers Online (creative writing workshops via Zoom) and Nine Online (reading/review sessions with peer feedback). The platform also offers in-person Hope Cove Writers' Retreats at the Cottage Hotel in Devon, free RedPen Write-In sessions, and a Scrivener training blog with a free 14-day email course. All services are accessible through a community forum (RedPen Path) that replaced Facebook group activities in early 2025.

Differentiator

Problem solved

Functional benefit

Brands

• RedPen Editing: Self-editing methodology and courses taught by Anne Rainbow, including a 10-step editing cycle.
• EDITING The RedPen Way
• Wednesday Writers Online
• Nine Online
• Hope Cove Writers' Retreat
• RedPen Mentoring
• Simply Scrivener Special
• RedPen Talking Shop
• Artists on Air

Products and services

• EDITING The RedPen Way A £2.99 self-editing guide ebook that teaches individual writers a 10-step process for self-editing their manuscripts using the RedPen methodology.
• RedPen Editing Courses A series of self-paced online editing courses covering Balance, Punctuation, Word Choices, Pruning, Dialogue, and People/Places/Props, priced £25-£45 per course, for individual writers seeking structured self-editing training.
• RedPen Mentoring One-on-one mentoring at £95 per session in which Anne Rainbow provides personalised manuscript review, editing guidance, and self-publishing support for individual writers.
• One-on-One Support Options Personalised Zoom sessions covering Simply Scrivener Special (Scrivener software help) and RedPen Editing JustUs (editing support), priced £60-£95 per session.
• Hope Cove Writers' Retreats
• Wednesday Writers Online
• Nine Online
• RedPen Talking Shop

Quantifiable outcome

• 10-step editing methodology transforms overwhelming task into manageable process
• +1 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core.

• Literature & Latte (Scrivener)coreTechnology or IntegrationScrivenerVirgin is built around teaching the Scrivener writing software; Anne uses Scrivener for all her own writing and recommends it through affiliate links
• Cottage Hotel, Hope CovecoreStrategic or Co-development PartnerVenue partner for twice-yearly writing retreats; writers book accommodation directly with hotel at special rate
• Kerry Hadley-PrycecoreOthersFreelance presenter for Wednesday Writers Online workshops; PhD in Creative Writing, published novelist, teaches at Arvon Writers' Centre

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Reedsy: Marketplace and content platform for self-publishing authors, offering free learning resources, an editor/professional marketplace, and writing tools. Comparable as a destination for self-editing and self-publishing knowledge, though much broader in scope.
• MasterClass: Subscription streaming platform featuring celebrity-taught courses across creative disciplines including writing (e.g., Neil Gaiman, Margaret Atwood). Comparable as a premium creative-writing educational offering, though broad across many categories.
• Skillshare: Subscription-based online learning marketplace with a creative-writing category including self-editing and craft courses taught by independent authors. Compares as a host of creative writing education, though as part of a much broader skills catalog.

Direct peers

• The Write Practice: Online community and writing education site with paid courses, critique groups, and writing prompts for novelists. Compares on the community-plus-courses model serving emerging fiction and memoir writers.
• Arvon Foundation: UK charity running residential creative writing courses and retreats with published authors as tutors. Compares on the residential retreat and creative writing workshop format, though operating at much larger scale and as a non-profit.
• Jane Friedman: Editor-turned-author-educator offering books, courses, workshops, and a blog on writing craft, editing, and publishing. Compares as a solo expert-led platform targeting the same self-publishing and writing-craft educational market.
• Jericho Writers: UK-based online school offering writing courses, editing programs, mentoring, and critique groups for self-publishing and traditionally-publishing fiction writers. Closely comparable product mix (courses + mentoring + community) targeting the same Scrivener-using, self-editing-focused fiction writer persona.
• Self-Publishing School: Chandler Bolt's online education platform teaching authors to write, edit, and publish their own books, including courses on self-editing and marketing. Directly comparable one-person-built course business operating in the self-publishing education space.

Others

• ProWritingAid: AI-assisted editing software and education provider for writers. Comparable as a hybrid tool-plus-education play in the self-editing space, and an active affiliate partner of ScrivenerVirgin.
• Literature & Latte (Scrivener): Developer of the Scrivener writing software around which ScrivenerVirgin's training business is centred. Compares as the platform ecosystem the company is built on top of, and its primary affiliate partner.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/scrivenervirgin
• LinkedInlinkedin.com/company/scrivenervirgin

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ScrivenerVirgin