What RacerTV does

RacerTV is a digital video streaming platform that delivers live race coverage, on-demand video, and television-style programming for off-road motorsports. The platform specializes exclusively in motocross, GNCC (Grand National Cross Country) racing across bikes, ATVs, and UTVs, the Bagger Racing League, amateur motocross events including AMA Amateur Nationals at Loretta Lynn's and the Ricky Carmichael Daytona Amateur Supercross, and supporting programs such as The Racer X Show and Behind The Bars. Content is produced for a consumer audience of off-road motorsports enthusiasts who lack access to such coverage on mainstream sports networks.

The underlying technology is a web-based digital video streaming platform operating at racertv.com, with no disclosed mobile application, public API, or proprietary SDK. Live streams and on-demand archives are organized into per-series product verticals (e.g., GNCC Live, Bagger Racing League, Amateur Motocross). Distribution combines self-serve web streaming on the owned platform with integration into FloRacing for select GNCC live events, and broadcast syndication of GNCC full episodes on NBC Sports and MAVTV. Audience acquisition is driven by organic social channels (Twitter, Facebook, Instagram) and RSS feed syndication by category.

RacerTV operates as a subsidiary of FloSports, a digital sports streaming platform that holds over 600 rights agreements and streams more than 55,000 live events annually. RacerTV's revenue model is anchored in the FloSports subscription ecosystem (recurring subscription), supplemented by direct advertising sales ([email protected]). The company is privately held, headquartered at 122 Vista Del Rio Drive in Morgantown, West Virginia, and operates with 1-10 employees.

Name

RacerTV

Legal name

RacerTV

Website

https://racertv.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

RacerTV is a digital video streaming platform offering live race coverage and on-demand content for off-road motorsports (motocross, GNCC, ATV, UTV, Bagger Racing League), serving motorsports enthusiasts as a subsidiary of FloSports.

Ownership category

akta.pro rank

Product category

Motorsports Streaming

NAICS

Television Broadcasting Stations (516120), Other Spectator Sports (711219)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Motorsports Media Rights & Broadcasting (Series-Owned/Controlled) (MPAKAGAF)

akta.pro secondary industries

Motorsports Fan Engagement & Membership Programs (Series/Team-Owned) (MPAKAGAI), Motorsports Events (F1, NASCAR, Rally, Moto) (MPAGAMAD)

Keywords

• Live motorsports streaming
• Off-road racing video
• Digital sports media
• Motorsports on-demand
• Racing content platform

Headquarters

HQ city

Morgantown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel

Revenue model

1. Digital Content Platform: RacerTV generates revenue through digital streaming of motorsports content. The platform is affiliated with FloSports, a subscription-based streaming service, suggesting a freemium or subscription model where some content is freely accessible while premium coverage may require FloSports subscription.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

RacerTV is a digital video streaming service that provides live and on-demand coverage of off-road motorsports events, including race broadcasts, replays, highlights, and supporting editorial content. It operates as a vertical within the FloSports streaming network, distributing off-road racing programming to motorsports fans.

Product overview

RacerTV is a digital video streaming platform for off-road and motocross sports, offering live race coverage, on-demand videos, and television-style shows. The platform operates as part of the FloSports network and provides content through its website and via FloRacing for certain GNCC events. The core product portfolio includes live racing coverage of GNCC (Grand National Cross Country) events across bikes, ATVs, and UTVs; amateur motocross events including Loretta Lynn's and the Ricky Carmichael Daytona Amateur Supercross; the Bagger Racing League; and ATV Pro Motocross Championship coverage. Supporting content includes original shows like The Racer X Show and Behind The Bars, as well as specialty events like Spring A Ding Ding and Mini O's. RacerTV distributes content through live streams, video archives, and broadcast episodes on NBC Sports and MAVTV.

Differentiator

Problem solved

Functional benefit

Brands

• Bagger Racing League: Motorcycle racing series featuring bagger-style motorcycles, also known as Drag Specialties Battle of the Baggers
• GNCC Live
• Ricky Carmichael Amateur Supercross
• Loretta Lynn's Remastered
• Mini O's
• Spring A Ding Ding

Products and services

• RacerTV Streaming Service Live and on-demand digital video streaming service dedicated to off-road motorsports events, including race broadcasts, replays, highlights, and related editorial content distributed through the FloSports network for motorsports fans.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• FloSportscoreStrategic or Co-development PartnerRacerTV is affiliated with FloSports, a leading digital sports streaming platform. FloSports serves as the parent technology platform, providing infrastructure for streaming and rights management. RacerTV.com is described as the home of live coverage for GNCC races within the FloSports ecosystem. FloSports holds over 600 rights agreements with organizations including NASCAR and streams more than 55,000 live events annually.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Vital MX: Long-running motocross-focused media site providing news, video, and race coverage of amateur and pro motocross events. Directly comparable audience (motocross enthusiasts) and content mix (race video, event coverage, athlete features) to RacerTV's motocross vertical.
• Cycle News: Long-standing motorcycle racing news and video outlet covering motocross, supercross, and off-road events. Comparable as a motorcycle-racing-focused digital media brand targeting the same enthusiast audience with video event coverage.
• MotoAmerica: Sanctioning body and media property for professional motorcycle road racing in the US, producing its own live streaming, video content, and event coverage. Comparable as a motorcycle-racing-focused digital media operation targeting a dedicated motorsports audience.
• FloRacing: Sister platform under the FloSports parent focused on live streaming of grassroots and professional motorsports events including dirt track racing, sprint cars, and late models. Directly comparable as a motorsports-specialized streaming destination integrated within the same FloSports subscription ecosystem.
• Dirt Rider: Off-road and dirt bike focused media outlet producing video content, race coverage, and bike reviews. Comparable as a digital content platform serving the same off-road motorsports enthusiast base that RacerTV targets.
• ProMotocross: Official site of the AMA Pro Motocross Championship featuring live timing, video coverage, and event content for professional motocross. Directly comparable as a destination for live race video and event coverage in the motocross vertical.

Others

• GNCC Racing: Official site of the Grand National Cross Country Series — the property whose coverage anchors RacerTV's content portfolio. Relevant as an ecosystem partner/sanctioning body whose rights directly drive RacerTV's traffic and differentiation.

Broad incumbents

• MotorTrend: Established automotive and motorsports media brand producing TV programming, video content, and event coverage across racing categories. Relevant as a broader incumbent in motorsports video content with overlapping audience in off-road and powersports.
• FloSports: Parent company operating a broader portfolio of subscription sports streaming verticals (wrestling, cycling, track & field, etc.) alongside motorsports properties. Relevant as the broader incumbent in the underserved-sports streaming space and the infrastructure provider for RacerTV.

Regional players

• MAVTV: US cable motorsports channel that distributes some RacerTV content (GNCC on TV), serving as both a partner and an adjacent video distribution channel for motorsports fans. Comparable as a destination for motorsports video content in the US market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/RacerTV
• Facebookfacebook.com/racertv
• Instagraminstagram.com/RacerTV
• LinkedInlinkedin.com/company/racertv

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RacerTV