Vergers St-Paul

What Vergers St-Paul does

Vergers St-Paul Inc. is a privately held, family-owned apple producer and packager headquartered at 195 Rue Principale E, Saint-Paul-d'Abbotsford, Quebec. Its core operation consists of cultivating apples, selecting premium lots, and operating pre-classification and packaging facilities that deliver fresh, firm apples year-round under the proprietary "Les Croquantes" brand. Products are sold through Quebec retail grocery stores and directly to consumers via recyclable 2lb packaging; no digital direct-to-consumer e-commerce is evidenced.

The Les Croquantes product line is segmented into four color-coded sub-brands by flavor profile: Les Sucrées (sweet varieties including Empire and HoneyCrisp, fuchsia packaging), Les Acidulées (tangy McIntosh, yellow), Les Aromatiques (Spartan, Gala, Ambrosia, blue), and Les Petites Croquantes (small-caliber apples in green packaging targeting school lunchboxes). The company operates a multi-step quality selection process — plot/lot identification, partner requirements, firmness testing, and taste testing — with only premium lots carrying the Les Croquantes brand. The company holds CanadaGAP certification for Production and Packaging of Apples (Option C), a food-safety credential required by major Canadian grocers.

The business is operated by four family members filling production/operations, marketing, human relations, and generalist functions. The company has no disclosed funding, no external investors, and no parent organization. Marketing is limited to social media and a brand website. Geographic reach is confined to Quebec, with no evidence of cross-provincial, national, or export distribution. Operating model is essentially that of a small-scale branded grower-packer reliant on retail grocery channel partners in its home province.

Name

Vergers St-Paul

Legal name

Vergers St-Paul Inc.

Website

https://vergerstpaul.ca

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Vergers St-Paul is a family-owned Quebec apple producer and packager that sells premium apples under the "Les Croquantes" brand through Quebec retail grocery stores in recyclable 2lb, color-coded packaging across four flavor sub-brands.

Ownership category

akta.pro rank

Product category

Fresh Apple Production and Packaging

NAICS

Fruit and Vegetable Retailers (445230), Fresh Fruit and Vegetable Merchant Wholesalers (42448)

SIC

Retail-Grocery Stores (5411), Wholesale-Groceries, General Line (5141)

akta.pro primary industry

Produce Markets & Greengrocers (CRAHAHAA)

Keywords

• Branded fresh apples
• Apple production Quebec
• Fruit packaging services
• Premium apple packaging
• Apple classification sorting

Headquarters

HQ city

Saint-paul-d'abbotsford

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Revenue model

1. Apple Sales: Revenue generated from cultivating, packing, and selling premium apples under the Les Croquantes brand. Products include three main flavor profiles (sucrées/acidulées/aromatiques) plus Petites Croquantes for school children. Apples are sold through retail distribution channels in Quebec.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Vergers St-Paul is a Quebec-based family apple producer and packer that cultivates, pre-classifies, and packages its own apples under the Les Croquantes brand. The company produces color-coded, flavor-segmented 2lb recyclable flow-pack apple offerings (Les Sucrées, Les Acidulées, Les Aromatiques, and Les Petites Croquantes) sold through Quebec grocery retailers and school nutrition programs.

Product overview

Vergers St-Paul offers Les Croquantes as its primary branded apple product line. The product is cultivated and carefully selected for crunchiness, firmness, and flavor, packaged in a recyclable 2lb format. The Les Croquantes brand encompasses four distinct sub-product lines differentiated by flavor profiles and color-coded packaging: Les Sucrées (sweet varieties in fuchsia), Les Acidulées (tangy in yellow), Les Aromatiques (aromatic in blue), and Les Petites Croquantes (small-caliber apples in green packaging for school lunchboxes). Each variety features specific apple types including Empire, HoneyCrisp, McIntosh, Spartan, Gala, and Ambrosia.

Differentiator

Problem solved

Functional benefit

Brands

• Les Croquantes: A branded apple product line offered in recyclable 2lb packaging. Features three flavor varieties: Sucrées (Empire, HoneyCrisp), Acidulées (McIntosh), and Aromatiques (Spartan, Gala, Ambrosia). Also includes Petites Croquantes for school lunch boxes.

Products and services

• Les Sucrées Sweet-flavor apple variety from Vergers St-Paul sold under the Les Croquantes brand in 2lb recyclable flow-pack packaging, designed for Quebec consumers seeking sweeter apple options at retail.
• Les Acidulées Tart-flavor apple variety from Vergers St-Paul sold under the Les Croquantes brand in 2lb recyclable flow-pack packaging, designed for Quebec consumers seeking tangy apple options at retail.
• Les Aromatiques Aromatic-flavor apple variety from Vergers St-Paul sold under the Les Croquantes brand in 2lb recyclable flow-pack packaging, designed for Quebec consumers seeking aromatic apple options at retail.
• Les Petites Croquantes Smaller-format apple offering from Vergers St-Paul in 2lb recyclable flow-pack packaging, targeted at Quebec school nutrition programs as a healthy snack option.

Quantifiable outcome

• Fresh, crispy apples delivered year-round without compromise

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• CanadaGAP ProgramcoreOthersVergers St-Paul is certified conformant to the CanadaGAP program for Production and Packaging of Apples (Option C), demonstrating adherence to food safety and quality standards for their apple operations.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Lassonde Industries: Canadian fruit-based beverage and food manufacturer with retail grocery penetration, comparable as a Canadian branded fruit-products supplier to grocers, though operating in a different category.
• Stemilt Growers: Large U.S. apple grower, packer, and marketer with branded apple programs (e.g., Rave, Piñata); comparable in branded apple packaging and retailer relationships but at substantially greater scale.
• JAZZ Apples (Enza): Globally branded apple program with club varieties and licensed growers; comparable in premium, branded apple marketing to retail consumers, though at a global scale Enza operates.

Emerging players

• Crunch Pak: U.S. producer of pre-cut, packaged apple slices for retail and foodservice; comparable in the packaged, value-added fresh-apple category but operating at a much larger scale and broader geographic reach.

Direct peers

• BC Tree Fruits: British Columbia tree-fruit grower and packer supplying Canadian grocers; comparable in cultivation, packaging, and retail-grocery distribution, though at considerably larger scale.
• Vergers Paul Jodoin: A family-run Quebec apple grower and packager with its own branded lines, directly comparable to Vergers St-Paul on cultivation, packaging, and Quebec retail distribution.
• Algoma Orchards: Ontario-based apple grower, packer, and branded apple producer (e.g., Honeycrisp), offering a comparable vertically integrated cultivation-and-packaging model for Canadian retailers.
• Vineland Growers' Co-operative: Ontario fruit grower and packer cooperative serving retail and foodservice, comparable in upstream-packaging operations and Canadian retail customer base.
• Martin Farms: Ontario apple producer operating a farm and packing facility serving retail, directly comparable in grower-packer structure and Canadian grocery distribution.
• Laprise Packing House: Quebec apple packer with controlled-atmosphere storage and retail distribution, comparable in core packhouse operations and Quebec retail customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/vergerstpaul
• LinkedInlinkedin.com/company/vergers-st-paul-inc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vergers St-Paul