The Duke Golf B.v.

What The Duke Golf B.v. does

The Duke Golf B.V. operates an exclusive members-only business club in Nistelrode, North Brabant, Netherlands, targeting Dutch entrepreneurs and corporate professionals. Founded in 1980 by Karel van Eerd following inspiration from a Scottish golf vacation, the company was originally established as Company Club 'De Hooge Vorssel' in the 1990s on the current Nistelrode estate and rebranded as The Duke Business Club in 2014. The business remains family-controlled by the Van Eerd family under a Dutch B.V. structure with no external institutional ownership.

The integrated offering centers on an 18-hole championship golf course ranked among the top courses in the Netherlands by Leading Courses, complemented by 18 luxury 70+ m² suites (The Duke Suites) with 24/7 butler service and Auping boxspring beds, fine dining at Restaurant The Charles (led by Executive Chef Jack Blackwell), the Royal Duke event venue, conference and meeting facilities, and a wellness and fitness center equipped with Technogym equipment. Technology integration centers on TrackMan Range golf ball tracking with virtual golf, practice, and entertainment software, including a digitized version of The Duke's own course for play at other facilities. Adjacent services include The Duke Golf Academy (custom lessons and packages), Stay-Play-Dine hospitality bundles from €595 for two persons, and customizable Business Experience arrangements for corporate events.

The revenue model blends recurring subscription revenue from four corporate membership tiers (Executive Business €9,500/yr, Young Business €4,750/yr, Next Generation €1,850/yr, Partner €1,850/yr, all excluding VAT) with one-time revenue from green fees, suite packages, fine dining prix-fixe menus (€365-€550 for two), event venue rentals, golf instruction (€345-€660 packages), and meeting/conference facilities. Distribution is direct-to-business via the Business Relations team and a referral-driven, corporate-only membership model rather than individual subscriptions. The single Nistelrode location serves as both the point of sale and service delivery across all offerings.

Name

The Duke Golf B.v.

Legal name

The Duke Golf B.V.

Website

https://thedukegolf.nl

Company type

Private

Founded year

1980

Operating status

Operating

Short description

The Duke Golf B.V. operates an exclusive members-only business club in Nistelrode, Netherlands, serving Dutch entrepreneurs with a championship 18-hole golf course, 18 luxury suites, fine dining, event venues, and corporate membership tiers.

Ownership category

akta.pro rank

Product category

Private Members' Golf & Hospitality Club

NAICS

Golf Courses and Country Clubs (713910), Traveler Accommodation (7211), Hotels (except Casino Hotels) and Motels (72111)

SIC

Services-Membership Sports & Recreation Clubs (7997), Hotels & Motels (7011)

akta.pro primary industry

Luxury Golf Resorts (THAGACAH)

akta.pro secondary industries

Golf Courses & Golf Facilities (MPAKAEAD), Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE), Golf & Leisure Full-Service Hotels (THAGAAAH)

Keywords

• Luxury golf club
• Business membership club
• Fine dining restaurant
• Luxury suite accommodations
• Corporate event venue

Headquarters

HQ city

Nistelrode

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Corporate Memberships: The primary revenue driver with four tiers: Executive Business Membership at €9,500/year, Young Business Membership at €4,750/year, Next Generation Membership at €1,850/year, and Partner Membership at €1,850/year. All prices exclude VAT.
2. Luxury Suite Accommodations: 18 five-star suites with 70+ m² each, featuring Auping boxspring beds. Revenue from overnight stays and packages. Butler service included 24/7.
3. Golf Green Fees and Packages: Stay-Play-Dine packages starting from €595 for 2 persons including overnight stay, minibar, green fee for 18 holes with buggy, 3-course clubhouse menu, breakfast, and welcome cocktail. Extended Stay-Play-Dine-The Charles package from €695 for 2 persons.
4. Fine Dining - Restaurant The Charles: Discover The Charles from €365 for 2 persons and Experience The Charles from €550 for 2 persons (6-course menu with wine and water pairing). Personal approach and interaction with guests, with menus customized to individual preferences.
5. Event Venue Rental: The Royal Duke serves as an event location for product launches, company parties, Christmas dinners, corporate events, exhibitions, congresses, and symposiums. The Royal Duke can be fully customized for events.
6. Golf Academy and Lessons: Custom-made golf lessons for beginners and advanced players. Various packages including Shortgame (€345 for 1-2 persons), Total Performance (€460 for 1-2 persons), Train and Play (€660 for max 3 persons), Pro Am (€385 for 1-2 persons for 18 holes).
7. Meeting and Conference Facilities: Luxury conference and banquet hall in The Duke Suites villa, plus various smaller meeting rooms in the clubhouse. Business Experience packages assembled to measure.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

The Duke Golf B.v. operates an exclusive members-only business club in Nistelrode, Netherlands, centered on an 18-hole championship golf course, 18 five-star luxury suites with butler service, Restaurant The Charles fine dining, wellness and fitness facilities, and The Royal Duke corporate event venue. Revenue comes from annual corporate memberships (Executive Business, Young Business, Next Generation, and Partner tiers), suite stays, golf green fees and academy lessons, fine dining experiences, and corporate/wedding events, all delivered on a single forested estate near Eindhoven, Den Bosch, and Nijmegen.

Product overview

The Duke Golf B.v. operates as an exclusive members-only business club and luxury hospitality provider, offering an integrated portfolio of services for corporate entrepreneurs. The core offering consists of The Duke Club (business membership club), The Duke Golf (18-hole championship golf course), The Duke Suites (18 luxury hotel suites), and Restaurant The Charles (fine dining). Additional services include The Royal Duke event venue, The Duke Golf Academy (instruction), TrackMan Range (technology-enabled practice), and Business Experience arrangements (corporate events). The various products are designed to work together, providing a comprehensive luxury experience for business networking, entertainment, and hospitality.

Differentiator

Problem solved

Functional benefit

Brands

• The Duke Suites: Luxury accommodation with 18 exclusive suites, each over 70m2, featuring butler service, wellness facilities, and fine dining.
• The Charles
• The Duke Golf
• The Duke Golf Academy
• TrackMan Range
• The Royal Duke

Products and services

• The Duke Club Memberships Exclusive corporate members-only business club for entrepreneurs offering four annual membership tiers with access to the championship golf course, practice facilities, meeting rooms, networking events, The Duke Experiences, and relation cards for hosting business guests.
• The Duke Golf 18-hole championship golf course set in a historic forest and heath landscape, rated by Leading Courses as one of the top golf courses in the Netherlands. Features varied holes with open and tree-lined sections and a pond, designed to be playable for beginners yet challenging for accomplished amateurs. Members receive a 100% play guarantee.
• The Duke Suites

Quantifiable outcome

• 100% play guarantee for members on the championship golf course

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Scale indicators2 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Adare Manor: Irish luxury resort featuring a championship golf course, five-star hotel, fine dining, and event venues. Comparable premium positioning and integrated golf-hospitality offering.
• La Manga Club: Large Spanish luxury golf, sports and leisure resort with multiple courses, hotels, F&B and corporate event capabilities. Comparable integrated luxury hospitality operating model in a European leisure destination.
• The Dutch Golf Club: Dutch members-only golf club with championship course, clubhouse, and F&B. Comparable Dutch private golf club model with similar member-oriented positioning.
• The International: Members-only golf and business club near Amsterdam with corporate networking focus. Highly comparable Dutch club model targeting entrepreneurs and corporate professionals.
• Celtic Manor Resort: Welsh luxury resort with multiple championship golf courses, hotels, spa, conference and event facilities. Comparable integrated resort and corporate event business model.
• Bernardus Golf: Luxury 18-hole golf resort in Cromvoirt, Netherlands with hotel, fine dining, and wellness offerings. Closest Dutch direct competitor, matching The Duke's integrated luxury hospitality and championship golf positioning.
• Real Club de Golf El Prat: Historic Spanish private members' golf club with 45 holes, clubhouse, F&B and event hosting. Comparable elite private club business model anchored around golf.
• Quinta do Lago: Iconic luxury golf and lifestyle resort in the Algarve, Portugal, with championship courses, luxury residences, fine dining, and event facilities. Comparable European luxury golf resort operating model.

Broad incumbents

• Soho House: Global members-only club network with hospitality, F&B, wellness, and event programming. Comparable subscription-based members-only business model, though broader in scope and not golf-centric.

Regional players

• Bilderberg Hotels: Dutch hotel group operating premium four-star properties across the Netherlands. Comparable regional Dutch hospitality footprint, particularly in the corporate travel and meetings segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-duke

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Duke Golf B.v.