Newbe B.v.

What Newbe B.v. does

NewBe B.v. is a Dutch independent film and television production company headquartered in Amsterdam with a secondary office in Antwerp, Belgium. Founded by Jeroen Koopman, the company develops and produces original scripted and unscripted content for both domestic Dutch broadcasters (NPO, RTL, BNNVARA) and major global streaming platforms including Netflix, Videoland, Amazon Prime, HBO Max, ITV2 and Discovery+. The company operates with a core team of approximately fifteen staff supported by a wider network of freelancers, and has produced more than one hundred formats over its operating history.

The company's portfolio spans theatrical feature films (the Slime Movie series, Kees Flodder), scripted series (Heartbreak High, MISFIT, Singletown, Zonder Ouders), and animation (TOON, distributed by Netflix to audiences in over 190 countries). Several of its franchise IPs are licensed internationally, with MISFIT and Singletown sold into multiple territories including Germany, Poland, the UK, Denmark and Norway via partners such as Keshet. A dedicated subsidiary, NewGroup, handles short-form social-video distribution, extending the company into digital content adjacent to its core long-form production base.

NewBe monetizes through four revenue streams: production fees from broadcasters and streamers; format and franchise licensing to international partners; theatrical distribution of feature films; and social-video distribution through NewGroup. Recognition of its output includes an International Emmy Award in 2023 for Heartbreak High, seven consecutive Golden Film awards between 2017 and 2023, and three FD Gazellen Top 100 fastest-growing company honors.

Name

Newbe B.v.

Legal name

Newbe B.v.

Website

https://newbe.nl

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

NewBe B.v. is an Amsterdam-based independent Dutch film and television production company that creates original content for domestic broadcasters and global streamers including Netflix, Videoland, and Amazon Prime, monetizing through production fees, format licensing, theatrical distribution, and short-form digital video via its NewGroup subsidiary.

Ownership category

akta.pro rank

Product category

Film and Television Production Services

NAICS

Motion Picture and Video Production (512110), Motion Picture and Sound Recording Industries (512), Motion Picture and Video Distribution (51212)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Motion Picture & Video Tape Distribution (7822), Services-Allied To Motion Picture Distribution (7829)

akta.pro primary industry

Live-Action International/Co-Production & Service Production (MPADABAG)

akta.pro secondary industries

Co-Production & Distribution Partnerships (Pre-Sales, Output Deals) (MPABANAI), Unscripted/Reality TV Production (Live-Action) (MPADABAC), Live-Action Short-Form Production (Short Films, Web Series) (MPADABAE)

Keywords

• Film and TV production
• Original content creation
• Entertainment format development
• Cross-media productions
• International format licensing

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Production Fees for Broadcasters and Streaming Platforms: NewBe develops and produces original films, series, documentaries, and formats commissioned by broadcasters (NPO, RTL, BNN, Veronica, AVROTROS, KRO NCRV, VPRO, Ziggo, Comedy Central, Nickelodeon, ITV2) and streaming platforms (Netflix, Videoland, Amazon Prime Video, HBO Max, Discovery+, Pathé Thuis, VRT MAX). Revenue is earned through production contracts and fees per project.
2. Format Licensing and IP Exploitation: NewBe licenses its original format IP to international markets, adapting productions in other countries (e.g., MISFIT licensed to Germany and Poland, Singletown sold to UK, Denmark, Norway, HBO Max, Discovery+). The company also holds partial IP ownership in formats it developed and sells international distribution rights.
3. Theatrical Film Revenue: NewBe produces feature films released in Dutch and Flemish cinemas (MISFIT series, Slime Movie franchise, Meskina, Elvy's World: So Ibiza!), generating box office and associated ancillary revenue.
4. NewGroup - Video Licensing and Distribution: Through NewGroup (a subsidiary company focused on development, production, licensing and distribution of video on Facebook and Instagram), NewBe licenses viral video content from third parties and exploits it worldwide.

Go-to-market motion2 records

Distribution channels9 records

Marketing channels4 records

Core offering

NewBe develops and produces original films, television series, documentaries, and entertainment formats commissioned by broadcasters and streaming platforms such as Netflix, Videoland, Amazon Prime Video, NPO, RTL, HBO Max, ITV2, and Discovery+. The company employs a talent-first strategy, investing in unique writers, directors, journalists, and online creators to develop cross-platform, interactive content targeted at millennials, Gen Z, and their children. It also licenses its original formats internationally and produces theatrical films for Dutch and Flemish cinema audiences.

Product overview

Newbe B.v. is an Emmy Award-winning film and TV production company based in Amsterdam, operating as a fully independent production house with agile working methods and high creative freedom. The company develops and produces films, series, documentaries, and formats across multiple platforms including Netflix, Videoland, Amazon Prime Video, NPO, HBO Max, RTL, and cinema. The product portfolio centers on original content franchises such as the MISFIT franchise (high school comedy series with multiple films and a Netflix series), the Slime Movie Series (children's cinema films including The Big Slime Movie, The Even Bigger Slime Movie, The Biggest Slime Movie, and The Immense Slime Movie), and international co-productions like Heartbreak High (Netflix reboot with Fremantle). The company also produces reality formats including Singletown (sold internationally to ITV2, HBO Max, Discovery+), Hitster (music game with Fremantle), ZONDER OUDERS OP VAKANTIE (teen reality series), and various documentary series. Original formats like Who's In Who's Out (distributed by Sony Pictures Television) demonstrate interactive and multi-platform capabilities. The company maintains a talent-first strategy, investing in writers, directors, journalists, and online creators to develop content for millennials, Gen Z, and their children.

Differentiator

Problem solved

Functional benefit

Brands

• NewGroup: A company fully focused on the development, production, licensing and distribution of video on Facebook and Instagram. Dutch Viral Videos is part of NewGroup.

Products and services

• Film and TV Production Services Full-service film and TV production offering targeting broadcasters and streaming platforms (Netflix, Videoland, Amazon Prime Video, NPO, RTL, HBO Max, Discovery+, ITV2). NewBe handles concept development, talent packaging, production, and delivery of original content aimed at millennials, Gen Z, and their children.
• MISFIT Franchise High school comedy franchise featuring Julia, a girl who moves back to the Netherlands after living in America. Includes original MISFIT film (2017, 250,000+ theater visitors), MISFIT 2, MISFIT DE SERIE (Netflix), MISFIT 3, MISFIT Germany, and #JestemM - MISFIT Poland (2019). Licensed internationally to Germany and Poland.
• Slime Movie Series Feature film franchise for children centered on slime creator Indy. Includes The Big Slime Movie (2020), The Even Bigger Slime Movie (2021), The Biggest Slime Movie (2022), and The Immense Slime Movie (2023), all achieving Golden Film status in Dutch cinemas.
• Heartbreak High Netflix reboot of the 1990s teen drama series, produced in partnership with FremantleMedia Australia. Set in Sydney and targeting young adults with modern storylines. Won International Emmy Award 2023 and is available globally on Netflix.
• TOON Netflix Original comedy series about Toon, a loner composer of commercial jingles who becomes an internet celebrity. Originally developed for KPN TV, with remake rights sold to Germany and the US. Available in 190+ countries worldwide.
• Who's In Who's Out Interactive entertainment format where reality and fiction collide: teenagers work toward becoming singers, dancers, or actors while viewers vote them in or out via an online voting platform. Produced for BNN and distributed internationally by Sony Pictures Television. Won the International Format Awards 2012 for Best Multi Platform Format.
• Singletown Dating reality format where couples press pause on relationships to experience freedom as singletons. Sold internationally to ITV2 (UK), HBO Max, Discovery+, and adapted in Denmark and Norway. NewBe retains substantial IP rights and 100% Dutch production rights.
• Hitster Music party game franchise developed in partnership with Fremantle Nederland and Jumbo Group. International production and distribution rights held by Fremantle; scheduled for RTL (2026).
• Yolanthe Netflix's first Dutch reality series featuring Yolanthe Cabau, following her life in Los Angeles with her son Xess Xava. Distributed globally on Netflix.
• Zonder Ouders Op Vakantie Reality series franchise where teenagers between 13-15 years old go on holiday without parents. Includes multiple seasons and Belgian versions produced for VRT MAX.
• Ik Ben Roxy Amazon Prime Video documentary series following singer Roxy Dekker in the lead-up to her first concert at Paradiso, produced as an Amazon Original.
• Selma: Op mijn manier BNNVARA documentary series following Selma Omari's journey through pregnancy and single motherhood. Won the NPO Start Award 2023 as the most streamed documentary series of the year.
• NewGroup Video Licensing and Distribution Through NewGroup (a subsidiary focused on development, production, licensing, and distribution of video on Facebook and Instagram), NewBe licenses viral video content from third parties and exploits it worldwide. Dutch Viral Videos is part of NewGroup.

Quantifiable outcome

• International Emmy Award winner 2023 for Heartbreak High (Netflix)
• +6 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

15 partnerships are on record, tiered core, minor and flagship.

• Fremantle NederlandcoreStrategic or Co-development Partner · 1 January 2025Fremantle Nederland and NewBe are collaborating on the creative development of the Hitster TV format, leveraging Fremantle's international production and distribution network alongside NewBe's format development expertise.
• Jumbo GroupminorGTM or Marketing Partner · 1 January 2025Jumbo Group is taking the lead on creative development of the Hitster TV format alongside NewBe and Fremantle Nederland. Jumbo's involvement indicates a retail/brand partnership dimension to the Hitster property.
• FremantleMedia AustraliaflagshipStrategic or Co-development Partner · 1 January 2022FremantleMedia Australia partnered with NewBe to produce the Netflix reboot of Heartbreak High. This is NewBe's most high-profile international co-production to date, with global debut on Netflix reaching audiences worldwide.
• SputnikminorStrategic or Co-development Partner · 1 January 2022Sputnik co-produced 'Zonder Ouders Op Vakantie België' with NewBe for VRT MAX, indicating a regional Belgian co-production partnership.
• Keshet (UK)flagshipChannel Partner/ Reseller/ Distributor · 1 January 2019Keshet's UK operation acquired NewBe's Singletown format and sold it to ITV2. Keshet's international distribution arm subsequently sold the format to Denmark, Norway, HBO Max, and Discovery+. NewBe retains substantial IP rights and 100% Dutch production rights.
• HalalminorStrategic or Co-development Partner · 1 January 2018Halal co-produced the Famke Louise documentary series with NewBe for Videoland. This was NewBe's first documentary series for Videoland.
• NewGroupcoreStrategic or Co-development Partner · 1 January 2018NewGroup (a company fully focused on development, production, licensing, and distribution of video on Facebook and Instagram) is a subsidiary/affiliated entity of NewBe. Dutch Viral Videos (part of NewGroup) licenses videos from third parties and exploits them worldwide.
• YouTube Creators (MeisjeDjamila, Clonny Games, Bibi, and others)minorGTM or Marketing Partner · 1 January 2018Popular Dutch YouTubers (MeisjeDjamila, Clonny Games, Bibi) participated in the De Pepernoten Club series, bringing their combined audiences to the production and creating organic marketing reach.
• Giro555minorStrategic or Co-development Partner · 1 January 2015Giro555 collaborated with NewBe to launch the 'Views for Nepal' platform, a humanitarian initiative responding to the Nepal earthquake. YouTube creators linked their videos using #NLhelpsNepal, donating €1 per 1,000 views to Nepal relief.
• StukTVminorGTM or Marketing Partner · 1 January 2015NewBe and Giro555 sent Dutch YouTubers from StukTV (650,000+ subscribers) to Nepal to witness the earthquake aftermath and report on it, generating awareness for the Views for Nepal campaign.
• EYE Film Institute AmsterdamminorStrategic or Co-development Partner · 1 January 2015NewBe developed and produced educational interactive content for EYE's MovieZone, including Max & Billy's Drill Machine Girl (with premiere at Dutch Film Festival) and Bardo's Filmgebeuren. The film created in the Bardo's series had its premiere at EYE museum in Amsterdam.
• FOX / Universal StudiosminorStrategic or Co-development Partner · 1 January 2014NewBe collaborated with FOX to create 'The Dutch Maze Runner' to advertise the DVD release of The Maze Runner movie. Thomas Smagge and various YouTubers were dropped on random locations in the Netherlands to solve puzzles and escape the maze.
• MertabiminorStrategic or Co-development Partner · 1 January 2013NewBe served as TV production partner for Mertabi's 'Marokkaan geeft Rijles', which became the best-viewed series of 2013 in the Netherlands with over 8 million views total. NewBe also produced the second season.
• Sony Pictures TelevisioncoreChannel Partner/ Reseller/ Distributor · 1 January 2012Sony Pictures Television distributes NewBe's original interactive format 'Who's In Who's Out' internationally. NewBe was responsible for production of the TV series and the online voting platform, with Sony handling international distribution.
• Tuvalu MediaminorStrategic or Co-development Partner · 1 January 2012Tuvalu Media co-produced 'Who's In Who's Out' with NewBe. NewBe was responsible for the TV series production and the online interactive platform.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Baldr Film: Amsterdam-based independent production company focused on high-end scripted series and films. Comparable Dutch indie producer with similar commissioning relationships with NPO, Videoland, and international co-production partners.
• Submarine: Amsterdam-based independent film and TV production company producing scripted and non-scripted content for Dutch and international platforms. Comparable in scale, Dutch indie-producer profile, and cross-platform delivery to broadcasters and streamers.
• NL Film: Dutch independent production company producing feature films and series, including youth-targeted content and theatrical releases. Direct competitor in the Dutch independent film/TV production space with comparable customer base (NPO, RTL, streamers).
• Pupkin Film: Amsterdam-based independent producer of feature films, series, and documentaries. Comparable Dutch indie profile, similar customer mix (Dutch broadcasters, streamers, cinema), and overlapping talent-first positioning.
• Column Film: Dutch independent film and TV production house producing scripted series and feature films for NPO, RTL, Videoland, and other Dutch platforms. Overlapping customer base, scale, and Dutch indie producer model.

Broad incumbents

• ITV Studios: Major UK/international production and distribution group producing scripted, unscripted, and format content for global streamers. Comparable in working with Netflix, Amazon, and ITV (ITV2 broadcasts NewBe's Singletown).
• Fremantle: Global production and distribution major that is also a NewBe partner on Heartbreak High (FremantleMedia Australia) and Hitster (Fremantle Nederland). Functions both as collaborator and as a broad incumbent competitor in international format development and distribution.
• Endemol Shine / Banijay: World's largest independent content producer with global format library and broadcaster/streamer relationships. Operates at much larger scale but competes for the same Dutch and international commissions.
• All3Media: Global independent TV production group with scripted, unscripted, and format divisions. Comparable in producing Emmy-recognized drama and reality content for major streamers (Netflix, Amazon) and broadcasters.
• Keshet International: Israel-based global content producer and format distributor; already a NewBe partner (distributing Singletown internationally). Functions as both a competitor in format origination and a partner for international distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/newbetv

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newbe B.v.