Giro555
Giro555 is a Dutch non-profit foundation established in 1984 that unites nine major humanitarian NGOs under one national fundraising brand, activating coordinated disaster-driven campaigns that have raised over €1 billion across 49 actions to deliver aid through its member organizations to crisis-affected populations globally.
- Company typePrivate
- Founded1984
- HeadquartersDen Haag, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Giro555 does
Giro555, formally Stichting Samenwerkende Hulporganisaties, is a Dutch non-profit foundation established in 1984 that unites nine major humanitarian NGOs (CARE Nederland, Cordaid, Kerk in Actie, Netherlands Red Cross, Oxfam Novib, Plan International, Stichting Vluchteling, UNICEF Nederland, World Vision) under a single national fundraising brand. The foundation activates coordinated national fundraising campaigns in response to major international humanitarian disasters, using a unified infrastructure consisting of a single giro number (555), a single IBAN account (NL08 INGB 0000 0005 55), and shared messaging that consolidates donor appeals across Dutch public and commercial broadcasters (NPO, RTL, SBS). Across 49 campaigns since 1984, the platform has raised more than €1 billion, with the largest single campaign being the 2004/2005 Tsunami action (€208M), followed by the 2022 Ukraine campaign (€184.5M) and the 2023 Turkey-Syria earthquake campaign (€128.2M).
The core technical platform is a web-based donation and information site (giro555.nl) supporting online payments via Buckaroo (iDEAL, Visa, Mastercard, PayPal, and the newer Wero European rail), bank transfers, telephone donations during live TV broadcasts, and testamentary bequests. Interactive geographic maps visualize aid distribution by region and aid type per active campaign, providing transparency over how funds are deployed through the nine member organizations. Giro555 itself operates with a lean central staff of approximately 3.3 FTE supplemented by part-time administrative support, reflecting a deliberate strategy to minimize overhead — average action and bureau costs run around 3% across all campaigns and below 1% for the largest campaigns.
The business model is donations-based: Giro555 does not sell products or services and holds ANBI (Algemeen Nut Beogende Instelling) status since 1 January 2008 and CBF-Keurmerk certification across its member organizations, enabling tax-deductible giving. The go-to-market motion is event-driven: campaigns are triggered by exceptional humanitarian crises, run for defined periods with coordinated media coverage, and collected funds are distributed to the nine member organizations (each capped at 10% for Dutch organizational costs) for on-the-ground humanitarian delivery. Customer segments are twofold — Dutch individual donors (the mass-market funding base) and Dutch companies, schools, and institutions participating via matching programs and pro bono support — while beneficiaries are disaster-affected populations globally across conflict, earthquake, tsunami, drought, and epidemic contexts.
Giro555 firmographics
Firmographics- Name
- Giro555
- Legal name
- Stichting Samenwerkende Hulporganisaties
- Website
- https://giro555.nl
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Giro555 is a Dutch non-profit foundation established in 1984 that unites nine major humanitarian NGOs under one national fundraising brand, activating coordinated disaster-driven campaigns that have raised over €1 billion across 49 actions to deliver aid through its member organizations to crisis-affected populations globally.
- Ownership category
- akta.pro rank
Giro555 industry classification
Industry- Product category
- Humanitarian Aid Fundraising
- NAICS
- Grantmaking and Giving Services (81321), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Capacity Building & Nonprofit Infrastructure Funders (BPAGAKAO)
- akta.pro secondary industries
- Humanitarian Health & Emergency Medical Relief NGOs (HLAJAKAE), Community Foundations (BPAGAKAB)
Keywords
Where Giro555 is headquartered
LocationHeadquarters
- HQ city
- Den Haag
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Giro555 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Public Donations: One-time donations from Dutch individuals, businesses, organizations, and schools via bank transfer, online payment (iDEAL, credit card, PayPal), and cash contributions collected during national campaign periods. Donations are collected under a single IBAN (NL08 INGB 0000 0005 55) and distributed to member organizations.
- Testamentary Bequests: Giro555 accepts legacy gifts through wills, allowing donors to include the organization in their estate planning for long-term humanitarian impact.
- Corporate and Institutional Partnerships: Companies and institutions participate pro bono in campaigns, contributing through matching programs, charity events, and dedicated fundraising initiatives during activated disaster responses.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
Giro555 product offering
Product offeringCore offering
Giro555 is a Dutch nonprofit foundation (Stichting Samenwerkende Hulporganisaties) that coordinates national humanitarian fundraising campaigns on behalf of nine member aid organizations. When a major disaster occurs, Giro555 activates a time-bound campaign that channels public donations through a single IBAN and one phone number (555) to member NGOs, which then deliver emergency aid (food, water, shelter, medical care, psychosocial support) to affected populations worldwide. Since 1984 it has run 49 campaigns, raising over €1 billion, with overhead averaging just 3% across campaigns.
Product overview
Giro555 is a collaborative fundraising initiative of nine Dutch humanitarian aid organizations (CARE Nederland, Cordaid, Kerk in Actie, Nederlandse Rode Kruis, Oxfam Novib, Plan International, Stichting Vluchteling, UNICEF Nederland, World Vision) operating under the Stichting Samenwerkende Hulporganisaties foundation. The organization coordinates national fundraising campaigns for major humanitarian crises, having conducted 49 campaigns since 1984 raising over 1 billion euros. The core offering consists of donation collection via IBAN transfers and online payments processed through Buckaroo, combined with interactive campaign reporting including geographical aid distribution maps. The portfolio includes campaigns for diverse crises including conflicts (Oekraïne, Midden-Oosten), natural disasters (aardbevingen, overstromingen), and health emergencies (ebola, corona).
Differentiator
Problem solved
Functional benefit
Products and services
- Giro555 National Fundraising Campaigns
- Giro555 Donation Collection Platform
Quantifiable outcome
- Over €1 billion raised for humanitarian aid across 49 national campaigns since 1984
- +5 more outcomes
Companies that use Giro555
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
Giro555 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Giro555 partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- CARE NederlandcoreOne of nine founding member organizations of Giro555. CARE Nederland provides humanitarian aid in conflict zones and disaster areas. Part of the global CARE International confederation with 70+ years of experience in emergency relief and long-term development.
- CordaidcoreOne of nine founding member organizations of Giro555. Cordaid works in fragile states and conflict areas, providing health care, security, and livelihoods support. Formed from merger of Mensen in Nood and ICCO.
- Kerk in ActiecoreOne of nine founding member organizations of Giro555. Kerk in Actie is the aid agency of the Protestant Church in the Netherlands, working on humanitarian aid, justice, and sustainable development globally.
- Nederlandse Rode Kruis (Netherlands Red Cross)coreOne of nine founding member organizations of Giro555. The Netherlands Red Cross provides emergency relief, health care, and disaster preparedness programs domestically and internationally.
- Oxfam NovibcoreOne of nine founding member organizations of Giro555. Oxfam Novib fights inequality to end poverty, working on humanitarian aid, advocacy, and long-term development in over 50 countries.
- Plan International NederlandcoreOne of nine founding member organizations of Giro555. Plan International advances children's rights and equality for girls, working in humanitarian and development contexts across Africa, Asia, and Latin America.
- Stichting VluchtelingcoreOne of nine founding member organizations of Giro555. Stichting Vluchteling (Refugee Foundation) provides aid to refugees and displaced persons globally, focusing on protection, shelter, and livelihood support.
- UNICEF NederlandcoreOne of nine founding member organizations of Giro555. UNICEF Nederland supports the global UNICEF mission to protect children's rights, providing health care, education, nutrition, and emergency aid for children worldwide.
- World Vision NederlandcoreOne of nine founding member organizations of Giro555. World Vision works on humanitarian aid, health, education, and child protection, operating in nearly 100 countries with a focus on children and vulnerable communities.
- Emergency Appeals Alliance (EAA)minorInternational network of humanitarian fundraising partnership organizations across multiple countries. Giro555 is a member, enabling best practice exchange and collaboration with similar national emergency fundraising coalitions globally.
- War Child (Guest Participant)minorWar Child participated as a guest organization in the Turkey-Syria earthquake (2023) campaign, meeting strict criteria: proven track record in the disaster area, strong local logistics network, and added value through expertise or local connections not covered by existing members.
- Dutch Public and Commercial BroadcasterscoreNPO (public broadcaster), RTL, and SBS provide free national television airtime for Giro555 campaign broadcasts. This earned media partnership is central to campaign reach and success, enabling millions of Dutch viewers to watch and donate during live events.
Scale indicators15 records
Recent moves5 records
Expansion highlights5 records
Giro555 competitors and assessment
Company assessmentDirect peers
- Glückskette (Swiss Solidarity): Switzerland's national humanitarian fundraising foundation, running joint appeals by Swiss aid organizations during major overseas disasters. Operates a near-identical model: member NGOs, unified campaigns, broadcast coordination, and transparent reporting.
- Disasters Emergency Committee (DEC): The UK's equivalent of Giro555 — a coalition of 14 leading UK aid agencies that runs unified national fundraising appeals during major overseas disasters. Uses a similar single-fund, broadcast-driven model with decades-long brand equity and comparable cost efficiency.
- Svenska Insamlingsrådet: Sweden's national fundraising council overseeing collective giving by major Swedish aid agencies. Comparable in coordinating charitable fundraising standards and joint appeals, though with a broader regulatory remit.
- Coalition Humanitaire: France's humanitarian coalition of major French NGOs (including Médecins du Monde, ACF, CARE France) coordinating joint fundraising for international emergencies. Closest functional analog of the Giro555 model in France.
- Aktion Deutschland Hilft: Germany's equivalent humanitarian fundraising coalition of 23 German relief organizations, coordinating joint national appeals for international disasters. Closely analogous model with member NGO structure, unified donation infrastructure, and broadcast partnerships.
- Nachbar in Not: Austrian humanitarian fundraising coalition of 10 Austrian aid organizations running joint disaster appeals — same model, with ORF (Austrian public broadcaster) providing campaign airtime, mirroring the NPO/RTL/SBS relationship in the Netherlands.
Broad incumbents
- International Federation of Red Cross and Red Crescent Societies (IFRC): The global Red Cross federation coordinating 191 national societies including the Netherlands Red Cross (a Giro555 member). Operates at much larger scale globally; relevant as a parent/umbrella organization whose Dutch member participates in Giro555.
- UNICEF (Global): Global UN children's organization with national fundraising committees in many countries, including UNICEF Nederland — one of Giro555's 9 member NGOs. Overlaps with Giro555's humanitarian mission and Dutch fundraising activities, but operates as a single global organization rather than a coalition.
Others
- Direct Relief: Major US-based humanitarian aid organization focused on medical relief and emergency response globally. Tangentially related as a humanitarian aid delivery organization, but operates a different model (direct aid delivery vs. coalition fundraising coordination).
Emerging players
- charity: water: US-based nonprofit pioneering digital-first, recurring-donation humanitarian fundraising with strong transparency reporting — represents a contrasting, digitally-native fundraising model that contrasts with Giro555's traditional broadcast-driven episodic approach.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Giro555 social profiles
Digital presenceGiro555 compliance and trust
Trust signalCompliance2 records
Giro555 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Giro555 leadership team
Management profileNumber of profiles
Giro555 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Giro555 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Giro555
What does Giro555 do?
Giro555 is a Dutch nonprofit foundation (Stichting Samenwerkende Hulporganisaties) that coordinates national humanitarian fundraising campaigns on behalf of nine member aid organizations. When a major disaster occurs, Giro555 activates a time-bound campaign that channels public donations through a single IBAN and one phone number (555) to member NGOs, which then deliver emergency aid (food, water, shelter, medical care, psychosocial support) to affected populations worldwide. Since 1984 it has run 49 campaigns, raising over €1 billion, with overhead averaging just 3% across campaigns.
Is Giro555 a public or private company?
Giro555 is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Giro555 founded?
Giro555 was founded in 1984. It employs 1 to 10 people.
Where is Giro555 based?
Giro555 is headquartered in Den Haag, Netherlands, in the Europe region.
How does Giro555 make money?
Three revenue lines are on record. Public Donations are the primary driver. The others are testamentary Bequests and corporate and Institutional Partnerships.
Who are Giro555's main competitors?
Direct peers on record are Glückskette (Swiss Solidarity), Disasters Emergency Committee (DEC), Svenska Insamlingsrådet, Coalition Humanitaire, Aktion Deutschland Hilft and Nachbar in Not. Broad incumbents are International Federation of Red Cross and Red Crescent Societies (IFRC) and UNICEF (Global). Direct Relief is listed as an others. charity: water is listed as an emerging player.
Does Giro555 have an API?
No public API is recorded for Giro555.
What industry is Giro555 in?
Giro555's product category is Humanitarian Aid Fundraising. Its primary akta.pro industry code is BPAGAKAO, Capacity Building & Nonprofit Infrastructure Funders, with a secondary code of HLAJAKAE, Humanitarian Health & Emergency Medical Relief NGOs. Its NAICS code is 81321 and its SIC code is 8300.