Palo Alto Daily Post

What Palo Alto Daily Post does

The Palo Alto Daily Post is a privately held local newspaper founded in 2008, headquartered at 385 Forest Avenue in Palo Alto, California. It serves residents of Palo Alto and the surrounding mid-Peninsula communities — including Menlo Park, Mountain View, Los Altos, Redwood City, San Carlos, Belmont, Atherton, East Palo Alto, Stanford, and Sunnyvale — with daily local news coverage spanning city government, schools, crime, development, community events, obituaries, and opinion pieces. The publication has been adjudicated by the Superior Court of Santa Clara County as a newspaper of general circulation for the City of Palo Alto and County of Santa Clara.

The Daily Post operates a three-channel distribution model: a free print edition distributed to approximately 1,000 Mid-Peninsula rack locations daily, a digital edition published on the Issuu platform, and a WordPress-based news website at padailypost.com covering 26 topical categories. Its technology stack is conventional publishing infrastructure — WordPress CMS plus Issuu for digital flip-book distribution — with no proprietary platform or app. The publication employs named editorial staff (Editor Dave Price, Staff Writer Braden Cartwright) and has won 19 prizes from the National Newspaper Association in its 2026 national contest, more than any other Peninsula publication.

The business model is advertising-driven, with two revenue streams. The first is display advertising sold to local businesses, professional services, restaurants, and community organizations. The second is regulated legal-notice advertising — including Fictitious Business Name Statements, Petitions to Administer Estate, Notices of Public Sale, Notices of Trustee's Sale, and Family Law Summons — which the publication is uniquely positioned to accept in its jurisdiction due to its adjudicated status. No public subscription pricing is disclosed, and no customer logos, headcount, funding history, or financial figures are available.

Name

Palo Alto Daily Post

Legal name

The Daily Post

Website

https://padailypost.com

Company type

Private

Founded year

2008

Operating status

Operating

Short description

The Palo Alto Daily Post is a privately held, free local newspaper founded in 2008 that serves Palo Alto and the mid-Peninsula communities with daily local news, opinion, obituaries, and court-adjudicated legal notices via print, website, and digital edition.

Ownership category

akta.pro rank

Product category

Local Newspaper

NAICS

Newspaper Publishers (513110), Newspaper Publishers (51311)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro industry

PRIMARYMPAJADAB

Local & Regional Newspapers (Print & Digital)

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/News Publishing (Newspapers, Digital Newsrooms, Wire Services)

SECONDARYMPAJAEAO

News, Politics & Current Affairs Magazines

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Magazine Publishing (Consumer & B2B/Trade Magazines)

Keywords

• Local newspaper
• Daily news publication
• Print newspaper
• Legal notice publishing
• Community news coverage

Headquarters

HQ city

Palo Alto

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Display Advertising: The newspaper generates revenue through display advertisements from local businesses, professional services, restaurants, and community organizations visible throughout the website and print edition.
2. Legal Notices: The Daily Post publishes legal notices including Fictitious Business Name Statements, legal name changes, Petitions to Administer Estate, Notices of Public Sale, Alcohol Beverage Licenses, Service by Publication, Notices of Trustee's Sale, and Family Law Summons. This is a court-adjudicated newspaper of general circulation.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

The Palo Alto Daily Post is a local news publication that publishes a free daily print newspaper distributed to approximately 1,000 Mid-Peninsula locations and operates an online news website (padailypost.com) covering Palo Alto and surrounding communities. It also functions as a court-adjudicated newspaper of general circulation for Santa Clara County, publishing legal notices such as fictitious business name statements, probate notices, and notices of trustee's sale, alongside a digital edition hosted on Issuu.

Product overview

The Palo Alto Daily Post is a local news publication serving Palo Alto and the mid-Peninsula area. The company operates primarily through its online news website (padailypost.com), a print edition distributed at 1,000 Mid-Peninsula locations, and a digital edition through Issuu. Additionally, the publication offers a legal notices publishing service, having been adjudicated by the Superior Court of Santa Clara County as a newspaper of general circulation in the City of Palo Alto and County of Santa Clara. The news website features content across multiple categories including local news, opinion, letters, spotlight stories, and obituaries.

Differentiator

Problem solved

Functional benefit

Products and services

• Palo Alto Daily Post Online News Website
• Daily Post Print Edition
• Digital Edition on Issuu
• Legal Notices Publishing Service

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves3 records

Expansion highlights3 records

Emerging players

• Patch.com: National hyperlocal digital news network with Peninsula-focused pages. Competes for local SMB ad budgets and digital reader attention with a stronger mobile/data stack than the Daily Post.
• Berkeleyside: Independent nonprofit digital local news outlet in the Bay Area. Comparable in editorial ambition and award-winning reputation to the Daily Post, but digital-first with a membership-revenue model.

Broad incumbents

• San Francisco Chronicle: Region's largest newspaper, covering Bay Area news with overlapping civic and tech-policy stories. Sets the regional advertising-rate benchmark the Daily Post competes against.
• The Mercury News: Dominant regional daily in the Bay Area (Bay Area News Group). Competes for the same larger advertisers and broad civic readership across the mid-Peninsula while operating at substantially greater scale.

Direct peers

• Los Altos Town Crier: Independent community newspaper serving Los Altos and Los Altos Hills. Competes for the same affluent mid-Peninsula demographic and local SMB advertisers.
• The Almanac: Embarcadero Media newspaper covering Menlo Park, Portola Valley, and Woodside. Competes head-to-head with the Daily Post for mid-Peninsula readership and local ad spend.
• Mountain View Voice: Embarcadero Media community newspaper covering Mountain View and adjacent mid-Peninsula communities. Overlapping geographic coverage and shared advertiser pool with the Daily Post.
• Palo Alto Weekly: Embarcadero Media's flagship community weekly covering Palo Alto. Directly competes with the Daily Post for the same local advertisers, civic coverage, and mid-Peninsula readership.
• San Mateo Daily Journal: Daily community newspaper covering San Mateo County — the same county the Daily Post serves. Direct comparable for ad pricing and circulation benchmarks in the immediate region.
• Redwood City Pulse: Hyperlocal news outlet covering Redwood City, a geography explicitly within the Daily Post's coverage footprint. Competes for North-mid-Peninsula readers and advertisers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Palo Alto Daily Post