Unimed Juiz De Fora

What Unimed Juiz De Fora does

Unimed Juiz de Fora is a Brazilian physician-owned healthcare cooperative (Cooperativa de Trabalho Médico) founded in 1972 and headquartered in Juiz de Fora, Minas Gerais. The cooperative operates a portfolio of health insurance plans — Unimed Premium, Pleno, Flex, Mix, and Dental — serving approximately 140,000 beneficiaries across individual, family, corporate, and collective adhesion segments. It runs its own proprietary hospital (Hospital Unimed Dr. Hugo Borges, ONA III accredited), diagnostic laboratories, preventive health services (Espaço Viver Bem), an emergency response system with air medical transport (SOS Unimed), telemedicine, and biometric identification for member verification. Care is delivered through a network of 1,500+ member physicians and 180+ accredited hospitals, clinics, and laboratories spanning 32+ municipalities in the Zona da Mata region of Minas Gerais and Sul Fluminense.

The cooperative sells through dedicated commercial consultants targeting corporate clients, partnerships with professional associations (OAB, Sindimóveis) for collective adhesion plans, a 24-hour SAC contact center (0800 030 1166), multiple physical service centers (NAU Centro, Unidade Moinho, Cidade Alta), and a self-service online portal. Plan tiers operate on monthly subscription billing, with fixed coparticipation fees for consultations and exams in select plan types and ancillary services such as dental coverage. Revenue is generated predominantly through recurring monthly premiums with annual ANS-regulated readjustments, supplemented by coparticipation and managed-services income from its hospital and labs. National coverage is provided through interchange with 345+ cooperatives in the Sistema Unimed network, reaching 86% of Brazilian territory without proportionate capital outlay.

Institutional customers include Universidade Federal de Juiz de Fora (~10,000 beneficiaries), IFET Sudeste (1,000+ faculty/staff on zero-carência plans), OAB Juiz de Fora, and Sindimóveis/MG, alongside a large individual and SMB base. Disclosed gross operating revenue exceeded R$ 300 million in 2013/2014 with 10.1% growth that year. Current operations include the construction of a 35,000 m² Hospital Regional Unimed in the Salvaterra region and a 2026 relocation of the NAU customer service center. Compliance posture covers ANS regulation, LGPD data protection with a designated DPO, and ONA III hospital accreditation maintained at greater than 97% across 700+ technical requirements.

Name

Unimed Juiz De Fora

Legal name

Unimed Juiz de Fora Cooperativa de Trabalho Médico LTDA

Website

https://unimedjf.coop.br

Company type

Private

Founded year

1972

Operating status

Operating

Short description

Unimed Juiz de Fora is a physician-owned Brazilian healthcare cooperative founded in 1972, providing health insurance plans and operating its own hospital, labs, and emergency services for approximately 140,000 lives across 32+ municipalities in Minas Gerais and Sul Fluminense.

Ownership category

akta.pro rank

Product category

Health Insurance

NAICS

Direct Life, Health, and Medical Insurance Carriers (52411), General Medical and Surgical Hospitals (6221), Offices of Physicians (6211)

SIC

Accident & Health Insurance (6321), Services-Hospitals (8060), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Off-Exchange Individual Major Medical Plans (FSAIAEAB)

akta.pro secondary industries

International / Expatriate Group Health Plans (FSAIAFAJ), Aged, Blind & Disabled (ABD) Managed Care Plans (HLAEAEAC), Emergency Response, Assistance & Medical Evacuation Services (THACAEAC)

Keywords

• Health insurance plans
• Healthcare cooperative
• Medical coverage
• Healthcare services
• Dental insurance

Headquarters

HQ city

Juiz De Fora

HQ country

Brazil

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Health Insurance Premiums: Monthly subscription fees from health insurance plans covering individual/family, corporate, and collective adhesion segments. Revenue generated through recurring premium payments with annual readjustment.
2. Coparticipation Fees: Fixed coparticipation charges for consultations and exams in certain plan types, allowing customers to predict costs and operators to manage utilization.
3. Healthcare Services: Revenue from own hospital (Hospital Unimed Dr. Hugo Borges), laboratories, diagnostic centers, and medical clinics providing services to plan beneficiaries.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Unimed Juiz de Fora is a healthcare cooperative that provides health insurance plans (individual, family, corporate, and collective adhesion) and operates its own hospital (Hospital Unimed Dr. Hugo Borges), laboratories, preventive care center (Espaço Viver Bem), SOS Unimed emergency services with air medical transport, and telemedicine consultations. The cooperative offers a tiered portfolio of plans including Unimed Premium, Pleno, Flex, Mix, and Dental plans with coverage extending regionally across 32+ municipalities and nationally through the Unimed system interchange.

Product overview

Unimed Juiz de Fora is a healthcare cooperative providing a portfolio of health insurance plans under the Unimed brand, including Unimed Premium (premium tier), Unimed Pleno (full coverage), Unimed Flex (flexible plans), Unimed Mix (ambulatory plans), and Unimed Dental (dental coverage). The cooperative operates its own hospital (Hospital Unimed Dr. Hugo Borges with ONA III accreditation), preventive care centers (Espaço Viver Bem), emergency services (SOS Unimed with air medical transport), and telemedicine consultations. Plans are offered in Individual/Family, Enterprise, and Collective Adhesion modalities with coverage ranging from regional to national scope.

Differentiator

Problem solved

Functional benefit

Products and services

• Unimed Premium Premium health insurance plan offering comprehensive coverage including ambulatory, hospital, and obstetric services. Features include access to nearly 400 hospitals and extensive network of clinics and laboratories in Minas Gerais, emergency care nationwide, SOS Unimed services, and air medical transport. Most complete plan with reduced coparticipation at NAU Centro and Moinho units.
• Unimed Pleno

Quantifiable outcome

• 100% satisfaction rate for SAC service according to Instituto Sieg de Pesquisa (2010)
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Instituto Bruno (Centro de Apoio a Surdo-Cegos e Portadores de Múltiplas Deficiências)minorOthers · 1 November 2013Social responsibility partnership through Natal Solidário campaign supporting children assisted by Instituto Bruno for deaf-blind and multiple disability patients, and families supported by LBV (Legião da Boa Vontade).
• LBV (Legião da Boa Vontade)minorOthers · 1 November 2013Social responsibility partnership through Natal Solidário campaign supporting 100 underprivileged families, part of annual corporate social responsibility renewals.
• IFET Sudeste (Instituto Federal de Educação, Ciência e Tecnologia do Sudeste de Minas Gerais)coreChannel Partner/ Reseller/ Distributor · 7 October 2013Partnership renewal providing health coverage to over 1,000 professors and technical-administrative staff with total zero waiting period (carência zero total) for all procedures.
• Ascomcer (Associação de Combate ao Câncer)Others · 6 October 2013Support for Outubro Rosa campaign including 1st Solidary Race to raise awareness about breast cancer prevention and early diagnosis, with proceeds supporting cancer treatment patients.
• HemominasminorOthers · 1 October 2013Recognition from Hemominas Foundation for support to blood donation cause throughout the year, honoring during National Voluntary Blood Donor Week.
• OAB Juiz de Fora (Ordem dos Advogados do Brasil)coreChannel Partner/ Reseller/ Distributor · 9 September 2013Partnership renewal providing health insurance coverage to lawyers registered with OAB Juiz de Fora Subseção and their dependents with special conditions. Uniben Administradora de Benefícios serves as intermediary for the contract. The partnership offers exclusive advantages for legal professionals.
• Santa Casa de Juiz de ForacoreTechnology or Integration · 13 August 2013Hospital partnership part of meetings series to strengthen relationship with the provider network of over 140 hospitals, clinics and laboratories. The partnership aims to improve emergency and urgency services and provide greater reciprocity between the cooperative and its service providers.
• Sindimóveis/MG (Sindicato dos Corretores de Imóveis de Minas Gerais)coreChannel Partner/ Reseller/ Distributor · 18 June 2013Partnership contract signed with the Real Estate Brokers Union of Minas Gerais guaranteeing special conditions for corretores (real estate agents) in Juiz de Fora to adhere to Unimed health plans.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• Amil: Major Brazilian health insurance carrier now owned by UnitedHealth Group, offering individual, family, and corporate plans with extensive provider networks. Comparable as a top-tier national health plan competitor in the same regulated market.
• Hapvida: Largest vertically integrated health plan operator in Brazil with own hospitals, clinics, and insurance products. Directly comparable business model combining insurance underwriting with owned care delivery, though at national scale rather than regional.
• SulAmérica: Major Brazilian health and dental insurance carrier with national presence across individual, corporate, and SME segments. Competes in the same ANS-regulated supplementary health market with comparable product diversity (including dental plans, analogous to Unimed JF's portfolio).
• Bradesco Saúde: Major Brazilian health insurance subsidiary of Bradesco, one of the largest financial conglomerates. Direct competitor in corporate health plans and group/employer-sponsored coverage segments where Unimed JF competes via OAB, IFET, and UFJF partnerships.

Direct peers

• Unimed Curitiba: Sister Unimed cooperative serving the Curitiba region in Paraná. Uses the same cooperative structure, branding, and tiered product approach, providing a benchmark for how Unimed JF could scale in a different regional market.
• NotreDame Intermédica: Vertically integrated Brazilian health plan operator combining health insurance with own hospitals and clinics (now merged with Hapvida). Closely comparable model of integrated insurance + provider network operating under ANS regulation.
• Unimed Rio de Janeiro: Sister Unimed cooperative serving the Rio de Janeiro region. Uses identical physician-cooperative structure, Sistema Unimed branding, and product portfolio approach, validating the cooperative model's scalability in a different state market.
• Unimed Campinas: Sister Unimed cooperative serving the Campinas metropolitan region of São Paulo state. Same physician-cooperative model and product portfolio structure, comparable as another mid-sized regional Unimed operator in a major Brazilian market.
• Unimed Belo Horizonte: Direct Unimed system peer serving the Belo Horizonte region of Minas Gerais. Operates the same physician-cooperative model with comprehensive health insurance plans and own hospital network, making it the closest functional comparison within the same state.

Others

• Rede D'Or São Luiz: Largest private hospital network in Brazil with 70+ hospitals, many operating under ANS as preferred providers for major health insurers. Comparable as a healthcare delivery counterpart to Unimed JF's own Hospital Dr. Hugo Borges, illustrating the type of provider infrastructure Unimed invests in.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCq34VkRyGu_uzgsy7eKCMOQ
• Facebookfacebook.com/unimedjuizdefora
• Instagraminstagram.com/unimedjuizdefora
• LinkedInlinkedin.com/company/unimed-juiz-de-fora

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unimed Juiz De Fora