Zeta Entertainment

What Zeta Entertainment does

Zeta Entertainment, operating commercially as Zeta Event Productions, is a privately-held, founder-led luxury event production company headquartered in Miami Lakes, Florida, founded in 2008. The company offers turnkey event production under a single contract, covering wedding planning, floral and décor design, DJ entertainment, photo booth rentals, professional photography (delivered through an exclusive partnership with Victoria Machin Photography), videography, event lighting and special effects, themed entertainment such as the La Hora Loca package, audio guest book installations, and specialized beach, corporate, and quinceañera event production. Service is delivered by a compact named team led by Roxy Quevedo (Event Director and Designer), Jackie Cerna (Director of Operations), and Saul Gonzalez (Entertainment Director and DJ), supported by photographer partner Victoria Machin.

The core technology stack is physical-event production hardware rather than software: professional DJ sound systems, wireless programmable LED uplighting, cold sparkler and fog machines, CO2 and confetti cannons, 360-degree photo booths, audio guest book phone booths, and a library of themed props and performers (LED robots, stilt walkers, samba dancers, Afro-Brazilian drummers). The company operates as a single integrated service rather than a modular platform; pricing is custom and quote-based with no public tiers, and the GTM motion is direct-to-consumer discovery calls supplemented by venue-partner referrals and directory presence on WeddingWire and The Knot. Geographic coverage spans the South Florida corridor from Hialeah and Miami Beach north to West Palm Beach, with venue relationships at premium properties including St. Regis Bal Harbour, JW Marriott Brickell, Trump Hotel Sunny Isles, Parkland Country Club, Miami Lakes Hotel, The Palms Hotel, Loews Coral Gables, and Lakeview Country Club. Customer mix is predominantly long-tail SMB/individual consumers (couples, families) with a smaller corporate event segment; no revenue, funding, or M&A activity is publicly disclosed.

Name

Zeta Entertainment

Legal name

Zeta Event Productions

Website

https://zetaeventproductions.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Zeta Entertainment is a Miami Lakes-based, founder-led luxury event production company serving South Florida couples, families, and select corporate clients with turnkey wedding, quinceañera, and corporate event planning, floral design, DJ entertainment, photography, lighting, and special effects.

Ownership category

akta.pro rank

Product category

Luxury Event Production Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Ceremony Planning & Officiant Coordination (HSACABAL)

akta.pro secondary industries

Anniversary & Milestone Celebration Services (HSACACAD), Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB)

Keywords

• Luxury event production
• Wedding planning services
• Event DJ entertainment
• Floral and decor design
• Special effects and lighting

Headquarters

HQ city

Miami Lakes

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Full-Service Event Planning & Production: Project-based professional services revenue from comprehensive event planning and design. Services include wedding planning, floral design, DJ entertainment, photography coordination, videography, photo booth rentals, and special effects. Clients work with a dedicated team from concept through execution.
2. Special Effects & Entertainment Add-ons: Additional revenue from specialized entertainment services including La Hora Loca performers, cold sparkler fountains, fog effects, confetti cannons, and CO2 blasters. These are typically add-on services to core planning packages.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Zeta Event Productions is a full-service luxury event and wedding production company based in Miami Lakes, Florida, delivering turnkey event experiences that combine planning, floral and decor design, professional DJ entertainment, photography, videography, photo booth rentals, custom lighting, and special effects. Services span weddings, beach and destination weddings, quinceañeras, milestone celebrations, and themed corporate events for clients across South Florida, with bilingual English/Spanish capability and a dedicated coordinator model from concept through execution.

Product overview

Zeta Event Productions is a full-service luxury event and wedding production company based in Miami Lakes, Florida. The company operates as a single unified service offering rather than a platform-plus-modules architecture. Its portfolio includes: Wedding Planning Services, Floral & Decor, DJ Services, Photo Booth Rentals, Photography (via partnership), Videography, Event Lighting & Special Effects, Hora Loca & Performers, Beach Wedding Planning, Corporate Event Planning, Quinceañera Planning, and Audio Guest Book. These services are offered as integrated, turnkey solutions where the company manages all aspects of event production—planning, design, entertainment, and technical production—in-house, providing peace of mind through one company handling the entire event experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Wedding Planning Services Full-service wedding planning including stress-free planning, personalized experiences, venue selection guidance, catering coordination, and décor design for couples planning luxury weddings in South Florida.
• Floral & Decor Custom floral design services including ceremony floral arches, aisle petals, bouquets, boutonnieres, high and low centerpieces, suspended floral chandeliers, floral walls, stage backdrops, and cake table accents for weddings, quinceañeras, and corporate events.
• DJ Services Professional DJ entertainment including experienced DJs with emcee skills, customized playlists, state-of-the-art sound systems, dance floor lighting, cold spark effects, and CO2 cannons serving weddings, corporate events, quinceañeras, and private celebrations.
• Photo Booth Rentals Modern photo booth experience with customizable templates, unique props for adults and kids, and backdrops for weddings, quinceañeras, and graduations, providing instant keepsakes and memorable moments.
• Photography Services Professional wedding photography through partnership with Victoria Machin Photography capturing authentic, emotional, and beautiful moments for local and destination celebrations.
• Videography Services Cinematic wedding video storytelling that turns special days into timeless memories, combining an artistic eye with the latest technology for stunning visual experiences.
• Event Lighting & Special Effects Wedding lighting enhancements including uplighting, monogram projections, and special effects such as low-lying fog, flameless sparkle fountains, CO2 cannons, confetti cannons, and indoor sparkler fountains.
• Hora Loca & Performers High-energy entertainment featuring LED robots, carnival stilt walkers, samba dancers, Afro-Brazilian drummers, LED party props, glow sticks, masks, confetti cannons, CO2 blasters, sparklers, and custom costume themes delivered as a 30-45 minute performance for weddings, quinceañeras, and corporate events.
• Beach Wedding Planning Expert beach wedding planning in South Florida including permit acquisition, venue design, weather contingency planning, professional sound systems, and coordination of oceanfront ceremonies.
• Corporate Event Planning Corporate event planning and production services including themed events, brand celebrations, customer appreciation events, and immersive experiences that transform corporate gatherings into high-impact brand experiences.
• Quinceañera Planning Luxury quinceañera planning and design services including themed celebrations, custom lighting, floral arrangements, entertainment coordination, and La Hora Loca performances.
• Audio Guest Book Modern audio guest book service featuring phone station booths with custom pre-recorded greetings, voice message recording, and digital delivery of curated keepsakes including USB or vinyl formats.

Quantifiable outcome

• Services designed to fit within client budget with established vendor relationships providing discounts passed to clients

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Victoria Machin PhotographycoreStrategic or Co-development PartnerExclusive photographer partner providing professional photography services at Zeta events. Victoria Machin is described as 'award-winning' and 'renowned for her editorial elegance and emotional storytelling.' She has documented numerous Zeta events including weddings, quinceañeras, and corporate events.
• Parkland Country ClubminorStrategic or Co-development PartnerPremier wedding venue partner where Zeta has executed multiple luxury weddings. The venue's high ceilings, elegant architecture, and warm neutral tones provide an ideal canvas for Zeta's design services.
• JW Marriott Brickell MiamicoreStrategic or Co-development PartnerKey venue partner for corporate events and luxury celebrations. Zeta has executed underwater-themed corporate events and quinceañeras at this venue, demonstrating a strong working relationship with the hotel's event staff.
• St. Regis Bal Harbour ResortcoreStrategic or Co-development PartnerLuxury venue partner for high-end corporate events and galas. Zeta produced a Great Gatsby themed corporate event at this venue featuring Art Deco design, theatrical lighting, and champagne entertainment.
• Miami Lakes HotelminorStrategic or Co-development PartnerPreferred venue partner for quinceañeras and weddings. Hosted Valentina's luxury quinceañera with custom floral designs and La Hora Loca entertainment.
• Trump Hotel Sunny IslesminorStrategic or Co-development PartnerLuxury beachfront venue partner for high-end weddings and celebrations. Multiple weddings featured custom lighting, DJ services, and La Hora Loca entertainment at this venue.
• The Palms Hotel Miami BeachminorStrategic or Co-development PartnerBeachfront destination wedding venue partner where Zeta has designed romantic Miami beach weddings with tropical settings and elegant floral decor.
• Lakeview Country ClubminorStrategic or Co-development PartnerWedding venue partner featuring grand ballrooms and elegant architecture. Zeta transformed the space with chandeliers, golden uplighting, and luxurious floral designs.
• WeddingWireminorGTM or Marketing PartnerWedding planning platform directory listing where Zeta maintains a business profile with client reviews and service information.
• The KnotminorGTM or Marketing PartnerMajor wedding planning platform where Zeta maintains a marketplace presence for client discovery and reviews.
• Loews Hotel Coral GablesminorStrategic or Co-development PartnerLuxury venue partner where Zeta's floral designers have created designs at premier South Florida venues.
• TrustindexminorGTM or Marketing PartnerReview verification service used to verify the authenticity of Google reviews displayed on the company website.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• A Good Affair Wedding & Event Production: Full-service wedding and event production company offering planning, design, floral, lighting, and entertainment. Directly comparable to Zeta's integrated production model and SMB/mid-market positioning in regional markets.
• Mindy Weiss Party Consultants: Celebrity luxury wedding and event planner with a full-service model covering design, logistics, and production. Comparable to Zeta in offering end-to-end high-end event execution, though operating at a significantly larger national scale.
• Colin Cowie Lifestyle: Luxury lifestyle brand and event production company covering weddings, private celebrations, and corporate events. Comparable to Zeta in offering a high-touch, design-forward, integrated service model for premium clients.
• Engaging Events by Ali: Luxury wedding and event planning firm specializing in culturally rich, design-led celebrations. Comparable to Zeta in offering full-service planning, floral, and entertainment coordination for high-end multicultural clientele.
• Marcy Blum Associates: Long-established luxury wedding and event planner with a destination-focused practice. Comparable to Zeta in curating custom celebrations with integrated entertainment, design, and vendor coordination.
• Birch Event Design: Luxury floral and event design studio producing high-end weddings and corporate events. Comparable to Zeta in combining bespoke floral installations with full event design and production for premium clients.
• David Tutera: Celebrity event planner specializing in luxury weddings and celebrity events. Comparable to Zeta in delivering full-service design-driven celebrations for affluent clients, including entertainment, floral, and production elements.
• Rafanelli Events: Boutique luxury event planning and design firm serving weddings, social events, and corporate clients. Comparable to Zeta in providing full-service design, floral, and production with a small specialized team and high-touch client model.

Broad incumbents

• Eventbrite: Global event ticketing and marketplace platform. Comparable to Zeta only as an events-industry incumbent; differs fundamentally by providing self-service ticketing technology rather than full-service event production.
• Cvent: Enterprise event management platform providing software and services for large-scale corporate meetings and events. Comparable to Zeta only at the broadest level as an events-industry participant, but operates at much larger scale with technology-driven rather than service-driven delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/zetaeventproductions
• Facebookfacebook.com/zetaeventproductions

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zeta Entertainment