SIMPLOO WATERLESS TOILETS LTD

What SIMPLOO WATERLESS TOILETS LTD does

Simploo Waterless Toilets Ltd is a UK-based private manufacturer that designs, hand-assembles, and sells waterless composting toilets for off-grid and mobile sanitation applications. The company was founded in 2021 and operates from a single facility at 10e High Street, Datchet, Berkshire, where all units are handmade. The product range centres on three toilet models — the Simploo Original (£529-£549), Simploo Mini (£569-£579), and Simploo Nano (£539-£549) — differentiated primarily by size and tank capacity, plus an accessories line spanning carbon filters, replacement fan cartridges, urine bottles, solids bins, compostable bin liners, and power adapters. The Mini and Nano are manufactured using 3D printing with plant-based Polylactic Acid (PLA) bioplastic, a renewable material derived from corn or sugarcane.

The core technology is a urine-separation system paired with a 12v ventilation fan that removes odours and assists drying of solids; the fan can be powered by battery, solar, or mains electricity via a 230v adapter. Solid waste is captured for composting while urine is either collected in an internal bottle or diverted through a flexible pipe to an external container or soakaway. Simploo targets two principal customer segments: mobile/off-grid lifestyle users (camper vans, boats, caravans, tents, tiny houses, glamping sites) and static off-grid installations (garden rooms, offices, cabins). Distribution is direct-to-consumer only via a WooCommerce storefront on the company's own domain, with SEO-optimised product pages as the primary discovery channel and a standard delivery lead time of approximately six weeks.

The business model is a product-led, hardware-sales operation with a thin layer of recurring consumables revenue. Main units are sold as one-time purchases at £529-£579, while accessories (£12-£45) generate ongoing spend through replacement carbon filters, fan cartridges, bin liners, and spare containers. Returns are restricted to UK customers, and the operating geography is effectively the United Kingdom despite some international fulfilment signals in product imagery. The company is privately held with no disclosed funding rounds, no public management roster, and no reported revenue, headcount, or patent portfolio.

Name

SIMPLOO WATERLESS TOILETS LTD

Legal name

SIMPLOO WATERLESS TOILETS LTD

Website

https://simploo.co.uk

Company type

Private

Founded year

2021

Operating status

Operating

Short description

Simploo Waterless Toilets Ltd is a UK-based, Datchet-headquartered manufacturer that designs and hand-assembles waterless composting toilets (Original, Mini, Nano) sold direct-to-consumer via its own e-commerce store to off-grid and mobile-lifestyle customers including camper van, boat, tiny house, glamping, and garden room users.

Ownership category

akta.pro rank

Headquarters

HQ city

Datchet

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Main Toilet Sales: One-time sale of composting toilet units (Original, Mini, Nano models) at price points ranging from £529 to £579
2. Accessories and Consumables: Recurring sales of spare parts (solids bins, urine bottles, fan cartridges), consumables (carbon filters, compostable bin liners), and adapters (230v, 12v/24v cables)

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Simploo designs and manufactures waterless composting toilets (Simploo Original, Mini, and Nano) that separate urine from solid waste, with a built-in 12v ventilation fan for odour removal and optional urine diversion through an external pipe. Toilets and accessories are handmade in Datchet, Berkshire, UK, with the Mini and Nano shells produced from plant-based PLA bioplastic via 3D printing. Supporting accessories — carbon filters, fan cartridges, urine bottles, solids bins, compostable liners, and 12v/24v or 230v power adapters — are sold as standalone items to support ongoing use.

Product overview

SIMPLOO WATERLESS TOILETS LTD offers a range of waterless composting toilets that separate urine from solid waste. The product line consists of three main toilet models (Simploo Original, Simploo Mini, and Simploo Nano) differentiated by size and capacity, plus a range of accessories including carbon filters, replacement fan cartridges, collection bottles, solids bins, compostable bin liners, and power adapters (12v/24v cables and 230v mains adapters). The Mini and Nano models are manufactured using plant-based PLA plastic via 3D printing technology. All toilets feature built-in 12v fans for odour removal and can be powered by battery, solar panel, or mains electricity. The toilets are handmade in Datchet, Berkshire, UK, with delivery approximately 6 weeks. The Mini and Nano feature compact designs ideal for camper vans, boats, caravans, and tiny houses, while the Original is suited for garden rooms, offices, and cabins.

Differentiator

Problem solved

Functional benefit

Brands

• Simploo Original: Waterless composting toilet - the original model priced at £529.00 - £549.00
• Simploo Mini
• Simploo Nano

Products and services

• Simploo Original Waterless composting toilet that separates urine from solid waste — urine is collected internally or diverted via flexible pipe to an external container or soakaway; built-in 12v fan handles odour. Priced £529.00 – £549.00 with multiple voltage options.
• Simploo Mini Compact waterless composting toilet with 9L urine bottle and 19L solids container (320 x 450 x 475 mm, 10 kg); mechanical vanity hatch; PLA shell produced via 3D printing; 12v ventilation fan; priced £569.00 – £579.00.
• Simploo Nano Most compact Simploo model designed for under bench seats and tiny spaces (320 x 350 x 475 mm, 8 kg); 6L urine canister and 13L solids container; PLA shell produced via 3D printing; priced £539.00 – £549.00.
• Active Carbon Filter Module Carbon filter module for use where venting to outside is not possible (170mm diameter x 250mm high); helps filter out odours; includes connection pipe kit; £45.00; requires replacement every 12 months.
• Compact Attachable Carbon Filter Carbon filter that attaches directly to Simploo Nano and Mini shells; uses granulated carbon with built-in fan; supplied with 500g bag of charcoal; granules replaceable every 2-3 months; £45.00.
• Replacement Fan Cartridge Replacement spare fan cartridge — easy to install (push out old, slide in new) — fits 12v, 24v and 230v versions; £13.00.
• 6 Litre Bottle for Simploo Original Spare 6 litre urine bottle with carry handle and screw-top lid for Simploo Original (HDPE bottle, PLA handle, 6000ml capacity); £19.00.
• Spare 20 Litre Solids Bin for Simploo Original Spare 20 litre solids container for Simploo Original with solid lid; £22.00.
• 25L Compostable Bin Liners (Pack of 25) Pack of 25 compostable bin liners (25 litre capacity, 1 roll) recommended for lining the Simploo solids container; £15.00.
• 230v (Mains) Adapter 230v mains adapter with 3-pin UK plug and 0.75m lead for powering the Simploo toilet fan from mains electricity; £12.00.
• 12v/24v Cable 12v/24v 1.5m cable with screw terminals to connect the toilet to a battery, solar panel or 12/24v system; £12.00.
• Pipe Adaptor Conversion Kit for Simploo Original Conversion kit to change a Simploo Original from bottle version to urine pipe version; includes pipe bracket, pipe clip, funnel and 2.5m of flexible hose; £12.00.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Nature's Head: US-based manufacturer of composting toilets specifically designed for RVs, boats, tiny houses and off-grid cabins — exactly Simploo's primary use cases. Competes head-to-head with the Simploo Original, Mini and Nano in the mobile/off-grid lifestyle segment.
• Clivus Multrum: Manufacturer of waterless composting toilet systems primarily for permanent off-grid homes, eco-builds and remote facilities. Direct peer in waterless composting technology, more skewed to fixed residential installations than Simploo's mobile-leaning product line.
• OGO Origin: US maker of waterless composting toilets using urine diversion and a built-in ventilation fan, marketed to vanlife, RV, marine and tiny-house buyers. Direct competitor to Simploo's Mini and Nano in the compact, mobile-lifestyle segment.
• Sun-Mar: North American manufacturer of self-contained and central composting toilets for residential, cottage and commercial off-grid installations. Direct peer with overlapping product architecture (urine separation, composting chamber, ventilation fan) and broader distribution into the same off-grid homeowner segment.
• Separett: Swedish manufacturer of urine-separating waterless toilets for off-grid homes, cabins and holiday cottages. Closest direct competitor to Simploo with overlapping technology (urine diversion, low-water operation) and similar target customer base across UK and European off-grid and tiny-home segments.
• Cinderella Eco Group: Norwegian manufacturer of incinerating and Eco waterless toilets for off-grid cabins, boats and remote sites. Same target use case as Simploo (no water or sewage infrastructure required) but different waste-treatment technology; competes for the same Nordic/UK off-grid buyer.
• Biolan: Finnish maker of dry composting toilets and composting systems for off-grid cottages, year-round outdoor use and eco-sanitation. Direct peer in waterless sanitation with strong Northern European distribution, comparable to Simploo's UK footprint and use-case mix.

Broad incumbents

• Dometic: Global RV, marine and outdoor lifestyle brand with a broad sanitation portfolio including portable and fixed toilets. A broad incumbent competing for the same caravan, camper van and boat buyers as Simploo, with significantly larger distribution and OEM relationships.
• Thetford: Established global manufacturer of portable and fixed toilets for RVs, caravans and marine vessels. A broad incumbent in mobile sanitation with deep dealer networks — competes indirectly with Simploo for the same caravan and boat customers but via cassette toilets rather than composting.
• Camco: US RV accessories manufacturer with a wide range of portable toilets, waste holding tanks and sanitation consumables. Broad incumbent serving Simploo's camper van, caravan and marine customers through mass-market retail channels rather than dedicated composting solutions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SIMPLOO WATERLESS TOILETS LTD