LAMINA Company Ltd
LAMINA Company Ltd is a Riyadh-based, privately held Saudi manufacturer of packaging and household disposables (aluminum foil, cling film, tissues, paper cups, aluminum housewares) sold under Platina, WOW, and Mathlotha brands to 800+ individual, food-service, and export customers.
- Company typePrivate
- Founded2002
- HeadquartersRiyadh, Saudi Arabia
- Headcount—
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What LAMINA Company Ltd does
LAMINA Company Ltd (شركة لامينا المحدودة) is a privately held Saudi Arabian manufacturer of packaging and disposable household products, headquartered in Riyadh and operating since 2002. The company produces a diversified portfolio spanning aluminum foil, cling film, facial tissues, maxi rolls, aluminum plates and cookware, paper bags, sandwich and burger wrapping paper, paper cups, and printed paper boxes. Production is conducted in-house in Saudi Arabia, and the company has held ISO 9001 (quality), ISO 45001 (occupational health and safety), and ISO 14001 (environmental management) certifications since May 2023.
The company sells through three distinct go-to-market channels: a direct-to-consumer e-commerce storefront at order.lamina-ksa.com offering factory-direct pricing, a B2B wholesale motion targeting restaurants, cafes, and food manufacturers with custom-logo printing and bespoke specifications, and a dedicated export department serving customers in multiple countries. Its products are marketed under three sub-brands — Platina (premium tissue, foil, film), WOW (tissue and maxi rolls), and Mathlotha (foil and film) — and the company states a base of 800+ clients across food service, retail, manufacturing, and individual consumers.
Revenue mechanics are entirely transactional: one-time unit purchases at factory-direct prices for both individual and bulk buyers, with wholesale quotes negotiated via WhatsApp and direct sales contact. No subscription, licensing, or contracted-revenue model is in use. The company is led by Chairman Mohsen Al-Moallem and General Manager Nasser Gharmeh; specific headcount, revenue, ownership, and capital-structure details are not publicly disclosed. In 2025, LAMINA hosted a visit from the Deputy Minister of Industry and Mineral Resources during which capacity expansion was discussed, signaling alignment with Saudi industrial policy.
LAMINA Company Ltd firmographics
Firmographics- Name
- LAMINA Company Ltd
- Legal name
- شركة لامينا المحدودة (Lamina Limited Company)
- Website
- https://lamina-ksa.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Short description
- LAMINA Company Ltd is a Riyadh-based, privately held Saudi manufacturer of packaging and household disposables (aluminum foil, cling film, tissues, paper cups, aluminum housewares) sold under Platina, WOW, and Mathlotha brands to 800+ individual, food-service, and export customers.
- Ownership category
- akta.pro rank
LAMINA Company Ltd industry classification
Industry- Product category
- Packaging and Disposable Consumer Goods Manufacturing
- NAICS
- Sanitary Paper Product Manufacturing (322291)
- SIC
- Papers & Allied Products (2600), Paperboard Containers & Boxes (2650), Plastics, Foil & Coated Paper Bags (2673)
- akta.pro primary industry
- Napkins, Tableware & Foodservice Disposables (Plates, Cups, Cutlery) (CRADALAD)
- akta.pro secondary industries
- Paper Towels & Kitchen Rolls (CRADALAC), Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL), Paper Bags & Sacks (retail, industrial, multiwall) (IMAMAHAC)
Keywords
Where LAMINA Company Ltd is headquartered
LocationHeadquarters
- HQ city
- Riyadh
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices1 record
Markets served
LAMINA Company Ltd business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Product Sales (B2C): Direct sales of packaging and household products to individual consumers through e-commerce platform, offering factory-direct pricing to end customers.
- Wholesale/Bulk Sales (B2B): Bulk orders for restaurants, cafes, and factories with special pricing and customized offers. Contact-based pricing through WhatsApp and direct sales team.
- Export Sales: International sales through dedicated export department, manufacturing products according to agreed international specifications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual consumer purchases at factory-direct prices |
| Unit Pricing | Pay-as-you-go | Wholesale pricing for bulk orders |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
LAMINA Company Ltd product offering
Product offeringCore offering
LAMINA Company Ltd manufactures and sells a diversified portfolio of packaging and household disposable products, including facial tissues, maxi rolls, aluminum foil, cling film, aluminum plates and dishes, paper bags, sandwich and burger wrapping paper, paper cups, paper boxes (carton boxes for food packaging), and aluminum cookware/housewares. Products are sold under the Platina, WOW, and Mathlotha sub-brands to individual consumers through its e-commerce store and to restaurants, cafes, food manufacturers, and export markets on a wholesale/bulk basis.
Product overview
LAMINA Company Ltd is a Saudi Arabian packaging and disposable products manufacturer offering a diversified portfolio of consumer and food service products. The product line includes facial tissues and maxi rolls under WOW and Platina brands, aluminum foil and cling film under Platina and Mathlotha brands, aluminum plates and dishes, paper bags, sandwich and burger wrapping paper, paper cups in various sizes, carton boxes for food packaging, and aluminum housewares/cookware. The company operates as both B2C (through its e-commerce store) and B2B (wholesale for restaurants, cafes, and factories), with custom logo printing and packaging services available. Products are manufactured locally in Saudi Arabia with distribution across the Kingdom and export markets.
Differentiator
Problem solved
Functional benefit
Brands
- Platina: Brand for facial tissues, maxi rolls, cling film, and aluminum foil products.
- WOW
- Mathlotha
Products and services
- Facial Tissues Facial tissue products available under WOW and Platina brands in multiple ply options (1-ply, 2-ply) and sheet counts (60, 80, 100, 150, 175, 200, 600, 800 sheets), sold to individual consumers and food service/wholesale buyers.
- Maxi Roll Large format tissue rolls under WOW and Platina brands in various lengths (117M, 150M, 200M, 300M, 350M, 1500 sheet) and colors (white, craft), sold to households and wholesale buyers.
- Aluminum Foil Aluminum foil rolls under Platina and Mathlotha brands in various sizes (30cm, 45cm widths) and lengths (30M to 150M rolls), sold to consumers, food service, and food manufacturers.
- Cling Film Food wrap/cling film products under Platina and Mathlotha brands in various sizes (30cm, 45cm widths) and lengths (15M to 200M), used by households, restaurants, and food manufacturers.
- Aluminum Plates and Dishes Aluminum food service plates and dishes in various shapes (rectangular, square, round) and sizes for food packaging and serving, including specialized items like Maqluba bowls and oven trays, targeted at food service businesses and consumers.
- Paper Bags Paper carrier bags available with and without handles, in various sizes and colors (brown, white, colorful), including window-display bags and envelope-style bags, supplied to retail and food service businesses.
- Sandwich and Burger Wrapping Paper Sandwich wrapping paper and burger wrapping paper available in white and brown colors, sized as ordered, primarily for restaurants, cafes, and food service operators.
- Paper Cups Paper cups for hot and cold beverages available in various sizes (4oz to 16oz), with single/double wall options, including handless cups, hand-kraft paper cups, and paper cups with handles, sold to cafes, restaurants, and event/catering buyers.
- Paper Boxes (Carton Boxes for Food Packaging) Carton boxes for food packaging including burger boxes, sandwich boxes, potato boxes, and paper boxes with transparent covers (4oz to 16oz), with custom logo printing available, targeted at food service operators.
- House Wares (Aluminum Cookware) Aluminum cookware and houseware products including pots, oven trays, breakfast tray sets, Konafa heaters, and decorated date containers in various sizes and configurations, sold to households.
Quantifiable outcome
- 23+ years of experience in Saudi packaging industry
- +2 more outcomes
Companies that use LAMINA Company Ltd
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
LAMINA Company Ltd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
LAMINA Company Ltd partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
LAMINA Company Ltd competitors and assessment
Company assessmentRegional players
- INDEVCO Group: Lebanon-headquartered conglomerate manufacturing paper, corrugated, and plastic packaging across the Middle East and Africa. Comparable on converted paper product mix and regional export orientation, though not directly competing in Saudi Arabia.
Direct peers
- NAPCO (National Paper Products Company): Saudi Arabia-based paper and tissue manufacturer producing facial tissue, kitchen rolls, plastic goods, and packaging for the same regional HORECA and retail customers that Lamina serves. Most direct comparable given shared geography, product overlap, and customer base.
- Hayat Kimya: Turkey-headquartered tissue, hygiene, and FMCG manufacturer with significant MENA market presence in tissue, kitchen rolls, and disposable products. Comparable on tissue converting technology and regional distribution footprint.
- Taghleef Industries: UAE-based manufacturer of flexible packaging films including BOPP, CPP, and stretch/cling films — directly overlapping Lamina's cling film line and serving the same food packaging customer base across MENA.
- Fine Hygienic Holding: MENA-focused tissue and hygiene products manufacturer with overlapping facial tissue, kitchen roll, and away-from-home product lines. Directly comparable on product mix and regional customer targeting.
Broad incumbents
- Sealed Air: Global protective and food packaging company with foodservice and food contact film offerings. Comparable on the food-contact plastic film side of Lamina's cling film business and as a benchmark for packaging innovation capability.
- Kimberly-Clark: Global consumer tissue giant whose Kleenex, Scott, and Viva brands compete in facial tissue and kitchen roll markets across MENA. Largest-scale reference competitor for Lamina's tissue lines.
- Huhtamaki: Global foodservice packaging leader producing paper cups, plates, and fiber-based packaging. Larger, publicly listed incumbent whose foodservice disposables portfolio directly overlaps with Lamina's paper cups, paper boxes, and aluminum plate categories.
- Mondi Group: Global integrated paper and packaging group with corrugated, paper bags, and consumer packaging operations. Comparable as a broader incumbent in converted paper products, including the paper bag category where Lamina competes.
- Essity: Global hygiene and health company (formerly part of SCA) producing tissue, kitchen rolls, and personal care products under brands like Tork and Tempo. Sets the competitive ceiling on tissue pricing and product quality that Lamina's WOW and Platina brands must compete against.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
LAMINA Company Ltd social profiles
Digital presenceLAMINA Company Ltd compliance and trust
Trust signalCompliance3 records
LAMINA Company Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
LAMINA Company Ltd leadership team
Management profileNumber of profiles
Profiles2 records
LAMINA Company Ltd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LAMINA Company Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LAMINA Company Ltd
What does LAMINA Company Ltd do?
LAMINA Company Ltd manufactures and sells a diversified portfolio of packaging and household disposable products, including facial tissues, maxi rolls, aluminum foil, cling film, aluminum plates and dishes, paper bags, sandwich and burger wrapping paper, paper cups, paper boxes (carton boxes for food packaging), and aluminum cookware/housewares. Products are sold under the Platina, WOW, and Mathlotha sub-brands to individual consumers through its e-commerce store and to restaurants, cafes, food manufacturers, and export markets on a wholesale/bulk basis.
Is LAMINA Company Ltd a public or private company?
LAMINA Company Ltd is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LAMINA Company Ltd founded?
LAMINA Company Ltd was founded in 2002.
Where is LAMINA Company Ltd based?
LAMINA Company Ltd is headquartered in Riyadh, Saudi Arabia, in the Middle East region.
How does LAMINA Company Ltd make money?
Three revenue lines are on record. Product Sales (B2C) is the primary driver. The others are wholesale/Bulk Sales (B2B) and export Sales.
Who are LAMINA Company Ltd's main competitors?
INDEVCO Group is listed as a regional player. Direct peers are NAPCO (National Paper Products Company), Hayat Kimya, Taghleef Industries and Fine Hygienic Holding. Broad incumbents are Sealed Air, Kimberly-Clark, Huhtamaki, Mondi Group and Essity.
Does LAMINA Company Ltd have an API?
No public API is recorded for LAMINA Company Ltd.
What industry is LAMINA Company Ltd in?
LAMINA Company Ltd's product category is Packaging and Disposable Consumer Goods Manufacturing. Its primary akta.pro industry code is CRADALAD, Napkins, Tableware & Foodservice Disposables (Plates, Cups, Cutlery), with a secondary code of CRADALAC, Paper Towels & Kitchen Rolls. Its NAICS code is 322291 and its SIC code is 2600.