Novalink Internet Ltda.
Novalink Internet Ltda. is a privately held Brazilian regional ISP in Minas Gerais delivering 100% fiber-optic (FTTH) internet plus bundled mobile, IPTV, telemedicine, gaming, and security camera services to residential, SMB, and gamer customers across multiple municipalities.
- Company typePrivate
- Founded2019
- HeadquartersPatrocínio Paulista, Brazil
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Novalink Internet Ltda. does
Novalink Internet Ltda. is a privately held Brazilian regional internet service provider headquartered in São Gonçalo do Sapucaí, Minas Gerais, delivering 100% fiber-optic (FTTH) connectivity over GPON/EPON architecture to residential, small and medium business (SMB), and gaming customers across multiple municipalities in southern Minas Gerais, including São Gonçalo do Sapucaí, Heliodora, Turvolândia, Ressaca, Água Cumprida, and Carneiros. The company operates three physical offices in the region and runs a portfolio of proprietary operational platforms — ISPCloud for customer/ONU/CTO management, WiFeed for Wi-Fi provisioning, UNM2000/IceGrid for optical network terminal monitoring, and a NovaLink Preset router firmware that preserves PPPoE authentication after device resets — together supporting technician field operations and service restoration.
The commercial offering is structured as a bundled subscription ecosystem. Core internet is sold in three residential tiers (Start, Plus, Família) with Wi-Fi 5 or Wi-Fi 6 routers provided in comodato (loan) and free installation, alongside a business internet tier and a gaming plan with intelligent routing for low-latency connections to international game servers. Adjacent revenue streams include NovaLink Móvel (an MVNO with 15GB-40GB data plans and unlimited calls), NovaLink TV (an IPTV service with up to 160 channels and up to 5 simultaneous screens), NovaLink Med (a BRL 10/month telemedicine add-on), and NovaLink Vision (rented security cameras with cloud recording). Customer pricing is not publicly disclosed on the website; sales are closed via WhatsApp consultation off a 0800 number, supplemented by a self-service web portal and mobile apps for Android and iOS.
NovaLink's go-to-market is direct-to-consumer and WhatsApp-led within its regional footprint, supported by a Central do Cliente portal, Instagram and Facebook pages, and a Clube de Vantagens benefits club. The company is privately held with no disclosed parent, subsidiaries, investors, headcount breakdown beyond the 1-10 employee range, funding rounds, named management, or audited revenue, and operates exclusively within Brazil. Its go-to-market and product surface are oriented toward maximizing ARPU per subscriber through multi-service bundling rather than geographic expansion beyond Minas Gerais.
Novalink Internet Ltda. firmographics
Firmographics- Name
- Novalink Internet Ltda.
- Legal name
- NovaLink Internet Ltda.
- Website
- https://novalink.com.br
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Novalink Internet Ltda. is a privately held Brazilian regional ISP in Minas Gerais delivering 100% fiber-optic (FTTH) internet plus bundled mobile, IPTV, telemedicine, gaming, and security camera services to residential, SMB, and gamer customers across multiple municipalities.
- Ownership category
- akta.pro rank
Novalink Internet Ltda. industry classification
Industry- Product category
- Internet Service Provider (Fiber-Optic Broadband)
- NAICS
- Wired Telecommunications Carriers (517111)
- SIC
- Cable & Other Pay Television Services (4841), Communications Services, Nec (4899)
- akta.pro primary industry
- Fiber ISPs (FTTH/FTTP Retail Providers) (HDAIADAE)
- akta.pro secondary industries
- Municipal & Community Broadband Networks (HDAIACAE), Business/Enterprise Fixed Connectivity Providers (SME/Enterprise Broadband) (HDAIABAI)
Keywords
Where Novalink Internet Ltda. is headquartered
LocationHeadquarters
- HQ city
- Patrocínio Paulista
- HQ country
- Brazil
- HQ region
- Latin America
Offices3 records
Markets served
Novalink Internet Ltda. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure, Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Residential Internet Subscriptions: Monthly recurring internet subscription fees for residential customers across three plan tiers (Start, Plus, Família), all delivered over 100% fiber-optic FTTH infrastructure.
- Business Internet Services: Dedicated internet plans for businesses with enhanced performance, stability, and security guarantees, billed as monthly recurring subscriptions.
- Gaming Internet Plans: Specialized high-performance internet plans optimized for online gaming with intelligent routing and low-latency international backbone connections.
- NovaLink Móvel (Mobile Plans): Prepaid/postpaid mobile plans offering national coverage with unlimited calls, app data inclusions (WhatsApp, Uber, Waze), and data bundles ranging from 15GB to 40GB per month.
- NovaLink TV (IPTV / OTT): Television content service with live channels and on-demand content across four tiers: Free TV (open channels), Plus TV (120 channels, R$70/month), Max TV (150 channels, R$110/month), and Ultra TV (160 channels, R$130/month). Also includes NovaLink TV Box for non-smart TVs.
- NovaLink Med (Telemedicine): R$10/month add-on service providing unlimited 24/7 online medical consultations with general practitioners, digital prescriptions, and pharmacy discounts.
- NovaLink Vision (Security Cameras): Smart security solution with rental of last-generation cameras, cloud recording, access management, and camera configuration support for homes and businesses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 15GB Mobile Plan — 11GB standard + 2GB portability bonus + 2GB bonus for 12 months, unlimited calls, unlimited apps (WhatsApp, Uber, Waze) |
| Subscription | Monthly | 20GB Mobile Plan — 14GB standard + 3GB portability bonus + 3GB bonus for 12 months, unlimited calls |
| Subscription | Monthly | 30GB Mobile Plan — 20GB standard + 5GB portability bonus + 5GB bonus for 12 months, unlimited calls |
| Subscription | Monthly | 40GB Mobile Plan — 22GB standard + 8GB portability bonus + 10GB bonus for 12 months, unlimited calls |
| Subscription | Monthly | Plus TV — 120 channels including TNT, Discovery, CNN, ESPN, History |
| Subscription | Monthly | Max TV — 150 channels including AMC, TNT Novelas, Food Network, ESPN, Animal Planet, DreamWorks |
| Subscription | Monthly | Ultra TV — 160 channels including Discovery Science, TCM, Discovery World, Film & Arts, ESPN 3, ESPN 5 |
| Subscription | Monthly | Free TV — Open and regional channels included with internet plans |
| Subscription | Monthly | NovaLink Med add-on — 24/7 unlimited medical consultations + pharmacy discounts |
| Subscription | Monthly | Start Internet Plan — 100% fiber optic with benefits club and free installation |
| Subscription | Monthly | Plus Internet Plan — Fiber optic with Wi-Fi 5 router loan and +80 TV channels |
| Subscription | Monthly | Família Internet Plan — Fiber optic with Wi-Fi 6 router loan and Deezer Premium included |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Novalink Internet Ltda. product offering
Product offeringCore offering
Novalink Internet Ltda. is a Brazilian regional Internet Service Provider delivering 100% fiber-optic FTTH (GPON/EPON) broadband to residential households, small and medium businesses, and gamers across multiple municipalities in Minas Gerais. Its core product is monthly recurring fiber internet subscriptions across residential tiers (Start, Plus, Família), business internet, and a gaming-optimized plan with intelligent routing and direct international backbone connections. The company bundles the connection with mobile service (NovaLink Móvel), IPTV/OTT television (NovaLink TV), telemedicine (NovaLink Med), and smart security cameras (NovaLink Vision), distributed through a WhatsApp-led direct-to-consumer model with free installation and router loan (comodato).
Product overview
Novalink Internet Ltda. is a Brazilian ISP offering a unified portfolio centered on 100% fiber optic internet connectivity. The core offering comprises residential internet plans (Start, Plus, Família), business internet, and specialized gaming internet. These are bundled with add-on services including NovaLink TV (IPTV streaming), NovaLink Móvel (mobile virtual operator), NovaLink Med (telehealth), NovaLink Vision (security cameras), and a customer self-service app. The company operates its own network infrastructure using FTTH technology with various ONT/ONU equipment and mesh Wi-Fi capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- Universidade NovaLink: Internal training and knowledge base platform for employees and technicians
- NovaLink Med
- NovaLink Móvel
- NovaLink TV
- NovaLink Gamer
- NovaLink Vision
- Central do Cliente
Products and services
- Internet Fibra (Planos Start, Plus, Família) High-speed 100% fiber-optic internet plans for residential customers with varying speeds, router options (Wi-Fi 5 or Wi-Fi 6 in comodato), free installation, and benefits such as Clube de Vantagens, TV channels, and Deezer Premium inclusion.
- Internet Empresarial Business-grade internet service designed for SMB and corporate clients with enhanced performance, stability, security guarantees, and dedicated support to maintain data traffic operations.
- Internet Gamer (NovaLink Gamer) Optimized internet plan for online gamers featuring intelligent routing, minimum latency, direct connection to international backbone, servers worldwide, symmetric bandwidth for streaming, and specialized technical support.
- NovaLink TV Television streaming service with live channels and on-demand content, supporting up to 5 simultaneous viewing points, available via TV Box and multiple platforms (App Store, Google Play, Android TV, Xiaomi, Amazon, Roku). Tiers include Free TV (open channels), Plus TV (R$70/month, 120 channels), Max TV (R$110/month, 150 channels), Ultra TV (R$130/month, 160 channels).
- NovaLink Móvel Mobile service with national coverage, unlimited calls, and data plans ranging from 15GB (R$49.99/month) to 40GB (R$84.99/month), including unlimited usage of WhatsApp, Uber, and Waze, with number portability support.
- NovaLink Med 24/7 online medical consultation service providing unlimited access to general practitioners, digital prescriptions, and discounts at partner pharmacies for R$10.00/month addition to any NovaLink internet plan.
- NovaLink Vision Smart security solution offering last-generation camera rental, access management, and cloud recording services for homes and businesses.
- Clube de Vantagens NovaLink Benefits club offering exclusive discounts and advantages to NovaLink internet subscribers, accessible via the dedicated portal at vantagens.novalink.com.br.
Quantifiable outcome
- Up to 5 simultaneous viewing points on NovaLink TV service
Companies that use Novalink Internet Ltda.
Customer profileSegments6 records
Ideal customer profiles3 records
Novalink Internet Ltda. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Novalink Internet Ltda. partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Novalink Internet Ltda. competitors and assessment
Company assessmentBroad incumbents
- Vivo (Telefônica Brasil): Vivo is Brazil's largest telecom operator offering fixed broadband (Vivo Fibra), mobile, and TV across the country. Comparable to NovaLink in offering bundled fiber/TV/mobile services, but at national scale with significant capex advantages.
- TIM Brasil: TIM Brasil is a major national MNO and fixed broadband operator (TIM Live) offering fiber and bundled services across Brazil. Comparable to NovaLink in the broadband product category, but at national scale with mobile network ownership rather than MVNO structure.
- Algar Telecom: Algar Telecom is a regional incumbent telecom operating across Minas Gerais and Triângulo Mineiro with fiber, mobile, and enterprise services. Comparable to NovaLink as the dominant regional telco in overlapping MG territory, though at much larger scale with broader enterprise and mobile offerings.
- Claro Brasil: Claro Brasil is a major national telecom operator offering fiber broadband (Claro Net), mobile, and pay-TV across Brazil. Comparable to NovaLink in bundled connectivity offerings, but at substantially larger scale and broader geographic reach.
Direct peers
- Brisanet: Brisanet is a publicly traded regional fiber ISP in Brazil operating in the Northeast. Directly comparable to NovaLink as both run owned FTTH infrastructure targeting residential and SMB customers with bundled services, though at substantially larger scale.
- Vero Internet: Vero Internet is a regional fiber ISP serving Rio Grande do Sul and Santa Catarina with bundled internet, TV, and mobile offerings. Directly comparable to NovaLink as a regional FTTH provider with multi-product bundling.
- Americanet: Americanet is a regional fiber and fixed broadband ISP in São Paulo state with bundled services. Comparable to NovaLink as a regional fiber provider with multi-product portfolio targeting residential and SMB customers.
- Desktop Internet: Desktop is a regional fiber ISP in São Paulo state offering FTTH internet with bundled TV and mobile services. Closely comparable to NovaLink in business model, geography (regional Brazil), and product mix.
- Unifique: Unifique is a publicly traded regional fiber ISP in Santa Catarina offering bundled internet, TV, and mobile services. Directly comparable to NovaLink's FTTH-plus-bundle business model in a regional Brazilian market.
Emerging players
- Giganet: Giganet is a regional fiber ISP operating in parts of São Paulo state. Comparable to NovaLink as a smaller-scale regional fiber provider focused on residential and SMB bundles, though at an earlier growth stage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Novalink Internet Ltda. social profiles
Digital presenceNovalink Internet Ltda. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Novalink Internet Ltda. leadership team
Management profileNumber of profiles
Novalink Internet Ltda. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Novalink Internet Ltda. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Novalink Internet Ltda.
What does Novalink Internet Ltda. do?
Novalink Internet Ltda. is a Brazilian regional Internet Service Provider delivering 100% fiber-optic FTTH (GPON/EPON) broadband to residential households, small and medium businesses, and gamers across multiple municipalities in Minas Gerais. Its core product is monthly recurring fiber internet subscriptions across residential tiers (Start, Plus, Família), business internet, and a gaming-optimized plan with intelligent routing and direct international backbone connections. The company bundles the connection with mobile service (NovaLink Móvel), IPTV/OTT television (NovaLink TV), telemedicine (NovaLink Med), and smart security cameras (NovaLink Vision), distributed through a WhatsApp-led direct-to-consumer model with free installation and router loan (comodato).
Is Novalink Internet Ltda. a public or private company?
Novalink Internet Ltda. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Novalink Internet Ltda. founded?
Novalink Internet Ltda. was founded in 2019. It employs 1 to 10 people.
Where is Novalink Internet Ltda. based?
Novalink Internet Ltda. is headquartered in Patrocínio Paulista, Brazil, in the Latin America region.
How does Novalink Internet Ltda. make money?
Seven revenue lines are on record. Residential Internet Subscriptions are the primary driver. The others are business Internet Services, gaming Internet Plans, novaLink Móvel (Mobile Plans), novaLink TV (IPTV / OTT), novaLink Med (Telemedicine) and novaLink Vision (Security Cameras).
Who are Novalink Internet Ltda.'s main competitors?
Broad incumbents on record are Vivo (Telefônica Brasil), TIM Brasil, Algar Telecom and Claro Brasil. Direct peers are Brisanet, Vero Internet, Americanet, Desktop Internet and Unifique. Giganet is listed as an emerging player.
Does Novalink Internet Ltda. have an API?
No public API is recorded for Novalink Internet Ltda..
What industry is Novalink Internet Ltda. in?
Novalink Internet Ltda.'s product category is Internet Service Provider (Fiber-Optic Broadband). Its primary akta.pro industry code is HDAIADAE, Fiber ISPs (FTTH/FTTP Retail Providers), with a secondary code of HDAIACAE, Municipal & Community Broadband Networks. Its NAICS code is 517111 and its SIC code is 4841.