Noam

Name

Noam

Legal name

NOAM GROUP SAS

Website

https://noamgroup.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Luxury Private Villa Rentals

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Private House Hotels & Small Luxury Inns (THAGADAL)

akta.pro secondary industries

Cruise Yacht Charters (Private Crewed) (THAEADAG), Private Yacht & Luxury Boat Charters (With Crew) (THAJALAE)

Keywords

• Luxury villa rentals
• Private villa hospitality
• Yacht charter services
• Luxury travel retreats
• Ultra-premium hospitality

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Private villa and yacht full buy-out rentals: Noam generates revenue by renting out entire luxury properties (villas, châteaux, yachts) on a full private-use basis. Each property is reserved for a single party at a time, functioning as a fully private hotel. Revenue is derived from nightly or weekly rental fees. Pricing is by request only (not publicly disclosed). Food, beverages, and Advance Provisioning Allowances (APA) may be separately charged to cover groceries, fuel, port fees, and other operational expenses during stays, particularly for yacht charters and villa rentals. The booking process involves a deposit to secure the reservation and the remaining balance settled before arrival.
2. Bespoke experiences and concierge services: Noam offers curated experiences and services at each destination (wellness rituals, private diving, yacht excursions, wine tastings, cultural tours, etc.) that are either included as part of the signature service package or billed as optional add-ons. These are coordinated through the in-house concierge team and represent an ancillary revenue stream tied to the primary rental.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Noam rents ultra-luxury private villas, a moated château, and a 26.2m yacht on a full private-use basis — each property is reserved for one party at a time, functioning as a fully private hotel. Every stay bundles a dedicated hospitality team (villa manager, private chef, butler, concierge, housekeeping) with bespoke local experiences and optional wellness rituals. Pricing is bespoke and by request, with deposits securing reservations and ancillary charges covering food, beverages, fuel, and operational expenses.

Product overview

Noam is a luxury villa and private retreat rental company offering exclusive full-private-use accommodations across 7 destinations globally. The portfolio comprises 7 distinct properties: Noam Normandy (moated château in Normandy, France), Noam Vallauris (estate on the French Riviera), Noam Porto Rotondo (villa in Sardinia, Italy), Noam Radicondoli (vineyard estate in Tuscany, Italy), Noam Bora Bora (beachfront retreat in French Polynesia), Noam Serra Grande (villa in Bahia, Brazil opening 2026), and Noam Solta (villa on Solta Island, Croatia). Additionally, Noam Dinboa is a 26.20m luxury yacht charter operating in Croatia's Dalmatia region. All properties are offered with integrated Signature Services including villa manager, private chef, butler, concierge, and housekeeping. Add-on wellness experiences are available across the portfolio. Properties are reserved exclusively for single parties seeking privacy and bespoke hospitality.

Differentiator

Problem solved

Functional benefit

Products and services

• Noam Normandy A 1,100 sqm moated château in Normandy, France with 4 suites and 4 bedrooms accommodating up to 15 guests, featuring a heated swimming pool, movie theater, stables, fireplaces, French gardens, and a full hospitality team of castle manager, private chef, butler and concierge.
• Noam Vallauris A 600 sqm private estate on the French Riviera near Cannes with 6 suites for up to 12 guests, set on a 45,000 sqm domain with a glass sauna, 2 km private wood trail, tennis court, multisports ground, and stones from a 13th-century abbey.
• Noam Porto Rotondo A 400 sqm hillside villa in Porto Rotondo, Sardinia with 6 suites for up to 12 guests, offering panoramic bay views, private gym, outdoor spa bathtub, Mediterranean rooftop, home automation and a Devialet sound system.
• Noam Radicondoli A 1,010 sqm private estate in Tuscany with 9 suites and 1 kid's dormitory for up to 20 guests, including vineyards, an indoor swimming pool, home cinema, spa with sauna and hammam, pizza oven and a Technogym gym, near Siena.
• Noam Bora Bora A 1,000 sqm private beachfront retreat in French Polynesia with 6 suites for up to 12 guests, featuring a 290 m³ aquarium, 100 sqm spa with hammam, a private lagoon and TOTO toilets, plus marine biologist services and traditional Polynesian entertainment.
• Noam Serra Grande A 708 sqm beachfront villa in Bahia, Brazil with 5 suites for up to 10 guests, offering private beach access, a yoga shala, volleyball court, ocean-view deck and beach house.
• Noam Solta A 280 sqm villa on Solta Island, Dalmatia, Croatia with 2 suites and 2 bedrooms for up to 8 guests (6 adults + 2 children), with outdoor swimming pool, Jacuzzi, sauna, cold plunge and an 1,800 sqm garden surrounded by olive groves.
• Noam Dinboa A 26.20 m (86 ft) Princess-built luxury yacht charter in Croatia's Dalmatia region accommodating 8 guests in 4 cabins with 4 crew members, featuring a flybridge, wheelhouse, top speed of 33 knots and Pininfarina exterior design.
• Signature Services Integrated hospitality services bundled into every Noam stay: dedicated villa manager, private chef, butler, concierge and daily housekeeping, with bespoke experience design and door-to-door itinerary planning.
• Wellness & Spa Wellness experiences across all Noam destinations including massage therapy, meditation, yoga, sauna, hammam and cold plunge pools, inspired by local ancestral practices and anchored in dedicated wellness spaces at each property.

Quantifiable outcome

• No specific quantified outcomes (e.g., customer satisfaction scores, repeat booking rates, revenue figures) are disclosed in the source material.

Named customers3 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Travel Advisors and Luxury Concierge PartnerscoreChannel Partner/ Reseller/ DistributorNoam has developed a formal travel-partner program targeting luxury travel advisors, bespoke experience designers, and high-end concierge services globally. The program offers commissions on confirmed bookings, priority availability access, exclusive property previews, marketing support (HD visuals, brochures, media), destination training, and a dedicated account contact. This is the primary B2B distribution channel, essential to Noam's customer acquisition strategy among UHNWI clients who typically use travel advisors for luxury trip planning. Examples include Niko Contardi, a travel advisor quoted as a repeat booker for clients.
• Black TomatominorGTM or Marketing PartnerBlack Tomato is referenced in the Noam Inspirations page as a featured media partner alongside Condé Nast Traveller, Robb Report, and Matuete. Black Tomato is a luxury travel PR and content agency. Their appearance in the Inspirations section alongside luxury press outlets suggests a content or PR collaboration, though details are limited in the source material.
• MatueteminorGTM or Marketing PartnerMatuete is referenced in the Noam Inspirations page alongside Condé Nast Traveller, Robb Report, and Black Tomato. Matuete is a luxury travel content and curation platform. Their appearance in the Inspirations section alongside luxury press outlets suggests a content or media partnership, though details are limited in the source material.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Belmond: Global luxury hotel and resort group (LVMH-owned) operating iconic properties across Europe, the Americas, Asia, and Africa, with a strong track record in private buy-out experiences and bespoke luxury travel. Broad incumbent offering comparable ultra-luxury experiential hospitality, though primarily hotel-based rather than private-villa.
• Belvilla: Large European vacation rental platform offering a broad range of villas, apartments, and holiday homes across 20+ countries with concierge options. A broader incumbent that overlaps Noam on the private-villa rental format but at a lower price tier and with less curation and service intensity.
• Aman Resorts: Ultra-luxury hotel and resort brand with a portfolio of intimate, design-led properties in marquee destinations, frequently cited as a benchmark for ultra-premium hospitality. Broader incumbent competing for the same UHNWI discretionary spend with a hotel (rather than private villa) operating model.
• Airbnb Luxe: Airbnb's luxury tier (incorporating the former Luxury Retreats brand) offering vetted high-end villas, chalets, and homes with dedicated trip designers globally. A broader incumbent offering overlapping ultra-premium full-buy-out inventory at much greater scale and with deeper technology investment than Noam.

Direct peers

• Cuvée: Ultra-luxury private villa and residence rental brand offering full-villa buy-outs with dedicated staff (private chef, butler, concierge) in destinations such as Aspen, Hawaii, and the Alps. Directly comparable to Noam on curated single-property-per-destination model and full hospitality staffing.
• Onefinestay: London-headquartered luxury private home and villa rental company (owned by Accor) offering full-staffed rentals with hotel-grade service in major global cities and resort destinations. Comparable to Noam on full buy-out luxury rentals with concierge service, though broader in geographic and price-segment coverage.
• Exceptional Villas: Luxury villa rental specialist offering high-end private villas in Europe, the Caribbean, and Indian Ocean destinations with personalized service. Comparable to Noam on UHNWI-focused luxury villa positioning and full-property rentals.
• Boutique Homes: Curated luxury villa and vacation home rental platform offering handpicked designer homes with concierge services in destinations including Tuscany, Mykonos, and the Caribbean. Comparable to Noam on curated high-end villa selection and luxury travel focus.
• Villaway: Curated luxury villa rental platform with a portfolio of high-end private villas across Europe, the Caribbean, and the Americas, offering full-villa buy-outs and concierge support. Comparable to Noam on curated luxury villa positioning and full-property rental model.
• Le Collectionist: Paris-based luxury private villa and chalet rental platform offering high-end full-property rentals with concierge services across Europe, the Caribbean, and beyond. Closest direct competitor to Noam given similar ultra-premium positioning, full buy-out options, and concierge-led model targeting UHNWI travelers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/noamgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Noam