Patricia Reser Center for the Arts

What Patricia Reser Center for the Arts does

The Patricia Reser Center for the Arts (operated by the legal entity Beaverton Arts Foundation Inc., Tax ID 93-1271238) is a 501(c)(3) nonprofit performing arts center located at 12625 SW Crescent St, Beaverton, Oregon. Founded in 2021, it operates a 550-seat Mainstage Theater and multi-floor gallery spaces serving the Pacific Northwest Tri-County area. Its core product is the Reser Presents mainstage series — a multi-genre performance slate spanning music, dance, theater, comedy, spoken word, and National Geographic Live lectures — complemented by rotating gallery exhibitions, an Arts for Healing program (Dance for Parkinson's, Remo HealthRHYTHMS drumming, Story Medicine workshops), public art installations, venue rentals, and educational classes including NWCT summer camps.

The business model is a hybrid nonprofit revenue stack: transaction-based ticket sales (event prices range from free to $85+), a four-tier annual membership program ($100/$250/$500/$1,000) functioning as recurring subscription revenue with presale and exchange benefits, donation revenue (online recurring/one-time, ACH, stock, QCD/RMD), corporate and individual event sponsorships, facility rentals for private and corporate functions, and pay-as-you-go classes and workshops ($25/class or $80-$100 series). Distribution runs through the venue's own online ticketing platform (secure.thereser.org), in-person box office (Wed-Sat noon-6pm plus performance windows), phone sales at (971) 501-7722, and season subscriptions. Approximately 21 staff execute operations across executive leadership, production, marketing, donor engagement, rentals, gallery programs, and box office functions.

The organization sits within a curated partner ecosystem rather than operating an in-house booking model: Oregon Symphony, Chamber Music Northwest, White Bird, PRAx/Oregon State University, Literary Arts, Boom Arts, National Geographic, PCI Concerts, and Leadertainment Foundation co-present and supply their own programming and audiences, while Tim and Mary Boyle serve as flagship season sponsors across 2024-25, 2025-26, and 2026-27. Chris Ayzoukian is Executive Director, Vonessa Martin is Managing Director, and Pat Reser chairs the Board of Trustees. There is no proprietary technology platform, no AI/ML component, and no documented revenue figure; the competitive position rests on the physical venue, the nonprofit tax structure, the donor base, and the density of the co-presenter network.

Name

Patricia Reser Center for the Arts

Legal name

Beaverton Arts Foundation Inc.

Website

https://thereser.org

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

The Patricia Reser Center for the Arts is a 501(c)(3) nonprofit operating a 550-seat performing arts venue in Beaverton, Oregon, presenting multi-genre mainstage performances, gallery exhibitions, arts education, and therapeutic Arts for Healing programming for the Pacific Northwest Tri-County community through ticket sales, memberships, donations, sponsorships, and venue rentals.

Ownership category

akta.pro rank

Product category

Performing Arts Venue

NAICS

Performing Arts Companies (7111)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM)

akta.pro secondary industries

Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB), Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB), Cultural Centers & Multidisciplinary Arts Institutions (THAJADAJ)

Keywords

• Performing arts center
• Arts education programs
• Venue rental services
• Visual art gallery
• Community arts programming

Headquarters

HQ city

Beaverton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Ticket Sales: Primary revenue stream from ticket sales for performances and events. Box office operates Wednesday through Saturday, and 90 minutes before and 30 minutes after performances. Tickets range from free to $85+ depending on event.
2. Memberships: Annual membership program offering presale access, recognition, and exclusive events. Membership levels at $100, $250, $500, and $1,000 annually with benefits including free ticket exchanges and invitations to special events.
3. Donations and Sponsorships: Donations accepted online (recurring or one-time), by check, ACH, stock, QCD/RMD. Corporate sponsors support specific events and seasons. Registered 501(c)(3) organization with Federal Tax ID 93-1271238.
4. Facility Rentals: The venue is available for rental for events, with a Rental Events Manager on staff. Rentals generate revenue from community and private event bookings.
5. Educational Programs: Revenue from Arts for Healing classes, workshops, and educational programming including Dance for Parkinson's, HealthRHYTHMS, and Story Medicine workshops at $25 per class or series pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Patricia Reser Center for the Arts (The Reser) is a nonprofit performing arts and cultural venue in Beaverton, Oregon, operating a 550-seat Mainstage Theater, multi-floor gallery spaces, and educational programming. It presents touring artists across music, dance, theater, comedy, and spoken word via its Reser Presents series, while also offering therapeutic Arts for Healing classes, venue rentals, and an annual membership program. The organization serves as the cultural hub of Beaverton's Central Cultural District for the Tri-County community.

Product overview

Patricia Reser Center for the Arts (The Reser) is a nonprofit performing arts and cultural venue in Beaverton, Oregon. The facility operates a 550-seat Mainstage Theater and multi-floor gallery spaces, offering a unified experience centered on world-class performing arts programming, visual art exhibitions, and community arts education. The core offering is the Reser Presents series featuring touring artists in music, dance, theater, and spoken word; complemented by the Art Gallery with rotating exhibitions, Arts for Healing therapeutic programming, venue rentals, and membership benefits. The venue serves as a cultural hub for the Tri-County area with a focus on equity, inclusion, and accessibility.

Differentiator

Problem solved

Functional benefit

Products and services

• Reser Presents The mainstage performance series featuring internationally and nationally touring artists across multiple disciplines including music, dance, theater, comedy, and spoken word, performed in the 550-seat Mainstage Theater.
• Art Gallery Exhibitions Visual art exhibitions displayed in gallery spaces on both floors of the facility, featuring rotating exhibitions from diverse artists and cultural communities such as 'Congruencies | Trans:form(ed)'.
• Arts for Healing
• Venue Rentals Rental of The Reser's facilities including the 550-seat Mainstage Theater and event spaces for private events, corporate functions, and community gatherings, managed by a dedicated Rental Events Manager.
• Membership Program
• Public Art Program
• Classes and Workshops

Quantifiable outcome

• Celebrating 5th anniversary in 2026 with expanded programming
• +1 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

19 partnerships are on record, tiered core and minor.

• City of BeavertoncoreStrategic or Co-development PartnerCo-presenter of Across Oceans public art installation by Kanani Miyamoto. The installation wraps the east and south windows of The Reser and connects to Beaverton Building at City Hall. Sponsors installation through City of Beaverton Cultural Programs.
• Oregon SymphonycoreStrategic or Co-development PartnerCo-presenting partner for multiple performances including Carla Kihlstedt: 26 Little Deaths and Vijay Gupta featuring La Marisoul. They bring orchestral musicians and audiences to The Reser.
• Chamber Music NorthwestcoreStrategic or Co-development PartnerCo-presenting partner for Vijay Gupta performance. Professional chamber music presenting organization bringing curated performances to The Reser.
• White BirdcoreStrategic or Co-development PartnerPresenting partner for Fresco Dance Company and Hung Dance performances. Portland-based contemporary dance presenting organization.
• Boom ArtsminorStrategic or Co-development PartnerCo-presenting partner for Skeleton Canoe performance, a community-focused theatrical production.
• Literary ArtscoreStrategic or Co-development PartnerCo-presenting partner for Min Jin Lee in conversation with Mitchell S. Jackson. Portland-based literary arts organization.
• PRAx / Oregon State UniversitycoreStrategic or Co-development PartnerCo-presenting American Strings series at The Reser. Series features iconic musicians from the Americas with conversations and intimate performances. Prax is OSU's center for performing arts.
• PCI ConcertsminorStrategic or Co-development PartnerPresenting partner for Roger McGuinn: An Evening of Songs & Stories.
• Leadertainment FoundationminorStrategic or Co-development PartnerCo-presenting the 2026 Star Awards, a Pacific Northwest celebration of culture, creativity, leadership, and community impact.
• Korean Society of OregonminorStrategic or Co-development PartnerCo-host of Hello Annyeong Korea Culture Festival celebrating Korean culture and the 250th anniversary of U.S. independence.
• Korean Cultural Center Los AngelesminorStrategic or Co-development PartnerCo-host of Hello Annyeong Korea Culture Festival.
• Consulate General of the Republic of Korea in SeattleminorStrategic or Co-development PartnerCooperating partner for Hello Annyeong Korea Culture Festival.
• Down Syndrome Network OregonminorStrategic or Co-development PartnerPresenting The Power of Possible event celebrating individuals with Down syndrome.
• Oregon International Ballet AcademyminorStrategic or Co-development PartnerPresenting annual Nutcracker performances at The Reser, a beloved holiday tradition.
• The Classical NorthwestminorStrategic or Co-development PartnerPresenting From Tragedy to Legacy classical music program.
• National GeographiccoreStrategic or Co-development PartnerLicensed presenter of National Geographic Live speaker series featuring photographers, scientists, filmmakers and adventurers on stage with iconic imagery.
• Dance for PD OregonminorStrategic or Co-development PartnerProgram partner for Dance for Parkinson's classes, affiliated with Mark Morris Dance Group.
• Remo HealthRHYTHMSminorStrategic or Co-development PartnerProgram partner for group drumming wellness classes based on interdisciplinary research in neuroscience and music therapy.
• Beaverton Diversity Advisory BoardminorStrategic or Co-development PartnerEstablished the Beaverton Night Market concept - an annual event The Reser participates in, attracting 14,000+ attendees.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Arlene Schnitzer Concert Hall: Iconic Portland concert hall (2,776 seats) home of the Oregon Symphony. Directly comparable presenting venue in the same metropolitan market; comparable programming genres (classical, jazz, world music) and presenting-partner-driven season calendar.
• Tower Theatre (Bend, OR): Historic nonprofit performing arts venue in Bend, Oregon, presenting touring music, comedy, and film. Comparable suburban/secondary-Oregon-market presenting model with similar reliance on memberships, donations, and rental revenue.
• Newmark Theatre: 936-seat Portland theater hosting touring productions and resident companies (Portland Center Stage). Comparable intimate-to-mid-scale presenting venue in the same metro; shares presenting-partner programming model with regional arts organizations.
• Portland'5 Centers for the Arts: Portland's primary municipally-operated performing arts complex hosting touring Broadway, concerts, and family shows. Most directly comparable Pacific Northwest counterpart; both serve as multi-tenant presenting venues with mixed-use programming models, though Portland'5 has larger aggregate capacity.
• Meany Center for the Performing Arts: University of Washington-affiliated 1,200-seat performing arts center in Seattle presenting world-class dance, music, and theater. Comparable university-partnered presenting model with similar programming philosophy around internationally touring artists and educational outreach.
• Hult Center for the Performing Arts: Eugene, Oregon's 2,400-seat performing arts center hosting touring artists and resident companies. Similar nonprofit presenting model serving a regional Oregon market; comparable reliance on rental/presenting partner revenue mix and tiered membership programs.

Broad incumbents

• Oregon Symphony: Portland-based symphony orchestra that co-presents with The Reser. Comparable large-scale nonprofit performing arts organization serving the same market; functions as both peer and presenting partner to The Reser.
• Lincoln Center: New York's flagship multi-venue performing arts complex. Representative of the broad incumbent class of major multi-tenant arts centers; shares nonprofit presenting philosophy but operates at materially larger scale.
• Kennedy Center: National performing arts center in Washington, D.C. Operates at national scale across multiple genres; representative incumbent comparable to The Reser in nonprofit presenting philosophy but with vastly greater resources, capacity, and federal affiliation.
• White Bird: Portland-based contemporary dance presenting organization that co-presents with The Reser. Comparable nonprofit dance presenter serving the same Pacific Northwest market; complementary rather than directly competitive.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/ReserArtsCenter
• Facebookfacebook.com/ReserArtsCenter
• Instagraminstagram.com/reserartscenter
• TikToktiktok.com/@reserartscenter
• LinkedInlinkedin.com/company/beaverton-arts-foundation

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Patricia Reser Center for the Arts