WAZACOM
WAZACOM is an independent French communication agency founded in 2006 offering 360° full-service capabilities across strategy, branding, digital, video production, events, and print. It serves 200+ SMB and mid-market clients via 8 offices across France and Switzerland.
- Company typePrivate
- Founded2006
- HeadquartersLongvic, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What WAZACOM does
WAZACOM (legally Agence WAZACOM, SIREN 503 317 661) is an independent French regional communication agency founded in 2006 in Besançon, France. The company operates a 360° full-service model spanning five core service lines: strategic consulting and branding, digital services (website creation, e-commerce, SEO/SEA, community management), video production and segmented TV advertising, event management, and print/publishing services. Underlying technology includes WordPress-based web development, custom e-commerce and application development, and a proprietary GS1-compliant QR Code Augmenté solution that integrates EAN barcodes with product information, allergen data, recipes, video tutorials, and traceability. The agency maintains advertising regie partnerships with France TV, M6, TF1, BFMTV, and Le Figaro TV IDF enabling clients to place segmented national TV campaigns.
WAZACOM serves approximately 200+ active clients across food & beverage, banking, healthcare, automotive, real estate, watchmaking, publishing, and nonprofit segments, with a balanced mix of SMBs and mid-market enterprises. Its GTM motion combines direct sales-led engagement through 8 physical offices across France (Geneuille HQ, Dijon, Belfort, Mulhouse, Nancy, Lyon, Paris) and Switzerland (Préverenges/Lausanne), supplemented by event-driven demand generation through corporate event organization and ticketing services. Pricing is project-based with unit pricing for specific deliverables (e.g., TV campaign packages starting at €3,900 HT for 50K impressions).
Revenue mechanics are professional services across five streams: Strategic Consulting & Branding, Digital Services, Video Production, Event Management, and Print & Publishing. The agency is privately held by its founders with Stéphane Gaiffe serving as Creative Director and Legal Representative. WAZACOM has accumulated 18 Trophées de la Communication awards including 4 Grand Prix, was featured in Forbes France in 2023, and maintains ongoing multi-year client relationships across its portfolio. A €1.5M HT turnover milestone is referenced in growth context.
WAZACOM firmographics
Firmographics- Name
- WAZACOM
- Legal name
- Agence WAZACOM
- Website
- https://agence-wazacom.fr
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- WAZACOM is an independent French communication agency founded in 2006 offering 360° full-service capabilities across strategy, branding, digital, video production, events, and print. It serves 200+ SMB and mid-market clients via 8 offices across France and Switzerland.
- Ownership category
- akta.pro rank
Where WAZACOM is headquartered
LocationHeadquarters
- HQ city
- Longvic
- HQ country
- France
- HQ region
- Europe
Offices8 records
Markets served
WAZACOM business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Strategic Consulting & Branding: Marketing strategy, communication planning, market studies, media planning, brand creation (naming, branding), advertising campaigns, visual identity design, and corporate publications.
- Digital Services: Website creation, e-commerce development, application development, SEO/SEA optimization, digital marketing, community management, and web advertising campaigns.
- Video Production: Commercial spot creation, corporate films, segmented TV campaigns, YouTube video campaigns, billboard production, motion design, and digital signage.
- Event Management: Event creation, corporate anniversary organization, trade show management, ticketing services, event communication, and street marketing campaigns.
- Print & Publishing: Commercial brochures, catalogs, flyers, annual reports, signage, window displays, packaging, and point-of-sale materials.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | TV advertising campaign starting package |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
WAZACOM product offering
Product offeringCore offering
WAZACOM is an independent full-service communication agency that delivers integrated marketing, branding, digital, video, and event services for businesses. They create brand identities, websites, e-commerce platforms, mobile applications, advertising campaigns (including TV spots), corporate films, and manage corporate events. They also offer a proprietary GS1-compliant augmented QR code (QR Code Augmenté) that integrates EAN barcodes with product information and traceability features.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategy, Branding & Advertising Services (Conseil en stratégie / Branding / Publicité) Strategic consulting, market studies, media planning, brand creation (naming, branding), advertising campaigns, visual identity design, logo design, commercial brochures, flyers, catalogs, annual reports, signage (enseignes, kakemonos, affiches, stands), point-of-sale dressing, packaging, PLV, and ILV for businesses seeking integrated marketing support.
- Digital Advertising & Website Services (Publicité Digitale / Site Web) Website creation (showcase, e-commerce, intranets), custom application and PWA development, SEO/SEA optimization, digital marketing, community management, web advertising campaigns, and custom business software solutions for businesses needing digital presence and online marketing.
- Video Production & Segmented TV (Production Vidéo / TV Segmentée) Commercial spot creation, corporate film production, segmented TV and replay campaigns via partnerships with France TV, M6, TF1, BFMTV, and Le Figaro TV IDF, YouTube video campaigns, billboard production, motion design, and dynamic signage for businesses seeking video advertising and broadcast exposure.
- Event Management Agency (Agence Événementielle) End-to-end event management including event creation, corporate anniversary organization, trade show management, ticketing (billetterie), event communication, and street marketing campaigns for organizations needing live event execution and promotion.
- QR Code Augmenté (Augmented QR Code) Proprietary GS1-compliant augmented QR code solution that integrates EAN barcodes, enabling consumers to access detailed product information (allergens, ingredients, nutri-score, recipes, usage videos) and allowing client businesses to centralize product data, track expiration dates, and trace products or batches.
Quantifiable outcome
- 18 Trophées de la Communication including 4 Grand Prix and 1 Prix Spécial du Jury
- +5 more outcomes
Companies that use WAZACOM
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles4 records
WAZACOM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature2 records
WAZACOM partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- France TVcoreMajor French public broadcasting group. WAZACOM partners with France TV as an advertising regie for TV campaign distribution, enabling clients to run segmented TV advertising spots targeting specific geographic areas and audiences.
- M6 GroupcoreMajor French private TV network. WAZACOM works with M6 as an advertising regie partner for TV campaign distribution, providing access to M6, W9, and other channels for client advertising spots.
- TF1coreLeading French private TV channel. WAZACOM partners with TF1 for advertising regie services, enabling clients to place TV advertising spots on TF1 and its channels.
- BFMTVcoreFrench news channel. WAZACOM uses BFMTV as an advertising regie partner for client TV campaigns requiring news channel reach.
- Le Figaro TV IDFminorIle-de-France regional TV advertising partner. WAZACOM works with Le Figaro TV IDF for localized TV advertising campaigns in the Paris region.
- YouTubecoreVideo platform for YouTube advertising campaigns. WAZACOM creates and manages YouTube video campaigns for clients as part of cross-media advertising strategies.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
WAZACOM competitors and assessment
Company assessmentDirect peers
- Agence 148: French independent communication agency with strategy, branding, digital, and video capabilities targeting SMEs and mid-market accounts. Similar independent full-service profile and French regional footprint.
- 1ère Position: French digital agency specializing in SEO, SEA, web development, and digital advertising for SMEs and mid-market. Closely matches WAZACOM on digital delivery and target customer profile, though more performance-marketing focused.
- Brainsonic: Paris-based content marketing and communication agency with integrated strategy, digital, and brand services for B2B clients. Comparable integrated agency model and mid-market focus, though more content-led than WAZACOM's regional SME base.
- Eskimoz: French independent digital agency offering SEO, SEA, web development, and digital advertising to SMEs and mid-market clients. Closely comparable to WAZACOM's digital offering, target customer profile, and French regional positioning.
- Eskis: French regional digital agency offering web development, digital strategy, and communication services to SMEs and mid-market companies in eastern France. Highly comparable geography, customer profile, and service mix to WAZACOM.
- Alfeo: French independent digital communication agency with strategy, branding, web, and content services for mid-market accounts. Similar full-service structure and independent ownership profile to WAZACOM.
Broad incumbents
- Havas Paris: Global communications group with full-service creative, media, digital, and event capabilities through its Paris hub. Overlaps with WAZACOM across every service line but operates at a vastly larger enterprise scale.
- Valtech: Global digital agency focused on e-commerce, web platforms, and digital transformation with a strong French presence. Overlaps with WAZACOM on digital/web and e-commerce delivery but serves enterprise customers at far greater scale.
- SQLI: European digital services group offering web/e-commerce development, digital marketing, and CRM at significantly larger scale. Comparable on web/e-commerce and digital marketing capabilities, but operates as a much broader enterprise-focused group.
Regional players
- Emakina: Benelux-headquartered digital agency with offices across Europe providing strategy, creative, web, and e-commerce services. Comparable integrated digital agency model and multi-country footprint, though primarily serves Northern European markets.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
WAZACOM social profiles
Digital presenceWAZACOM financial estimates
Financial estimateRevenue estimate
Valuation estimate
WAZACOM leadership team
Management profileNumber of profiles
Profiles7 records
WAZACOM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WAZACOM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WAZACOM
What does WAZACOM do?
WAZACOM is an independent full-service communication agency that delivers integrated marketing, branding, digital, video, and event services for businesses. They create brand identities, websites, e-commerce platforms, mobile applications, advertising campaigns (including TV spots), corporate films, and manage corporate events. They also offer a proprietary GS1-compliant augmented QR code (QR Code Augmenté) that integrates EAN barcodes with product information and traceability features.
Is WAZACOM a public or private company?
WAZACOM is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WAZACOM founded?
WAZACOM was founded in 2006. It employs 1 to 10 people.
Where is WAZACOM based?
WAZACOM is headquartered in Longvic, France, in the Europe region.
How does WAZACOM make money?
Five revenue lines are on record. Strategic Consulting & Branding is the primary driver. The others are digital Services, video Production, event Management and print & Publishing.
Who are WAZACOM's main competitors?
Direct peers on record are Agence 148, 1ère Position, Brainsonic, Eskimoz, Eskis and Alfeo. Broad incumbents are Havas Paris, Valtech and SQLI. Emakina is listed as a regional player.
Does WAZACOM have an API?
No public API is recorded for WAZACOM.