What Oklahoma Pork Council does

Oklahoma Pork Council is a private, non-profit state trade association founded in 1991 and headquartered in Oklahoma City, Oklahoma. It represents Oklahoma's pork producers and the broader pork industry value chain through advocacy, education, promotion, and community outreach. The council operates with a small professional staff (1-10 employees) and a farmer-led board of directors, and delivers programs including the Pork Pages annual magazine, the Oklahoma Pork Blog, Give-A-Ham holiday campaign, Pork for Packs food security initiative, Real Pork consumer education, One Pork unity mission, Foreign Animal Disease preparedness resources, and the Pork Industry Group college leadership program at Oklahoma State University.

The council's revenue model is built on three streams: the National Pork Checkoff (mandatory producer assessments funding national research, education, and promotion), producer membership and allied industry sponsorships, and program-specific outreach budgets (such as $35,000+ allocated for 2026 community events). It is not a product company and does not sell directly to end consumers. Its customers are effectively the pork producers it represents, youth exhibitors in FFA and 4-H programs, allied industry partners including major integrators (Tyson, JBS, Smithfield, Hanor, Triumph, Prestage, Seaboard), and Oklahoma consumers reached through nutrition and community programming.

The technology stack is conventional — standard website, blog, social media (Facebook, Instagram, X, LinkedIn, YouTube), and content publishing tools. No proprietary software products, patents, or technology platforms are disclosed. The council's most notable recent technology adjacency is editorial coverage of SwineTech's Charlotte AI chatbot at the 2026 World Pork Expo, but the AI tool itself is developed by a separate vendor. Industry-wide metrics the council promotes include a 9.35 million annual pig crop, 2 billion+ pounds of pork exported, $1 billion in fixed producer assets, and 34,000 jobs supported — positioning Oklahoma as a top-ten U.S. pork producing state and the state's second-largest agricultural enterprise.

Name

Oklahoma Pork Council

Legal name

Oklahoma Pork Council

Website

https://okpork.org

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Short description

Oklahoma Pork Council is a non-profit state trade association founded in 1991 that represents Oklahoma's pork producers through advocacy, education, promotion, and community outreach. It serves commercial pork producers, youth exhibitors in FFA and 4-H, allied industry partners, and Oklahoma consumers across programs including Pork for Packs and Give-A-Ham.

Ownership category

akta.pro rank

Product category

Agricultural Trade Association

NAICS

Hog and Pig Farming (1122)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Animal Welfare & Advocacy Organizations (AFAEALAC)

akta.pro secondary industry

Animal Welfare Auditing, Compliance & Certification Services (Non-testing Lab) (AFAEALAN)

Keywords

• Pork industry advocacy
• Producer membership services
• Agricultural trade association
• Swine health education
• Youth livestock programs

Headquarters

HQ city

Oklahoma City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Pork Checkoff: National Pork Checkoff program funds research, education, and promotion efforts for the pork industry.
2. Membership and Sponsorships: Producer membership and allied industry sponsorships support council operations and programs.
3. Outreach Budget: For 2026, more than $35,000 available to help sponsor meals and events. Outreach funds set by board of directors to support community events and promote pork.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Oklahoma Pork Council is a non-profit state-level trade association that represents pork producers in Oklahoma. It delivers industry advocacy, producer education, youth development programs, consumer outreach, community initiatives (such as Pork for Packs and Give-A-Ham), foreign animal disease preparedness resources, and promotional content including the Pork Pages magazine and Pork Industry Jobs portal.

Product overview

Oklahoma Pork Council operates as a state pork industry organization rather than a technology product company. The organization offers a portfolio of programs and initiatives including its main website as a digital hub, Pork Pages Magazine as an annual publication, and the Oklahoma Pork Blog for industry news. Key programs include the Foreign Animal Disease Hub with communications toolkit, the Give-A-Ham holiday campaign, Pork for Packs food security initiative, Real Pork consumer education, and One Pork unity mission. Additional offerings include Pork Industry Jobs Portal connecting employers with job seekers, Pork Industry Group college leadership program, Youth Pork Advocates, Show Pig Biosecurity resources, and US SHIP health improvement initiative. These programs collectively serve pork producers, youth exhibitors, consumers, and communities across Oklahoma.

Differentiator

Problem solved

Functional benefit

Brands

• Give-A-Ham Challenge: Annual statewide giving campaign where Oklahoma pig farmers and community partners rally together to ensure no table goes empty during the holidays
• Pork for Packs
• Real Pork
• Pork Pages

Products and services

• Pork Pages Magazine

Quantifiable outcome

• 34,000 jobs supported in Oklahoma
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Partnerships

17 partnerships are on record, tiered major, core and minor.

• Hanor CompanymajorGTM or Marketing Partner · 1 January 2026Major pork production company. Led 40,000 pound pork donation to Enid tornado recovery efforts, coordinated with Triumph Foods and Oklahoma Pork Council.
• Triumph FoodsmajorGTM or Marketing Partner · 1 January 2026Pork processing company. Partnered with HANOR on historic 40,000 pound pork donation for Enid tornado recovery.
• National Pork BoardcoreStrategic or Co-development PartnerNational organization providing Checkoff-funded research, education, and promotion for U.S. pork industry. Oklahoma Pork Council participates in national programs and leadership initiatives.
• National Pork Producers Council (NPPC)coreStrategic or Co-development PartnerNational trade association representing U.S. pork producers. Oklahoma producers participate in Legislative Action Conference and policy advocacy through NPPC.
• Made in Oklahoma CoalitionmajorGTM or Marketing PartnerCoalition of 100+ food and beverage companies promoting Oklahoma-produced products. Oklahoma Pork partners for MIO Month events and promotions.
• Oklahoma Department of Agriculture, Food and Forestry (ODAFF)coreStrategic or Co-development PartnerState agency overseeing agriculture in Oklahoma. Partners on Ag Day at the Capitol, disease reporting, and agricultural advocacy.
• Our Blood Institute (OBI)majorGTM or Marketing PartnerBlood donation organization. Oklahoma Pork hosts annual Pre-Memorial Day Blood Drive, one of OBI's most successful drives.
• Food Bank of Eastern OklahomamajorGTM or Marketing PartnerRegional food bank. Partners on Pork for Packs program processing donated hogs into protein sticks for food-insecure children.
• Regional Food Bank of OklahomamajorGTM or Marketing PartnerOklahoma City's food bank. Partners on Pork for Packs program serving 596 schools across all 77 Oklahoma counties.
• Oklahoma State UniversitymajorStrategic or Co-development PartnerUniversity partner through Pork Industry Group student organization, OSU Animal Science Department, and FFA Convention collaboration.
• Tyson FoodsmajorGTM or Marketing PartnerMajor meat processing company. Oklahoma Pork board member Hannah Bevins works as senior supervisor at Tyson Genetic Nucleus Farm.
• Prestage FarmsmajorGTM or Marketing PartnerPork production company. Board member Pati Law represents Prestage Farms on Oklahoma Pork Council board.
• Seaboard FoodsmajorGTM or Marketing PartnerVertically integrated pork production and processing company. Roy Cansler featured in We Are Oklahoma campaign.
• JBSminorGTM or Marketing PartnerGlobal meat processing company with Oklahoma operations.
• Smithfield FoodsminorGTM or Marketing PartnerMajor pork producer with Oklahoma presence.
• Oklahoma Farm BureaumajorStrategic or Co-development PartnerState farm organization. Collaborates on Pork for Packs program and agricultural advocacy events.
• Oklahoma Farm Bureau Foundation for AgriculturemajorGTM or Marketing PartnerFoundation arm of Oklahoma Farm Bureau. Co-sponsor of Pork for Packs program.

Scale indicators7 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Indiana Pork Producers Association: State pork producer association for Indiana, a leading corn-belt pork state. Operates the same advocacy/promotion/education model for its state producers.
• Minnesota Pork Board: State pork checkoff board for Minnesota, another top U.S. pork state. Same producer-funded, advocacy/promotion/education model as OPC, providing directly comparable programs and funding structure.
• Texas Pork Producers Association: State pork producer association serving Texas producers. Comparable programmatic model (youth shows, advocacy, consumer education) and similar producer-funding structure as OPC.
• Missouri Pork Association: State pork industry trade association for Missouri. Direct peer in advocacy, FAD preparedness, youth swine programs, and producer education.
• Iowa Pork Producers Association: State-level pork producer association for Iowa, the largest pork-producing state. Operates the same trade-association model (advocacy, promotion, education, youth programs) and competes/cooperates with OPC on national industry representation.
• North Carolina Pork Council: State trade association serving North Carolina's pork industry, another top-10 producing state. Direct peer in advocacy, regulatory engagement, and producer services.
• Illinois Pork Producers Association: State pork industry association serving Illinois producers with the same promotion, education, and advocacy mission. Comparable in funding model (checkoff + memberships) and programmatic scope.

Others

• National Cattlemen's Beef Association: National trade association for the U.S. beef industry. Adjacent to OPC rather than a direct competitor, but operates a parallel checkoff-funded model (Beef Checkoff) for advocacy, promotion, and research in a competing protein category.

Broad incumbents

• National Pork Board: National Checkoff-funded body administering the Pork Checkoff program of research, promotion, and education. Oklahoma Pork Council is a direct state-level counterpart and partner organization, channeling national programs to Oklahoma producers.
• National Pork Producers Council (NPPC): National trade association representing U.S. pork producers on policy, trade, and regulatory issues. OPC participates directly in NPPC's Legislative Action Conference and has board representation, making it the closest peer on federal advocacy work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/okpork
• YouTubeyoutube.com/@okpork
• Facebookfacebook.com/okpork
• LinkedInlinkedin.com/company/oklahoma-pork-council
• Instagraminstagram.com/okpork

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oklahoma Pork Council