What MoreStorage does

MoreStorage B.V. is a Dutch private limited company headquartered in Zoetermeer, the Netherlands, providing fulfilment, warehousing, and value-added logistics services to e-commerce merchants. Family-owned by the Zegwaard family for over 20 years, the company operates a proprietary Warehouse Management System (WMS) that natively integrates with major e-commerce platforms (Shopify, WooCommerce, Magento, Lightspeed, CCV Shop, Bol.com) and back-office systems (Exact, Salesforce, Power BI). Core operating features include Smart FIFO inventory rotation, real-time inventory visibility, and fixed-route picking workflows. The platform supports Dutch merchants shipping both domestically and to the United Kingdom, with explicit UK trade and customs handling capability. MoreStorage carries the SEBO Quality Mark and Cradle to Cradle Bronze certification, signaling compliance with Dutch quality and sustainability standards.

The company's revenue model is a fee-for-service logistics arrangement: merchants pay for storage, per-order pick-pack-ship, and value-added services such as kitting and customization. Customer acquisition is B2B-direct, targeting online retailers, brand owners, and multichannel sellers; publicly named customers include De Spiegelfabriek and Port of Brands. Named team size is roughly eight people across operations, IT, and commercial roles. There is no disclosed outside funding and no public revenue figure.

Strategic positioning sits between a niche specialist 3PL and a mid-market fulfilment provider. The breadth of platform integrations and the dual BENELUX/UK coverage suggest an explicit strategy to capture merchants who want to avoid platform lock-in while accessing cross-border fulfilment. The principal vulnerability is scale relative to large Dutch logistics operators (e.g., fulfilment arms of PostNL, Bleckmann); the principal asset is multi-platform integration depth, sustainability credentials, and stable family ownership that supports long-cycle merchant relationships.

Name

MoreStorage

Legal name

MoreStorage B.V.

Website

https://morestorage.nl

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

MoreStorage B.V. is a Dutch family-owned e-commerce fulfilment, warehousing, and value-added logistics provider based in Zoetermeer, serving online retailers across the BENELUX region and the United Kingdom via a proprietary, multi-platform-integrated warehouse management system.

Ownership category

akta.pro rank

Product category

Third-Party Logistics and E-commerce Fulfilment Services

NAICS

General Warehousing and Storage (49311)

SIC

Public Warehousing & Storage (4220)

akta.pro primary industry

E-commerce & Omnichannel Fulfillment Centers (Non-Temp Controlled) (TLALAAAC)

akta.pro secondary industries

Subscription Box & Recurring Order Fulfillment (TLAIADAH), Ambient General Merchandise Warehousing (Dry Storage) (TLAIACAA), Pick/Pack & Value-Added Warehouse Services (Kitting, Returns Prep) (CRAFAMAD)

Keywords

• E-commerce fulfilment
• Warehouse management
• Order processing services
• Third-party logistics
• Returns processing

Headquarters

HQ city

Zoetermeer

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Fulfilment and Warehousing Services: Core revenue stream from handling the complete logistics process for e-commerce businesses: receiving goods, storage, pick & pack, order processing, and shipping. Revenue is generated through handling fees, storage fees, and shipping-related charges based on order volume and storage needs.
2. Value Added Logistics (VAL): Additional revenue from custom packaging, branded boxes, personalised messages, quality controls, product assembly, and gift inclusion services. These are premium add-on services charged on top of base fulfilment fees.
3. International Trade and Customs Services: Revenue from customs clearance support, T1 storage, Article 23 VAT deferment services, and assistance with EORI and UK VAT numbers for international trade, particularly with the UK and non-EU countries.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

MoreStorage provides end-to-end e-commerce fulfilment and warehousing services from its warehouse in Zoetermeer, Netherlands. The company receives goods, stores inventory, picks and packs orders, ships via multiple carriers, processes returns, and integrates in real time with customer webshops, ERP/CRM systems, and marketplaces through its proprietary Warehouse Management System (WMS). Additional services include Value Added Logistics (custom packaging, branded boxes, product assembly), customs clearance with an in-house customs agent for international trade, and its own MoreStorage Transport service.

Product overview

MoreStorage is a fulfilment and warehousing company based in Zoetermeer, Netherlands, operating a single unified platform called the Warehouse Management System (WMS) that orchestrates all logistics services. The core offering combines three integrated service pillars — Store it (warehouse/pallet storage, goods inbound), Sell it (e-fulfilment, order processing, pick & pack), and Send it (shipping, returns processing) — into an end-to-end outsourced logistics solution. The WMS serves as the central hub connecting customers' e-commerce platforms (Shopify, WooCommerce, Magento, Lightspeed, CCV Shop) or ERP/CRM systems (Exact, Salesforce) and marketplaces (Bol.com) for real-time order and inventory synchronization. Additional services include Value Added Logistics for custom packaging, IT integration for platform connectivity, in-house customs clearance for international trade, and the company's own transport fleet. The "MoreStorage Success Formula" and "More with MoreStorage" are brand concepts describing the company's integrated all-in-one approach versus competitors who specialize only in warehousing, dispatch, or fulfilment individually.

Differentiator

Problem solved

Functional benefit

Products and services

• E-fulfilment (Webshop Logistiek) Complete outsourced e-commerce logistics including order intake, inventory management, pick & pack, shipping, and returns processing. Connects directly to customer's webshop or ERP via WMS integration. Designed for webshops and online retailers wanting to outsource the full fulfilment chain.
• Picking & Packing Order picking using fixed routes and smart scanners with real-time WMS guidance, followed by careful packaging according to customer specifications, including branded boxes, flyers, and personalized messages. Designed for webshops wanting accurate, brand-reflective order fulfilment.
• Shipping (Verzenden) Domestic and international shipping via multiple carriers (DHL, PostNL, UPS, DPD, MoreStorage Transport), with order intake until 21:30 for same-day dispatch. Designed for webshops and retailers needing flexible multi-carrier shipping with same-day processing.
• Returns Processing (Retourverwerking) End-to-end returns handling including receipt, inspection, condition assessment, restocking, and customer communication via the WMS returns module, with returns processed within 24 hours. Designed for webshops and retailers needing fast, transparent returns handling.
• Warehouse / Pallet Storage Flexible warehouse storage in Zoetermeer with 24/7 inventory management, real-time stock visibility, and scalable capacity from pallets to full walls. Designed for wholesalers, webshops, and businesses needing professional inventory storage.
• Goods Inbound (Inslag Goederen) Goods receipt with initial inspection for quantities, dimensions, weight, labeling, and packaging, followed by smart storage location assignment via the WMS. Designed for businesses needing structured inbound handling.
• Goods Dispatch (Uitslag Goederen) Efficient order picking and dispatch preparation with quality checks, ensuring accurate quantities, condition, and special requirements before shipping. Designed for businesses needing accurate outbound dispatch.
• Value Added Logistics (VAL) Custom packaging options including branded boxes, personalized messages, extra quality controls, gift additions, and assembly of semi-finished products into finished goods. Designed for webshops and brands wanting distinctive, brand-reflective packaging and product assembly.
• Customs Clearance (Douane-afhandeling) International shipping support including customs warehouse, in-house customs agent, T1 status storage, and VAT deferment (Article 23) for importing and exporting goods, plus support with EORI and UK VAT numbers. Designed for cross-border e-commerce companies, particularly those trading with the UK and non-EU countries.
• MoreStorage Transport Own transport service for parcel collection and delivery, operating alongside carrier partners DHL, PostNL, UPS, and DPD. Designed for customers needing flexible, in-house shipping options.

Quantifiable outcome

• Returns processed within 24 hours
• +3 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature8 records

Partnerships

Twelve partnerships are on record, tiered core.

• WooCommercecoreTechnology or IntegrationPlatform integration for connecting WooCommerce-powered webshops to MoreStorage's WMS. Orders are automatically received with full details, enabling real-time inventory management and fulfilment processing.
• ShopifycoreTechnology or IntegrationPlatform integration for connecting Shopify stores to MoreStorage's WMS, providing real-time order intake and inventory updates for Shopify-based e-commerce businesses.
• LightspeedcoreTechnology or IntegrationPlatform integration for connecting Lightspeed-powered e-commerce stores to MoreStorage's WMS for automated order processing and stock management.
• MagentocoreTechnology or IntegrationPlatform integration for connecting Magento e-commerce stores to MoreStorage's WMS, enabling automated order intake and real-time fulfilment tracking.
• CCV ShopcoreTechnology or IntegrationPlatform integration for connecting CCV Shop webshops to MoreStorage's WMS for streamlined order processing and inventory management.
• Bol.comcoreTechnology or IntegrationMarketplace integration enabling orders sold via Bol.com to be automatically received and processed through MoreStorage's WMS alongside direct webshop orders.
• DHLcoreChannel Partner/ Reseller/ DistributorContracted shipping carrier partner. DHL collects parcels from MoreStorage's warehouse multiple times per day for domestic and international delivery.
• PostNLcoreChannel Partner/ Reseller/ DistributorContracted shipping carrier partner. PostNL collects parcels from MoreStorage multiple times daily for domestic and international shipments.
• UPScoreChannel Partner/ Reseller/ DistributorContracted shipping carrier partner for both domestic and international parcel delivery.
• DPDcoreChannel Partner/ Reseller/ DistributorContracted shipping carrier partner for parcel delivery.
• MoreStorage Transport (Own Transport)coreChannel Partner/ Reseller/ DistributorCompany's own transport service that collects parcels and delivers shipments, providing an additional shipping option for customers.
• Black Belt PackagingcoreStrategic or Co-development PartnerProvider of Cradle to Cradle Certified® Full Scope Bronze corrugated packaging boxes used by MoreStorage. These boxes are made from recycled cardboard with environmentally friendly ink and are 100% reusable and recyclable.

Scale indicators4 records

Recent moves4 records

Expansion highlights3 records

Emerging players

• Huboo: UK-based tech-enabled e-commerce fulfilment provider targeting SMEs and growth-stage brands. Comparable tech-forward, no-minimum commercial approach and e-commerce platform integrations.
• ShipBob: US-headquartered tech-enabled 3PL expanding into Europe, serving SMB and mid-market e-commerce with WMS integrations and multi-carrier shipping. Comparable integration-led, SMB-focused value proposition.

Direct peers

• Active Ants: Dutch e-commerce fulfilment specialist operating automated fulfilment centres for webshops and brands. Closely comparable target market (Dutch and European webshops) and core services (pick/pack, returns, integration with Shopify/WooCommerce).
• Bleckmann: Belgian-headquartered 3PL with significant Dutch operations, specializing in e-commerce and fashion fulfilment with multi-site warehousing across Europe. Direct comparable in customer segment (brand-led e-commerce) and offering breadth (warehousing, pick/pack, returns, value-added services).
• Monta: Dutch fulfilment and e-fulfilment provider serving SMEs and webshops with WMS-driven warehousing and shipping. Very directly comparable business model and customer focus.
• CB Logistics Group: Dutch fulfilment and warehousing services provider focused on e-commerce and B2B logistics. Comparable offering set including pick/pack, returns and multi-carrier shipping.
• Docdata (bpost group): Dutch e-commerce fulfilment arm of bpost, providing warehousing, pick/pack and returns for European webshops and brands. Direct Dutch e-commerce fulfilment peer.
• Microland Fulfilment: Dutch e-fulfilment provider serving online retailers with warehousing, pick/pack and shipping. Comparable SME webshop customer segment.

Broad incumbents

• DHL Supply Chain: Global 3PL incumbent with extensive Dutch e-commerce fulfilment operations and multi-site European network. Competes with MoreStorage in the upper end of the webshop segment but with much broader portfolio and scale.
• PostNL Fulfilment: Dutch postal incumbent extending into warehousing and fulfilment services for webshops. Overlaps on shipping and last-mile, and increasingly on fulfilment — broader portfolio but incumbency advantage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/morestorage

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MoreStorage