What Yaprod does

Yaprod (operating as YA PROD) is a French artistic production agency founded in 2009 and headquartered in Saint-Paul-Trois-Châteaux, France. The company provides turnkey live entertainment production across five core service lines: show/spectacle production (spectacles clés en main), festival creation and management, artist tour management, custom event creation (créations d'événements personnalisés), and corporate events and seminars. Since 2009, Yaprod has maintained a core strategic partnership with Ivorian music group Magic System, accompanying the act on European tours and handling multi-country tour logistics. The company also produces its own flagship event, Festival du Rocher, an annual festival featuring French artists including IAM, MC Solaar, Bigflo & Oli, Skip the Use, and Boulevards des Airs.

Yaprod generates revenue through professional services contracts for event production engagements. Pricing is quote-based and not publicly disclosed. The customer base spans four primary segments: the music and entertainment industry (artists and labels requiring tour and concert production), tourism boards and local government entities (offices du tourisme and collectivités) seeking public event production, corporate clients (entreprises), and employee committees (comités d'entreprises) seeking internal events. Distribution is exclusively direct-sales: the company engages clients through its own production team and a coordinated vendor network, with no intermediaries, and supplements this with an owned flagship event (Festival du Rocher) that serves as both B2C brand marketing and B2B lead generation.

The company's geographic reach is European, anchored by the Magic System touring relationship, though primary operations remain at regional scale within France. Yaprod maintains an organic social media presence on Facebook, Instagram, LinkedIn, and YouTube for top-of-funnel visibility. The company is privately held with no disclosed funding rounds, no external investors, and no parent entity. Ownership, leadership team, and revenue figures are not publicly disclosed, and no technology platform, integrations, or AI capabilities are evidenced in the available data.

Name

Yaprod

Legal name

Yaprod

Website

https://yaprod.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Yaprod (YA PROD) is a French artistic production agency that produces live shows, festivals, artist tours, and corporate events for artists, companies, tourism boards, and public institutions, primarily across Europe.

Ownership category

akta.pro rank

Product category

Live Event Production Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (71132)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Festival & Event Producers/Organizers (MPAIAFAC)

akta.pro secondary industry

Music Festival Organizers & Promoters (MPAGAAAB)

Keywords

• Live event production
• Artist tour management
• Festival organization
• Corporate event planning
• Concert production

Headquarters

HQ city

Saint-paul-trois-châteaux

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Event Production Services: Professional services revenue from producing shows, festivals, and artist tours. Services include turnkey spectacle production, custom event creation, corporate events, and seminars. Revenue generated through service contracts with private clients, public/government entities, and artist management.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Yaprod produces live shows, festivals, artist tours, and tailored corporate events for artists, companies, and public institutions. Core services include turnkey spectacle production, festival creation and management, European artist tour management (notably with Magic System since 2009), corporate events and seminars, and custom event creation for private and public sector clients. The company also self-produces its own annual Festival du Rocher featuring artists such as IAM, MC Solaar, and Bigflo & Oli.

Product overview

YA PROD is an artistic production agency offering a unified suite of live entertainment services built around five core offerings: show production (spectacles clés en main), festival creation and management, artist tour management, custom event creation, and corporate events. The company operates as both a production company organizing its own events (such as the Festival du Rocher) and a service provider delivering turnkey solutions for private and public clients. Since 2009, the company has maintained a primary partnership with Magic System for European touring, while simultaneously serving tourism offices, local authorities (collectivités), companies, and employee committees (comités d'entreprises).

Differentiator

Problem solved

Functional benefit

Products and services

• Artist Tour Management (Tournées d'Artistes) Tour management and organization for music artists across Europe, including production logistics, venue coordination, and cross-border tour management. Yaprod has accompanied Magic System on European tours since 2009.
• Live Show Production (Production de Spectacles / Spectacles clés en main) Turnkey spectacle production for artists and clients, delivering complete live show solutions from conception to execution as a clés en main (turnkey) offering.
• Festival Production (Festivals) Creation and organization of festival events for clients, including multi-artist programming, logistics, and on-site production management.
• Corporate Event Production (Événements Corporatifs / Séminaires) Corporate event planning and execution, including company seminars, conferences, and team events for enterprises and employee committees (comités d'entreprises).
• Custom Event Creation (Organisation d'Événements / Créations d'événements personnalisés) Bespoke event design and organization for private clients, public institutions, and tourism boards, providing personalized event concepts tailored to client needs.
• Festival du Rocher Yaprod's owned and self-produced annual music festival, featuring performances by established artists such as IAM, MC Solaar, Bigflo & Oli, and Boulevards des Airs. Serves as a flagship showcase event for the company's production capabilities.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Magic SystemcoreStrategic or Co-development Partner · 1 January 2009Long-standing strategic partnership with Ivorian music group Magic System since 2009. YA PROD accompanies the artists on their European tours, handling production logistics and tour management across multiple European countries.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Live Nation France: French arm of the world's largest live entertainment company, promoting concerts, festivals and tours at scale. Represents the broad incumbent competitive pressure on Yaprod for major artist bookings and tour production.
• Vivendi Village: Vivendi's live entertainment and ticketing division operating festivals (including Olympia), venues and ticketing platforms in France. Broad incumbent competitor overlapping with Yaprod's festival production and live event business.

Direct peers

• Décibels Productions: French concert and event production company producing live shows, festivals and corporate events across France. Directly comparable service portfolio and customer segments to Yaprod.
• Auguri Productions: French event and tour production company producing concerts, festivals and corporate events across France. Directly comparable in service offering (artist tours, festivals, corporate events) and target market.
• Alias Production: French tour production and artist management company focused on touring logistics, production, and event execution. Comparable to Yaprod in serving artists on European tours with end-to-end production services.
• Gérard Drouot Productions: One of France's leading independent concert and tour promoters, producing major French and international artists' live tours. Highly comparable to Yaprod as a French tour production company serving established artists with multi-city European tours.
• Warma Tour: French artist tour management and production firm providing touring logistics, production and event coordination. Closely comparable to Yaprod's artist touring division, particularly for European tours.
• Corida: Independent French music production and tour organization company. Comparable to Yaprod in producing concerts, tours and live events for French artists and labels across regional and national markets.

Regional players

• Festival Rock en Seine: Major French music festival held annually in the Paris region. Comparable to Yaprod's Festival du Rocher as a French regional music festival, though larger scale and more established headliner roster.
• We Love Green: Paris-based annual music and sustainability festival. Comparable as a French owned-and-produced music festival, competing for similar artist lineups and audience segments as Festival du Rocher.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UCXw3357SsXtfMDJQYLUEN0A
• Facebookfacebook.com/Yaprodofficiel
• LinkedInlinkedin.com/company/ya-prod
• Instagraminstagram.com/ya_prod26

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yaprod