University Retirement Community At Davis, Inc.

What University Retirement Community At Davis, Inc. does

University Retirement Community At Davis, Inc. (URC) is a non-profit Life Plan Community (continuing care retirement community) operating a single integrated campus at 1515 Shasta Drive, Davis, California. The community was conceptualized in 1993 by the Davis Senior Housing and Care Continuum (DSHCC), a non-profit formed by local citizens, with operations commencing February 21, 2000 under management of Pacific Retirement Services (PRS), a non-profit headquartered in Medford, Oregon that operates over 40 retirement communities across seven U.S. states serving more than 7,000 seniors.

URC delivers a full continuum of care on a single site: 205 Independent Living apartments (one- to three-bedroom, including garden apartments and cottages), 36 Assisted Living residences, 14 Memory Support residences, and 37 Skilled Nursing/Short-Term Rehabilitation accommodations. Service offerings include three dining venues (The Orchard, La Brisa, The Marketplace), a fitness and aquatic center with indoor/outdoor heated pools, concierge relocation services, and specialized rehabilitation via the Accelerated Care Plus (ACP) and OmniVR therapy programs. A digital concierge service called Serenity Smart Assistant is the only disclosed technology feature; the community otherwise relies on standard senior living operational systems with no proprietary technology platform.

The revenue model combines non-refundable one-time entrance fees (starting at $127,500 for a one-bedroom and up to $531,300 for a three-bedroom) with recurring monthly service fees ($5,121–$6,950 depending on residence size) that bundle housing, meals, utilities, housekeeping, transportation, security, and amenity access. Healthcare service fees for Assisted Living, Memory Support, and Skilled Nursing are charged separately, with Independent Living residents receiving priority access and discounted rates compared to external market entrants. GTM motion is sales-led, driven by direct inquiry handling, personalized on-site tours, the MoneyGauge financial assessment tool, and concierge relocation support. URC is the only Life Plan Community in the Davis market, with adjacency to UC Davis as the principal differentiator.

Name

University Retirement Community At Davis, Inc.

Legal name

University Retirement Community

Website

https://universityretirement.org

Company type

Private

Founded year

1993

Operating status

Operating

Short description

University Retirement Community At Davis, Inc. is a non-profit Life Plan Community in Davis, California offering a continuum of senior living—from independent living through skilled nursing—on a single campus, serving older adults and their families under management of Pacific Retirement Services.

Ownership category

akta.pro rank

Product category

Continuing Care Retirement Community / Senior Living Services

NAICS

Continuing Care Retirement Communities (623311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Single-Site CCRCs (HLADAEAE)

akta.pro secondary industries

Nonprofit / Faith-Based CCRCs (HLADAEAC), Continuing Care Retirement Communities (CCRC) with Memory Care (HLADACAD)

Keywords

• Senior living community
• Continuing care retirement community
• Assisted living services
• Skilled nursing care
• Memory care services

Headquarters

HQ city

Davis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Entrance Fees: One-time entrance fees paid when becoming an Independent Living resident. Amount depends on residence size and location. Provides lifetime use of residence and priority access to continuum of care. Entrance fees are non-payable (not refundable).
2. Monthly Service Fees: Ongoing monthly fees for residency. Amount depends on residence size and number of occupants. Includes meals, fitness center access, housekeeping, transportation, maintenance, utilities, cable, security, and access to all amenities. Fee adjusts as residents move through care levels.
3. Healthcare Services: Fees for Assisted Living, Memory Support, and Skilled Nursing services provided within the continuum. Independent Living residents receive priority access and discounted rates compared to market rates for external entrants.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

University Retirement Community At Davis is a non-profit Continuing Care Retirement Community (CCRC) that provides a full continuum of senior living services on a single campus in Davis, California. Residents pay entrance fees and monthly service fees to access Independent Living, Assisted Living, Memory Care, Skilled Nursing, and Short-term Rehabilitation, along with amenities such as dining venues, a Fitness and Aquatic Center, and the Serenity Smart Assistant in-room technology.

Product overview

University Retirement Community (URC) is a Life Plan Community offering a continuum of senior living options. The community operates as a single integrated campus providing Independent Living (205 apartments ranging from one- to three-bedrooms including cottages), Assisted Living (36 residences), Memory Support (14 residences), and Skilled Nursing/Short-Term Rehabilitation (37 accommodations). URC is expanding with The Vista development adding cottages and apartments. Additional offerings include three dining venues (The Orchard, La Brisa, The Marketplace), a Fitness and Aquatic Center with indoor/outdoor pools, concierge relocation services, and technology services like Serenity Smart Assistant. The community is managed by Pacific Retirement Services and located adjacent to UC Davis in Davis, CA.

Differentiator

Problem solved

Functional benefit

Products and services

• Independent Living Independent Living residences for older adults seeking a maintenance-free retirement lifestyle with access to community amenities, dining, and optional support services on the Davis, California campus.
• Assisted Living Assisted Living services for residents who need support with activities of daily living while maintaining as much independence as possible, on the same Davis, California campus.
• Memory Care Specialized Memory Care for residents with Alzheimer's disease and other forms of dementia, providing a secure, supportive environment with trained staff.
• Skilled Nursing 24/7 Skilled Nursing care for residents with complex medical needs, delivering clinical care and support on the Davis, California campus.
• Short-term Rehabilitation Short-term Rehabilitation services, including therapy and recovery support, designed for individuals recovering from illness, injury, or surgery — including direct access from the community for residents.
• Floor Plans / Residential Apartments A range of residential floor plans for independent living and other care levels on the Davis, California campus, including the newly expanded Vista apartments.
• The Vista (Independent Living Expansion) An expansion of 22 new independent living apartments at the Davis, California campus, expanding inventory of independent living residences.
• Concierge Relocation Services Concierge relocation services to help new residents coordinate and manage their move into the Davis, California senior living community.
• Dining Venues Multiple on-site dining venues available to residents as part of the community's amenities and meal service offerings.
• Fitness and Aquatic Center On-site fitness and aquatic center providing wellness, exercise, and aquatic programming for residents.

Quantifiable outcome

• Independent Living residents receive discounted rates for Assisted Living, Memory Support, and Skilled Nursing compared to market rates paid by external entrants
• +1 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Pacific Retirement Services (PRS)coreStrategic or Co-development Partner · 1 January 1993Pacific Retirement Services, Inc. (PRS) is a non-profit organization that developed, plans, designs, builds, and manages University Retirement Community. URC is described as a 'proud Member of the Pacific Retirement Services family of communities.' PRS operates over 40 retirement communities across 7 states with nearly 3,000 employees serving more than 7,000 seniors. PRS believes in quality care and provides operational expertise, management, and marketing support for URC.

Scale indicators3 records

Recent moves7 records

Expansion highlights3 records

Direct peers

• Aegis Living: West Coast-focused assisted living, memory care, and independent living operator with California communities. Overlaps with URC's assisted living and memory support service lines in the same regional market.
• Life Care Services: Leading third-party manager of Life Plan / continuing care retirement communities nationally. Comparable because its managed communities use the same CCRC operating, entrance fee, and continuum-of-care model as URC.
• Carlton Senior Living: Northern California-based independent, assisted living, and memory care operator with multiple communities in the Sacramento region. Directly comparable geographic and service-line overlap with URC's Davis campus.
• ACTS Retirement-Life Communities: Large non-profit operator of Life Plan Communities across the eastern US. Closest pure CCRC model comparison — entrance fee, full continuum of care, faith-based non-profit structure directly comparable to URC.
• Eskaton: Sacramento-area non-profit senior living and care provider operating independent living, assisted living, memory care, and skilled nursing communities. Closest geographic and structural analog as a regional non-profit CCRC-style operator.
• Continuing Life (a Southern California senior living operator): California-based CCRC operator providing independent living, assisted living, memory care, and skilled nursing under an entrance-fee Life Plan model. Same CCRC operating model in a neighboring state market.

Broad incumbents

• Sunrise Senior Living: Large national assisted living and memory care provider with strong brand recognition. Comparable in offering assisted living, memory support, and short-term rehabilitation at scale.
• Brookdale Senior Living: Largest US senior living operator with a national portfolio spanning independent living, assisted living, memory care, and skilled nursing. Provides broad-incumbent benchmark for scale, pricing, and operating model across the same continuum-of-care services URC offers.
• Atria Senior Living: National for-profit operator of senior living communities including independent living, assisted living, and memory care. Comparable service mix and tier structure to URC, though typically without the Life Plan / entrance-fee model.

Regional players

• St. Paul's Senior Services: San Diego-based non-profit CCRC operating independent living, assisted living, skilled nursing, and memory care under a faith-based non-profit model. Same structural and operating model as URC but serving a different California geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/university-retirement-community

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about University Retirement Community At Davis, Inc.