Pandoro Panetteria Limited

Name

Pandoro Panetteria Limited

Legal name

Pandoro Panetteria Limited

Website

https://pandoro.co.nz

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Artisan Bakery

NAICS

Bread and Bakery Product Manufacturing (31181), Retail Bakeries (311811), Baked Goods Retailers (445291)

SIC

Bakery Products (2050), Retail-Food Stores (5400), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Retail Bakeries (Bread & Daily Bakery) (THAFAFAA)

akta.pro secondary industries

Cafe-Bakeries (Bakery + Coffee/Foodservice) (THAFAFAG), Bread & Pastry Specialty Stores (CRAHAGAC)

Keywords

• Artisan bakery products
• Wholesale bread supply
• Food service bakery
• Italian artisan breads
• Boutique bakery retail

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Wholesale Food Service: Supply of bakery products (specialty breads, sourdoughs, cakes, pastries) to the Food Service Industry including restaurants, cafes, lunch bars, caterers and other food service businesses. Products delivered fresh daily, Monday through Saturday, before 6am.
2. Retail Store Sales: Direct retail sales through six boutique retail stores in Auckland and Wellington. Customers can purchase fresh bread, cakes, pastries, sandwiches, and coffee in-store. Pre-order forms available for collection.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Core offering

Pandoro Panetteria is a New Zealand artisan bakery that produces and supplies specialty breads (Ciabatta, Sourdough, Panini, Focaccia, Pide, burger buns, tinned loaves, filled breads, dinner rolls), breakfast pastries, cakes and biscuits, lunch items, festive seasonal products, and a proprietary Pandoro coffee blend. It sells these products through two channels: wholesale supply to the food service industry (restaurants, cafes, lunch bars, caterers) with daily fresh delivery, and direct retail sales through six boutique bakery stores in Auckland and Wellington.

Product overview

Pandoro Panetteria operates as a bakery product solution provider offering a unified portfolio of artisan bakery products. The core offering consists of Artisan Breads (Ciabatta, Sourdough, Panini, Tramezzino, Flatbreads, Focaccia, Pide, burger buns, tinned loaves, filled breads, dinner rolls, sticks, hand-shaped breads, and mini loaves), Breakfast Breads (Danish pastries, Brioche, Croissants, Chocolate Rolls), Cakes and Biscuits (Brownies, Tarts, Tartlets, Cakes, Desserts, Crostini, Biscotti, Biscuits), Lunch Products (Sandwiches, Savouries, Muffins, Cold Drinks), Festive Seasonal Products (Christmas Tarts, Christmas Cake, Hot Cross Buns), and proprietary Pandoro Coffee blends from Allpress and Coffee Supreme. The business operates through two channels: Wholesale supply to the Food Service Industry (restaurants, cafes, lunch bars, caterers) with daily delivery before 6am, and Retail Stores across Auckland and Wellington where customers can dine-in or purchase products. All products are additive-free, GM-free, and made using traditional artisan methods.

Differentiator

Problem solved

Functional benefit

Products and services

• Artisan Breads Authentic Italian artisan breads including Ciabatta, Sourdough, Panini, Tramezzino, Flatbreads (Focaccia and Pide), gourmet burger buns, tinned loaves, filled breads, dinner rolls, sticks, hand-shaped breads, and mini loaves. All products are additive-free, GM-free, and made using traditional artisan methods. Sold to wholesale food service customers and through retail stores.
• Breakfast Breads and Pastries Breakfast range including eight varieties of Danish pastries, two sizes of Brioche, Croissants, and Chocolate Rolls, sold to wholesale food service customers and through retail stores.
• Cakes, Biscuits and Sweet Bakery Sweet bakery items including Brownies, Tarts, Tartlets, Cakes and Desserts, Crostini, Biscotti, and Biscuits, sold to wholesale food service customers and through retail stores.
• Lunch Products Lunch items including Sandwiches, Savouries, Muffins, and Cold Drinks, sold to wholesale food service customers and through retail stores.
• Festive Seasonal Products Seasonal festive products including Hot Cross Buns (Easter), Christmas Tarts, Christmas Cakes, and Christmas Puddings (November–December), sold wholesale and through retail stores.
• Pandoro Coffee Pandoro's own proprietary coffee blend supplied by Allpress Coffee and Coffee Supreme, served across all Pandoro retail stores. Includes a loyalty card program accepted at any participating Pandoro location.
• Wholesale Bakery Supply Service Wholesale supply of Pandoro's full bakery product range to the food service industry including restaurants, cafes, lunch bars, and caterers. New accounts are set up via the sales team and dedicated customer service team; products are delivered fresh daily Monday through Saturday before 6am across Auckland, Hamilton and other North Island regions, with special deliveries arranged to other areas of the North and South Island.
• Retail Bakery Stores Direct-to-consumer retail sale of Pandoro's artisan bakery products, sandwiches and coffee through six boutique bakery stores across Auckland (Parnell, Mt Eden, Mt Wellington) and Wellington CBD (Allen St, Woodward St, Willis St). Stores offer dine-in and takeaway; pre-order forms are available for collection orders.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Allpress CoffeeminorOthersPandoro proudly serves its own Pandoro blend of Allpress Coffee. Staff receive intensive training by Allpress. Coffee is served across all Pandoro retail stores as part of the customer offering.
• Coffee SuprememinorOthersPandoro serves its own Pandoro blend of Coffee Supreme alongside Allpress Coffee. Staff receive intensive training by Coffee Supreme. Coffee is served across retail stores as part of the customer offering.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Paris Baguette: South Korea-based global bakery cafe chain with thousands of locations worldwide, offering French- and artisan-style breads, pastries, cakes and sandwiches. Comparable in cafe-bakery hybrid model with broad product portfolio; substantially larger scale and primarily Asia-focused.
• Panera Bread: Major US cafe-bakery chain offering artisan breads, pastries, soups, sandwiches and coffee in a casual cafe setting. Comparable cafe-bakery hybrid format and broad daypart offering; substantially larger and US-focused rather than directly competing in NZ.
• Maison Kayser: Internationally recognised French artisanal bakery chain founded by Eric Kayser, specialising in traditional sourdough breads and Viennoiserie pastries across multiple global markets. Comparable in artisan production philosophy and premium positioning, though operating at much larger international scale.
• Le Pain Quotidien: International cafe-bakery chain offering artisan breads, pastries, breakfast and lunch menus in a dine-in cafe-bakery format. Comparable in combining artisan bakery production with a cafe/coffee daypart offering similar to Pandoro's retail store concept.

Regional players

• BreadTalk: Singapore-headquartered bakery cafe chain with presence across Asia-Pacific, offering artisan breads, pastries and buns through both retail and franchise formats. Comparable in artisan bakery positioning and Asia-Pacific cafe-bakery format, though operating primarily in Asian markets.
• Brumby's Bakeries: Australian franchise bakery chain offering traditional baked goods, breads and pastries through franchised retail outlets. Comparable in artisanal retail-bakery positioning but primarily serves Australia rather than competing directly with Pandoro in NZ.

Direct peers

• Coupland's Bakeries: A long-established New Zealand bakery chain operating both wholesale food-service supply and retail storefronts across the North and South Island. Closest like-for-like peer given shared NZ market, dual wholesale/retail model, and broad artisan bread and pastry range.
• Bakers Delight: Australian-founded franchise bakery chain with a significant New Zealand store footprint, specialising in fresh-baked artisan-style breads, pastries and sandwiches. Directly comparable in product mix, franchise/retail bakery format, and target customer; key competitor in the NZ artisan bakery category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pandoro-panetteria

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pandoro Panetteria Limited