Jennifer J Holness Media, Inc.

What Jennifer J Holness Media, Inc. does

Hungry Eyes Media (legally Jennifer J Holness Media, Inc.) is an independent, Toronto-based transmedia production company co-founded by Jennifer Holness and Sudz Sutherland that develops and produces documentary series, feature films, television series, and interactive digital experiences. The company's portfolio focuses on Black Canadian history, cross-cultural narratives, and underrepresented stories, with notable productions including the BLK: An Origin Story four-part documentary series (History Channel, 5 Canadian Screen Awards), Subjects of Desire (SXSW Grand Jury Award, TIFF Canada Top 10), Stateless (Hot Docs Special Jury Prize, PBS/POV), Home Again, 40 Acres, Shoot The Messenger, and the augmented reality project BLK: Interactive Origin Stories.

The company generates revenue primarily through broadcast licensing to major Canadian and international networks and streaming platforms (CBC/Radio-Canada, TVO, History Channel/Corus, Global TV, Starz, Hulu, Netflix, Crave, Blue Ant Media), supplemented by theatrical distribution via Mongrel Media, festival circuit screenings, and production financing from Canadian federal and provincial film funds including Telefilm Canada and the Canada Media Fund. Go-to-market combines sales-led licensing with event-driven exposure through premieres at SXSW, TIFF, Hot Docs, and Tribeca. Pricing is project-specific and not publicly disclosed, and customer relationships are structured as project-by-project co-productions and broadcast license deals rather than recurring enterprise contracts.

The core team is intentionally lean at approximately 5-10 people (founders plus accounting, business affairs, and outreach staff), supplemented by freelancers and contractors per production. The company has accumulated 60+ national and international awards and 38 nominations across its operating history. It has no proprietary technology platform, no disclosed AI/ML capabilities, and no institutional outside funding; operating geographies are concentrated in Canada and the United States.

Name

Jennifer J Holness Media, Inc.

Legal name

Hungry Eyes Media Inc.

Website

https://hungryeyes.ca

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Hungry Eyes Media is a Toronto-based independent transmedia production company co-founded by Jennifer Holness and Sudz Sutherland that produces award-winning documentaries, feature films, television series, and interactive projects for Canadian and US broadcasters, with a focus on Black Canadian and cross-cultural storytelling.

Ownership category

akta.pro rank

Product category

Film and Television Production

NAICS

Broadcasting and Content Providers (516), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Scripted TV Series Production (Live-Action) (MPADABAB)

akta.pro secondary industries

Live-Action TV Movies, Miniseries & Specials Production (MPADABAD), Unscripted/Reality TV Production (Live-Action) (MPADABAC)

Keywords

• Film production services
• Television series production
• Documentary film production
• Transmedia content production
• Broadcast content licensing

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Broadcast Licensing: Produces content for television networks and streaming platforms. Revenue generated through production deals, broadcast licenses, and co-production financing from broadcasters like CBC, TVO, History, Global, and international platforms like Starz, Hulu, and Crave.
2. Theatrical Distribution: Feature films released theatrically in Canada through distributors like Mongrel Media. Revenue from theatrical box office and subsequent home entertainment sales.
3. Festival Exhibition & Sales: Screens at international film festivals which generate visibility leading to international sales, distribution deals, and licensing opportunities across multiple territories.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Jennifer J Holness Media, Inc. (Hungry Eyes Media) is an independent film and television production company that develops, produces, and licenses feature films, documentaries, scripted and unscripted TV series, and interactive/transmedia content focused on stories from underrepresented communities, particularly Black Canadian experiences. Its work is sold to broadcasters, streamers, and festivals, and is supported by public development financing.

Product overview

Hungry Eyes Media is a transmedia production company co-founded by Jennifer Holness and Sudz Sutherland that delivers compelling stories across film, television, and digital media. The company's portfolio includes documentary series (BLK: An Origin Story, Visions of Afrofuturism), feature documentaries (Subjects of Desire, Stateless, Nothing Fits), dramatic feature films (Home Again, Love Sex and Eating the Bones, 40 Acres), television series (Shoot The Messenger, Guns, She's The Mayor, #relationshipgoals), and interactive digital experiences (The Music Biz mobile game, BLK: Interactive Origin Stories with augmented reality). The company specializes in cross-cultural narratives that inspire and entertain, particularly focusing on Black Canadian history and contemporary social issues.

Differentiator

Problem solved

Functional benefit

Products and services

• BLK: An Origin Story Feature-length documentary chronicling the Black experience in Canada, sold to broadcasters and festival programmers.
• 40 Acres Independent narrative feature film from the company's production slate, targeted at theatrical release and international sales.
• Nothing Fits Short film released as part of the company's production slate.
• Subjects of Desire Documentary examining beauty standards and the experiences of Black women, distributed through broadcasters and festivals.
• #relationshipgoals Short documentary examining modern relationships, distributed through festivals and digital platforms.
• Visions of Afrofuturism Short documentary exploring Afrofuturism, distributed through festivals and digital platforms.
• Stateless Feature-length documentary exploring statelessness, migration, and displacement, sold to broadcasters (e.g., APTN) and festivals.
• Home Again Feature-length documentary on refugee resettlement in Canada, distributed through broadcasters and festivals.
• Shoot The Messenger Scripted television series for Canadian broadcasters, addressing social and political themes in a community context.
• The Music Biz Unscripted television series on the music industry, produced for Canadian broadcasters.
• She's The Mayor Scripted television series produced for Canadian broadcasters.
• Guns Documentary exploring firearms and their impact, distributed through broadcasters and festivals.
• Love, Sex and Eating the Bones Independent narrative feature film distributed theatrically and on home entertainment/digital platforms.
• Doomstown Television movie produced for Canadian broadcasters.
• Badge of Pride

Quantifiable outcome

• 5 Canadian Screen Awards won for BLK: An Origin Story
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• National Film Board of Canada (NFB)coreStrategic or Co-development PartnerCo-produced Speakers for the Dead (CBC/NFB) and Stateless (PBS/NFB/POV). NFB provides production financing and distribution support for documentary projects.
• CBC/Radio-CanadacoreChannel Partner/ Reseller/ DistributorMajor Canadian broadcaster for productions including Shoot the Messenger, Guns, and Home Again. Provides broadcast licensing and distribution in Canada.
• TVOcoreChannel Partner/ Reseller/ DistributorOntario educational broadcaster that premiered Subjects of Desire as a TVO Original documentary.
• Corus Entertainment / History ChannelcoreChannel Partner/ Reseller/ DistributorCorus Studios and History Channel co-produced and broadcast BLK: An Origin Story. History is a Corus Entertainment network.
• Entertainment One (eOne)coreStrategic or Co-development PartnerCo-produced multiple feature films including Home Again, Love Sex and Eating the Bones, and Guns. Provides production financing and distribution.
• Mongrel MediacoreChannel Partner/ Reseller/ DistributorCanadian theatrical distributor for 40 Acres feature film. Handles theatrical release across Canada.
• StarzcoreChannel Partner/ Reseller/ DistributorUS premium cable and streaming platform broadcasting Subjects of Desire in the United States.
• Blue Ant MediamajorChannel Partner/ Reseller/ DistributorProduced Visions of Afrofuturism 6-part documentary series. Blue Ant Media operates multiple specialty channels.
• XMG StudiosminorStrategic or Co-development PartnerCo-created interactive game The Music Biz with XMG Studios for iOS and Android platforms.
• FelacoreStrategic or Co-development PartnerCo-production company for 40 Acres film starring Danielle Deadwyler. Culture-defining production company celebrating inclusion and diversity.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Entertainment One (eOne): Major Canadian-born production and distribution company (now part of Hasbro/independent). Co-production partner and broader incumbent with overlap across feature film, scripted TV, and family content distribution.
• A24: Independent film and television producer-distributor with a strong festival-to-platform pipeline. Comparable as a prestige-driven independent producer serving similar tastemaker festival circuits, though at substantially larger scale.
• National Film Board of Canada (NFB): Canada's public documentary and animation producer/distributor and a current co-production partner. Comparable as a documentary-focused Canadian producer, though structurally a public body rather than a private operator.
• Vice Media: Global media company producing documentary-style content targeted at younger and diverse audiences. Comparable in producing documentary content on social and cultural issues for streaming/linear distribution.
• CBC Studios: In-house production arm of CBC/Radio-Canada. Comparable as a Canadian broadcaster-producer commissioning original scripted and documentary content, and as an active commissioning counterparty for Hungry Eyes.

Direct peers

• Breakthrough Entertainment: Toronto-based independent producer of film, television, and digital content with a comparable mixed-genre slate and longstanding Canadian broadcaster relationships.
• Participant Media: U.S.-based media company producing impact-driven documentary and scripted content around social issues. Comparable in thematic positioning (diverse, issue-led storytelling) and in mixing documentaries with scripted features, though at much larger scale.
• Conquering Lion Pictures: Toronto-based, Black-led film and television production company founded by Clement Virgo. Direct comparable as a Canadian boutique producer focused on Black storytelling and prestige scripted content with broadcaster and streamer distribution.
• Imagine Documentaries: Documentary production arm of Imagine Entertainment producing award-winning feature docs and docuseries for streamers and broadcasters. Comparable as a documentary-led producer with festival-to-platform distribution strategy.
• Shaftesbury Films: Long-established Canadian scripted television and digital content producer. Directly comparable as a Toronto-based independent production company serving the same Canadian broadcasters (CBC, etc.) with premium scripted and documentary series.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/HungryEyesMedia
• Facebookfacebook.com/HungryEyesMedia
• Instagraminstagram.com/hungryeyesmediainc

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jennifer J Holness Media, Inc.