What Old Hickory Council does

Old Hickory Council is a chartered local council of Scouting America (formerly Boy Scouts of America) serving youth across northwest North Carolina, operating under the legal name Scouting America Old Hickory Council. The council delivers Cub Scouts (K–5th grade), Scouts BSA (ages 11–17), Venturing/Sea Scouting (ages 14–20), and the Order of the Arrow honor society (Wahissa Lodge) across four geographic districts: Blue Ridge (Ashe & Watauga Counties), Seven Rivers (Alleghany, Stokes, Surry & Yadkin Counties), Wachovia (Forsyth County), and Wilkes (Wilkes County). Its flagship facility, Camp Raven Knob in Mount Airy, NC, has offered summer camp programming since 1954 and serves as the year-round hub for outdoor activities including aquatics, climbing, shooting sports, and ATV programs. The council organizes leadership training (NYLT), supports Eagle Scout advancement (Trail to Eagle), and fields a contingent for the 2026 National Jamboree.

The council's technology stack is built entirely on national Scouting America platforms and a third-party CMS/vendor: the Tentaroo platform (tentaroo.com) hosts the council website and handles event registration and member accounts; Scoutbook is used for advancement tracking; and My.Scouting administers unit rosters and leader training. The Winston-Salem Scout Shop, co-located at the council service center at 6600 Silas Creek Pkwy, operates as a retail channel for uniforms, insignia, and council-branded merchandise.

The revenue model combines recurring and transactional streams: (1) annual membership dues (subscription-like), (2) Trail's End popcorn sales and Camp Card discounts as product-fundraising transactions (the 2025 Camp Card campaign raised over $44,000), (3) monthly-recurring and annual donor programs (Golden Eagle Club at $15+/month and Friends of Scouting annual giving), and (4) paid program fees ranging from $10 unit-level events to $2,100 for the National Jamboree package. Go-to-market is community-led: recruitment runs through school/church/civic partnerships, 'Fuel the Growth' district-level recruitment workshops, and adult volunteer engagement via chartered organizations, supported by Facebook, YouTube, email, and the council's website as top-of-funnel digital channels.

Name

Old Hickory Council

Legal name

Scouting America Old Hickory Council

Website

https://oldhickorycouncil.org

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Old Hickory Council is a Scouting America local council serving youth across eight counties in northwest North Carolina, delivering Cub Scouts, Scouts BSA, Venturing, and outdoor programming through four districts and Camp Raven Knob.

Ownership category

akta.pro rank

Product category

Youth Development Services

NAICS

Social Advocacy Organizations (8133), Civic and Social Organizations (81341), RV (Recreational Vehicle) Parks and Recreational Camps (7212)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

akta.pro secondary industries

Group Camping & Scout Camps (THAGAOAI), Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)

Keywords

• Youth development programs
• Scouting activities
• Outdoor adventure programs
• Leadership training courses
• Summer camp services

Headquarters

HQ city

Winston Salem

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Annual Membership Dues: Youth and adult members pay annual registration dues to participate in Scouting programs through the council.
2. Popcorn Fundraiser (Trail's End): Units sell popcorn through Trail's End as the primary fall product fundraiser, with the council retaining a percentage of sales to support programs and operations.
3. Camp Card Fundraiser: Scouts sell discount cards (camp cards) to local businesses; over $44,000 was raised in the 2025 campaign. Scouts and units earn commission on sales, with the remainder supporting council operations.
4. Friends of Scouting / Golden Eagle Club: Monthly recurring donor program (Golden Eagle Club, minimum $15/month) plus annual Friends of Scouting campaign to support council operations and need-based scholarships.
5. Scout Shop Retail Sales: The Winston-Salem Scout Shop sells uniforms, insignia, handbooks, and Scouting merchandise, generating revenue for the council.
6. Program Fee Revenue: Fees charged for specific programs including NYLT ($195-$210), Jamboree ($2,100), merit badge college, shooting sports reservations, climbing, ATV program, and aquatics rentals.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Old Hickory Council is a chartered local council of Scouting America that delivers youth development programs — Cub Scouts (ages 5-10), Scouts BSA (ages 11-17), Venturing, and Sea Scouting — through chartered units and district organizations across four districts in northwest North Carolina. The council operates Camp Raven Knob as its primary outdoor facility for summer camp and year-round programming (aquatics, climbing, shooting sports, ATV), and supplements core programs with leadership training (NYLT), a National Jamboree contingent, the Wahissa Lodge Order of the Arrow chapter, an Eagle Scout support program (Trail to Eagle), and unit fundraising campaigns (Trail's End popcorn, Camp Cards, Friends of Scouting, Golden Eagle Club).

Product overview

Old Hickory Council is a Scouting America local council serving Northwest North Carolina through a portfolio of youth development programs. The organization operates as a platform of interconnected services including Cub Scouts and Scouts BSA programs, with Camp Raven Knob as the flagship summer camp facility offering year-round outdoor activities including aquatics, shooting sports, climbing, and ATV programs. The council supports units through district organizations (Blue Ridge, Seven Rivers, Wachovia, Wilkes), fundraising programs (Fall Popcorn Sale via Trail's End, Camp Cards, Friends of Scouting, Golden Eagle Club), leadership training (NYLT), and special programs including National Jamboree contingents and the Wahissa Lodge Order of the Arrow chapter. Additional services include Eagle Scout support resources, alumni programming, and the Winston-Salem Scout Shop for uniforms and supplies.

Differentiator

Problem solved

Functional benefit

Brands

• Camp Raven Knob: The primary camp facility operated by Old Hickory Council, located in Mount Airy, NC, offering summer camp programs since 1954.
• Wahissa Lodge
• Winston-Salem Scout Shop

Products and services

• Scouting Programs (Cub Scouts, Scouts BSA, Venturing, Sea Scouting) Year-round youth development programs for ages 5-20 covering Cub Scouts (K-5th grade), Scouts BSA (ages 11-17), Venturing, and Sea Scouting. Programs deliver leadership, outdoor skills, and character development through the Scout Oath and Law framework, with rank advancement pathways managed through Scoutbook.
• Camp Raven Knob Summer Camp Multi-week residential summer camp located in Mount Airy, NC, offering Scout units aquatics, shooting sports, climbing, ATV, and merit badge programming in a structured outdoor setting.
• National Youth Leadership Training (NYLT) Six-day intensive residential youth leadership training course emphasizing immediate application of leadership skills in a troop and patrol outdoor setting. Limited to 48 participants (36 male, 12 female). Early bird $195 before May 1st; $210 after.
• Trail to Eagle Program Resources and support program for Scouts working toward the Eagle Scout rank, including required paperwork, advancement checklists, and access to council and district-level Eagle Scout advisors.
• National Jamboree Contingent Council-organized contingent trip to the National Jamboree at Summit Bechtel Reserve in West Virginia. Includes transportation, national fee, shakedown events, meals, equipment, and council merchandise. Total cost $2,100 per participant, payable in installments ($300 deposit + three $600 installments). Limited to 20 youth (boy troop) + 2 adult leaders.
• District Programs (Blue Ridge, Seven Rivers, Wachovia, Wilkes) District-organized activities including roundtable meetings, merit badge colleges, klondike derbies, summertime Cub Scout events, and range/target events across four geographic districts serving eight counties.
• Climbing Program Climbing activities at Camp Raven Knob featuring an on-site climbing tower and off-site climbing opportunities, with tiered pricing for In-Council ($30 tower / $50 off-site), Out-of-Council ($60 / $100), and Non-Scout ($90 / $200) participants.
• Shooting Sports Program Range and target activities including archery, rifle, shotgun, and pistol shooting for Venturing Crew members, supervised by NRA-certified Range Safety Officers. Minimum $50 per range, with per-participant fees varying by activity.
• Aquatics Program Year-round aquatics access at Camp Raven Knob with rowboats, canoes, kayaks, paddleboards at $10 each plus $15/hour lifeguard services. Equipment restricted to Camp Raven Knob premises.
• ATV Program Off-season ATV riding program at Camp Raven Knob requiring minimum 8 riders and maximum 16 participants; Scouts must be at least 14 years old.
• Fall Popcorn Sale (Trail's End) Annual unit fundraising campaign using Trail's End as the official popcorn vendor (effective 2026). Features 100% paperless sale with digital inventory management and credit card payment processing. Council retains a percentage of sales.
• Camp Card Fundraiser Annual fundraising campaign in which Scouts sell discount cards from local businesses. Raised over $44,000 in the 2025 campaign. Scouts and units earn commission on sales.
• Friends of Scouting Annual giving campaign supporting Scouting programs through family and community donations, including recognition items such as collector edition patches at various giving levels.
• Golden Eagle Club Monthly recurring donor program requiring a minimum $15/month contribution to the council's annual campaign. Includes club membership card, patch, annual giving strips, and event invitations.
• Winston-Salem Scout Shop Physical retail storefront located in the Wachovia Scouting Center at 6600 Silas Creek Pkwy, Winston-Salem, NC. Sells uniforms, insignia, handbooks, and Scouting merchandise. Open Mon-Fri 10AM-5PM and Saturday 10AM-2PM. Email and online ordering available.

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Trail's EndcoreChannel Partner/ Reseller/ DistributorTrail's End is the new official popcorn vendor for the Old Hickory Council as of 2026, replacing any previous vendor. Trail's End provides popcorn products for the council's fall fundraiser, known for premium quality, industry-leading technology, and a streamlined digital selling experience. The partnership enables a 100% paperless sale with digital inventory management and credit card payment processing.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Camp Fire (National HQ): National youth development nonprofit with century-old heritage offering club-based youth programs, resident camps, and outdoor adventure — directly comparable program architecture and nonprofit funding model.
• Central North Carolina Council (Scouting America): A fellow North Carolina local council of Scouting America operating across adjacent counties (Greensboro, Raleigh regions) with the same Cub Scouts/Scouts BSA/Venturing/Order of the Arrow program structure, district-based delivery, and summer camp model.
• Daniel Boone Council (Scouting America): Neighboring North Carolina local council serving the Winston-Salem-adjacent High Country and piedmont regions with identical program mix (Cub Scouts, Scouts BSA, NYLT, summer camp at Camp Cherokee), directly comparable geography and unit structure.
• YMCA of Northwest North Carolina: Regional nonprofit operating youth development, camping, and outdoor programs across the same Forsyth County and surrounding geography with comparable membership dues and seasonal program structure.
• 4-H (NC Cooperative Extension): National youth development organization operating across the same NC counties via county cooperative extension offices, offering analogous outdoor/adventure programs, club-based delivery, and scholarship-funded access.
• Mecklenburg County Council (Scouting America): Another NC local council offering the same Scouting America program portfolio, demonstrating how comparable councils scale in larger metro markets (Charlotte area) versus the rural NW NC footprint of Old Hickory.
• Girl Scouts Carolinas Peaks to Piedmont: A direct competitor in youth development for the same demographic and same Northwest NC geography, operating parallel programs (troops, summer camps, cookie fundraising, advancement pathways).

Broad incumbents

• Appalachian Mountain Club: Established regional outdoor education and adventure organization offering comparable outdoor programming (hiking, climbing, paddling) but with broader adult/family focus rather than youth-development mission.
• Boys & Girls Clubs of America: Much larger national youth development organization with clubhouse-based delivery model rather than unit/troop model, but serving overlapping demographics (K-12 youth development, outdoor programs, summer camps) across similar geographies.

Others

• Trail's End (Popcorn Fundraising): Strategic channel partner and supplier of the council's primary fall fundraiser; included because it materially enables one of Old Hickory's six core revenue streams and dictates the popcorn program economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC_w5S8RftlFbbr0HiZllzcQ
• Facebookfacebook.com/OldHickoryCouncil
• LinkedInlinkedin.com/company/old-hickory-council

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Old Hickory Council