Imeta Training and Solutions Ltd

What Imeta Training and Solutions Ltd does

iMeta Training and Solutions Ltd is a Birmingham-based online training provider delivering IT, data, cyber security, AI, and project management courses to adult learners, primarily in the West Midlands region of the UK. Incorporated in England (company number 11152408), the company operates a dual-revenue model: fully government-funded courses for eligible West Midlands residents aged 19+, and self-funded PRINCE2 project management certifications sold nationally. Funding flows through the West Midlands Combined Authority (WMCA) and the Department for Education, while self-funded revenue is generated primarily through PRINCE2 Foundation (£1,199), Practitioner (£1,299), and combined Foundation+Practitioner (£2,199) courses, with payment processing handled by Stripe and instalment plans offered via PayL8r and Klarna. iMeta's claimed learner base is over 1,200 since the first course launch in 2023.

The technical platform delivers 100% online, live tutor-led sessions via Microsoft Teams (Monday-Thursday, 6pm-9pm) supplemented by Nearpod for interactive sessions. The only notable proprietary technology component is an AI-powered personalised feedback tool that generates weekly learner reports combining quiz scores, attendance, and activity results with AI commentary. Curriculum leads to industry-recognised certifications from CompTIA (A+, Pentest+, Network+), Microsoft (Power BI Data Analyst Associate), PeopleCert (PRINCE2), and NCFE, and since January 2026 sector-specific AI modules are integrated across all funded courses as part of the West Midlands Mayor's £10 million AI Skills Initiative.

Customer segments include West Midlands adult career-changers (primary), UK professionals seeking PRINCE2 credentials, neurodivergent learners, and underrepresented groups (BAME, women in tech). Go-to-market relies on an inside-sales enrollment team performing eligibility checks and consultation calls, supported by an Employer Engagement function that places learners into jobs via a curated Job Board. The business model is structurally dependent on continued government adult-skills funding cycles and the renewal/expansion of the WMCA-funded contract envelope, which is both the company's primary growth lever and its single largest concentration risk.

Name

Imeta Training and Solutions Ltd

Legal name

iMeta Training & Solutions Ltd

Website

https://imetatraining.co.uk

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

iMeta Training is a Birmingham-based online training provider delivering IT, data, cyber security, AI, and project management courses to West Midlands adult learners via WMCA/DfE-funded programmes and to UK professionals via self-funded PeopleCert-accredited PRINCE2 certifications.

Ownership category

akta.pro rank

Product category

Professional Training Services

NAICS

Computer Training (611420), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Information Technology & Software (EDAAAPAB)

akta.pro secondary industries

Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA), IT Support & End-User Computing (Helpdesk, Desktop, M365/Google Workspace) (EDABAFAN)

Keywords

• IT training services
• Cyber security training
• Project management certification
• Data and AI training
• Online professional education

Headquarters

HQ city

Birmingham

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Government-Funded Training: Fully funded courses for eligible West Midlands residents aged 19+, funded via West Midlands Combined Authority (WMCA) and Department for Education. No cost to eligible learners with no hidden fees.
2. Self-Funded Course Fees: Professional courses available nationally with flexible payment options. Revenue generated from course fees including PRINCE2 Foundation (£1,199), Practitioner (£1,299), and Foundation+Practitioner combined (£2,199). Payment via credit/debit card through Stripe, instalment plans through PayL8r, and Klarna split payments.
3. Payment Plan Facilitation: Partnership with Payl8r (Social Money Limited t/a Payl8r, FCA authorised) to provide credit facilities to learners. Representative APR 65.5%. Company acts as Introducer Appointed Representative.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels12 records

Core offering

iMeta Training and Solutions Ltd delivers online technology training courses covering IT, data, cyber security, artificial intelligence, and project management, taught via live tutor-led sessions on Microsoft Teams. The company serves two segments: West Midlands residents aged 19+ who access government-funded courses through the WMCA and DFE, and self-funded professionals pursuing certifications such as PRINCE2.

Product overview

iMeta Training is a Birmingham-based online tech training provider offering a portfolio of government-funded and self-funded courses. The offering consists of funded courses (IT Infrastructure Technician, Business Data Analyst Associate, Penetration Plus Cyber Security, Digital Leadership & Management, Practical AI for Business, Cyber Infrastructure Technician, Cyber Security Levels 2-3, and Data Skills Bootcamp) available free to eligible West Midlands residents aged 19+, and self-funded professional courses (PRINCE2 Foundation, Practitioner, and combined Foundation+Practitioner) available nationally. All courses are live, online, tutor-led and include sector-specific AI skills integrated throughout. The curriculum leads to industry-recognised certifications including CompTIA A+, CompTIA Pentest+, Network+, Microsoft Power BI, and PRINCE2 from PeopleCert.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 100% Online Live tutor-led sessions
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability10 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• West Midlands Mayor Richard ParkercoreStrategic or Co-development Partner · 1 January 2026Mayor announced £10 million AI skills initiative. iMeta proud to be delivering part of that mission with AI modules now available in every course. Initiative aims to give all adults in region free AI training access.
• West Midlands Combined Authority (WMCA)coreStrategic or Co-development PartnerPrimary government funding partner providing £10 million AI skills initiative funding. WMCA contracts iMeta as approved delivery provider for adult skills programmes. Partnership aims to give all adults in West Midlands free access to AI training and create 100,000 new jobs in fast-growing sectors.
• Department for EducationcoreStrategic or Co-development PartnerContract provider for government-funded adult training alongside WMCA. Part of public funding framework for skills programmes.
• PeopleCertcoreStrategic or Co-development PartnerAccreditation body for PRINCE2 courses. iMeta is approved delivery provider authorised to deliver Foundation and Practitioner certifications with official materials and examinations.
• Employer Advisory BoardcoreStrategic or Co-development PartnerIndustry professionals advising on curriculum to ensure training matches real workplace needs. Board members conduct webinars and provide insider sector knowledge. New AI modules developed in collaboration with employers.
• Old Wulfrunians Women's Football ClubminorOthersGrassroots community sponsorship. iMeta sponsors kit and facilities for women's football club in Wolverhampton, aligning with company values of supporting community initiatives and diverse groups.

Scale indicators5 records

Recent moves5 records

Expansion highlights7 records

Emerging players

• Cambridge Spark: UK data and AI training provider offering data engineering, data science, and AI upskilling programmes for professionals. Comparable in AI/data curriculum focus and employer-aligned delivery, with a more enterprise/corporate skew than iMeta's career-changer focus.
• Generation UK: Global employment-focused training non-profit operating in the UK with free, employer-aligned tech training programmes. Comparable mission and target learner (career changers, underrepresented groups) but funded by philanthropy rather than government contracts.
• Multiverse: UK-based technology apprenticeship and professional training provider with strong employer partnerships and government backing. Comparable in employer-aligned curriculum design and wraparound career support, though focused on apprenticeships rather than short courses.

Direct peers

• Firebrand Training: UK-based accelerated IT training provider delivering vendor certification courses including CompTIA, Microsoft, and Cisco. Closely comparable to iMeta on accelerated certification delivery model and course portfolio, though Firebrand emphasises in-person intensive bootcamps.
• Learning People: Online IT career-change training provider offering CompTIA, Cisco, Microsoft, and cyber security certifications with career support and payment plans. Closely mirrors iMeta's online-delivery, career-changer focus, and instalment-financing approach.
• QA (QA Ltd): One of the UK's largest IT and technical training providers, offering CompTIA, Microsoft, Cisco, and project management certifications. Directly comparable to iMeta in course catalog (IT Infrastructure, cyber security, data, PRINCE2) but with a much larger national footprint and broader enterprise client base.
• Northcoders: UK-based coding and data bootcamp offering intensive training programmes with career support and payment plans. Comparable to iMeta on tech-focused bootcamp delivery, instalment financing, and career-changer focus, though more concentrated on software development.
• Baltic Apprenticeships: UK tech apprenticeships and training provider covering software development, data, and digital skills with employer partnerships. Comparable to iMeta on employer-aligned tech curriculum and UK regional delivery, though apprenticeship-led rather than short-course-led.
• Just IT: UK IT training and apprenticeship provider covering CompTIA, Microsoft, and project management certifications. Comparable in course offering and UK focus; operates both apprenticeship and commercial training streams similar to iMeta's funded + self-funded mix.

Regional players

• CodeClan: Scotland-based digital skills training provider offering software development and data courses with employer engagement. Comparable course model and bootcamp structure, though geographically focused on Scotland rather than West Midlands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/iMetaUK
• Facebookfacebook.com/iMeta.Training.UK
• LinkedInlinkedin.com/company/imetatraining
• Instagraminstagram.com/imetauk
• TikToktiktok.com/@imetauk

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Imeta Training and Solutions Ltd