C&k Media Solutions

What C&k Media Solutions does

C&K Media Solutions is a privately held marketing agency headquartered in Stockton, California, founded in April 2021 by Cassie Gause and Kendra Clark after both departed venue management roles at SMG-run Stockton facilities during the COVID-19 pandemic. The company delivers full-service marketing to venues, promoters, and businesses operating in sports, live entertainment, and live events — its primary vertical — while also serving clients in tourism, real estate, healthcare, and nonprofit sectors.

The agency's service portfolio is structured around three core offerings (Social Media Management, Digital Marketing, and Management Strategy) plus modular capabilities including CTV/OTT streaming advertising across Peacock, Fox, Hulu, Amazon, Discovery, and History; display, audio, video, and Google ad placement; traditional media buying with national agency credit at iHeart, Cumulus, Scripps, Outfront, Audacy, and Hearst Television; public relations; and organizational marketing that incorporates the Maxwell Method of DISC. The underlying technology is an in-house digital marketing platform that handles campaign placement, social scheduling, and real-time optimization rather than third-party SaaS tools, providing the firm full control over CPMs and creative adjustments.

C&K generates revenue through three pricing structures: monthly all-inclusive Marketing Retainers (subscription), per-schedule Advertising Packages (usage-based), and Per Event Packages (hybrid retainer plus agency commission). The go-to-market is consultative, sales-led, and high-touch — prospective clients complete an inquiry application to begin the relationship — targeting enterprise touring entertainment operators alongside mid-market venues and SMB regional clients. The team of 1-10 operates virtually across Stockton, Manteca, and Colorado Springs, and the firm has been entirely bootstrapped with no external institutional investment.

Name

C&k Media Solutions

Legal name

C&K Media Solutions, LLC

Website

https://ckmediasolution.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

C&K Media Solutions is a bootstrapped Stockton, California marketing agency founded in 2021 that provides social media management, digital advertising, CTV/OTT placement, traditional media buying, and management consulting primarily to sports venues, entertainment promoters, and live event operators across the United States.

Ownership category

akta.pro rank

Product category

Marketing Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (541820), Media Buying Agencies (54183)

SIC

Services-Advertising (7310)

akta.pro primary industry

Digital PR & Social Media Communications (MPAAADAJ)

akta.pro secondary industry

Sports Media Relations & Rights Support Services (Press Ops, Rights Packaging Support) (MPAKAKAN)

Keywords

• Digital marketing services
• Social media management
• Media buying agency
• Event marketing solutions
• Sports entertainment marketing

Headquarters

HQ city

Escalon

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Marketing Retainer: Ongoing monthly retainer services providing all-inclusive marketing support with no extra charges. Includes capability to spend any budget at any time. Price depends on client goals and desired outcomes.
2. Advertising Package: Per-schedule fee model where C&K creates marketing strategy for client's budget and places all paid marketing across digital platforms.
3. Per Event Package: Scalable pricing based on event needs, combining retainer and agency commission structures to fit event budget requirements.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

C&K Media Solutions is a full-service marketing agency that provides digital marketing, social media management, media buying (digital and traditional), public relations, sponsorship strategy, and management consulting to venues, promoters, and businesses in the sports, live entertainment, and live events industries. Services are delivered through three engagement packages — Marketing Retainer, Advertising Package, and Per Event Package — with all digital advertising placement performed in-house.

Product overview

C&K Media Solutions is an all-in-one media and marketing agency providing venues, promoters, and businesses with expert services. The company operates as a service-based agency rather than a software product company, offering a portfolio of interconnected marketing services including Social Media Management, Digital Marketing, and Management Strategy as core offerings. These are supplemented by modular services such as Nationwide Digital Marketing (covering CTV/OTT, display, audio/video, and Google advertising), Traditional Media Buying, Public Relations, Organizational Marketing, and comprehensive Management and Marketing Strategy consulting. The company also offers three service packages: Marketing Retainer (all-inclusive pricing with no minimums), Advertising Package (budget-based paid marketing placement), and Per Event Package (scalable event-focused pricing). All services are tailored for the sports, entertainment, and live events industry, though the company also serves clients across other industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Retainer All-inclusive ongoing monthly marketing retainer providing full marketing services with no extra charges and the capability to spend any budget at any time. Package price depends on client goals and desired outcomes. Suited for venues, promoters, and businesses seeking continuous marketing support.
• Advertising Package Budget-based package in which C&K creates a marketing strategy aligned to the client's budget and places all paid marketing across digital platforms. Fees are determined on a per-schedule basis.
• Per Event Package Scalable, event-based engagement combining retainer and agency commission structures to fit specific event budget requirements for promoters and venues running individual events.
• Social Media Management Full-service social media management including content creation, scheduling, comment filtering, message responses, and audience engagement to maintain a strong online presence for venues, promoters, and businesses.
• Digital Marketing In-house placement of online advertising across OTT, Google, social media, and other platforms, engineered to deliver the lowest CPMs and maximize ticket sales and audience reach for entertainment and live events clients.
• Management Strategy High-level management consulting including client relations, sponsorship strategy, and venue programming consulting to ensure seamless operations and maximize revenue opportunities for venues and promoters.
• Nationwide Digital Marketing National digital advertising coverage including CTV/OTT streaming TV (Peacock, Fox, Hulu, Amazon, Discovery, History), display advertising on mobile and desktop, audio/video, and Google advertising (AdWords, YouTube).
• Traditional Media Buying National agency media buying with credit at local, regional, and national media outlets including iHeart Media, Cumulus Media, Scripps Media, Outfront Media, Audacy, and Hearst Television.
• Public Relations PR services covering press releases, media inquiries, press conferences, interviews, and photo shoots for venues, promoters, and event clients.
• Organizational Marketing Internal marketing campaign services focused on core values, strategic planning, leadership training/coaching, and Maxwell Method of DISC assessments for client organizations.

Quantifiable outcome

• 183% increase in ticket sales for a client after implementing C&K's digital strategy, with expansion to markets nationwide
• +1 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Rokkan: Publicis-owned digital creative and media agency that builds digital, social and brand experiences for consumer and entertainment brands. Comparable to C&K on the digital/social execution side for entertainment and venue clients, but as part of a larger network.
• VaynerMedia: Large digital-first social, media and creative agency offering CTV/OTT, paid social and influencer services across verticals. Compares to C&K on digital advertising and social media management stack but as a broader incumbent across consumer verticals.
• Jack Morton Worldwide: Interpublic-owned brand experience agency doing live events, sports sponsorships and fan engagement. Overlaps with C&K's live-event and sponsorship work for venues and promoters, though operating globally with far larger account teams.
• Tinuiti: Independent performance and digital media-buying agency with strong CTV/OTT and paid-media capabilities. Comparable to C&K's in-house media buying and CTV offering, but Tinuiti operates at significantly larger scale and across many verticals.

Direct peers

• GMR Marketing: Experiential and sports marketing agency designing fan experiences, sponsorships and venue activations for sports/entertainment clients. Comparable to C&K's sports-and-live-events vertical with an emphasis on fan engagement and sponsorship strategy.
• Momentum Worldwide: IPG-owned experiential and brand experience agency operating in sports, entertainment and live events. Compares to C&K on the experiential/promotions side of sports marketing, though at significantly larger scale and with global reach.
• AMP Agency: Experiential, entertainment and sports marketing agency running sponsorships, events and digital campaigns. Compares directly to C&K's blend of live event, sponsorship, social and digital work for sports and entertainment clients.
• Wasserman (WME Sports): Sports marketing, talent management and consulting agency with deep relationships across leagues, teams and live-event properties. Closely comparable vertical focus to C&K's sports/entertainment agency offering, with a much larger headcount and roster.
• Motive (formerly The Marketing Arm): Omnicom-owned entertainment and culture marketing agency working across entertainment, sports and consumer brands. Comparable to C&K as an entertainment-vertical agency combining strategy, digital and content; broader portfolio but similar buyer profile.
• Octagon: Global sports and entertainment marketing agency under IPG that runs sponsorship, athlete representation and event activation. Compares directly to C&K as a sports/entertainment-focused agency serving venues, promoters and brands, but operates at much greater scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/squarespace
• Facebookfacebook.com/ckmediasolution

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about C&k Media Solutions