P4u B.v.
HPLT B.V. is a Dutch privately-held medical device company that sells High Power Laser Therapy systems (810nm/650nm/455nm), picosecond lasers, Photizo home light-therapy devices, and accessories to physiotherapists, veterinarians, dentists, and skin therapists in the Netherlands.
- Company typePrivate
- Founded2014
- HeadquartersLeusden, Netherlands
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What P4u B.v. does
HPLT B.V. (operating as HPLT, trading from Leusden, Netherlands) is a privately-held medical device distributor and specialist in High Power Laser Therapy (HPLT) equipment for Dutch healthcare professionals. The company sells diode-laser systems emitting 810nm (described as the "golden standard" wavelength for photobiomodulation), 650nm, and 455nm wavelengths, with device configurations ranging from 3W handheld units to 15W continuous/30W peak professional systems, including combination red/blue "Duo" platforms that integrate therapeutic and surgical capabilities in a single device. The underlying technology is derived from NASA-developed LED light therapy for wound healing and tissue growth, and HPLT references research from PubMed, NIH, NCBI, and Medline to substantiate clinical claims across physiotherapy, veterinary, dental, and dermatological applications.
The product portfolio is organized into several sub-brands: the HPL-Series (RED for physiotherapy, BLUE for dental/cosmetic/veterinary, DUO for combined use), the HPL Pico-1 picosecond laser for tattoo and pigmentation removal, the Photizo consumer line of handheld light-therapy devices (Pain Relief, Sport, Vetcare, Blush) priced from €316.53, a wireless color-Doppler ultrasound scanner, and a catalog of accessories including handpieces, surgical fibers, safety glasses, trolleys, and Bluetooth foot pedals. HPLT also operates HPLT Academy, which delivers training courses for physiotherapists, veterinarians, and animal physiotherapists, and sells ancillary cosmetic skincare (hyaluronic-acid creams). Products carry CE marking and are sold primarily in the Netherlands, with no disclosed international distribution infrastructure beyond a secondary English-language site at hplt.org.
HPLT operates a hybrid go-to-market: enterprise field sales for professional laser hardware, including free on-site demonstrations and ROI calculations at the customer's premises (and basic training bundled at delivery), supplemented by an e-commerce storefront for accessories and home-use Photizo devices sold direct-to-consumer. Pricing for professional laser hardware begins at €7,495 per unit on a one-time/perpetual basis. Customers are predominantly sole-practitioner and small-clinic healthcare operators across four verticals: veterinarians and animal physiotherapists, human physiotherapists, dentists and dental hygienists, and skin therapists/beauty specialists. The company employs 1–10 people, holds no disclosed patents, and has no external investors, M&A activity, or disclosed revenue.
P4u B.v. firmographics
Firmographics- Name
- P4u B.v.
- Legal name
- HPLT B.V.
- Website
- https://hplt.nl
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- HPLT B.V. is a Dutch privately-held medical device company that sells High Power Laser Therapy systems (810nm/650nm/455nm), picosecond lasers, Photizo home light-therapy devices, and accessories to physiotherapists, veterinarians, dentists, and skin therapists in the Netherlands.
- Ownership category
- akta.pro rank
P4u B.v. industry classification
Industry- Product category
- Medical Laser Therapy Devices
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Medical Equipment and Supplies Manufacturing (3391)
- SIC
- Electromedical & Electrotherapeutic Apparatus (3845), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Rehabilitation & Physical Therapy Devices (Laser, Hydrotherapy, TENS) (HLAMAFAK)
Keywords
Where P4u B.v. is headquartered
LocationHeadquarters
- HQ city
- Leusden
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
P4u B.v. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- High Power Laser Hardware Sales: One-time sale of medical laser equipment including HPL3, HPL7, HPL15, and Duo series. Base price starts at €7,495. Includes standard basic training at customer location upon purchase.
- Laser Accessories and Consumables: Sales of handpieces (1cm, 3cm, 5cm massage), safety glasses, surgical fibers, Bluetooth foot pedals, trolleys, and replacement chargers.
- Home Light Therapy Devices: Sale of Photizo product line for home use including Vetcare (€316.53), Pain Relief, Sport, and Blush models with associated accessories.
- Training and Education Services: HPLT Academy provides training courses for physiotherapists, veterinarians, and animal physiotherapists. Basic training included with laser purchase; custom training available.
- Picolaser Treatment Equipment: Sale of HPL Pico-1 picolaser for tattoo and pigment removal treatments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | High Power Lasers starting at €7,495 |
| One time/ perpetual license | Pay-as-you-go | Photizo Home Light Therapy devices from €316.53 |
| Unit Pricing | Pay-as-you-go | Accessories and attachments |
| One time/ perpetual license | Pay-as-you-go | Picolaser for tattoo removal |
| Unit Pricing | Pay-as-you-go | Echo scanner with color doppler |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
P4u B.v. product offering
Product offeringCore offering
P4u B.v. (HPLT) develops, supplies, and sells high-power therapeutic laser systems, light therapy devices, and accessories for medical and veterinary professional use, alongside a consumer Photizo home-use line. The portfolio spans 810nm and multi-wavelength professional systems, picosecond laser equipment, color Doppler ultrasound scanners, training programs, and complementary skincare and home LED therapy products.
Product overview
HPLT B.V. (P4u B.v.) is a medical device company specializing in High Power Laser Therapy equipment for healthcare professionals. The product portfolio is organized around three core High Power Laser product lines: the RED series (650/810nm wavelength) for physiotherapists and animal physiotherapists, the BLUE series (455nm wavelength) for veterinarians, skin therapists, beauticians, and dentists, and the DUO RED/BLUE series combining both wavelengths in a single device for versatile therapeutic and surgical applications. The HPL-Serie includes multiple power levels (3W, 7W, 15W) and the HPL7C3 Combi model. Supporting products include the HPL Pico-1 picosecond laser for tattoo/pigmentation removal, the Photizo home light therapy device line (Pain Relief, Sport, Vetcare, Blush), wireless ultrasound scanners with color Doppler, specialized handpieces (1cm, 3cm, 5cm massage, gynecological, surgical, focus), safety equipment, and cosmetic products (hyaluronic acid creams). The company also offers training through HPLT Academy and sells accessories including fibers, foot pedals, trolleys, and chargers. Products start at €7,495 for High Power Lasers and are targeted at professional healthcare providers including physiotherapists, veterinarians, dentists, skin therapists, and beauticians.
Differentiator
Problem solved
Functional benefit
Brands
- HPL-Serie: High Power Laser product line including HPL3 (3 Watt), HPL7 (7 Watt), HPL15 (15 Watt), and HPL7C3 Combi models for therapeutic treatments.
- RED Serie
- BLUE Serie
- Duo RED/BLUE Serie
- Photizo
- HPLT Academy
Products and services
- HPLT 3 Red High Power Laser Professional high-power therapeutic laser system delivering 810nm infrared output at 3W power, designed for medical and veterinary clinical use to support pain relief, tissue repair, and rehabilitation.
- HPLT 7 Red High Power Laser Professional high-power therapeutic laser system delivering 810nm infrared output at 7W power, designed for medical and veterinary clinical use to support pain relief, tissue repair, and rehabilitation.
- HPLT 15 Red High Power Laser Professional high-power therapeutic laser system delivering 810nm infrared output at 15W power, designed for medical and veterinary clinical use to support pain relief, tissue repair, and rehabilitation.
- HPLT 3 Blue High Power Laser Professional high-power therapeutic laser system delivering 455nm blue light output at 3W power, intended for medical and veterinary clinical use.
- HPLT 7 Blue High Power Laser Professional high-power therapeutic laser system delivering 455nm blue light output at 7W power, intended for medical and veterinary clinical use.
- HPLT Duo High Power Laser Professional high-power therapeutic laser system combining multiple wavelengths (including 810nm and additional wavelengths) for medical and veterinary clinical applications.
- HPL Pico-1 Picolaser Professional picosecond laser treatment equipment for clinical use, intended for tattoo removal and pigmentation treatment in aesthetic and dermatology practices.
- Photizo Pain Relief Home-use low-level light therapy device for personal pain relief and recovery, sold direct-to-consumer.
- Photizo Sport Home-use low-level light therapy device aimed at sports recovery, muscle recovery, and athletic performance, sold direct-to-consumer.
- Photizo Vetcare Home-use low-level light therapy device intended for pet owners and animal care, sold direct-to-consumer.
- Photizo Blush Home-use low-level light therapy device intended for skincare and cosmetic applications, sold direct-to-consumer.
- Wireless Echo Scanner with Color Doppler Wireless ultrasound diagnostic scanner with color Doppler imaging for clinical examination and diagnosis, intended for medical and veterinary practitioners.
- LED Therapy in Ergonomic Tendon Cap Wearable ergonomic tendon cap with integrated LED light therapy for home use, aimed at tendon and joint recovery.
- HPLT Academy Training Courses Structured training and education services teaching therapeutic laser protocols and product use to medical, veterinary, and allied health practitioners.
- Day Cream with Hyaluronic Acid Daytime skincare cream formulated with hyaluronic acid, sold as a complementary skincare product alongside HPLT's light therapy and laser systems.
- Night Cream with Hyaluronic Acid Nighttime skincare cream formulated with hyaluronic acid, sold as a complementary skincare product alongside HPLT's light therapy and laser systems.
Quantifiable outcome
- Faster healing and recovery compared to traditional treatment methods
- +2 more outcomes
Companies that use P4u B.v.
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles5 records
P4u B.v. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
P4u B.v. partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
P4u B.v. competitors and assessment
Company assessmentDirect peers
- LiteCure: US manufacturer of Class IV laser therapy devices (LCT-1000) for veterinary and human rehabilitation. Direct competitor in the high-power laser therapy space with shared clinical positioning around 810nm-class wavelengths and rehabilitation indications.
- K-Laser USA: Manufacturer of Class IV therapeutic laser systems (K-Series) widely used by chiropractors, physiotherapists, and veterinarians. Same product category, same target customer base, and similar multi-wavelength architecture as HPLT's HPL line.
- Cutting Edge Laser Technologies: US company producing Class IV therapeutic lasers (MR4, EVO) for veterinary and human applications. Direct competitor with similar veterinary and physiotherapy positioning and multi-wavelength device architecture.
- ASA Laser: Italian manufacturer of high-power laser therapy devices (Mphi series) for physiotherapy, veterinary, and dental use. Closest direct competitor to HPLT, with multi-wavelength systems and a similar cross-vertical go-to-market across Europe.
- Respond Systems: US veterinary-focused laser therapy manufacturer (respond 980XL, Luminex) supporting equine and companion animal practices. Direct competitor in the veterinary laser segment that overlaps with HPLT's equine and animal physiotherapy customer base.
- Multi Radiance Medical: Manufacturer of FDA-cleared super pulsed laser therapy devices combining multiple wavelengths for pain management and rehabilitation. Competes with HPLT in the same clinical indication space and serves overlapping practitioner segments.
Broad incumbents
- BTL Group: Czech-based global medical device company producing high-power laser therapy systems (BTL-5110 series) alongside physiotherapy, aesthetics, and cardiology equipment. Much larger incumbent competing in the same HPLT category with broader product portfolio and global distribution.
- Chattanooga (DJO Global / Enovis): Global medical device brand (under Enovis) offering the Intelect Advanced therapy line including high-power laser modules. A broad incumbent that competes with HPLT in physiotherapy clinics but covers a much wider rehabilitation portfolio.
Emerging players
- THOR Photomedicine: UK-based photobiomodulation specialist producing lower-power therapeutic lasers with strong research pedigree and clinical evidence base. Indirect competitor in the same clinical mechanism (photobiomodulation) but at lower power classes than HPLT's professional HPL series.
- Photizo Global: South African-origin manufacturer of consumer-grade handheld light therapy devices using red and infrared wavelengths. Comparable to HPLT's Photizo home-use line, addressing the same opportunity to extend professional laser therapy into consumer hands.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
P4u B.v. social profiles
Digital presenceP4u B.v. compliance and trust
Trust signalCompliance1 record
P4u B.v. financial estimates
Financial estimateRevenue estimate
Valuation estimate
P4u B.v. leadership team
Management profileNumber of profiles
P4u B.v. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
P4u B.v. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about P4u B.v.
What does P4u B.v. do?
P4u B.v. (HPLT) develops, supplies, and sells high-power therapeutic laser systems, light therapy devices, and accessories for medical and veterinary professional use, alongside a consumer Photizo home-use line. The portfolio spans 810nm and multi-wavelength professional systems, picosecond laser equipment, color Doppler ultrasound scanners, training programs, and complementary skincare and home LED therapy products.
Is P4u B.v. a public or private company?
P4u B.v. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was P4u B.v. founded?
P4u B.v. was founded in 2014. It employs 1 to 10 people.
Where is P4u B.v. based?
P4u B.v. is headquartered in Leusden, Netherlands, in the Europe region.
How does P4u B.v. make money?
Five revenue lines are on record. High Power Laser Hardware Sales are the primary driver. The others are laser Accessories and Consumables, home Light Therapy Devices, training and Education Services and picolaser Treatment Equipment.
Who are P4u B.v.'s main competitors?
Direct peers on record are LiteCure, K-Laser USA, Cutting Edge Laser Technologies, ASA Laser, Respond Systems and Multi Radiance Medical. Broad incumbents are BTL Group and Chattanooga (DJO Global / Enovis). Emerging players are THOR Photomedicine and Photizo Global.
Does P4u B.v. have an API?
No public API is recorded for P4u B.v..
What industry is P4u B.v. in?
P4u B.v.'s product category is Medical Laser Therapy Devices. Its primary akta.pro industry code is HLAMAFAK, Rehabilitation & Physical Therapy Devices (Laser, Hydrotherapy, TENS). Its NAICS code is 334510 and its SIC code is 3845.