Mobility Brasil Importacao E Comercio De Cadeiras De Rodas Ltda

What Mobility Brasil Importacao E Comercio De Cadeiras De Rodas Ltda does

Mobility Brasil Importacao E Comercio De Cadeiras De Rodas Ltda is a privately-held Brazilian specialty retailer (organized as an EIRELI) founded in 2009 and headquartered in São Paulo that supplies assistive mobility equipment to individuals with physical disabilities and reduced mobility, as well as to caregivers and clinicians. The company operates an omnichannel model comprising an own e-commerce storefront, a model store in São Paulo with home-visit service, telesales, WhatsApp-based consultation, and a wholly-owned Miami subsidiary (opened 2013) that serves Brazilian customers purchasing at US market prices with technical support delivered back in Brazil. Headcount is in the 11-50 range and the business is independently owned with no disclosed external investment.

The product portfolio spans manual and motorized wheelchairs, postural chairs, pediatric mobility equipment (gait trainers, postural strollers, adaptive tricycles), shower and hygiene chairs, hospital beds, mobility scooters, walkers, cushions, and patient transfer devices, with prices ranging from approximately R$449 for basic cushions to R$55,000 for premium motorized stand-up wheelchairs (most SKUs R$2,000-R$20,000). The portfolio blends proprietary brands (Power Lite motorized line, Smile Wheels pediatric line, and own-design active wheelchairs branded Venom, Viper, Velox, Flix, X1, Airflow) with authorized distribution of international brands (Ottobock, TiLite historically, Roho/Invacare, BodyPoint, Stealth, Leggero, Jay/Sunrise Medical, FreeWheel) and Brazilian manufacturers (Ortobras, Jaguaribe). The company is ANVISA-registered as a medical-device distributor and LGPD-compliant.

Revenue is generated primarily through one-time hardware sales, supplemented by maintenance, hygiene, and technical services. Financing is facilitated through partnerships with Caixa Econômica Federal (Caixa PCD) and Banco do Brasil (BB Acessibilidade), enabling purchases up to R$30,000 over terms up to 60 months at 6-7.5% annual interest. Clinical differentiation rests on an in-house team of physiotherapists and assistive-technology technicians who provide prescription guidance, custom measurement, fitting, and the free online video consultation program "Conectado com Você." Distribution discounts of 5-10% for Pix/boleto payments and free shipping above R$1,990 in South, Southeast, and Central-West Brazil round out the commercial mechanics.

Name

Mobility Brasil Importacao E Comercio De Cadeiras De Rodas Ltda

Legal name

Mobility Brasil Importacao E Comercio De Cadeiras De Rodas EIRELI

Website

https://mobilitybrasil.com.br

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Mobility Brasil is a São Paulo-based specialty retailer founded in 2009 that distributes and supplies assistive mobility equipment, including manual and motorized wheelchairs, pediatric mobility products, and postural accessories, serving individuals with physical disabilities and reduced mobility across Brazil and through a Miami subsidiary.

Ownership category

akta.pro rank

Product category

Mobility Aids / Assistive Mobility Equipment

akta.pro primary industry

Mobility Device Sales, Rental & Service (Wheelchairs, Scooters, Walkers) (HSABAKAC)

Keywords

• Wheelchair distribution
• Assistive mobility equipment
• Motorized wheelchair sales
• Pediatric mobility devices
• Postural support products

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Assistive Mobility Equipment Sales: Primary revenue from selling wheelchairs (manual, motorised, postural, pediatric), mobility scooters, walkers, bath chairs, hospital beds, cushions and positioning products. One-time hardware purchases with occasional financing options through Brazilian banks (Caixa PCD, BB Acessibilidade)
2. Maintenance and Technical Services: Preventive maintenance, cleaning/hygienization, and repair services for wheelchairs and mobility equipment available at physical stores

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Mobility Brasil is a Brazilian specialty retailer and distributor that sells manual and motorized wheelchairs, pediatric mobility equipment, shower/hygiene chairs, hospital beds, cushions, postural support products, and assistive accessories to end users with physical disabilities and reduced mobility. The company markets both its own branded products (Venom, Velox, VIPER, Flix, X1, Airflow, Power Lite, Smile Wheels) and distributed international and national brands (Ortobras, Ottobock, Roho, Invacare, Stealth, BodyPoint, Leggero, FreeWheel, Jaguaribe) through e-commerce, a São Paulo store, home visits, and a Miami office. Revenue is generated primarily through one-time hardware sales plus secondary maintenance and teleconsultation services, with financing facilitated via Caixa PCD and BB Acessibilidade government programs.

Product overview

Mobility Brasil operates as a multi-brand e-commerce platform and physical retailer specializing in assistive technology and mobility solutions for people with physical disabilities and reduced mobility. The portfolio comprises three main product categories: Manual and motorized wheelchairs (including premium monoblock models like Venom, Velox, VIPER, and brand-name products from Ortobras, Power Lite, and Smile Wheels), Pediatric mobility equipment (postural strollers, gait trainers, walkers, shower chairs, and adaptive tricycles), and Complementary products including cushions and pressure relief pads, shower chairs, hospital beds, lift chairs, patient lifts, and postural adjustment kits. The company distributes both international brands (TiLite historically, Ottobock, Roho, Invacare, Stealth, Leggero, BodyPoint) and national brands (Ortobras, Jaguaribe). Services include product sales across all channels, home care services, maintenance and hygiene services, and technical assistance.

Differentiator

Problem solved

Functional benefit

Brands

• Power Lite: Brand of motorized wheelchairs and mobility scooters, including models like X-Lite, Slim, Street, and Ultra.
• Mobility Pro

Products and services

• Venom Monoblock Wheelchair by Mobility Premium monoblock active wheelchair for high-performance users with lightweight aluminum construction. For active adult wheelchair users.
• Velox Monoblock Wheelchair by Mobility Monoblock active wheelchair offering lightweight performance and durability for users seeking mobility solutions. For active adult wheelchair users.
• VIPER Lightweight Wheelchair Lightweight and ultra-lightweight manual wheelchair for active users requiring high-performance mobility equipment. For active adult wheelchair users.
• X1 Folding Aluminum Wheelchair by Mobility Foldable aluminum manual wheelchair providing portability and ease of transport for users. For adults and caregivers needing portable mobility.
• Flix Pediatric Monoblock Wheelchair Monoblock pediatric wheelchair for children, offering lightweight and active mobility solutions. For children with mobility needs.
• Power Lite Motorized Wheelchair Line Sub-brand offering motorized wheelchairs, scooters, and stand-up devices for mobility assistance. For adults and children needing powered mobility.
• Slim Power Lite Motorized Wheelchair Lightweight motorized wheelchair with Bluetooth remote control, foldable design, up to 130kg capacity, 15km autonomy, and adjustable speed up to 7 km/h. For adults needing portable powered mobility.
• Ultra Power Lite Motorized Wheelchair Premium motorized wheelchair featuring carbon fiber construction for ultra-lightweight performance. For adults seeking high-performance powered mobility.
• HD Power Lite Bariatric Motorized Wheelchair Heavy-duty motorized wheelchair supporting users up to 300kg for bariatric needs. For adult users with higher weight requirements.
• Lite Go Power Lite Foldable Mobility Scooter Foldable electric scooter for mobility, designed for easy transport and daily use. For adults needing portable powered mobility.
• Power Stand Power Lite Motorized Stand-Up Wheelchair Motorized stand-up wheelchair enabling users to achieve standing position for health and social benefits. For adults needing powered standing assistance.
• Power Kids Power Lite Pediatric Motorized Wheelchair Motorized wheelchair designed specifically for children with mobility needs. For pediatric users.
• M3 Premium Ortobras Active Wheelchair Lightweight active wheelchair with monoblock frame, adjustable ergonomic features, Hummel backrest system, titanium spokes, and center of gravity adjustment for personalized fit. For active adult users.
• Conforma Tilt Ortobras Pediatric Postural Wheelchair Pediatric postural wheelchair with tilt system (0-40 degrees), aluminum frame, quick-release wheels, and postural support for children with mobility difficulties. For children with postural needs.
• Conforma Tilt Reclinável Ortobras Pediatric Postural Wheelchair Pediatric postural wheelchair combining tilt (up to 25 degrees) and recline features with compact disassemblable design for easy transport. For children with postural needs.
• E2 Ortobras Motorized Wheelchair Versatile motorized wheelchair with 2-in-1 system allowing conversion to manual wheelchair, featuring hexagonal aluminum frame, detachable batteries, and up to 120kg capacity. For adults needing flexible powered/manual mobility.
• E3 Reclinável Ortobras Motorized Wheelchair Motorized wheelchair with reclinable backrest, headrest, elevating leg rests, and companion control option for outdoor and indoor use. For adults needing elevated support.
• Star Lite Ortobras Active Monoblock Wheelchair Active monoblock wheelchair designed for active users seeking lightweight and customizable mobility. For active adults.
• K2 Ortobras X-Frame Folding Aluminum Wheelchair X-frame folding aluminum manual wheelchair for everyday use and transport convenience. For adults needing portable mobility.
• Leggero Trak Pediatric Postural Stroller Pediatric postural stroller with all-terrain capabilities and activity tray for children with special needs. For children requiring postural support during transport.
• GoGo Smile Wheels Gait Trainer Gait trainer for children and adolescents with disabilities to practice walking and mobility skills. For pediatric users undergoing gait therapy.
• Zippy Smile Wheels Posterior Walker Posterior walker with accessories for children requiring mobility support and gait training. For pediatric users.
• Evo by Mobility Shower and Hygiene Chair Aluminum shower chair with large wheels for bathroom mobility and hygiene assistance. For adults needing bathroom mobility support.
• H3 Reclinável Ortobras Shower Chair Reclining shower chair with up to 45-degree tilt, aluminum frame, and PU seat with front opening for hygiene access. For adults needing tilted shower positioning.
• Aqua Smile Wheels Pediatric Shower Chair Pediatric shower and hygiene chair for children with disabilities from the Smile Wheels brand. For children with hygiene and bathing needs.
• Hospital Beds Hospital beds for home care and clinical settings providing adjustable positioning for patients with mobility needs. For home caregivers and clinical patients.
• Lift Chair with Elevation Lift chair with elevation feature for assisted sitting and standing transitions. For elderly and mobility-limited users.
• Patient Lifts and Transfer Devices Patient lifts and transfer devices for safe patient handling and mobility assistance. For caregivers and patients needing transfer support.
• Walkers and Gait Aids Walkers and gait aids for mobility assistance including pediatric and adult options. For users needing gait support.
• Adaptive Tricycles Adaptive tricycles for children with disabilities for recreational mobility and therapy. For pediatric users needing adaptive recreation.
• Roho Mosaic Air Cushion Air cushion for pressure ulcer prevention and treatment using ROHO Dry Floatation technology with interconnected air cells supporting up to 115kg. For wheelchair users at risk of pressure ulcers.
• Flo-Tech Lite Invacare Wheelchair Cushion Low-profile wheelchair cushion with molded foam technology, antimicrobial Ultra-Fresh treatment, and Dartex breathable cover for users with low pressure ulcer risk. For wheelchair users.
• Geomatrix Seat Toilet Gel Cushion Gel toilet seat cushion with Geo-Matrix technology providing stability, pressure reduction, and no-risk of punctures or leaks for home, hospital, and long-term care use. For users needing pressure relief on toilet seats.
• Stealth Postural Adjustment Kit Complete postural adjustment kit combining Stealth components including rigid backrest, head support, adjustable trunk support, pelvic and thoracic belts, and Tru-Comfort cushion for advanced postural support needs. For wheelchair users requiring complex postural support.
• FreeWheel Wheelchair Attachment Attachment for wheelchair that provides a large front wheel for outdoor terrain navigation. For active manual wheelchair users needing outdoor access.
• BodyPoint Positioning Belts and Postural Straps BodyPoint brand positioning belts and postural straps for wheelchair user safety and positioning. For wheelchair users needing trunk and pelvic positioning.
• Conectado com Você Virtual Therapeutic Consultation Free online video consultation program where physiotherapists provide personalized product recommendations and measurement guidance for wheelchair users. For Mobility Brasil customers and prospects seeking professional fitting advice.
• Wheelchair Maintenance and Technical Services Preventive maintenance, cleaning/hygienization, and repair services for wheelchairs and mobility equipment available at physical stores. For existing Mobility Brasil customers needing equipment upkeep.

Quantifiable outcome

• Financing up to R$30,000 available with 6% annual interest rate for income up to 5 minimum wages
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

15 partnerships are on record, tiered core and minor.

• TiLitecoreChannel Partner/ Reseller/ DistributorExclusive or primary distributor of TiLite wheelchairs in Brazil. TiLite was world leader in active user wheelchairs with one-to-one manufacturing (custom configuration per user). Mobility Brasil introduced the brand to the Brazilian market.
• OttobockcoreChannel Partner/ Reseller/ DistributorBrand portfolio partner offering German-engineered mobility and prosthetic products in Brazil through Mobility Brasil.
• OrtobráscoreChannel Partner/ Reseller/ DistributorMajor Brazilian manufacturer of wheelchairs and mobility equipment. Mobility Brasil stocks extensive Ortobrás product line including Conforma, M3, E2, E3 models.
• Roho (Invacare)coreChannel Partner/ Reseller/ DistributorAuthorized distributor of ROHO cushions - world leader in Dry Floatation technology for pressure ulcer prevention and treatment. Products include Mosaic, Quadtro Select, and Seat Toilet cushions.
• BodyPointcoreChannel Partner/ Reseller/ DistributorAuthorized distributor of BodyPoint positioning belts and postural supports for wheelchairs, available in dedicated product category on website.
• Stealth ProductscoreChannel Partner/ Reseller/ DistributorPartnership with US-based Stealth Products for postural support equipment. Mobility Brasil created custom Kit de Adequação Postural combining Stealth components with their own configuration expertise.
• FreeWheelminorChannel Partner/ Reseller/ DistributorAuthorized seller of FreeWheel all-terrain wheelchair attachment wheels.
• Power Lite (Robooter)coreChannel Partner/ Reseller/ DistributorExclusive or primary distributor of Power Lite motorised wheelchairs and scooters in Brazil, including Robooter-branded products. Products include Slim, X-Lite, Ultra, Street, and Power Kids models.
• LeggerocoreChannel Partner/ Reseller/ DistributorAuthorized distributor of Leggero pediatric postural chairs including the Trak model for children.
• JaguaribeminorChannel Partner/ Reseller/ DistributorBrazilian brand partner offering Brazilian-manufactured mobility products.
• Jay (Sunrise Medical)coreChannel Partner/ Reseller/ DistributorAuthorized distributor of Jay wheelchair cushions and positioning products from Sunrise Medical.
• InvacarecoreChannel Partner/ Reseller/ DistributorAuthorized distributor of Invacare products including Flo-Tech cushions and other mobility equipment.
• Caixa Econômica FederalcoreStrategic or Co-development PartnerCaixa PCD financing program enables customers to finance mobility equipment purchases with preferential rates (6-7.5% annually) up to R$30,000 with up to 60-month terms. Critical financing partner for accessible equipment purchases.
• Banco do BrasilcoreStrategic or Co-development PartnerBB Acessibilidade financing program with preferential rates for wheelchair purchases, enabling accessibility equipment acquisition for customers with income between 5-10 minimum wages.
• GeomatrixminorChannel Partner/ Reseller/ DistributorAuthorized seller of Geomatrix gel-based seat cushions and pressure relief products.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Ottobock: Global German prosthetics and mobility leader that operates a Brazilian subsidiary and supplies wheelchairs and seating through both direct sales and dealer channels; overlaps with Mobility Brasil across premium manual and motorized wheelchair categories.
• Karman Healthcare: US/global wheelchair manufacturer with a broad manual and transport wheelchair catalog; competes with Mobility Brasil's value and mid-tier wheelchair lineup including folding aluminum models.
• Permobil: Global specialist in high-end powered wheelchairs, seating and standing solutions; competes with Mobility Brasil's Power Lite motorized line for premium and clinical-complexity users in Brazil.
• Pride Mobility: US/global manufacturer of power chairs, scooters and lift chairs with international distribution; competes with Mobility Brasil's motorized wheelchair and scooter category at multiple price points.
• Sunrise Medical: Global wheelchair and seating manufacturer (owner of the Jay cushion brand that Mobility Brasil distributes) with established Brazil/LATAM operations; competes in manual, powered and pediatric mobility.
• Invacare (Roho): US/global mobility and home-medical manufacturer whose Roho Dry Floatation cushions and Flo-Tech cushions are stocked by Mobility Brasil; competes broadly across mobility equipment and home health categories.

Emerging players

• WHILL: Japan-based designer of premium smart powered wheelchairs and mobility devices; an emerging adjacent player whose premium positioning and D2C orientation could pressure Mobility Brasil's high-end motorized offering in urban centers.

Direct peers

• Ortobrás: Brazilian wheelchair and mobility-equipment manufacturer (Conforma, M3, E2, E3 series) that also sells directly to end customers, overlapping with Mobility Brasil's manual, motorized and postural product lines in the Brazilian market.
• Numotion: US complex rehab technology provider that combines multi-brand equipment distribution with clinician-led assessment and service — directly analogous to Mobility Brasil's physiotherapy-staffed, multi-brand specialist retail model.
• National Seating & Mobility: US-based mobility and seating solutions provider delivering complex rehab wheelchairs and assistive technology through a clinician-driven, multi-brand service model that mirrors Mobility Brasil's positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mobility.cadeirasderodas
• LinkedInlinkedin.com/company/mobility-brasil-cadeira-de-rodas

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mobility Brasil Importacao E Comercio De Cadeiras De Rodas Ltda