Nautilus Boat Club

What Nautilus Boat Club does

Nautilus Boat Club AB is a privately held Swedish company (organisationsnummer 556887-2732) headquartered at Odelbergs väg 4, Gustavsberg, operating a full-service boating platform in the Stockholm archipelago. The company offers three interconnected service lines: short-term and weekly boat rentals (Hyr Båt) covering motorboats, sailing yachts, and luxury yachts from brands including Bavaria, Hanse, Jeanneau, Princess, Lagoon, Axopar, and Bluewater; monthly boat club subscriptions (Båtabonnemang) providing all-inclusive access to the fleet at 3,200-7,500 SEK/month; and a co-ownership program (Delat ägande) allowing 2-4 buyers to take fractional stakes in premium vessels, starting around 300,000 SEK per 25% share of an Axopar 28C. Operations are anchored at two marina locations — Kattholmen in Gustavsberg and Bullandö Marina — with staffed harbors, on-site boat handovers, and a 24/7 on-water support layer bundled into subscriptions.

Complementary revenue streams include a floating sauna (Bastuflotte) with member-discounted 2-hour sessions and a mobile event delivery business (15,000 SEK per private event), paddle boat rental, boat bottom washing (100 SEK/meter, minimum 500 SEK), guest harbor slips, and a 'Rent Out Your Boat' listing service for private owners to monetize idle vessels. Pricing spans nightly rentals from 2,625 SEK (Bavaria 32) to weekly charters at 49,000 SEK (Jeanneau 509), with peak-season pricing during weeks 25-34 and ancillary fees for cleaning, dinghy, and fuel. Distribution is direct-to-consumer via nautilus.se self-serve booking, supplemented by phone/email customer service, organic social (Facebook, Instagram, YouTube), email newsletter, and an eight-partner Boat Club network.

The company discloses no funding rounds, no parent organization, no patent or trademark registrations, and no proprietary technology platforms or AI/ML capabilities. The Boat Club Partner page publicly targets approximately 20,000 members in year one as a stretch ambition; no headcount, revenue, or membership counts are provided in available materials. The company is registered as a Swedish private limited company (AB) with sole identification of the working entity.

Name

Nautilus Boat Club

Legal name

Nautilus Boat Club AB

Website

https://nautilus.se

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Nautilus Boat Club AB is a private Swedish company operating a full-service boating platform in the Stockholm archipelago, offering boat rentals, monthly subscriptions, and co-ownership programs at the Kattholmen and Bullandö marinas to leisure boaters and tourists.

Ownership category

akta.pro rank

Product category

Boat Club and Recreational Boating Services

NAICS

Marinas (713930), Scenic and Sightseeing Transportation, Water (48721), Water Transportation (483)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Equipment Rental & Leasing, Nec (7359), Water Transportation (4400)

akta.pro primary industry

Private Charters & Yacht Experiences (Crewed, Bareboat, Day Charters) (THAJAJAB)

Keywords

• Boat rental services
• Boat subscription club
• Boat co-ownership
• Marina and guest harbor
• Recreational boating

Headquarters

HQ city

Gustavsberg

HQ country

Sweden

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Boat Rental: Short-term and weekly boat rentals through their platform. Boats range from small motorboats to luxury yachts with prices from 2,625 SEK to 49,000 SEK per rental period.
2. Boat Club Subscription (Båtabonnemang): Monthly subscription fees for access to a fleet of boats. Pricing based on boat size: 3,200 SEK/month (0-30 ft), 4,600 SEK/month (30-40 ft), 7,500 SEK/month (40-50 ft), with All Inclusive option at +500 SEK/month.
3. Boat Share (Delat ägande): Co-ownership model where boats are sold in 4 equal shares. Shareholders pay proportional share of boat value and monthly maintenance fees. Boat share prices range from approximately 300,000 SEK for 25% share of an Axopar 28C.
4. Floating Sauna Rental: Hourly and block booking of floating sauna raft. Members pay 200-1,000 SEK per 2-hour session depending on day and time. Non-members pay 500-1,800 SEK. Bulk cards available for 2,000-8,000 SEK.
5. Boat Bottom Washing: Hull cleaning service at 100 SEK per boat meter with a minimum of 500 SEK. Offered at Gustavsberg guest harbor.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Nautilus Boat Club operates a recreational boat access business in the Stockholm archipelago, offering monthly boat subscriptions, co-ownership shares, and hourly/weekly rentals of a managed fleet that includes motorboats, sailing boats, a RIB, and a paddle boat. The service wraps in marina infrastructure, winter storage, maintenance, insurance, on-water support, and ancillary services such as a floating sauna, guest harbor, and hull bottom washing.

Product overview

Nautilus Boat Club operates a multi-service boating platform offering three interconnected service lines: Boat Share (deläga båt) for co-ownership of premium vessels including Lagoon catamarans, Hanse, Aquador, and Axopar models; Boat Subscription (båtabonnemang) providing full-service membership access to the fleet; and Boat Rental (hyra båt) for short-term and weekly charters. The rental fleet encompasses motorboats ranging from Uttern T59 to Princess V52 luxury yachts, sailing yachts from Hanse 315 to Jeanneau 509, and specialized craft including Bluewater 2550 offshore boats and Anytec 622 SPD. Complementary services include floating sauna experiences (bastuflotte) with member pricing, boat bottom washing, paddle boat rental, and guest harbor access at Kattholmen Gustavsberg and Bullandö marina.

Differentiator

Problem solved

Functional benefit

Products and services

• Båtabonnemang (Boat Subscription) A monthly subscription membership that grants access to a designated boat in the Nautilus fleet (e.g., Mindelo, Calipso, or Getrud), with all-inclusive handling of winter storage, service, insurance, and on-water support. Targeted at consumers who want ongoing recreational boat access without owning the vessel.
• Delat Ägande (Shared Boat Ownership) A structured co-ownership program where consumers buy a fixed share of a specific boat, sharing acquisition cost and running costs, while Nautilus manages storage, registration, insurance, and maintenance. Built for buyers who want partial ownership economics without sole-owner responsibilities.
• Hyr Båt (Boat Rental Fleet) Short- and medium-term boat rental of the Nautilus fleet including motorboats (e.g., Mindelo, Getrud, Calipso), day cruisers (e.g., Flipper 650, Porteau Tonic 23, Uttern D66), a RIB (Arctic 21), and a sailing boat, available on hourly, half-day, full-day, and weekly pricing. Designed for visitors, tourists, and local consumers who want flexible, no-commitment access to a variety of vessels.
• Bastuflotte (Floating Sauna Rental) Rental of a floating sauna raft in the Stockholm archipelago available at weekday and weekend rates for groups up to eight. Targeted at consumers and small groups wanting an on-water sauna experience, including a fire pit and bathing access.
• Bottentvätt (Boat Bottom Washing) Underwater hull bottom washing service for boats managed by Nautilus, performed in-water to clean fouling and maintain efficiency. Targeted at subscribers and shared-owners whose vessels Nautilus operates and stores.
• Gästhamn (Guest Harbor) Guest harbor berth service at the Nautilus marina for visiting boats, with overnight pricing per boat (e.g., SEK 250/night including electricity and SEK 200/night for non-electricity berths). Serves boaters transiting or visiting the Stockholm archipelago.
• Trampbåt (Paddle Boat Rental) Paddle boat rental available at the Nautilus marina as a simple, casual water activity. Targeted at families and casual visitors wanting a short, low-skill outing on the water.
• Hyr Ut Din Båt (Rent Out Your Boat) Peer-rental program for private boat owners who list their boat for rent through Nautilus on dates of their choice, retaining 60% of rental income while Nautilus handles the rental operations. Aimed at boat owners seeking to monetize idle vessels.

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor.

• CPN PadleminorGTM or Marketing Partner · 1 January 2023Boat Club Partner offering 20% discount to Nautilus members. Part of the partner network promoting cross-benefits for members.
• Kattholmen RestaurangminorGTM or Marketing Partner · 1 January 2023Restaurant partner at Kattholmen marina offering 10% discount on bills to Nautilus members. Located at Nautilus home harbor.
• Orangeriet RestaurangminorGTM or Marketing Partner · 1 January 2023Restaurant partner offering 10% discount on bills to Nautilus members.
• Hamnkrogen VaxholmminorGTM or Marketing Partner · 1 January 2023Restaurant partner in Vaxholm offering 20% discount on bills to Nautilus members.
• Baltic LifejacketsminorGTM or Marketing Partner · 1 January 2023Safety equipment partner offering training on their products and preferential pricing on selected products to Nautilus members.
• Villa SoluddenminorGTM or Marketing Partner · 1 January 2023Event venue partner offering free catering on board and 10% discount on boat charter when booking boat trip combined with conference or wedding.
• GransegelminorChannel Partner/ Reseller/ Distributor · 1 January 2023Sailing services partner. Nature of partnership involves marketing their services to Nautilus members.
• Pantaenius BåtförsäkringminorGTM or Marketing Partner · 1 January 2023Insurance partner offering preferential rates on boat insurance to Nautilus members. Boat owners renting through Nautilus receive member discounts.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Carefree Boat Club: Carefree Boat Club is a US-based subscription boat club with multiple locations and a fleet membership model. Directly comparable subscription mechanics to Nautilus's Båtabonnemang.
• Boatsetter: Boatsetter is a US-based peer-to-peer boat rental marketplace with insurance integration and concierge services. Comparable to Nautilus's owner listing service and rental marketplace mechanics.
• Nautal: Nautal is a Spanish-based boat rental marketplace operating across the Mediterranean and Europe with peer-to-peer and fleet inventory. Comparable to Nautilus's mixed rental fleet and owner onboarding approach.
• GetMyBoat: GetMyBoat is the world's largest boat rental marketplace with peer-to-peer inventory across 184 countries. Compares to Nautilus on rental marketplace mechanics and owner-side onboarding.
• SamBoat: SamBoat is a leading European peer-to-peer boat rental marketplace connecting boat owners with renters across multiple countries. Directly comparable to Nautilus's rental arm and 'Hyr Ut Din Båt' owner listing service.
• Click&Boat: Click&Boat is a major European boat rental platform offering both private owner listings and fleet rentals across thousands of destinations. Comparable to Nautilus in rental inventory breadth and dual owner/renter marketplace model.
• Freedom Boat Club: Freedom Boat Club is the largest subscription-based boat club franchise in the US with hundreds of locations and 65,000+ members. Closest direct comparable to Nautilus's monthly subscription club model.
• Boataround: Boataround is a European online boat rental platform operating in 40+ countries with a curated fleet. Compares to Nautilus on short-term and weekly charter inventory with online booking.
• Skipperi: Skipperi is a Finnish subscription-based boat club offering members flexible access to a fleet of boats, mirroring Nautilus's Båtabonnemang model. Both operate in the Nordic region with similar target customers seeking boating without ownership.

Broad incumbents

• Dream Yacht Charter: Dream Yacht Charter is a global yacht charter company with 1,300+ vessels across 60+ destinations. Comparable to Nautilus's premium yacht rental and crewed charter services as a broader established incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCrhrs3yv-t72B5igMm2keKQ/videos?app=desktop
• Facebookfacebook.com/nautilusboatclub
• Instagraminstagram.com/nautilusboatclub

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nautilus Boat Club