Kidsports

What Kidsports does

Kidsports is a privately held, family-owned indoor entertainment and licensed childcare operator founded in June 1994 by Susan and David Greenblatt in Stoughton, Massachusetts. The company runs a single facility at 11 Evans Drive combining a 3-story indoor playground with inflatables and arcade, a laser tag arena, four mini bowling lanes, a plaster painting area, private party rooms, and an outdoor playground, alongside a Commonwealth of Massachusetts-licensed childcare program. Educational services include preschool and pre-kindergarten (ages 2 years 9 months to 6 years), after-school care with school pickup (2:45pm to 6pm), and an 11-week summer camp program (ages 2-14).

Name

Kidsports

Legal name

Kidsports

Website

https://kidsportsfun.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Kidsports is a family-owned indoor playground and state-licensed childcare facility in Stoughton, MA offering drop-in play, birthday parties, preschool, after-school care, and summer camp for families in the Greater Boston/South Shore area.

Ownership category

akta.pro rank

Product category

Children's Indoor Playground & Licensed Childcare Services

NAICS

Child Care Services (62441), Amusement Parks and Arcades (7131)

SIC

Services-Child Day Care Services (8351), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Drop-In / Flexible Childcare Centers (EDACAAAC)

akta.pro secondary industries

Preschool Programs within Childcare Centers (EDACABAL), General Preschools (Play-Based) (EDACABAA), School-Age Wraparound Childcare Centers (Holiday/Break Care) (EDACAAAL)

Keywords

• Indoor playground
• Children's entertainment
• Licensed childcare
• Birthday party venue
• Preschool programs

Headquarters

HQ city

Stoughton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Supply Chain

Revenue model

1. Indoor Playground Admission: Entry fees for access to indoor playground, inflatables, and arcade games. Base admission is $13 per child with options to add activities.
2. Activity Upgrades: Additional fees for optional activities including laser tag, bowling, and plaster painting. Can be bundled with admission at $18-$26 per child.
3. Birthday Party Packages: Tiered party packages ranging from Bronze ($279.99) to Platinum ($699.99) for up to 10 children, with additional per-child fees for extra guests. Includes venue access, activities, food, and party room.
4. V.I.P. Annual Memberships: Annual membership programs offering unlimited play. Weekday VIP at $149/year and Unlimited VIP at $199/year, with additional discounts on parties and purchases.
5. Preschool and Pre-Kindergarten Programs: State-licensed childcare programs for children ages 2 years 9 months to 6 years, providing full-day educational and care services.
6. After-School Program: Afternoon childcare service operating on school days from 2:45pm to 6pm, with transportation provided from Stoughton schools.
7. Summer Camp Programs: Summer day camp for ages 5-14 and preschool summer program for ages 2-5, offered in weekly sessions with flexible day options.
8. Field Trip Packages: Group visit packages for schools and youth organizations with per-child pricing ranging from $6-$12 depending on activities selected.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Kidsports operates a single indoor playground and state-licensed childcare facility at 11 Evans Drive in Stoughton, Massachusetts. The core offering combines drop-in admission to a three-story climbing structure, inflatables, arcade, laser tag, mini bowling, and plaster painting, with hosted birthday party packages (Bronze through Platinum), and recurring licensed programs including preschool, pre-Kindergarten, after-school care (with school transportation), and summer camp for ages 2-14. All services are delivered on-premises at the Stoughton facility to local families in the Greater Boston/South Shore region.

Product overview

Kidsports is a children's indoor playground and state licensed childcare facility offering a unified indoor play and educational services platform. The core product is the Indoor Playground featuring a three-story interactive play structure with inflatables and arcade games. The offering includes three main activity add-ons (Laser Tag, Bowling, and Plaster Painting) that can be combined with indoor play sessions. The company operates three integrated service streams: (1) Drop-in play and birthday party packages for families, (2) Educational programs including Preschool, Pre-Kindergarten, and After School care, and (3) Summer Camp programs for ages 2-14. Additional offerings include Field Trips for groups, Fundraisers, V.I.P. Annual Memberships, and Gift Cards. All services are consolidated under one roof at their Stoughton, MA facility.

Differentiator

Problem solved

Functional benefit

Products and services

• Indoor Playground Three-story interactive indoor play structure featuring climbing structures, slides, giant inflatables, arcade games, the Adventure Challenge maze, and bouncy house; serves as the core drop-in entertainment offering for families with children in the Greater Boston/South Shore area.
• Birthday Party Packages Four tiered hosted birthday party packages (Bronze $279.99, Silver $349.99, Gold $429.99, Platinum $699.99) for up to 10 children, each 90 minutes long with 30 private activity minutes, party room access, indoor playground and bouncy house, food, drinks, and arcade credits; targeted at families seeking an all-in-one party venue.
• Laser Tag Interactive laser tag arena using state-of-the-art computer and laser tag technology with coordinated lights and music; available on weekends and on weekdays by demand; sold as a standalone add-on or bundled with indoor playground admission and birthday parties.
• Mini Bowling Four mini bowling lanes sized at 2/3 of a traditional bowling lane with automated scoring and engaging graphics, suitable for kids and adults; offered as a standalone add-on, bundled with admission, or as part of birthday party packages.
• Plaster Painting Creative activity where children paint plaster figurines; available as an add-on to general admission or birthday parties and as a discounted member perk.
• Preschool and Pre-Kindergarten Program State-licensed educational programs for children ages 2 years 9 months to 6 years, led by OCCS certified teachers and assistants, combining developmental learning activities, story time, art projects, and physical education; intended for families seeking licensed early-childhood education delivered on the same campus as the indoor playground.
• After School Program Licensed afternoon childcare program operating 2:45pm-6pm on school days for Stoughton elementary and middle school students, with transportation provided from local schools and a curriculum that includes homework club, sports, games, crafts, field trips, and monthly themes; targeted at working parents needing supervised after-school care.
• Summer Camp Program Summer day camp for ages 5-14 and a preschool summer program for ages 2-5, offered in weekly themed sessions from June through August with swimming, field trips, arts and crafts, and outdoor activities, and flexible day-by-day registration; designed to serve working parents' summer childcare needs.
• V.I.P. Annual Memberships

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• Urban Air Adventure Park: Large franchised chain of indoor adventure parks offering trampolines, climbing, go-karts, laser tag, and birthday parties. Overlaps with Kidsports on indoor attractions, laser tag, and party revenue.
• Sky Zone: National indoor trampoline park chain with party packages, group events, and walk-in play. Competes for the same family birthday and indoor-play dollar as Kidsports.
• Primrose Schools: National franchised private preschool and childcare operator. Directly comparable to Kidsports' state-licensed preschool, pre-K, after-school, and summer camp licensed programs.
• Chuck E. Cheese: National family entertainment center combining arcade games, rides, food, and birthday parties. Comparable as a competing family entertainment and birthday-party destination.
• The Learning Experience: Large national franchised childcare and preschool chain with proprietary curriculum. Competes with Kidsports for licensed preschool and daycare families in the same age range.
• Celebree School: Franchised childcare, preschool, and before/after-school care provider with multiple Massachusetts locations. Comparable licensed childcare offering to Kidsports.

Direct peers

• The Little Gym: Franchised children's enrichment centers offering structured classes, camps, and birthday parties for young children. Highly comparable hybrid of structured programming, parties, and physical play.
• BounceU: Inflatable party and open-play centers focused on birthday parties and group events for young children. Directly overlaps Kidsports on party packages and indoor inflatable play.
• Launch Trampoline Park: Indoor trampoline and adventure park with birthday party packages, group events, and walk-in admission. Closely matches Kidsports' indoor active-play entertainment and party model.
• Pump It Up: National chain of inflatable play and party venues offering private party rooms, walk-in play sessions, and group events. Highly comparable to Kidsports' inflatable-driven indoor playground and birthday party core business.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/kidsportsma

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kidsports