Patagonia Works

What Patagonia Works does

Patagonia Works is a privately held holding company, headquartered in Ventura, California, founded in May 2013 to succeed Lost Arrow Corporation as the parent entity for Patagonia, Inc. and related businesses. Its stated purpose is to incubate and invest in companies that generate environmental benefit, with activities organized across five verticals: clothing, food, water, energy, and waste. In September 2022, founder Yvon Chouinard and his family transferred all ownership to the Holdfast Collective (a 501(c)(4) nonprofit) and the Patagonia Purpose Trust, making Earth the company's only shareholder; non-reinvested profits are paid as dividends to Holdfast Collective. All member companies are organized as B Corps. Ryan Gellert serves as CEO of both Patagonia Works and Patagonia, Inc.; in March 2026, Claire Chouinard became board chair.

Patagonia, Inc., founded in 1973 by Yvon Chouinard, is the core operating subsidiary and a 50+ year-old premium outdoor apparel brand serving climbers, skiers, snowboarders, surfers, fly fishers, and hikers with apparel, footwear, and equipment. Beyond apparel, the holding company owns Patagonia Provisions (sustainably sourced food, launched 2013), Patagonia Media (books, films, multimedia), Worn Wear (resale/upcycling), Fletcher Chouinard Designs (surfboards), Tin Shed Ventures (impact investing), and Lost Arrow (government services). Technical and IP differentiators include Yulex natural-rubber wetsuits with an end-of-life circular recycling solution developed with Bolder Industries, the Grassland Regeneration and Sustainability Standard (GRASS) co-developed with The Nature Conservancy and Ovis XXI for wool traceability, and the Higg Index footprint measurement standard co-developed via the Sustainable Apparel Coalition. Patagonia Action Works provides an online platform connecting users with local and global environmental groups.

The business model is primarily direct-to-consumer, sold through company-owned retail stores and patagonia.com with select wholesale partners. Pricing is positioned at premium outdoor-industry levels, supported by the Ironclad Guarantee, in-house repairs, and the Worn Wear resale program. Revenue streams include hardware sales (apparel, food, surfboards), licensing/royalties (media), transaction fees (Worn Wear resale), professional services (government contracts via Lost Arrow), and managed services (Tin Shed Ventures investment returns). Distribution is global across the Americas and EMEA; a Casa Frey store opened in Bariloche, Argentina in April 2025, expanding the LATAM footprint. Marketing is mission-led, leveraging film, books, retail events, grassroots campaigns, and the 1% for the Planet pledge the company co-founded in 2002.

Name

Patagonia Works

Legal name

Patagonia Works

Website

https://patagoniaworks.com

Company type

Private

Founded year

2013

Operating status

Operating

Short description

Patagonia Works is a privately held, B Corp-certified holding company with Earth as its sole shareholder that owns and incubates environmentally focused businesses, including Patagonia outdoor apparel, Patagonia Provisions food, Patagonia Media, and early-stage impact investments.

Ownership category

akta.pro rank

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Apparel Sales (Patagonia, Inc.): Primary revenue stream from outdoor apparel, equipment, footwear, and accessories sold through retail stores and e-commerce. Patagonia is recognized internationally for product quality and environmental activism.
2. Food Products (Patagonia Provisions): Revenue from sustainably sourced food products, expanding beyond initial smoked sockeye salmon to other thoughtfully sourced foods.
3. Publishing and Media (Patagonia Media): Revenue from books, films, and multimedia projects. Patagonia publishes books under its own brand and produces documentary films.
4. Surfboard Sales (Fletcher Chouinard Designs): Revenue from surfboard design and sales.
5. Resale (Worn Wear): Revenue from used and upcycled apparel through Worn Wear program, supporting circular economy model.
6. Government Services (Lost Arrow): Revenue from Lost Arrow Project government services division.
7. Investment Returns (Tin Shed Ventures): Returns from investments in environmentally responsible companies through Tin Shed Ventures LLC.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

Core offering

Patagonia Works is a holding and investment company that owns and operates environmentally responsible businesses across outdoor apparel (Patagonia, Inc.), sustainable food (Patagonia Provisions), books and films (Patagonia Media), used apparel resale (Worn Wear), surfboards (Fletcher Chouinard Designs), and venture investments (Tin Shed Ventures, $20 Million & Change). It also operates the Patagonia Action Works platform connecting people with environmental groups. Each member company is organized as a Certified B Corporation.

Product overview

Patagonia Works is a holding company organized as a B Corp that incubates and invests in environmentally responsible companies. It encompasses multiple operating divisions including Patagonia, Inc. (outdoor apparel), Patagonia Provisions (sustainable food), Patagonia Media (books, films, multimedia), Worn Wear (used/upcycled apparel resale), Tin Shed Ventures (investments), Fletcher Chouinard Designs (surfboards), and Lost Arrow (government contracting). The company also operates the $20 Million & Change internal venture fund for start-up investments and Patagonia Action Works for environmental activism coordination. All member companies share core values of quality, environmentalism, transparency, and B Corp certification.

Differentiator

Problem solved

Functional benefit

Products and services

• Patagonia, Inc. Outdoor Apparel
• Patagonia Provisions
• Patagonia Media
• Worn Wear Resale
• Fletcher Chouinard Designs Surfboards
• Yulex Natural Rubber Wetsuits

Quantifiable outcome

• Contributed more than $240 million to environmental organizations since founding
• +3 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Rodale InstitutecoreStrategic or Co-development Partner · 8 April 2026Rodale Institute is partnering with Holdfast Collective on the Regenerate Ventura project for county-wide transformation from conventional agriculture to organic and regenerative organic agriculture. The three-year grant renewal is $1.55 million.
• Conserva Puchegüín (Led by Puelo Patagonia, The Nature Conservancy, Freyja Foundation)coreStrategic or Co-development Partner · 19 December 2025Patagonia, Inc. is part of the Conserva Puchegüín coalition that successfully raised $78 million to purchase and protect 328,351 acres (Fundo Puchegüín) in Chilean Patagonia. The alliance includes Puelo Patagonia (lead), The Nature Conservancy, Freyja Foundation, Wyss Foundation, and Patagonia, Inc. to create a protected area and conservation foundation.
• AdyencoreGTM or Marketing Partner · 20 November 2025Adyen is Patagonia's payment partner handling in-store and online transactions in the U.S. and multiple global regions since 2017. Since Patagonia started offering donations at checkout through Adyen Giving in 2023, the partnership has generated more than $300,000 in contributions. Adyen co-funded a grant with Holdfast Collective to support Conservation Lands Foundation.
• Conservation Lands FoundationcoreStrategic or Co-development Partner · 20 November 2025Patagonia and Conservation Lands Foundation have worked together for 16 years on efforts to protect public lands across the U.S. Patagonia customers can donate to Conservation Lands Foundation during checkout, with Adyen matching contributions.
• Time to VotecoreStrategic or Co-development Partner · 20 August 2024Patagonia co-founded Time to Vote in 2018 with Levi Strauss & Co. and PayPal to ensure workers don't have to choose between voting and earning a paycheck. The initiative now includes more than 2,000 companies.
• Bears Ears Inter-Tribal CoalitioncoreStrategic or Co-development Partner · 3 June 2024Patagonia supports the Bears Ears Inter-Tribal Coalition's vision for Bears Ears National Monument and is helping gain support for Alternative E of the draft Resource Management Plan to heal and protect the monument.
• Puelo PatagoniacoreStrategic or Co-development Partner · 1 May 2024Puelo Patagonia is the lead nonprofit organization in the Conserva Puchegüín coalition, working for 12 years to safeguard the natural and cultural heritage of the Cochamó commune. Patagonia has supported Puelo Patagonia through its 1% for the Planet environmental grants program since 2016.
• Storyville FilmscoreStrategic or Co-development Partner · 30 April 2024Patagonia partnered with Storyville Films to produce 'This is Not a Drill', a feature-length documentary about grassroots climate activists taking on Big Oil. Storyville Films was founded by Academy Award-nominee Oren Jacoby.
• League of Conservation VoterscoreStrategic or Co-development Partner · 19 April 2024Patagonia has partnered with LCV for more than 20 years on voting and climate advocacy. Patagonia closed stores for Vote Early Day and volunteers with LCV's GreenRoots team. LCV holds elected officials accountable through scorecards on environmental legislation.
• Protect Our WintersminorStrategic or Co-development Partner · 3 April 2024Ryan Gellert served on the board of Protect Our Winters, which mobilizes the outdoor sports community to act on climate change. Patagonia partners with POW on voting and climate advocacy initiatives.
• Tell The Dam TruthcoreStrategic or Co-development Partner · 18 March 2024Patagonia's Holdfast Collective provided financial support to develop the All-Res Modeling Tool for estimating lifecycle greenhouse gas emissions from dams and reservoirs. Patagonia has also provided $1.5 million in grant funding to grassroots groups working on Snake River dam removal.
• The Nature ConservancycoreStrategic or Co-development Partner · 23 January 2013Partnership to reverse over 100 years of overgrazing in 15 million acres of Patagonia's iconic grasslands through sustainable sheep-grazing protocols. Patagonia places first order of wool from sheep ranchers in Argentina using the Grassland Regeneration and Sustainability Standard (GRASS). The Nature Conservancy provides scientific expertise and monitoring.
• Sustainable Apparel CoalitioncoreStrategic or Co-development PartnerPatagonia helped initiate the Sustainable Apparel Coalition, an organization of companies that produces more than a third of the clothing and footwear on the planet. The Coalition launched an index of social and environmental performance (Higg Index) for designers and consumers.
• 1% for the PlanetcoreStrategic or Co-development PartnerCo-founded by Yvon Chouinard and Craig Mathews in 2002. Patagonia is a founding member, committing 1% of sales to environmental organizations annually. The organization has grown to include thousands of member companies.
• Save the Blue Heart of EuropecoreStrategic or Co-development PartnerPatagonia launched its first global environmental campaign in Europe around Save the Blue Heart of Europe initiative to protect the last wild rivers of Europe from over 3,000 planned hydropower projects. Supported by NGOs including EcoAlbania, Riverwatch, and EuroNatur.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/@Patagonia
• Facebookfacebook.com/PATAGONIA
• Instagraminstagram.com/patagonia
• LinkedInlinkedin.com/company/patagonia-works

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Patagonia Works