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SHIRE OF MT MARSHALL

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Namestring
SHIRE OF MT MARSHALL
Legal namestring
Shire of Mt Marshall
Company typeenum
Private
Founded yearint
1923
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersBencubbin, Australia
HQ citystring
Bencubbin
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
local government services, rural community facilities, tourism accommodation management, waste collection services, recreation and aquatic services
Industry1 code
1Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities)
CodeBPAIACAFPrimaryYes
NAICS code3 codes
  • Administration of Urban Planning and Community and Rural Development92512
  • Administration of Housing Programs, Urban Planning, and Community Development925
  • Water, Sewage and Other Systems2213
SIC code3 codes
  • Services-Social Services8300
  • Services-Facilities Support Management Services8744
  • Sanitary Services4950
Product category
Local Government Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Rates and Property Taxes
TypeSubscription Recurring
Description

As a local government authority under the Local Government Act 1995, the shire raises revenue through rates levied on rateable properties within the shire district.

mtmarshall.wa.gov.au
2Fees and Charges
TypeSubscription Recurring
Description

The shire generates revenue from fees and charges including accommodation bookings (caravan parks, cabins, workers camp), facility hire, dog and cat registrations, licensing services, and waste collection fees.

mtmarshall.wa.gov.au
3Government Grants
TypeSubscription Recurring
Description

The shire receives operational and project funding from the Western Australian State Government and Commonwealth Government, including grants for family support services and infrastructure.

mtmarshall.wa.gov.au
Marketing channels9 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales
Pricing details4 tiers
1Gym membership — Adult: $70/year, Student/Pensioner: $40/year, Casual: $6/session
ModelSubscriptionBilling cadenceAnnual
Notes

Annual adult membership $70.00; Student $40.00 (must supply student card); Pensioner $40.00; Casual $6.00 per session. Both Bencubbin and Beacon gyms available 24/7 to members.

mtmarshall.wa.gov.au
2Dog registration — sterilised dogs from $10 (1-year pensioner) to $100 (lifetime pensioner); unsterilised from $25 (1-year pensioner) to $250 (lifetime)
ModelUnit PricingBilling cadenceAnnual
Notes

Sterilised: 1yr $20/$10 std/pensioner, 3yr $42.50/$21.25, Lifetime $100/$50. Unsterilised: 1yr $50/$25, 3yr $120/$160, Lifetime $250/$125. Dogs used for droving or tending stock charged at quarter rate.

mtmarshall.wa.gov.au
3Community bus hire — ratepayers $1.35/km, non-ratepayers/commercial $1.45/km; minimum $83
ModelUsage-basedBilling cadencePay-as-you-go
Notes

Two 21-seater air-conditioned buses available for hire. Minimum charge $83.00 GST inclusive.

mtmarshall.wa.gov.au
4Accommodation — powered/unpowered caravan sites, cabins, workers units available in Bencubbin and Beacon
ModelOtherBilling cadencePay-as-you-go
Notes

Accommodation bookings managed via online portal at https://apac.littlehotelier.com/properties/shireofmtmarshalldirect. Bencubbin Caravan Park has powered/unpowered sites and two cabins; Bencubbin Workers Camp has 12 single units; Bencubbin has 2 one-bedroom self-contained units; Beacon Caravan Park has sites, 3 cabins, and 8 single units.

mtmarshall.wa.gov.au
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

The Shire of Mt Marshall is a local government authority that delivers statutory council services, community facilities, tourism accommodation, waste collection, ranger and licensing services, family and childcare support, library services, and recreational infrastructure to approximately 615 residents and visitors across its 10,134 square kilometre district in Western Australia's North Eastern Wheatbelt. It operates the Mt Marshall Aquatic Centre, two 24/7 gyms, caravan parks and workers camp accommodation, aged persons units, town halls, and the Engage Mt Marshall online consultation platform.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • Population of approximately 615 residents served across 10,134 sq km
+4 more records
Product overview1 text field

The Shire of Mt Marshall is a local government council providing a comprehensive range of community services, infrastructure, and facilities to residents of the Bencubbin and Beacon townships in Western Australia's Wheatbelt region. The shire offers tourism services (accommodation booking, attractions, guides), community and recreation facilities (aquatic centre, gyms, multipurpose complexes, town halls), aged care accommodation, childcare, waste management, transport licensing, library services, bushfire control, ranger services, natural resource management, and business support. Services are delivered through the shire office, various contracted service providers, and community partnerships.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership11 partners
1Central Eastern Aged Care Alliance Inc (CEACA)
Strategic tierCoreTypeStrategic or Co-development Partner
Description

CEACA is a partnership of 11 councils including the Shire of Mt Marshall, formed in 2012. In partnership with the Wheatbelt Development Commission and Regional Development Australia Wheatbelt, CEACA embarked on a 6-year program to construct 187 dwellings across the 11 member shires to meet the need for seniors accommodation. The Shire of Mt Marshall gained 3 independent living units (2 in Beacon and 1 in Bencubbin), all now complete and occupied.

mtmarshall.wa.gov.au
2Avon Waste
Strategic tierCoreTypeOthers
Description

The Shire of Mt Marshall has engaged the services of Avon Waste to provide weekly rubbish and fortnightly recycling removal for all townsite lots. Rubbish removal is carried out each Monday, with bins needed by 6:00am. The contractor provides 240L bins for new services and replacements for unserviceable bins.

mtmarshall.wa.gov.au
3WA Contract Ranger Services
Strategic tierCoreTypeOthers
Description

WA Contract Ranger Services have been engaged to service the Shire of Mt Marshall in all areas of Dog and Cat control. All complaints relating to dogs and cats are directed to the Shire offices.

mtmarshall.wa.gov.au
Strategic tierCoreTypeImplementation/ SI/ Consulting Partner
Description

The Shire engages LG Consulting Solutions for environmental health requirements. Tony Turner can be contacted via the Shire office on 9685 1202, mobile 0429 411 117, or email [email protected].

5North Eastern Wheatbelt Regional Organisation of Councils (NEWROC)
Strategic tierMajorTypeStrategic or Co-development Partner
Description

The Shire of Mt Marshall is committed to working with Natural Resource Management Organisations (NRMOs) within NEWROC and beyond to attract NRM funding and projects. NRM priority issues include salinity, soil erosion, soil health, sustainable farm practices, and protection of natural resources.

mtmarshall.wa.gov.au
Strategic tierMajorTypeStrategic or Co-development Partner
Description

Through the Wheatbelt Business Network (http://wheatbeltbusinessnetwork.com.au), the Shire supports the Wheatbelt Business Directory providing A-Z business listings, industry listings, and town listings. Contact: (08) 9041 0100 or [email protected].

Strategic tierMinorTypeStrategic or Co-development Partner
Description

The Shire signed up to the Small Business Friendly Local Governments initiative in February 2019. The SBDC assists with commencing and operating small businesses in WA. The Shire committed to three additional activities: town beautification, promoting economic development grant funding to local businesses, and tourism and area marketing.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

RSM Business Local can assist with commencing and operating small businesses in Western Australia, complementary to SBDC services.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Wheatbelt Agcare provides free rural counselling services. Information about their services is available through the Shire's Family Support Service.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

The Shire of Mt Marshall Libraries are primarily stocked by the State Library of Western Australia, which provides access to their entire collection for loan to library members.

11Contract Aquatic Services
Strategic tierCoreTypeOthers
Description

The Mt Marshall Aquatic Centre is managed by Contract Aquatic Services. The Pool Manager can be contacted during opening hours on 0408 235 248. Pool open November to March each season.

mtmarshall.wa.gov.au
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Small Wheatbelt shire operating under the same Local Government Act 1995 framework, delivering comparable services across a similarly large area with a small staff complement and ratepayer base.

TypeDirect peer
Description

Small Wheatbelt shire in WA serving a similarly dispersed rural population with a comparable mix of roads, waste, recreation and community development services; also a CEACA member for senior accommodation delivery.

TypeDirect peer
Description

Comparable small rural Wheatbelt shire in WA delivering municipal services, community facilities, and tourism initiatives (e.g., woolorama event) to a small population — directly analogous in operating model and scale.

TypeDirect peer
Description

Tiny adjacent Wheatbelt shire, also part of NEWROC regional organisation, providing near-identical municipal services to a comparable small rural population.

5Central Eastern Aged Care Alliance (CEACA)
TypeOthers
Description

Alliance of 11 WA shires (including Mt Marshall) coordinating senior housing delivery. Mt Marshall is a member; this entity is comparable as the regional vehicle through which the Shire participates in aged care infrastructure programs.

6Shire of Lake Grace
TypeDirect peer
Description

Neighbouring Wheatbelt shire in Western Australia of comparable size and rural character, providing the same suite of local government services (roads, waste, recreation, community facilities) to a similarly small population across a large geographic area.

TypeDirect peer
Description

Small Wheatbelt shire directly bordering Mt Marshall, with similar population, services, and reliance on rates plus grants — a strong operational peer for benchmarking.

TypeDirect peer
Description

Adjacent Wheatbelt shire with similar population profile and service offering, including community resource centres, recreational facilities, and tourism promotion tied to the Wheatbelt region.

TypeBroad incumbent
Description

Peak industry body representing all 137 WA local governments, including Mt Marshall. Comparable in the sense of being part of the same sectoral ecosystem, providing advocacy, training, and shared services to member shires.

TypeDirect peer
Description

Neighbouring Eastern Wheatbelt shire with closely comparable population (~600-700), staff size, and service mix; another CEACA member, making it a direct structural and operational peer.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

SHIRE OF MT MARSHALL

Local Government Servicesmtmarshall.wa.gov.au

SHIRE OF MT MARSHALL firmographics

Firmographics
Name
SHIRE OF MT MARSHALL
Legal name
Shire of Mt Marshall
Website
https://mtmarshall.wa.gov.au
Company type
Private
Founded year
1923
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

SHIRE OF MT MARSHALL industry classification

Industry
Product category
Local Government Services
NAICS
Administration of Urban Planning and Community and Rural Development (92512), Administration of Housing Programs, Urban Planning, and Community Development (925), Water, Sewage and Other Systems (2213)
SIC
Services-Social Services (8300), Services-Facilities Support Management Services (8744), Sanitary Services (4950)
akta.pro primary industry
Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities) (BPAIACAF)

Keywords

  • Local government services
  • Rural community facilities
  • Tourism accommodation management
  • Waste collection services
  • Recreation and aquatic services

Where SHIRE OF MT MARSHALL is headquartered

Location

Headquarters

HQ city
Bencubbin
HQ country
Australia
HQ region
Oceania

Offices2 records

Markets served

SHIRE OF MT MARSHALL business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

  1. Rates and Property Taxes: As a local government authority under the Local Government Act 1995, the shire raises revenue through rates levied on rateable properties within the shire district.
  2. Fees and Charges: The shire generates revenue from fees and charges including accommodation bookings (caravan parks, cabins, workers camp), facility hire, dog and cat registrations, licensing services, and waste collection fees.
  3. Government Grants: The shire receives operational and project funding from the Western Australian State Government and Commonwealth Government, including grants for family support services and infrastructure.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualGym membership — Adult: $70/year, Student/Pensioner: $40/year, Casual: $6/session
Unit PricingAnnualDog registration — sterilised dogs from $10 (1-year pensioner) to $100 (lifetime pensioner); unsterilised from $25 (1-year pensioner) to $250 (lifetime)
Usage-basedPay-as-you-goCommunity bus hire — ratepayers $1.35/km, non-ratepayers/commercial $1.45/km; minimum $83
OtherPay-as-you-goAccommodation — powered/unpowered caravan sites, cabins, workers units available in Bencubbin and Beacon

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

SHIRE OF MT MARSHALL product offering

Product offering

Core offering

The Shire of Mt Marshall is a local government authority that delivers statutory council services, community facilities, tourism accommodation, waste collection, ranger and licensing services, family and childcare support, library services, and recreational infrastructure to approximately 615 residents and visitors across its 10,134 square kilometre district in Western Australia's North Eastern Wheatbelt. It operates the Mt Marshall Aquatic Centre, two 24/7 gyms, caravan parks and workers camp accommodation, aged persons units, town halls, and the Engage Mt Marshall online consultation platform.

Product overview

The Shire of Mt Marshall is a local government council providing a comprehensive range of community services, infrastructure, and facilities to residents of the Bencubbin and Beacon townships in Western Australia's Wheatbelt region. The shire offers tourism services (accommodation booking, attractions, guides), community and recreation facilities (aquatic centre, gyms, multipurpose complexes, town halls), aged care accommodation, childcare, waste management, transport licensing, library services, bushfire control, ranger services, natural resource management, and business support. Services are delivered through the shire office, various contracted service providers, and community partnerships.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

  • Population of approximately 615 residents served across 10,134 sq km
  • +4 more outcomes

Companies that use SHIRE OF MT MARSHALL

Customer profile

Named customers2 records

Segments4 records

Ideal customer profiles3 records

SHIRE OF MT MARSHALL technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

SHIRE OF MT MARSHALL partnerships and signals

Strategic signal

Partnerships

Eleven partnerships are on record, tiered core, major and minor.

  • Central Eastern Aged Care Alliance Inc (CEACA)coreStrategic or Co-development PartnerCEACA is a partnership of 11 councils including the Shire of Mt Marshall, formed in 2012. In partnership with the Wheatbelt Development Commission and Regional Development Australia Wheatbelt, CEACA embarked on a 6-year program to construct 187 dwellings across the 11 member shires to meet the need for seniors accommodation. The Shire of Mt Marshall gained 3 independent living units (2 in Beacon and 1 in Bencubbin), all now complete and occupied.
  • Avon WastecoreOthersThe Shire of Mt Marshall has engaged the services of Avon Waste to provide weekly rubbish and fortnightly recycling removal for all townsite lots. Rubbish removal is carried out each Monday, with bins needed by 6:00am. The contractor provides 240L bins for new services and replacements for unserviceable bins.
  • WA Contract Ranger ServicescoreOthersWA Contract Ranger Services have been engaged to service the Shire of Mt Marshall in all areas of Dog and Cat control. All complaints relating to dogs and cats are directed to the Shire offices.
  • LG Consulting SolutionscoreImplementation/ SI/ Consulting PartnerThe Shire engages LG Consulting Solutions for environmental health requirements. Tony Turner can be contacted via the Shire office on 9685 1202, mobile 0429 411 117, or email [email protected].
  • North Eastern Wheatbelt Regional Organisation of Councils (NEWROC)majorStrategic or Co-development PartnerThe Shire of Mt Marshall is committed to working with Natural Resource Management Organisations (NRMOs) within NEWROC and beyond to attract NRM funding and projects. NRM priority issues include salinity, soil erosion, soil health, sustainable farm practices, and protection of natural resources.
  • Wheatbelt Business NetworkmajorStrategic or Co-development PartnerThrough the Wheatbelt Business Network (http://wheatbeltbusinessnetwork.com.au), the Shire supports the Wheatbelt Business Directory providing A-Z business listings, industry listings, and town listings. Contact: (08) 9041 0100 or [email protected].
  • Small Business Development Corporation (SBDC)minorStrategic or Co-development PartnerThe Shire signed up to the Small Business Friendly Local Governments initiative in February 2019. The SBDC assists with commencing and operating small businesses in WA. The Shire committed to three additional activities: town beautification, promoting economic development grant funding to local businesses, and tourism and area marketing.
  • RSM Business LocalminorStrategic or Co-development PartnerRSM Business Local can assist with commencing and operating small businesses in Western Australia, complementary to SBDC services.
  • Wheatbelt AgcareminorStrategic or Co-development PartnerWheatbelt Agcare provides free rural counselling services. Information about their services is available through the Shire's Family Support Service.
  • State Library of Western AustraliaminorStrategic or Co-development PartnerThe Shire of Mt Marshall Libraries are primarily stocked by the State Library of Western Australia, which provides access to their entire collection for loan to library members.
  • Contract Aquatic ServicescoreOthersThe Mt Marshall Aquatic Centre is managed by Contract Aquatic Services. The Pool Manager can be contacted during opening hours on 0408 235 248. Pool open November to March each season.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

SHIRE OF MT MARSHALL competitors and assessment

Company assessment

Direct peers

  • Shire of Dumbleyung: Small Wheatbelt shire operating under the same Local Government Act 1995 framework, delivering comparable services across a similarly large area with a small staff complement and ratepayer base.
  • Shire of Kondinin: Small Wheatbelt shire in WA serving a similarly dispersed rural population with a comparable mix of roads, waste, recreation and community development services; also a CEACA member for senior accommodation delivery.
  • Shire of Wagin: Comparable small rural Wheatbelt shire in WA delivering municipal services, community facilities, and tourism initiatives (e.g., woolorama event) to a small population — directly analogous in operating model and scale.
  • Shire of Trayning: Tiny adjacent Wheatbelt shire, also part of NEWROC regional organisation, providing near-identical municipal services to a comparable small rural population.
  • Shire of Lake Grace: Neighbouring Wheatbelt shire in Western Australia of comparable size and rural character, providing the same suite of local government services (roads, waste, recreation, community facilities) to a similarly small population across a large geographic area.
  • Shire of Koorda: Small Wheatbelt shire directly bordering Mt Marshall, with similar population, services, and reliance on rates plus grants — a strong operational peer for benchmarking.
  • Shire of Corrigin: Adjacent Wheatbelt shire with similar population profile and service offering, including community resource centres, recreational facilities, and tourism promotion tied to the Wheatbelt region.
  • Shire of Narembeen: Neighbouring Eastern Wheatbelt shire with closely comparable population (~600-700), staff size, and service mix; another CEACA member, making it a direct structural and operational peer.

Others

  • Central Eastern Aged Care Alliance (CEACA): Alliance of 11 WA shires (including Mt Marshall) coordinating senior housing delivery. Mt Marshall is a member; this entity is comparable as the regional vehicle through which the Shire participates in aged care infrastructure programs.

Broad incumbents

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

SHIRE OF MT MARSHALL social profiles

Digital presence

SHIRE OF MT MARSHALL financial estimates

Financial estimate

Revenue estimate

Valuation estimate

SHIRE OF MT MARSHALL leadership team

Management profile

Number of profiles

SHIRE OF MT MARSHALL funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

SHIRE OF MT MARSHALL M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SHIRE OF MT MARSHALL

What does SHIRE OF MT MARSHALL do?

The Shire of Mt Marshall is a local government authority that delivers statutory council services, community facilities, tourism accommodation, waste collection, ranger and licensing services, family and childcare support, library services, and recreational infrastructure to approximately 615 residents and visitors across its 10,134 square kilometre district in Western Australia's North Eastern Wheatbelt. It operates the Mt Marshall Aquatic Centre, two 24/7 gyms, caravan parks and workers camp accommodation, aged persons units, town halls, and the Engage Mt Marshall online consultation platform.

Is SHIRE OF MT MARSHALL a public or private company?

SHIRE OF MT MARSHALL is a private company. It is classified as state government owned and is currently operating.

When was SHIRE OF MT MARSHALL founded?

SHIRE OF MT MARSHALL was founded in 1923. It employs 1 to 10 people.

Where is SHIRE OF MT MARSHALL based?

SHIRE OF MT MARSHALL is headquartered in Bencubbin, Australia, in the Oceania region.

How does SHIRE OF MT MARSHALL make money?

Three revenue lines are on record. Rates and Property Taxes are the primary driver. The others are fees and Charges and government Grants.

Who are SHIRE OF MT MARSHALL's main competitors?

Direct peers on record are Shire of Dumbleyung, Shire of Kondinin, Shire of Wagin, Shire of Trayning, Shire of Lake Grace, Shire of Koorda, Shire of Corrigin and Shire of Narembeen. Central Eastern Aged Care Alliance (CEACA) is listed as an others. Western Australian Local Government Association (WALGA) is listed as a broad incumbent.

Does SHIRE OF MT MARSHALL have an API?

No public API is recorded for SHIRE OF MT MARSHALL.

What industry is SHIRE OF MT MARSHALL in?

SHIRE OF MT MARSHALL's product category is Local Government Services. Its primary akta.pro industry code is BPAIACAF, Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities). Its NAICS code is 92512 and its SIC code is 8300.

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