The Outsiders House Museum Association

What The Outsiders House Museum Association does

The Outsiders House Museum Association is a 501(c)-style nonprofit organization, founded in 2016 by Hip Hop artist Danny Boy O'Connor, that operates a single-location cultural museum at 731 North St. Louis Ave., Tulsa, Oklahoma. The museum preserves the original Curtis Brothers House — the bungalow used as a primary filming location for Francis Ford Coppola's 1983 film The Outsiders, based on S.E. Hinton's novel — and houses an extensive collection of movie memorabilia, including rare artifacts (such as Dallas Winston's leather jacket and Coppola's Director's Chair), photographs, and behind-the-scenes materials curated by the founder. The organization serves dedicated fans of the novel and film, school and student groups on educational tours, and general pop-culture tourists visiting Tulsa, with celebrity endorsements and visits from cast members functioning as a key awareness driver.

The business model combines consumer admission ($10 per person, sold Wednesday through Sunday, 11:00am-4:00pm at the on-site gift shop) with non-transactional revenue: limited-edition merchandise (t-shirts, mugs, pins) sold via a BigCartel e-commerce storefront, a Legacy Bricks Program enabling globally distributed donors to purchase personalized engraved bricks installed on the property, and general donations processed through a donor portal. Distribution is anchored at the physical museum with a global digital reach via online merchandise and brick sales, plus organic social channels (Facebook, Instagram, Twitter) and an email newsletter. The organization maintains no digital product surface, employs 1-10 staff, and has no institutional investors, venture backing, or parent company — operating as an independent founder-led nonprofit reliant on admissions, retail, and donor contributions.

Strategic posture is preservation-focused and niche: defend and finance the long-term survival of a culturally significant filming location by expanding the donor and merchandise base globally, while deepening engagement with the educational market through student tours. Risks include dependence on a single IP (the novel/film), a single physical asset exposed to property-level risks, founder-key-person concentration, and the absence of disclosed recurring institutional funding beyond ticket, retail, and donor flows.

Name

The Outsiders House Museum Association

Legal name

The Outsiders House Museum Association

Website

https://theoutsidershouse.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

The Outsiders House Museum Association is a Tulsa, Oklahoma-based nonprofit founded in 2016 that preserves the original Curtis Brothers House from the 1983 film The Outsiders, operating a single-location museum with memorabilia exhibits, $10 admissions, merchandise, and a legacy brick donation program for fans, student groups, and cultural tourists.

Ownership category

akta.pro rank

Product category

Cultural Heritage Museum

NAICS

Museums, Historical Sites, and Similar Institutions (7121), Historical Sites (712120)

akta.pro primary industry

Museums & Heritage Sites (History, Science, Specialty) (BPAGAHAA)

akta.pro secondary industries

Archival Preservation & Conservation (Handling, Storage, Environmental Controls) (MPADAMAF), Archaeological Sites & Heritage Interpretation Centers (THAJADAG)

Keywords

• Cultural heritage preservation
• Film location museum
• Pop culture tourism
• Educational student tours
• Commemorative donation programs

Headquarters

HQ city

Tulsa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Museum Admission: Visitors pay $10 per person for admission to the museum during operating hours (Wednesday through Sunday, 11am-4pm).
2. Merchandise Sales: Sale of official limited edition merchandise including t-shirts, mugs, pins and other items through an online storefront.
3. Legacy Brick Program: Donors can purchase commemorative bricks with custom inscriptions that are installed at the museum as permanent tributes, supporting the museum's long-term survival.
4. Donations: The museum accepts general donations through its donation portal to support operations and preservation efforts.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

The Outsiders House Museum Association operates a single-location nonprofit museum in Tulsa, Oklahoma, dedicated to preserving the original Curtis Brothers House used as a primary filming location for the 1983 Francis Ford Coppola film The Outsiders. The museum offers public admission to view the restored home and an extensive collection of movie memorabilia, artifacts, and rare photographs, complemented by student educational tours, a museum gift shop with branded merchandise, and a Legacy Brick donation program with engraved commemorative bricks installed onsite.

Product overview

The Outsiders House Museum is a single-location physical museum dedicated to preserving the 'Curtis Brothers House' from the 1983 film 'The Outsiders.' The museum serves as the core product, offering visitors access to the filming location with memorabilia, artifacts, and behind-the-scenes exhibits. Supporting offerings include Student Tours for educational groups, an online and on-site Gift Shop with merchandise (t-shirts, mugs, pins), and a Legacy Bricks donation program for supporters to purchase personalized engraved bricks installed at the museum. The museum operates as a physical attraction with no digital product components.

Differentiator

Problem solved

Functional benefit

Products and services

• The Outsiders House Museum A physical museum dedicated to preserving the Curtis Brothers House from the 1983 film The Outsiders, featuring movie memorabilia, rare photographs, and behind-the-scenes artifacts for fans and visitors.
• Student Tours Educational tours of the museum designed for school and student groups studying The Outsiders novel or film, offering an immersive experience in the filming location.
• Museum Gift Shop Merchandise Official limited edition Outsiders House Museum-branded merchandise including t-shirts, mugs, pins, and other items available through the online storefront and on-site museum gift shop.
• Legacy Bricks Program A donor recognition program that allows supporters to purchase personalized engraved bricks installed permanently at the museum, supporting its long-term preservation.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor.

• OKPOP MuseumminorOthersOKPOP Museum is listed as a supporter of The Outsiders House Museum. OKPOP is a pop culture museum in Tulsa focused on Oklahoma's contributions to popular culture.
• Barn3sminorOthersListed as a supporter, Barn3s appears to be a local Tulsa organization or business supporting the museum.
• Delta Bravo Urban Exploration TeamminorOthersListed as a supporter, Delta Bravo is associated with the merchandise store hosting and appears to be a partner in the museum's retail operations.
• Alert360minorOthersListed as a supporter, Alert360 appears to be a local security or services company backing the museum.
• Tulsa WorldminorOthersLocal newspaper listed as a supporter, likely providing media coverage and community visibility.
• The Hammer StudiominorOthersListed as a supporter, appears to be a local creative studio in Tulsa.
• Circle CinemaminorOthersTulsa's independent cinema listed as a supporter, potentially collaborating on film-related events and screenings.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• OKPOP Museum: Tulsa's planned pop-culture museum celebrating Oklahoma's contributions to popular culture — a listed supporter of The Outsiders House and the closest direct peer operating in the same city and category.
• The Wizard of Oz Museum: Independent pop-culture museum devoted to a single iconic film, housing memorabilia and immersive exhibits — comparable as a niche film-IP museum reliant on tourism and merchandise.
• Woody Guthrie Center: Tulsa-based nonprofit museum preserving the legacy of folk musician Woody Guthrie with memorabilia and exhibits — comparable in scale, nonprofit structure, and single-site cultural-heritage model.
• Field of Dreams Movie Site: Iconic Iowa filming-location attraction preserving the Field of Dreams house and ballfield; mirrors the Outsiders House's model of monetizing a single movie set via admission and memorabilia.
• Bob Dylan Center: Tulsa-based museum and archive dedicated to Bob Dylan, offering immersive exhibits and rotating displays of cultural artifacts — directly comparable as a single-location nonprofit cultural institution in the same market.

Emerging players

• Twin Peaks Tour: Tour operator offering guided visits to Twin Peaks filming locations in Washington State — comparable as a film-IP tourism business, though structured as guided tours rather than a fixed museum.

Regional players

• National Cowboy & Western Heritage Museum: Oklahoma City cultural-heritage museum covering Western and Americana themes — comparable regional cultural-heritage institution that draws from the same Oklahoma visitor base.
• Gilcrease Museum: Tulsa-based art and Native American history museum — comparable as a single-city heritage institution competing for the same Tulsa tourist and school-group audience.

Broad incumbents

• Academy Museum of Motion Pictures: Los Angeles flagship film museum operated by the Academy of Motion Picture Arts and Sciences; broader incumbent covering film history at scale, with which the Outsiders House competes for fan mindshare.
• The Hollywood Museum: Long-running Hollywood Boulevard museum showcasing decades of film memorabilia — a broader incumbent in the film-exhibit category that establishes the playbook the Outsiders House follows.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/OutsidersHouse
• Facebookfacebook.com/theoutsidershousemuseum
• Instagraminstagram.com/theoutsidershouse
• LinkedInlinkedin.com/company/the-outsiders-house-museum-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about The Outsiders House Museum Association