Paisley Flour Catering

What Paisley Flour Catering does

Paisley Flour Catering is a privately-held UK-based bespoke catering company founded in 2011 by Emma Passey and headquartered at 106 Minster Road, Stourport-on-Severn, Worcestershire. The firm provides event catering across three primary service lines — weddings, corporate functions, and private celebrations — supplemented by crew catering for film shoots and touring productions, street food formats, and seasonal Christmas catering. It also operates Paisley at 106, a restaurant venue at the same address used for tastings and private hire. Revenue is generated per-event based on guest count and menu complexity; wedding pricing is published at £60–£120+ per guest (typically ~£80/head, ~£100+ for full-day with evening food), with corporate and private event pricing custom-quoted. Clients pay a 25% non-refundable deposit on booking with the balance due one month before the event. Business is conducted on a direct-to-client basis (website enquiry, phone, WhatsApp, email), supported by preferred-caterer partnerships with venues (Garthmyl Hall, Norton Grounds, Plas Dinam), a hospitality partnership with Worcestershire County Cricket Club, and a listing on the 3Catering platform.

The underlying service model is operations- and labor-driven rather than technology-driven: there is no software product, mobile app, API, or proprietary platform underlying the offering, and the company's stated differentiation rests on culinary creativity, locally sourced seasonal ingredients, creative styling, and a fleet of named mobile serving units (Annie the Airstream, Boris the BBQ, Priscilla's pizza oven, Bruno the coffee bar). Customer segments span B2C wedding couples (primary), B2B corporate clients (primary), and secondary use-cases including film/production crew, private celebrations, and casual/street food events. Notable logos include Tom Jones, Simply Red, Paloma Faith, Olly Murs, Samsung, Dr Martens, The Body Shop, Boots, National Geographic, Currys, Visit Worcestershire and Worcestershire County Cricket Club, alongside venue partnership flow. The company has stated an award-winning industry status, maintains a 4.7 Google rating across 112 reviews, and traveled to high-profile geographies including Manchester, the Cotswolds, London, and Scotland despite a 1–10 employee base. A new Stourport venue was announced in October 2024, suggesting continued physical-footprint expansion.

Name

Paisley Flour Catering

Legal name

Paisley Flour Catering

Website

https://paisleyflourcatering.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Paisley Flour Catering is a UK-based bespoke catering company in Stourport-on-Severn delivering wedding, corporate, private, crew, and street-food catering for events of up to 400+ guests, supplemented by its Paisley at 106 restaurant venue and named mobile units such as Annie the Airstream.

Ownership category

akta.pro rank

Product category

Event Catering Services

NAICS

Caterers (722320), Caterers (72232), Special Food Services (7223)

akta.pro primary industry

Event Catering (Weddings, Social, Private Parties) (THAFAIAB)

akta.pro secondary industries

Wedding & Reception Catering (HSACAGAD), Full-Service Catering (Off-Premise) (HSACAGAA), Corporate & Office Catering (THAFAIAA), Catering & Craft Services (MPADAFAJ)

Keywords

• Wedding catering services
• Corporate event catering
• Private event catering
• Street food catering
• Crew catering services

Headquarters

HQ city

Stourport-on-Severn

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Event Catering Services: One-time event-based catering services for weddings, corporate events, private celebrations, and crew catering. Revenue generated through per-head pricing, menu customization, and additional services like staffing, equipment hire, and venue styling.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Paisley Flour Catering is a bespoke catering company based in Stourport-on-Severn, Worcestershire, providing luxury catering for weddings, corporate functions, and private events across the UK. Services span full-day wedding catering, corporate business lunches and functions, private celebrations, crew catering for film shoots, and street food via mobile units including Annie the Airstream and Boris the BBQ. The company also operates Paisley at 106, a restaurant venue used for dining experiences, wedding tastings, and private hire.

Product overview

Paisley Flour Catering is a bespoke catering company based in Stourport-on-Severn, Worcestershire, offering luxury catering services primarily for weddings, corporate events, and private celebrations. The core portfolio is organized around three main service lines — Wedding Catering, Corporate Catering, and Private Event Catering — supported by several named mobile units and sub-brands including Annie the Airstream (vintage street food trailer), Boris the BBQ (live cooking BBQ unit), and the company's own restaurant venue, Paisley at 106. Service formats span Grazing Tables, Plated Meals, Afternoon Tea, Big Pan Dining, Sharing Menus, Canapés, Business Lunches, Breakfast Tables, Street Food Stands, and fully Bespoke Menus, with additional offerings in Crew Catering, Christmas Catering, Memorial Catering, Occasion Cakes, and Drinks & Bar Hire. The company emphasizes locally sourced, seasonal ingredients, creative styling, and forward-thinking presentation across its catering experiences.

Differentiator

Problem solved

Functional benefit

Brands

• Annie the Airstream: Airstream street food catering setup that has served VIPs including Tom Jones, Simply Red, and Paloma Faith. Offers gourmet burgers, triple-cheese toasties, homemade fish & chips, and famous Paisley loaded pies
• Boris the BBQ
• Priscilla's Pizza
• Bruno the Coffee Bar
• Paisley at 106

Products and services

• Wedding Catering Bespoke wedding catering covering the full day and often the full weekend, including canapés, food stations, wedding breakfasts, desserts, evening food, welcome evenings, grazing tables, BBQs, and brunch. Services include pre-ceremony bites, live cooking stations, plated courses, sharing menus, and drinks bar hire. Pricing ranges from £60 to £120+ per guest, with most couples spending around £80 per guest (excluding VAT).
• Corporate Catering Catering for business lunches, boardroom catering, networking events, conferences, and company celebrations. Includes tailored menus, buffets, boxed lunches, and sharing platters. Catered for major brands including Samsung, Currys, Boots, Dr Martens, The Body Shop, and National Geographic.
• Private Event Catering Catering for private celebrations including birthdays, anniversaries, housewarming parties, and intimate gatherings. Food options and menu styles offer variety for any occasion.
• Crew Catering Catering for film shoots, backstage, and behind-the-scenes at events, serving fresh, flavour-packed food on set. Notable clients include Tom Jones, Simply Red, Paloma Faith, and Olly Murs.
• Street Food Catering Pop-up street food serve styles and menus offering casual street food options for events, including the Annie the Airstream mobile unit and Boris the BBQ live cooking experience.
• Christmas Catering Festive catering for corporate Christmas parties and private celebrations, including Christmas lunches, buffets, street food stations, fine dining, mulled wine, and roasted chestnuts.
• Paisley at 106 Restaurant Venue Restaurant venue in Stourport-on-Severn offering dining experiences and available for private hire for celebrations. Tasting sessions for wedding catering take place at this venue.
• Annie the Airstream A vintage Airstream trailer converted into a mobile street food catering unit serving gourmet burgers, triple-cheese toasties, homemade fish and chips, and Paisley loaded pies. Has served VIP clients including Tom Jones, Simply Red, and Paloma Faith.
• Boris the BBQ Mobile BBQ catering unit providing live cooking BBQ experiences for events, featuring chefs cooking in front of guests.

Named customers15 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Worcestershire County Cricket ClubcoreStrategic or Co-development PartnerDelivering match day hospitality catering for the cricket club, bringing quality food service to sports events and hospitality suites.
• Garthmyl HallcoreChannel Partner/ Reseller/ DistributorWedding venue partnership providing catering services for multi-day wedding celebrations at the venue.
• Norton GroundscoreChannel Partner/ Reseller/ DistributorWedding venue partnership for catering services at this venue.
• Plas DinamcoreChannel Partner/ Reseller/ DistributorWedding venue partnership for catering services at this venue.
• Golden Pineapple HospitalitycoreChannel Partner/ Reseller/ DistributorWedding industry partnership for referral and collaborative events.
• Visit WorcestershirecoreStrategic or Co-development PartnerCatered the Tourism Awards event with themed catering (The Lion, The Witch and The Wardrobe theme) for hundreds of guests.
• 3CateringminorChannel Partner/ Reseller/ DistributorCatering platform listing for visibility and booking enquiries.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Gallowglass: UK specialist in event crew, logistics and backstage/craft services catering for productions, festivals and corporate events. Overlaps with Paisley Flour's crew catering leg (Annie the Airstream touring with Tom Jones, Simply Red) rather than its weddings.

Direct peers

• Absolute Taste: Established UK bespoke caterer covering weddings, corporate hospitality and private dining across the UK. Closely comparable service mix to Paisley Flour including menu design, staffing, and on-site event execution.
• Rhubarb Food Design: Premium UK event catering and food design company serving weddings, corporate and cultural events with bespoke menus and styling - directly comparable positioning to Paisley Flour's high-end, design-led catering.
• The Smart Group: UK luxury event caterer providing bespoke menus, staffing and production for weddings, corporate and private events - directly comparable to Paisley Flour's core wedding and corporate offering, though operating at significantly larger scale.
• Social Pantry: London-based bespoke catering company for weddings, corporate events and private dining with strong emphasis on locally sourced ingredients and creative presentation - directly comparable ethos and product mix to Paisley Flour.
• Zafferano Catering: UK private chef and event catering company delivering bespoke weddings, corporate hospitality and private dining experiences - comparable service offering and bespoke per-head pricing model.
• Soho Events: London-headquartered luxury event caterer focused on high-end weddings, private parties and corporate hospitality with bespoke menu design and full-service production, matching Paisley Flour's full-service, premium positioning.

Broad incumbents

• CH&CO: UK premium contract caterer serving corporate hospitality, events and workplace dining. Comparable in corporate event offering but typically operates workplace venues rather than off-premise bespoke weddings.
• Sodexo: Global food services and facilities management major with a UK event hospitality and corporate catering practice. Competes with Paisley Flour for corporate catering contracts but at scale and across many verticals.
• Compass Group: Global contract food services and support services major with UK event catering and corporate hospitality arms. Overlaps with Paisley Flour's corporate catering segment but at vastly larger scale and broader portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/paisleyflourcatering
• LinkedInlinkedin.com/company/paisley-flour-catering
• Instagraminstagram.com/paisleyflour
• TikToktiktok.com/@paisley_flour_catering
• Pinterestuk.pinterest.com/PaisleyFlourEvents

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Paisley Flour Catering