What Pickering Casino Resort does

Pickering Casino Resort is an integrated gaming and entertainment resort located at 888 Durham Live Avenue in Pickering, Ontario, owned and operated by Great Canadian Entertainment, one of Canada's largest privately held gaming and entertainment companies. The property combines a multi-thousand-slot gaming floor (1¢ to $100 denominations), table games, electronic table games, and a 24/7 poker room, alongside a luxury hotel with king/queen rooms and suites, a 2,500-seat live-entertainment venue (The Arena), a 250-guest event space (The PIK), and eight dining concepts spanning fine dining, gastropub, Chinese, Italian, all-day grill, quick-service Asian, and an on-site Starbucks. The property also offers casino credit, a player gaming account, a complimentary shuttle service, and sports betting through Great Canadian Sportsbook.

The business model is direct-to-consumer, generating revenue through gaming (slots, tables, electronic tables, poker), hotel accommodations, food and beverage across multiple venues, ticketed entertainment and corporate/private events, and the Great Canadian Rewards loyalty program, which monetizes via Comp Dollars redemption across gaming, dining, and event tickets. Marketing leverages Great Canadian Entertainment's multi-property platform across Ontario and other Canadian provinces, the cross-property loyalty program, a mobile app for rewards and event information, and high-acquisition incentives such as a new-member welcome offer of up to $10,000 in slot play. Distribution is destination-based: customers must visit the property (19+ with government-issued photo ID), and reservations for hotel, dining, and entertainment are made via web, phone, OpenTable (Copperhorn Meet House), and the mobile app.

The technology stack is operationally conventional rather than differentiated: standard slot machines, live and automated electronic table game terminals, and a 24/7 poker room on the hotel's third floor. The mobile app for iOS and Android handles rewards, event tickets, and promotions. The proprietary positioning rests on the breadth of the gaming floor (self-described as the largest in Canada), the scale of the entertainment infrastructure, and the integration of all amenities under a single property — supported by parent-company scale and cross-property loyalty rather than distinctive technology.

Name

Pickering Casino Resort

Legal name

Great Canadian Entertainment

Website

https://pickeringcasino.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Pickering Casino Resort is an integrated gaming, hotel, dining, and live-entertainment destination in Pickering, Ontario, owned by Great Canadian Entertainment. It serves adult (19+) GTA consumers with the largest slot floor in Canada, a luxury hotel, eight dining venues, and a 2,500-seat arena.

Ownership category

akta.pro rank

Product category

Casino Resort & Gaming

NAICS

Casino Hotels (721120), Gambling Industries (7132)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Integrated Casino Resorts (THAGAJAA)

akta.pro secondary industries

Integrated Casino Resorts (Casino + Hotel/Entertainment) (MPAEAAAA), Luxury Casino Resorts (THAGACAJ), Destination Casino Hotels (THAGAJAC)

Keywords

• Casino gaming
• Slot machines
• Integrated resort
• Live entertainment venue
• Loyalty rewards program

Headquarters

HQ city

Pickering

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Gaming Operations: Core revenue from slot machines, table games, and poker. Slot denominations range from 1¢ to $100. Table games include progressive wagers and bonus options. Poker room operates 24/7.
2. Hotel Accommodations: Luxurious hotel with king and queen rooms and spacious suites with separate living space, city or lake views, fridge, safe, smart TV, complimentary covered parking and WiFi.
3. Food & Beverage: Multiple dining venues including Copperhorn Meet House (fine dining steakhouse), Casual gastropub, Sun Sui Wah (Chinese dim sum and seafood), Rock House Grill (all-day dining), Zio's (Italian pizza), Starbucks, Sun Express (Asian fast casual), and M Cha Bar (poke bowls and sushi).
4. Entertainment & Events: The Arena venue hosting concerts, comedy, and theatrical productions. Event spaces include The PIK (up to 250 guests) for corporate conferences, galas, and private events. Tickets available with Comp Dollars redemption.
5. Loyalty Program: Great Canadian Rewards membership program offering points, slot play, hotel discounts, dining specials, and exclusive experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Pickering Casino Resort is an integrated casino resort operating slot machines (1¢ to $100 denominations), electronic and live table games, and a 24-hour poker room, alongside a luxury hotel, multiple dining venues, a 2,500-person live entertainment venue (The Arena), and the Great Canadian Rewards loyalty program. The property also offers event/meeting space (The PIK) and complementary services such as casino credit, a player gaming account, and a shuttle service.

Product overview

Pickering Casino Resort is an integrated casino resort operated by Great Canadian Entertainment. The property operates as a multi-venue platform combining gaming, hospitality, dining, entertainment, and loyalty programs. The core gaming product consists of slot machines (1¢ to $100 denominations), table games, electronic table games, and a 24-hour poker room — collectively described as offering the largest number of gaming options of any casino in Canada. Adjacent to gaming, the resort offers a 2,500-person live entertainment venue (The Arena) and a brand-new luxury hotel. Dining is handled through multiple on-site outlets including Copperhorn Meet House (fine dining steakhouse), Casual (gastropub), Sun Sui Wah (Chinese), Rock House Grill, Zio's (Italian pizza), Starbucks, Sun Express, and M Cha Bar. The Great Canadian Rewards loyalty program ties together the entire portfolio, enabling members to earn and redeem perks across gaming, hotel, dining, and entertainment. Additional services include casino credit, a player gaming account, shuttle service, and sports betting via the Great Canadian Sportsbook. The property also offers meeting and event space (The PIK) for corporate and private events.

Differentiator

Problem solved

Functional benefit

Brands

• Great Canadian Rewards: The company's loyalty rewards program offering members exclusive perks, offers, and experiences across Great Canadian Entertainment destinations.
• The Arena
• The PIK

Products and services

• Slot Machines A large assortment of slot machines ranging from 1¢ to $100 denominations, featuring popular new themes as well as classic well-loved themes, available to gaming guests aged 19+ at the Pickering Casino Resort gaming floor.
• Table Games Traditional table gaming options with stakes ranging from low to high, including bonus and progressive wagers, available on the gaming floor for adult patrons.
• Electronic Table Games Both live-dealt and fully-automated electronic table game options, with lower betting limits and terminal-based betting and trend tracking.
• Poker Room 24-hour poker room located on the third floor of the Hotel, offering round-the-clock poker gaming with free refreshments for players.
• Hotel at Pickering Casino Resort Brand-new luxury hotel with king and queen rooms and spacious suites featuring separate living space, city or lake views, fridge, safe, smart TV, complimentary covered parking, and complimentary WiFi.
• The Arena at Pickering Casino Resort State-of-the-art live entertainment venue with capacity for 2,500 persons, featuring cutting-edge sound and lighting, hosting concerts, live theatre events, and galas.
• Copperhorn Meet House Fine dining steakhouse with a curated menu, located at Pickering Casino Resort. Accepts Comp Dollars and requires guests to be 19+.
• Casual Restaurant Gastropub offering an expansive local craft beer and food menus featuring meat, fish, pasta, and shared plates.
• Sun Sui Wah Restaurant Chinese restaurant featuring elevated cuisine including handcrafted dim sum, premium live seafood, traditional Hong Kong style barbeque, and world-renowned roasted squab.
• Rock House Grill All-day dining restaurant offering a varied menu including omelettes, salads, fried chicken, burgers, and other classic dishes.
• Zio's Italian pizza restaurant offering classic options like pepperoni pizza as well as artisan offerings such as truffle mushroom pizza.
• Starbucks On-site Starbucks location offering handcrafted beverages, premium teas, and delectable treats.
• Sun Express Quick-service outlet offering noodles, fried rice, soup, and bubble tea.
• M Cha Bar Asian fusion venue offering poke bowls, sushi, hot dishes, and a variety of milk, fruit, and slush teas.
• Great Canadian Rewards Loyalty rewards program enabling members to earn perks, exclusive offers, and members-only experiences across Great Canadian Entertainment destinations. New members can receive up to $10,000 Slot Play welcome offer.
• Great Canadian Sportsbook Sports betting service available at Great Canadian Entertainment destinations, including Pickering Casino Resort.
• The PIK Event Space Event venue adjacent to the gaming floor accommodating up to 250 guests, suitable for corporate conferences, galas, fundraisers, private parties, photo shoots, and TV commercials. Configurable in banquet, conference, or theatre style.
• Casino Shuttle Service Complimentary shuttle service for transporting patrons to and from the casino resort.

Quantifiable outcome

• New members can receive up to $10,000 slot play welcome bonus

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Fallsview Casino Resort: Major Niagara Falls integrated casino resort with hotel, gaming, and large entertainment venue. Comparable premium integrated-resort positioning and entertainment-driven draw, though serving a more tourism-driven catchment than Pickering.
• Hard Rock Hotel & Casino Ottawa: Recently rebranded Ontario integrated casino resort in the Ottawa region. Comparable hotel + gaming + entertainment integrated resort model, competing for Ontario gaming customers though in a different regional catchment.
• Casino Rama Resort: Ontario's largest First Nations-operated integrated casino resort with hotel, gaming, dining, and a 5,000-seat entertainment centre. Comparable integrated-resort model and entertainment venue scale that competes for Ontario gaming and live-event visitors.
• Casino Ajax: Another Great Canadian Entertainment property in the eastern GTA, focused on slot machines and table games. Direct local competitor that draws from the same eastern Toronto/Durham Region customer base as Pickering Casino Resort.
• Caesars Windsor: Ontario integrated casino resort owned by Caesars Entertainment, with hotel, gaming, dining, and entertainment. Comparable full-service resort model, though primarily serves the Windsor/Western Ontario market rather than the GTA.
• Great Canadian Casino Resort Toronto: Sister property under the same Great Canadian Entertainment parent, operating as an integrated casino resort within the GTA. Directly comparable in business model — gaming, hotel, dining, theatre — and competes for the same GTA gaming and entertainment customers as Pickering.

Broad incumbents

• Mohegan Sun: Large U.S. integrated casino resort combining gaming, hotel, dining, and major entertainment venues. Comparable full-service integrated resort model and entertainment programming scale, serving as a relevant North American benchmark for venue and resort operations.
• Caesars Palace Las Vegas: Iconic Las Vegas integrated casino resort operated by Caesars Entertainment with extensive gaming, hotel, dining, and entertainment. Relevant benchmark for the premium integrated-resort and entertainment-driven model that Pickering aspires to at a regional scale.
• Foxwoods Resort Casino: One of the largest integrated casino resorts in North America with gaming, multiple hotels, dining, and entertainment. Comparable all-in-one resort positioning and scale of gaming/entertainment offerings.

Regional players

• River Cree Resort and Casino: Western Canadian (Alberta) integrated casino resort operated by Enoch Cree Nation, with hotel, gaming, dining, and entertainment. Similar integrated-resort operating model, but serves an Edmonton-area catchment rather than competing directly in Ontario.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/gcanadian
• YouTubeyoutube.com/@GreatCanadian
• Facebookfacebook.com/GreatCanadian
• LinkedInlinkedin.com/company/great-canadian-entertainment
• Instagraminstagram.com/greatcanadianentertainment

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pickering Casino Resort