Caesars Palace
Caesars Palace is a 60-year-old luxury hotel, casino, dining, and entertainment resort on the Las Vegas Strip, operating an integrated online sportsbook and casino in five U.S. states under the Caesars Rewards loyalty program.
- Company typePrivate
- Founded1966
- HeadquartersNorth Las Vegas, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Caesars Palace does
Caesars Palace is a luxury hotel-casino resort on the Las Vegas Strip, founded in 1966 and operated as a flagship property within the Caesars Entertainment portfolio. The resort integrates a casino floor, hotel accommodations, multiple dining venues anchored by Michelin-starred and Forbes Five-Star Restaurant Guy Savoy (in residence since 2006), premium entertainment at The Colosseum theater, and the Tao Group Hospitality-operated OMNIA Nightclub and the newly opened 46,000 sq ft OMNIA Dayclub & Skybar, forming a combined 121,000 sq ft entertainment complex. The property also operates an online casino and sportsbook available in regulated U.S. states (New Jersey, Pennsylvania, Michigan, West Virginia, Connecticut), with the Caesars Rewards loyalty program linking online and physical customer activity across the broader Caesars portfolio.
Revenue is generated through four primary streams: gaming operations (slots, table games, sports wagering margins on both the physical floor and online platforms), hospitality and accommodations, food and beverage, and ticketed entertainment and events. The go-to-market combines direct-to-consumer resort operations on the Strip with sales-led loyalty-driven customer engagement via Caesars Rewards. Caesars Palace targets luxury travelers, online gaming players in regulated U.S. states, high-roller VIPs, and entertainment-seeking tourists, while pursuing premium content partnerships — notably LISA's first K-pop Las Vegas residency (November 2026) — to drive ticket, F&B, and room demand. Core technology infrastructure is not disclosed beyond standard online gaming platform operations; no proprietary AI/ML systems, patents, or API integrations are referenced in available sources.
Caesars Palace firmographics
Firmographics- Name
- Caesars Palace
- Website
- https://caesarspalace.com
- Company type
- Private
- Founded year
- 1966
- Operating status
- Operating
- Short description
- Caesars Palace is a 60-year-old luxury hotel, casino, dining, and entertainment resort on the Las Vegas Strip, operating an integrated online sportsbook and casino in five U.S. states under the Caesars Rewards loyalty program.
- Ownership category
- akta.pro rank
Caesars Palace industry classification
Industry- Product category
- Luxury Casino Resort & Hospitality
- NAICS
- Casino Hotels (721120)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Integrated Casino Resorts (THAGAJAA)
- akta.pro secondary industry
- Integrated Casino Resorts (Casino + Hotel/Entertainment) (MPAEAAAA)
Keywords
Where Caesars Palace is headquartered
LocationHeadquarters
- HQ city
- North Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Caesars Palace business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Gaming Operations: Casino gaming including slots, table games, and sports betting, generating revenue from house edge and sports wagering margins. Caesars operates both physical casino floor and online sportsbook/casino platforms in regulated U.S. states.
- Hospitality and Accommodations: Hotel room revenue from luxury accommodations at the Caesars Palace resort on the Las Vegas Strip.
- Food and Beverage: Revenue from restaurant operations including Michelin-starred Restaurant Guy Savoy and multiple dining venues within the resort.
- Entertainment and Events: Ticketed entertainment events includingresidencies (such as LISA's VIVA LA LISA), live performances at The Colosseum, nightclub and dayclub operations (OMNIA), and special events like record-breaking stunts.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Caesars Palace product offering
Product offeringCore offering
Caesars Palace operates a luxury hotel-casino resort on the Las Vegas Strip featuring hotel accommodations, a gaming floor with slots and table games, multiple restaurants including Michelin-starred Restaurant Guy Savoy, the OMNIA Nightclub and Dayclub complex, The Colosseum concert theater, pool amenities, and spa services. The company also operates an online casino and sportsbook platform available in regulated U.S. states, integrated with the Caesars Rewards loyalty program that links online play with physical resort experiences.
Product overview
Caesars Palace operates as a luxury resort hotel and entertainment complex on the Las Vegas Strip, offering both physical properties and an online casino platform. The physical resort features multiple entertainment venues including The Colosseum (concert theater), OMNIA Nightclub and the new OMNIA Dayclub & Skybar (beach club), fine dining at Restaurant Guy Savoy, pool complexes, and gaming facilities. Online, Caesars Palace operates a legal real-money online casino platform available in regulated US states, integrated with the Caesars Rewards loyalty program. The resort is part of Tao Group Hospitality's entertainment portfolio.
Differentiator
Problem solved
Functional benefit
Brands
- OMNIA Dayclub & Skybar: 46,000-square-foot entertainment complex on the Las Vegas Strip featuring pools, DJ production, and live music programming
Products and services
- Caesars Palace Las Vegas Resort Full-service luxury hotel-casino resort on the Las Vegas Strip offering guest rooms, casino floor, restaurants, entertainment venues, spa, and retail for tourists and travelers.
- Caesars Palace Online Casino Legal real-money online casino platform offering slot games and table games, operating in regulated U.S. states including New Jersey, Michigan, Pennsylvania, and West Virginia, integrated with the Caesars Rewards loyalty program.
- OMNIA Dayclub & Skybar
Quantifiable outcome
- Forbes Five-Star Award for 14 consecutive years (2026)
- +2 more outcomes
Companies that use Caesars Palace
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Caesars Palace technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Caesars Palace partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, flagship and minor.
- Record BreakerscoreRecord Breakers produced the world-record motorcycle jump attempt by 12-time X Games medalist Colby Raha at Caesars Palace Front Fountains on May 17, 2026, aiming to surpass the 100-foot vertical motorcycle performance world record.
- Tao Group HospitalityflagshipTao Group Hospitality operates OMNIA Nightclub and the new OMNIA Dayclub & Skybar at Caesars Palace. The 46,000-square-foot dayclub venue connects via dedicated bridge to existing OMNIA Nightclub, creating a combined 121,000-square-foot entertainment complex with European coastal aesthetics, live music, advanced technical infrastructure including 8K LED main stage screen and L-Acoustics spatial sound system.
- Fireworks by GrucciminorFireworks by Grucci designed and produced eight consecutive Saturday fireworks shows beginning June 6 through July 25, 2026, as part of America's 250th birthday celebrations and the 'Pack for Vegas' summer campaign.
- Visit Las Vegas and Las Vegas EventsminorVisit Las Vegas and Las Vegas Events partnered with major Strip and downtown resort venues for the 'Pack for Vegas' summer campaign featuring weekly fireworks shows and complementary programming on the Exosphere at Sphere.
- Restaurant Guy Savoy (Chef Guy Savoy)flagshipRestaurant Guy Savoy at Caesars Palace, celebrating its 20th anniversary in 2026, has maintained Forbes Five-Star status for 14 consecutive years. The long-standing partnership with Chef Guy Savoy has established the restaurant as one of only four Forbes Five-Star establishments in Las Vegas and a LaListe Top 1,000 restaurant.
Scale indicators4 records
Recent moves9 records
Expansion highlights5 records
Caesars Palace competitors and assessment
Company assessmentDirect peers
- MGM Grand Hotel & Casino: MGM Grand is a large-scale integrated casino resort on the Las Vegas Strip with gaming, hotel, F&B, and entertainment venues (including its own arena) that competes with Caesars Palace on full-service resort offerings.
- Bellagio Resort & Casino: Bellagio is a luxury Las Vegas Strip casino resort competing for high-end hotel, gaming, and F&B guests, with a similar mix of entertainment programming and premium dining venues.
- Resorts World Las Vegas: Resorts World Las Vegas is a newer integrated casino resort on the Strip with hotel, gaming, F&B, and entertainment venues, representing the latest direct competitive threat to Caesars Palace in the luxury segment.
- Wynn Las Vegas: Wynn Las Vegas is a luxury integrated casino resort on the Las Vegas Strip, directly comparable to Caesars Palace in offering premium hotel rooms, gaming, fine dining, and headline entertainment.
- Aria Resort & Casino: Aria is a modern luxury integrated casino resort in CityCenter on the Las Vegas Strip, directly overlapping Caesars Palace on high-end gaming, hotel, F&B, and nightlife offerings.
- The Venetian Resort Las Vegas: The Venetian is a large luxury integrated casino resort on the Las Vegas Strip with all-suite accommodations, gaming, celebrity-chef dining, and entertainment venues, serving the same upper-tier customer base as Caesars Palace.
- The Cosmopolitan of Las Vegas: The Cosmopolitan is a luxury Strip resort with casino gaming, multiple F&B venues, and a strong nightlife identity, competing head-to-head with Caesars for millennial and high-spend leisure travelers.
- Encore at Wynn Las Vegas: Encore is the all-suite luxury tower of the Wynn Las Vegas integrated resort, competing directly with Caesars Palace's premium hotel, suite, and casino offerings.
Broad incumbents
- Atlantis The Royal: Atlantis The Royal is a luxury integrated resort destination offering ultra-premium accommodations, dining, and entertainment, comparable to Caesars Palace as a global benchmark for luxury resort hospitality.
- Marina Bay Sands: Marina Bay Sands is a flagship luxury integrated casino resort internationally that overlaps with Caesars Palace's model of premium hotel, gaming, dining, and entertainment under one iconic brand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Caesars Palace social profiles
Digital presenceCaesars Palace financial estimates
Financial estimateRevenue estimate
Valuation estimate
Caesars Palace leadership team
Management profileNumber of profiles
Caesars Palace funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Caesars Palace M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Caesars Palace
What does Caesars Palace do?
Caesars Palace operates a luxury hotel-casino resort on the Las Vegas Strip featuring hotel accommodations, a gaming floor with slots and table games, multiple restaurants including Michelin-starred Restaurant Guy Savoy, the OMNIA Nightclub and Dayclub complex, The Colosseum concert theater, pool amenities, and spa services. The company also operates an online casino and sportsbook platform available in regulated U.S. states, integrated with the Caesars Rewards loyalty program that links online play with physical resort experiences.
Is Caesars Palace a public or private company?
Caesars Palace is a private company. It is classified as corporate owned and is currently operating.
When was Caesars Palace founded?
Caesars Palace was founded in 1966.
Where is Caesars Palace based?
Caesars Palace is headquartered in North Las Vegas, United States, in the North America region.
How does Caesars Palace make money?
Four revenue lines are on record. Gaming Operations are the primary driver. The others are hospitality and Accommodations, food and Beverage and entertainment and Events.
Who are Caesars Palace's main competitors?
Direct peers on record are MGM Grand Hotel & Casino, Bellagio Resort & Casino, Resorts World Las Vegas, Wynn Las Vegas, Aria Resort & Casino, The Venetian Resort Las Vegas, The Cosmopolitan of Las Vegas and Encore at Wynn Las Vegas. Broad incumbents are Atlantis The Royal and Marina Bay Sands.
Does Caesars Palace have an API?
No public API is recorded for Caesars Palace.
What industry is Caesars Palace in?
Caesars Palace's product category is Luxury Casino Resort & Hospitality. Its primary akta.pro industry code is THAGAJAA, Integrated Casino Resorts, with a secondary code of MPAEAAAA, Integrated Casino Resorts (Casino + Hotel/Entertainment). Its NAICS code is 721120 and its SIC code is 7000.