Hatz Americas, Inc.

What Hatz Americas, Inc. does

Hatz Americas, Inc. is the North American operating entity of Motorenfabrik Hatz GmbH & Co. KG, an independent, family-owned German industrial engine manufacturer whose origins trace to 1879. Headquartered at W229N1645 Westwood Dr, Waukesha, Wisconsin, the company specializes in 1- to 4-cylinder compact diesel engines with power outputs up to 85 horsepower, sold to OEMs and end users across construction machinery, generator sets, agricultural equipment, marine vessels, and general industrial applications (compressors, industrial trucks, commercial vehicles).

The product architecture follows a platform-plus-modules model. Core engine platforms include the B-Series, D-Series, F-Series, and H-Series diesel engine lines. Adjacent solutions span Energy Solutions (AC Power Generation, DC Battery Chargers), Lifecycle Solutions (Display Solutions, proprietary HDS2/HDS2LITE diagnostic systems, Remote Diagnostics, and Telematics Hardware), Engineering Solutions, and Drive Solutions, with a separate digital portal at hatz.digital consolidating digital capabilities. Lifecycle Solutions modules are positioned as upgrades and add-ons that enhance operation and maintenance of Hatz-powered machines, backed by Hatz Warranty Protection.

Hatz Americas generates revenue through hardware sales of engines, power generation equipment, genuine parts, and lifecycle accessories, supported by a dealer-based go-to-market model. The formal Hatz NA Dealer Program and Service Partner Locator connect customers with authorized dealers and service providers, with field sales support as the primary acquisition channel; pricing is quote-based and not publicly disclosed. There are no disclosed funding rounds, investors, or revenue figures; the company operates as an independent, medium-sized enterprise with continued global presence across Germany, France, Italy, the Netherlands, Spain, the United Kingdom, North America, Latin America, and Australia.

Name

Hatz Americas, Inc.

Legal name

Motorenfabrik Hatz GmbH & Co. KG

Website

https://hatzamericas.com

Company type

Private

Founded year

1879

Operating status

Operating

Short description

Hatz Americas is a Wisconsin-headquartered industrial diesel engine manufacturer and the North American arm of Germany's family-owned Motorenfatz Hatz. It produces compact 1- to 4-cylinder diesel engines up to 85 hp, plus power generation and lifecycle/diagnostic solutions, for OEMs serving construction, power generation, agricultural, marine, and general industrial markets.

Ownership category

akta.pro rank

Product category

Industrial Diesel Engines

NAICS

Engine, Turbine, and Power Transmission Equipment Manufacturing (3336), Turbine and Turbine Generator Set Units Manufacturing (333611), Other Engine Equipment Manufacturing (333618)

SIC

Engines & Turbines (3510), Motors & Generators (3621)

akta.pro primary industry

Internal Combustion Engine (ICE) Manufacturing (Gasoline/Diesel) (IMACAHAA)

akta.pro secondary industries

Diesel Engine Power Plants (Medium/High-Speed Reciprocating) (EUACACAB), Engine Components & Subsystems Manufacturing (Blocks/Heads/Valvetrain/Pistons) (IMACAHAB)

Keywords

• Industrial diesel engines
• Compact diesel engines
• Power generation systems
• Engine lifecycle solutions
• OEM engine supply

Headquarters

HQ city

Waukesha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Diesel Engine Sales: Sale of industrial diesel engines (1- to 4-cylinder) with power outputs up to 85 hp to OEMs and end users in construction, agricultural, marine, and industrial sectors
2. Power Generation Equipment: Sale of generators and power units for industrial and commercial power generation applications
3. Lifecycle Solutions and Genuine Parts: Sales of diagnostic systems, telematics hardware, maintenance kits, and genuine replacement parts for Hatz-powered equipment

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Hatz Americas develops, manufactures, and supplies compact 1- to 4-cylinder industrial diesel engines with power outputs up to 85 hp, sold under the B-Series, D-Series, F-Series, and H-Series lines. The company also supplies AC power generation units, DC battery chargers, genuine parts, and lifecycle solutions (diagnostics, telematics, display) to OEMs and equipment manufacturers in construction, agricultural, marine, power generation, and industrial sectors.

Product overview

Hatz Americas, Inc. is a globally active, independent specialist in 1- to 4-cylinder industrial diesel engines with power outputs up to 85 hp. The company operates a platform-plus-modules architecture built around its core diesel engine product line (B-Series, D-Series, F-Series, H-Series) which are used across construction machinery, compressors, commercial vehicles, agricultural equipment, generator sets, industrial trucks, and marine vessels. Complementing the engine portfolio, Hatz offers Energy Solutions including AC Power Generation and DC Battery Chargers, Lifecycle Solutions (Display Solutions, Diagnostic Systems HDS2/HDS2LITE, Remote Diagnostics, Telematics Hardware), Digital Solutions, Engineering Solutions, and Drive Solutions. The Lifecycle Solutions modules are add-on products that enhance operation and maintenance of Hatz-powered machines, backed by Hatz Warranty Protection.

Differentiator

Problem solved

Functional benefit

Brands

• B-Series: Industrial diesel engine series
• D-Series
• F-Series
• H-Series
• Hatz Lifecycle Solutions
• Hatz Energy Solutions
• Hatz Drive Solutions

Products and services

• B-Series Engines Industrial diesel engines for compact applications, part of Hatz's 1- to 4-cylinder engine lineup with power outputs up to 85 hp, sold to OEMs and equipment manufacturers.
• D-Series Engines Industrial diesel engines for compact applications, part of Hatz's 1- to 4-cylinder engine lineup with power outputs up to 85 hp, sold to OEMs and equipment manufacturers.
• F-Series Engines Powerful industrial diesel engines designed for compact applications, featuring the latest technology in Hatz's 1- to 4-cylinder engine lineup up to 85 hp.
• H-Series Engines Conservatively innovative industrial diesel engines designed for a long service life, with robust technologies that withstand demanding conditions.
• AC Power Generation High-performance generators and power units drawing on Hatz's industrial engine technology, designed for industrial and commercial power generation applications.
• DC Battery Chargers Battery charging solutions powered by Hatz's industrial engine technology for industrial applications.
• Hatz Lifecycle Solutions Upgrades and add-ons including Display Solutions, Diagnostic Systems HDS2/HDS2LITE, Remote Diagnostics, and Telematics Hardware that enhance the operation and maintenance of Hatz-powered machines, backed by Hatz Warranty Protection.
• Engineering Solutions Engineering solutions leveraging Hatz's industrial engine technology and expertise for OEM integration and customized applications.
• Drive Solutions Robust, durable industrial diesel engine solutions with power outputs up to 85 hp for construction machinery and other compact applications.
• Energy Solutions High-performance generators and power units designed and manufactured drawing on Hatz's industrial engine technology.
• Genuine Parts Genuine replacement parts and maintenance kits for Hatz-powered equipment, distributed through the Hatz NA Dealer Network.
• Academy Training Training programs for service partners to maintain Hatz-powered equipment and ensure a skilled workforce across the dealer network.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Kubota: Japanese manufacturer of compact diesel and gasoline engines and integrated equipment (construction, ag, turf). Kubota directly competes with Hatz in sub-100 hp industrial engines for the same OEM and end-user customers.
• Yanmar: Global manufacturer of compact industrial diesel engines for construction equipment, agricultural machinery, and marine applications. Yanmar's small-displacement engine portfolio closely overlaps Hatz's B/D/F/H Series positioning.
• Deutz AG: German manufacturer of compact and mid-range diesel engines and drive systems for construction equipment, automotive, and industrial applications. Deutz competes head-to-head with Hatz in compact ICE powertrains for European and global OEMs.
• Kohler Engines: Manufacturer of small internal combustion engines (gasoline and diesel) and power generation equipment serving construction, agricultural, and industrial OEMs. Kohler's compact engine portfolio and gensets overlap with Hatz's Drive and Energy Solutions lines.
• Perkins Engines: Caterpillar-owned industrial diesel engine maker focused on compact off-highway applications and OEM supply. Perkins' smaller engine ranges compete directly with Hatz's 1- to 4-cylinder ≤85 hp offering.
• Briggs & Stratton: US-based manufacturer of small air-cooled engines and power generation products. Briggs & Stratton competes with Hatz in sub-industrial small-engine displacement classes and in standby and portable generator markets.

Broad incumbents

• Caterpillar: World's largest construction and mining equipment OEM and parent of Perkins Engines. Caterpillar competes broadly with Hatz as an integrated equipment manufacturer and indirectly through Perkins in compact diesel engines.
• Generac: Largest US manufacturer of backup and prime power generation equipment. Generac is a direct comparability match for Hatz's Energy Solutions genset and DC battery charging portfolio, although Generac focuses on gas/LPG engines at overlapping scale.
• Cummins Inc. Diversified global industrial engine and power generation giant. Cummins competes at the upper boundary of Hatz's ≤85 hp ceiling and overlaps heavily with Hatz's Energy Solutions genset and power systems business.
• Honda Engines: Global small-engine division of Honda offering compact industrial engines for construction, agricultural, and OEM applications. Honda Engines competes at the lower end of the compact engine market that overlaps with Hatz's smaller B- and D-Series products.

Market position

Strengths4 records

Weaknesses3 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hatz-americas-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hatz Americas, Inc.