Forward Theater Company
Forward Theater Company is a Madison, Wisconsin-based nonprofit, founded in 2009, that produces professional theatrical productions alongside educational and community engagement programs for local audiences and partners.
- Company typePrivate
- Founded2009
- HeadquartersMadison, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Forward Theater Company does
Forward Theater Company is a Madison, Wisconsin-based nonprofit professional theater company founded in 2009. Per the firmographic record, the organization produces professional theatrical productions and runs related educational and community engagement programs; this dual focus on staged productions plus outreach is its stated functional scope. The company operates as a 501(c)(3)-style nonprofit (company_type: non_profit) with a 1-10 employee headcount band, which is consistent with a small professional regional theater that supplements salaried staff with contracted artistic personnel (directors, designers, actors) on a per-production basis.
No product details, pricing model, distribution channels, customer logos, technology stack, partnerships, funding rounds, M&A activity, or leadership roster are disclosed in the input data. The company's own website (forwardtheater.com) returned only a loading/verification screen during data capture and yielded no substantive content. As a result, the underlying revenue mechanics cannot be characterized beyond the standard small-theater mix — ticket sales, individual donations, corporate sponsorships, foundation grants, and program-service revenue from educational engagements — none of which is individually substantiated here.
Strategically and operationally, the company is positioned as a single-city community asset rather than a multi-market or commercial enterprise. No evidence supports claims of geographic expansion, technology platform development, AI capability, or institutional-scale fundraising. The investment-relevant conclusion is that Forward Theater Company is a locally embedded small arts nonprofit whose analytical signal is concentrated in qualitative community impact rather than growth, margin, or competitive dynamics in the conventional venture sense.
Forward Theater Company firmographics
Firmographics- Name
- Forward Theater Company
- Website
- https://forwardtheater.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Forward Theater Company is a Madison, Wisconsin-based nonprofit, founded in 2009, that produces professional theatrical productions alongside educational and community engagement programs for local audiences and partners.
- Ownership category
- akta.pro rank
Forward Theater Company industry classification
Industry- Product category
- Live Theater
- NAICS
- Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Regional & Repertory Theatre Companies (MPAGABAB)
- akta.pro secondary industry
- Theater, Musicals & Performing Arts (THAJAFAB)
Keywords
Where Forward Theater Company is headquartered
LocationHeadquarters
- HQ city
- Madison
- HQ country
- United States
- HQ region
- North America
Markets served
Forward Theater Company business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Forward Theater Company product offering
Product offeringCore offering
Forward Theater Company produces professional theatrical productions for live audiences in Madison, Wisconsin. In addition to its mainstage work, the organization delivers educational and community engagement programs that extend its programming to local schools, audiences, and community participants.
Differentiator
Problem solved
Functional benefit
Products and services
- Professional Theatrical Productions Mainstage professional theatrical productions staged for live audiences in Madison, Wisconsin, delivered by a small professional staff of 1-10 employees.
- Educational Programs Educational programs linked to the theater's productions, designed to engage students and community learners in the Madison area with the performing arts.
- Community Engagement Programs Community engagement programming that extends the theater's reach beyond mainstage performances into the broader Madison community.
Companies that use Forward Theater Company
Customer profileIdeal customer profiles1 record
Forward Theater Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Forward Theater Company partnerships and signals
Strategic signalRecent moves1 record
Forward Theater Company competitors and assessment
Company assessmentDirect peers
- Milwaukee Repertory Theater: A LORT-class professional regional theater producing a multi-show season in Milwaukee with education and community programs. Comparable as a Wisconsin-based professional theater with parallel production and engagement programming, though at materially larger scale.
- Phoenix Theater (Indianapolis): A Midwestern nonprofit professional theater producing a season of plays and musicals with strong education and community programming. Comparable as a small-to-mid-sized regional professional theater with a parallel production-plus-engagement model.
Regional players
- American Players Theatre: A professional classical theater company based in Spring Green, Wisconsin, producing a summer season of plays. Comparable as a Wisconsin-based regional professional theater with educational outreach, though it operates at a larger scale than Forward Theater.
- Strollers Theatre: A long-running Madison community theater producing multiple shows per season. Comparable as a small Madison-based nonprofit theater with an established operating history in the same local market.
- Capital City Theatre: A Madison-based professional theater company producing musicals and contemporary works with community programming. Comparable as a Madison professional theater targeting similar adult audiences with mixed production and engagement models.
- Children's Theater of Madison: A Madison-based theater producing family and youth programming with educational components. Comparable as a Madison-located theater with strong education/community engagement, though its programming skews younger audiences.
- Forward Theater Company itself — Madison Opera: Madison Opera is a Madison-based professional performing arts company producing opera seasons with education and community engagement programs. Comparable as a Madison nonprofit performing arts organization pursuing the same donor and subscriber pools.
- Madison Shakespeare Festival: A Madison-based professional Shakespeare producing organization with community engagement programming. Directly comparable as a Madison theater peer competing for the same local audience and donor base.
- Stage Q: A Madison-based LGBTQ+ community theater producing staged works. Comparable as a small Madison nonprofit producing theater competing for overlapping local audiences and donors.
Broad incumbents
- Actors Theatre of Louisville: A nationally recognized professional regional theater producing a season of contemporary and new works plus community programs. Comparable as a regional producing theater with educational engagement, though at significantly larger scale and national profile.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat3 records
Key risks3 records
Key highlights3 records
Customer concentration
Forward Theater Company social profiles
Digital presenceForward Theater Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Forward Theater Company leadership team
Management profileNumber of profiles
Forward Theater Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Forward Theater Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Forward Theater Company
What does Forward Theater Company do?
Forward Theater Company produces professional theatrical productions for live audiences in Madison, Wisconsin. In addition to its mainstage work, the organization delivers educational and community engagement programs that extend its programming to local schools, audiences, and community participants.
When was Forward Theater Company founded?
Forward Theater Company was founded in 2009. It employs 1 to 10 people.
Where is Forward Theater Company based?
Forward Theater Company is headquartered in Madison, United States, in the North America region.
Who are Forward Theater Company's main competitors?
Direct peers on record are Milwaukee Repertory Theater and Phoenix Theater (Indianapolis). Regional players are American Players Theatre, Strollers Theatre, Capital City Theatre, Children's Theater of Madison, Forward Theater Company itself — Madison Opera, Madison Shakespeare Festival and Stage Q. Actors Theatre of Louisville is listed as a broad incumbent.
Does Forward Theater Company have an API?
No public API is recorded for Forward Theater Company.
What industry is Forward Theater Company in?
Forward Theater Company's product category is Live Theater. Its primary akta.pro industry code is MPAGABAB, Regional & Repertory Theatre Companies, with a secondary code of THAJAFAB, Theater, Musicals & Performing Arts. Its NAICS code is 711110 and its SIC code is 7900.