MuCi: Museo de Ciencias

What MuCi: Museo de Ciencias does

MuCi (Museo de Ciencias) is a nonprofit interactive science museum project headquartered in Asunción, Paraguay, administered by Fundación Museo de Ciencias and primarily funded by the US-based Fundación Peery and its president/co-founder Dave Peery. Founded in 2022, the organization operates Paraguay's first interactive science museum and currently runs two public-facing venues inside Complejo Textilia: San Cosmos, a digital planetarium with a 4K-resolution (4096 x 2400) dome projection system delivering 360-degree immersive astronomical shows, and TatakuaLab, an exhibition prototyping space that hosted seven shows and more than 120,000 visitors from November 2022 until its planned closure in March 2026. The core audience comprises families with children, school and university groups, corporate event clients, neurodivergent visitors, and vulnerable families in the adjacent Ricardo Brugada neighborhood served by a free Community Extension program.

The business model blends earned revenue and philanthropy. Income streams include ticket sales (online at Gs. 35,000–55,000, at-door at Gs. 40,000–65,000), monthly and annual membership subscriptions, an on-site gift shop (Tienda), private and corporate event bookings, and a "Sembrá una Entrada" donation program that funds free visits for vulnerable communities. Distribution is direct-to-consumer through the muci.org website, at-venue counters, WhatsApp-coordinated group bookings, and Community Extension outreach.

The flagship asset is under construction: groundbreaking occurred in May 2025 on a 14,000 m² multi-level building on a 5-hectare waterfront site on the Costanera de Asunción adjacent to Parque Caballero, integrating 4 hectares of park with terraces, gardens, and nurseries, and featuring a planned curved-LED planetarium with 150-person capacity. The building is designed by award-winning Paraguayan architect Luis Ayala using vernacular "kuláta jovái" construction, with expected completion in 2028. MuCi holds memberships in ICOM, REDPOP, and IPS, received the 2025 REDPOP regional award for science popularization, and has secured declarations of interest from the Paraguayan Chamber of Deputies, Senate, CONACYT, the Asunción Municipal Junta, and the Paraguay Space Agency.

Name

MuCi: Museo de Ciencias

Legal name

Fundación Museo de Ciencias

Website

https://muci.org

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

MuCi is a nonprofit interactive science museum project in Asunción, Paraguay, offering immersive exhibitions, a digital planetarium, and educational programs for families, schools, and corporate groups, funded primarily by the Fundación Peery.

Ownership category

akta.pro rank

Product category

Science Museum and Cultural Institution

NAICS

Museums, Historical Sites, and Similar Institutions (7121), Museums (71211), Museums (712110)

akta.pro primary industry

Indigenous & Community Cultural Institutions (THAJADAK)

akta.pro secondary industry

Specialty Museums (e.g., Maritime, Aviation, Sports, Music, Film) (THAJADAF)

Keywords

• Interactive science museum
• Digital planetarium shows
• Hands-on science exhibits
• Science education programs
• Museum visitor services

Headquarters

HQ city

Asunción

HQ country

Paraguay

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Ticket Sales: Paid admission to San Cosmos planetarium shows and Tatakualab exhibitions. Tickets available online at discounted rates or at the door at standard prices.
2. Memberships: Monthly and annual membership passes allowing unlimited visits to all museum spaces.
3. Gift Shop (Tienda): Gift shop selling science-themed merchandise and souvenirs at museum locations.
4. Corporate Events: Private events and corporate bookings at planetarium and exhibition spaces.
5. Donations (Sembrá una Entrada): Community donation program allowing supporters to fund free visits for children from vulnerable communities.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

MuCi is a nonprofit interactive science museum in Asunción, Paraguay that offers immersive science exhibitions and a digital planetarium (San Cosmos) for visitors of all ages. The organization operates TatakuaLab as a rotating prototyping exhibition space, complemented by outdoor science activities (bird watching, bio-ponds, nature exploration) within a 4-hectare park, while a 14,000 m2 main museum building is under construction for a planned 2028 opening.

Product overview

MuCi (Museo de Ciencias) is Paraguay's first interactive science museum, offering a unified portfolio of immersive science experiences. The core offering consists of the main museum (under construction, opening 2028) featuring 14,000 m2 of exhibitions across multiple levels, and currently operational spaces including San Cosmos (digital planetarium with 4K projection and 360-degree dome) and TatakuaLab (prototyping and exhibition space). The museum positions itself as a nonprofit educational institution focused on making science accessible through hands-on, interactive experiences for all ages.

Differentiator

Problem solved

Functional benefit

Brands

• San Cosmos: Digital planetario with a 4K resolution dome projector, featuring shows about the universe for all ages. Located at Complejo Textilia, Asunción.
• TatakuaLab

Products and services

• MuCi Museo de Ciencias (Main Museum) Paraguay's first interactive science museum, an immersive space where science, art, technology, and innovation converge. Features interactive exhibitions, immersive experiences, and educational programs for visitors of all ages within a 14,000 m2 multi-level building on a 5-hectare waterfront site.
• San Cosmos Digital Planetarium The first digital planetarium in Paraguay, located within Complejo Textilia. Features a 4K resolution projector (4096 x 2400 pixels), 360-degree dome with over 9.8 million pixels, and shows about the universe for visitors of all ages. Capacity of up to 30 people.
• TatakuaLab: Astra Exhibition

Quantifiable outcome

• +120,000 visitors received at Tatakualab with 7 exhibitions

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• REDPOPcoreStrategic or Co-development PartnerRed de Popularización de la Ciencia y la Tecnología en América Latina y el Caribe. Regional network connecting science museums and organizations across Latin America. MuCi is an active member, participating in knowledge sharing and regional initiatives.
• ICOM (International Council of Museums)coreStrategic or Co-development PartnerInternational Council of Museums - global organization for museum professionals. MuCi is a member, connecting with international museum standards and best practices.
• IPS (Red de Investigación en Popularización de la Ciencia)minorStrategic or Co-development PartnerScience popularization research network. MuCi maintains membership for research collaboration and knowledge exchange.
• Luis Ayala (Arquitecto)coreStrategic or Co-development PartnerYoung Paraguayan architect specializing in large-scale, high-complexity projects. Awarded Young Architects Award by the American Institute of Architects. Designed the MuCi museum building using vernacular Paraguayan 'kuláta jovái' architecture.
• Ricardo RubialescoreStrategic or Co-development PartnerMexican museologist providing exhibition design expertise and guidance for MuCi's interactive science exhibitions.
• BIMS (Base de Investigación Musical?)minorOthersListed among MuCi supporters with logo displayed on website.
• ViluxminorOthersListed among MuCi supporters with logo displayed on website.
• Museo Nacional de Bellas Artes (MNBA)minorOthersListed among MuCi supporters with logo displayed on website. National fine arts museum of Paraguay.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Museo Interactivo Mirador (MIM): Large interactive science museum in Santiago, Chile operated as a nonprofit foundation. Comparable to MuCi in mission (interactive science education for all ages), nonprofit funding model, and outreach to underserved communities.
• Maloka Centro Interactivo de Ciencia y Tecnología: Interactive science center in Bogotá, Colombia offering hands-on exhibits and educational experiences. Directly comparable to MuCi as a Latin American interactive science museum targeting families and schools with similar revenue model (ticketed admissions, memberships, group bookings).
• Parque Explora: Interactive science museum in Medellín, Colombia featuring a digital planetarium, hands-on exhibits, and outdoor park experiences. Closely comparable to MuCi's combination of interactive science exhibitions, planetarium, and integrated nature park on the same site.
• Planetario de Bogotá: Digital planetarium and astronomy center in Bogotá offering immersive dome shows and educational programming. Directly comparable to MuCi's San Cosmos digital planetarium and the planned curved-LED flagship planetarium for 150 people.
• Centro de Ciencias Explora: Interactive science center in León, Mexico offering hands-on exhibits and a digital planetarium. Comparable to MuCi in combining interactive exhibits, planetarium shows, and school group programming within a single venue.
• Universum Museo de las Ciencias (UNAM): Interactive science museum operated by Mexico's National Autonomous University (UNAM) in Mexico City. Comparable to MuCi in offering immersive, hands-on science exhibits and a planetarium aimed at families and school groups across Latin America.
• Fundación OSDE - Museo de Ciencias: Interactive science museum in Buenos Aires, Argentina operated by a private foundation. Comparable to MuCi in foundation-backed nonprofit model, science popularization mission, and family/education audience.
• Museo de Ciencias de la Salud: Interactive science/health museum experience in Latin America focused on public education. Comparable to MuCi in nonprofit-driven science popularization and rotating themed exhibitions.

Regional players

• Museo Nacional de Bellas Artes (Paraguay): National fine arts museum in Asunción, Paraguay, listed as a MuCi supporter. Comparable as a regional/cultural institution sharing the same city and visitor base, though focused on fine arts rather than science.
• Fundación Museo de La Plata: Natural history/science museum in La Plata, Argentina. Comparable in scale and educational mission to MuCi's planned main museum, though focuses on natural history rather than interactive science.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCWKw5vBDwbbIlG70tvww8Eg
• Facebookfacebook.com/muci.paraguay
• Instagraminstagram.com/muci_py
• Xx.com/muci_py
• LinkedInlinkedin.com/company/muci-py

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MuCi: Museo de Ciencias