One Step Forward

What One Step Forward does

One Step Forward is a UK sole proprietorship registered in Petersfield and founded in 2019 by Helen Davis, operating a solo wellness practice that spans clinical hypnotherapy, Bones for Life functional movement instruction, adaptive yoga, and short-format personal-development retreats. The company serves individual consumers dealing with chronic pain, surgical anxiety, osteoporosis and bone-health concerns, anxiety, insomnia, and broader personal-development goals, delivering services through both synchronous (1:1 sessions, live Zoom classes, in-person retreats) and asynchronous (online courses, personalized MP3 recordings) channels.

Revenue is generated across multiple price points and formats: 1:1 clinical hypnotherapy sessions at £135, personalized MP3 recordings as an upsell, a Yoga for Every Body live Zoom subscription at £33 per month, online courses priced at £150 and £75, and episodic retreats under the Make Space brand. The business runs with no employees — Helen Davis is the sole practitioner, scheduler, and content producer — and is supported by a standard digital toolchain consisting of Zoom for live delivery, ThriveCart for checkout, MailerLite for email, OnceHub for scheduling, and Substack for long-form written content.

The operating model is that of a high-trust lifestyle business: differentiation rests on the founder's clinical hypnotherapy credentials, Bones for Life teacher training (Ruthy Alon lineage), and Yoga for Every Body methodology rather than on platform technology, network effects, or scale economics. Strategic activity has focused on productizing the founder's expertise into recurring digital revenue (subscription, courses) and higher-ticket experiences (retreats), with a 2025 partnership with Mel Conder signaling early ecosystem collaboration. Capacity is fundamentally bounded by Helen Davis's personal time, which functions as both the company's primary asset and its binding constraint.

Name

One Step Forward

Legal name

One Step Forward (operated by Helen Davis)

Website

https://onestepforward.today

Company type

Private

Founded year

2019

Operating status

Operating

Short description

One Step Forward is a UK sole proprietorship founded in 2019 by Helen Davis, offering clinical hypnotherapy, Bones for Life functional movement, adaptive yoga, online courses, and retreats to individuals managing chronic pain, anxiety, osteoporosis, and personal-development goals.

Ownership category

akta.pro rank

Product category

Mind-Body Wellness Services

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Yoga Nidra & Deep Relaxation Practices (HSADAJAE)

akta.pro secondary industries

Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness) (THAJAHAA), Wellness Retreats & Immersions (Multi-day, Digital Detox, Mind-Body Programs) (THAJAHAB), Fitness & Movement Retreats (Pilates, Barre, Dance, Bootcamps) (THAJAHAG)

Keywords

• Clinical hypnotherapy services
• Functional movement training
• Mind-body wellness programs
• Bone health coaching
• Gentle yoga instruction

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. 1:1 Hypnotherapy & Coaching Sessions: Personalised one-to-one hypnotherapy sessions, either face-to-face in Petersfield or online via Zoom. Sessions last approximately 90 minutes. Standard rate is £135 per session, with a 10% discount offered on packages of 4 sessions booked in advance. Used for surgical preparation, chronic pain, anxiety, insomnia, habit change, and general mind-body healing.
2. Yoga for Every Body Online Membership: Subscription membership for live online yoga classes via Zoom. Membership includes access to two weekly live classes (Tuesdays 11am and Wednesdays 7pm), 24/7 video recordings library, member discounts on retreats, and priority event notification. Classes run in 6-week blocks roughly aligned with English school terms. Priced at £33 per month with no minimum commitment — cancel anytime.
3. Introduction to Bones for Life Online Course: Self-paced online course covering 4 modules of key Bones for Life principles and foundational practices. Contains 6+ hours of teaching material in bite-sized lessons (5–20 minutes each). Lifetime access to course materials. Price: £150.
4. Self-Hypnosis for Stronger Bones Masterclass: On-demand masterclass (live Zoom or replay) plus downloadable MP3 audio file for daily listening. Supports subconscious mind engagement with bone health. Standalone price: £75 (£57 for existing students, £48 when bundled with Introduction to Bones for Life).
5. Make Space Retreat Days (In-Person): Half-day and full-day in-person retreats held at carefully selected venues across Hampshire. Include gentle yoga, breath awareness, meditation, yoga nidra, and essential oils. Intentionally small numbers. Also available as private/bespoke group retreats for friends, colleagues, or celebrations. Pricing not publicly disclosed on site.
6. Pre-Recorded Hypnotherapy MP3s: Downloadable hypnotherapy audio recordings available for purchase directly from the site (referenced under 'Buy Hypnotherapy Audios' and 'Audios for surgery' sections). Sold on a one-time purchase basis.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels11 records

Core offering

One Step Forward delivers clinical hypnotherapy (1:1 sessions and personalised self-hypnosis audio recordings), the Bones for Life functional movement programme (online self-paced courses plus in-person retreats), and Yoga for Every Body live online classes, plus Make Space in-person retreat days in Hampshire. Services are delivered face-to-face in Petersfield, via Zoom globally, and through self-paced digital courses and downloadable MP3s sold on the website.

Product overview

One Step Forward is a sole-practitioner wellness business offering hypnotherapy, functional movement, and yoga services. The core offerings include clinical hypnotherapy (1:1 sessions plus personalised recordings), the Bones for Life® functional movement programme (delivered via online courses and in-person workshops), and Yoga for Every Body (live online classes plus video library). The business also offers Make Space retreat days and individual 1:1 sessions. Products are sold through the website and ThriveCart, with services delivered via Zoom, in-person, and downloadable digital recordings.

Differentiator

Problem solved

Functional benefit

Brands

• Bones for Life: A functional movement programme specifically designed to optimise posture, improve balance and support long-term bone health. Developed from the Feldenkrais Method and created by Ruthy Alon.
• Yoga for Every Body
• Make Space

Products and services

• 1:1 Hypnotherapy and Coaching Sessions Personalised 90-minute 1:1 clinical hypnotherapy sessions delivered face-to-face in Petersfield, Hampshire or online via Zoom. Used for releasing unwanted patterns, managing chronic pain, reducing anxiety, surgical preparation, insomnia and habit change. Priced at £135 per session with a 10% discount on 4-session packages.
• Yoga for Every Body — Online Membership Subscription membership (£33/month) providing access to two live weekly online yoga classes (Tuesdays 11am, Wednesdays 7pm) plus a 24/7 video recordings library. Includes member discounts on retreats and priority event notification. Cancel-anytime with no minimum commitment.
• Bones for Life Functional Movement Programme Functional movement programme evolved out of the Feldenkrais Method, developed specifically to support long-term bone health, posture, balance and fall prevention. Taught via online self-paced course, in-person retreats and workshops. Suitable for all ages and mobility levels.
• Introduction to Bones for Life — Online Course Self-paced online course covering 4 modules of Bones for Life principles and foundational practices. Contains 6+ hours of teaching material in 5–20 minute bite-sized lessons with lifetime access. Priced at £150.
• Self-Hypnosis for Stronger Bones Masterclass On-demand masterclass (live Zoom replay or standalone replay) plus downloadable MP3 audio file for daily listening. Supports subconscious mind engagement with bone health. £75 standalone; £57 for existing students; £48 when bundled with the Introduction to Bones for Life course.
• Make Space Retreat Days (In-Person) Half-day and full-day in-person retreats at venues across Hampshire including gentle yoga, breath awareness, meditation, yoga nidra and therapeutic essential oils. Intentionally small groups for personalised attention. Available as private/bespoke group retreats.
• Hypnotherapy Audios (MP3 Downloads) Downloadable hypnotherapy audio recordings available for purchase directly from the site. Includes self-hypnosis recordings for surgery preparation, bone health, stress reduction and habit change. Sold on a one-time purchase basis for download and repeated use.

Quantifiable outcome

• Client with foot operation: wound healing appeared 3 weeks ahead of expected at 1-week post-op check; minimal swelling, no bruising
• +4 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Five partnerships are on record, tiered minor.

• SIRPA (Structured Intensive Rehabilitation for Physical Approach)minorStrategic or Co-development Partner · 1 April 2026SIRPA is an organisation specialising in mind-body medicine approaches to chronic pain and persistent symptoms. Helen Davis attended SIRPA's two-day masterclass with Dr Howard Schubiner in Manchester in April 2026, indicating ongoing professional development alignment with SIRPA's methodology and community.
• Living Proof UKminorStrategic or Co-development Partner · 1 April 2026Living Proof UK is an organisation working in the field of mind-body medicine, co-hosting the two-day masterclass with Dr Howard Schubiner alongside SIRPA in Manchester in April 2026. Represents a professional community and knowledge-sharing alignment rather than a formal commercial partnership.
• Mel Conder (Hormonally Nourished)minorStrategic or Co-development Partner · 1 January 2025Nutritional coach and retreat collaborator. Helen Davis and Mel Conder co-host bone health retreats from 2025 onwards, combining Bones for Life functional movement with nutrition coaching for an integrated approach to osteoporosis and bone health management.
• Jacqui Mayes (Bespoke Nutrition)minorOthersBANT-accredited nutritional therapist recommended by Helen Davis on her blog for clients seeking professional nutritional support for bone health. Recommended as a referral partner for clients dealing with osteoporosis and related conditions.
• Bex Prade (Bexology)minorOthersBANT-accredited functional medicine practitioner and nutritional therapist recommended by Helen Davis as a referral partner for clients seeking testing and supplement prescription for bone health management.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Headspace: Major meditation and mindfulness platform with a growing B2B health-and-wellness arm (Headspace Health). Operates broadly in the mind-body wellbeing space overlapping with One Step Forward's personal-development and stress-reduction segments.
• MindBodyGreen: Major wellness content and e-commerce platform covering mind-body topics including chronic pain, bone health, and meditation. Comparable to One Step Forward's content marketing (blog, Substack) and digital course content in audience and category.
• Calm: Market-leading meditation, sleep, and mindfulness app with millions of subscribers. Operates broadly in the same wellness/relaxation category as One Step Forward's Yoga Nidra and meditation offerings, but as a scaled digital platform rather than a niche practitioner practice.
• Glo: Online yoga and meditation platform offering thousands of on-demand classes. Directly comparable digital yoga and meditation delivery model to One Step Forward's Yoga for Every Body subscription, with broader catalogue and longer operating history.
• Insight Timer: Global meditation and yoga app hosting thousands of live and recorded classes — directly comparable live online yoga delivery model to Yoga for Every Body's Zoom-based subscription offering, but at vastly greater scale and price point.

Direct peers

• Yoga Nidra Network: International Yoga Nidra training and teacher community co-led by Uma Dinsmore-Tuli and Nirlipta Tuli — both of whom trained Helen. Directly comparable Yoga Nidra teacher training and practice offerings overlap with One Step Forward's retreat and 1:1 Yoga Nidra work.
• The Chrysalis Effect: UK mind-body programme for Chronic Fatigue Syndrome / ME recovery. Directly comparable client base and outcomes-driven approach to One Step Forward's CFS/mind-body hypnotherapy segment, with similar use of personalised mind-body protocols.
• SIRPA (Structured Intensive Rehabilitation for Physical Approach): UK organisation specialising in mind-body approaches to chronic pain and persistent symptoms. Helen Davis attended SIRPA's masterclass with Dr Howard Schubiner, indicating direct methodology alignment. SIRPA's practitioner network and chronic-pain mind-body focus is the most direct peer to One Step Forward's chronic-pain hypnotherapy work.
• Inner Yoga Trust: Scaravelli-inspired yoga teacher training organisation where Helen completed her 500-hour training (2016-2018). Trains and certifies teachers in the same gentle, somatic Hatha lineage that powers One Step Forward's Yoga for Every Body offering.
• Feldenkrais Method UK: UK Feldenkrais Guild representing practitioners of the Feldenkrais Method — the lineage from which Bones for Life was derived by Ruthy Alon. Feldenkrais practitioners offer directly comparable functional-movement classes (Awareness Through Movement) to One Step Forward's Bones for Life programme.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@onestepforwardtoday
• Facebookfacebook.com/onestepforward.hd
• LinkedInlinkedin.com/in/helen-davis-onestepforward
• Instagraminstagram.com/onestepforward.today

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about One Step Forward