Bushman Panoramic S.r.o.

What Bushman Panoramic S.r.o. does

Bushman Panoramic S.r.o. is a Czech Republic-based, privately held manufacturer founded in 2009 by CEO Gerald Blondy, specializing in professional-grade mounting solutions, lighting systems, and accessories for 360° panoramic photography, VR content creation, and 3D scanning workflows. The product portfolio is organized around four interconnected lines: the MONOPOD series (modular 5-section aluminum monopods in V2 and PRO tiers, supported by counterweights, magnetic bases, clamps, and ground spikes), the HALO 360 lighting series (portable 360° LED lights ranging from a 755-lumen consumer model to a 1940-lumen professional Wi-Fi/Bluetooth app-controlled model), the BRACKET series (adjustable dual-light mounting brackets including a specialized 35cm scanning variant for 3D/BIM use cases), and a modular accessory ecosystem unified by standardized 1/4" thread compatibility. Core technology centers on anodized aluminum construction for durability and heat dissipation, with proprietary design elements including 13+ mounting points, push-down quick-release mechanisms, magnetic bases with 42kg pull force, and integrated cable management and bubble-level calibration features.

The company operates a direct-to-consumer e-commerce model through a Shopify-powered storefront (bushman-panoramic.com) with worldwide shipping, multi-currency support across 100+ countries, and 2-4 working day delivery. A B2B reseller program supplements the direct channel. Revenue derives entirely from one-time hardware sales at price points ranging from $26 for individual accessories to $1,033 for the HALO PRO 360 LIGHT, with bundled solutions ($413-$727) combining monopods, counterweights, tripods, magnetic bases, and travel bags. Customer segments include professional and enthusiast 360° photographers, VR content creators, 3D scanning and BIM professionals, and low-light environment specialists in construction documentation and industrial scanning. The business is bootstrapped with no disclosed external investment, operates with 1-10 employees, and maintains global brand recognition within its niche after 15+ years of continuous operation.

Name

Bushman Panoramic S.r.o.

Legal name

Bushman Panoramic S.r.o.

Website

https://bushman-panoramic.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Bushman Panoramic S.r.o. is a Czech-based, bootstrapped manufacturer founded in 2009 that designs and sells modular aluminum monopods, 360° LED lighting systems, and accessories for professional 360° photographers, VR creators, and 3D scanning/BIM professionals via direct e-commerce and a global reseller network.

Ownership category

akta.pro rank

Product category

Photography Equipment

NAICS

Electric Lighting Equipment Manufacturing (33513)

SIC

Photographic Equipment & Supplies (3861)

akta.pro primary industry

Tripods, Mounts & Supports (Tripods, Monopods, Clamps, Action Mounts) (CRACAPAI)

akta.pro secondary industry

Camera Lighting & Flash (Speedlights, Continuous Lights, LED Panels) (CRACAPAG)

Keywords

• 360 photography equipment
• Panoramic camera mounts
• Monopod systems
• VR photography lighting
• 3D scanning brackets

Headquarters

HQ city

Krnov

HQ country

Czechia

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Hardware Product Sales: The company generates revenue through one-time hardware sales of specialized 360° photography equipment including monopods, tripods, lighting systems, and accessories. Products are sold at various price points from approximately $26 to $1,033, with bundled solutions offering complete shooting packages. Gift vouchers in €50, €100, and €200 denominations are also available.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Bushman Panoramic designs and manufactures specialized mounting hardware and lighting solutions for 360° cameras, including modular aluminum monopods, magnetic bases, adjustable brackets, counterweights, and app-controlled 360° LED lights. The product portfolio serves professional and enthusiast photographers in panoramic photography, VR content creation, and 3D scanning/BIM applications. Sales are conducted directly through a Shopify-powered e-commerce website with worldwide shipping and through a global reseller network.

Product overview

Bushman Panoramic is a specialist manufacturer of professional-grade 360° photography and 3D scanning equipment. The product portfolio consists of four core product lines organized around monopods and lighting: (1) MONOPOD series — modular monopod systems available in PRO and V2 tiers, each offered as standalone products or complete bundles that include counterweights, tripods, magnetic bases (POPEYE/BABY POPEYE), clamps (MONKEY CLAMP), ground spikes, and travel bags; (2) HALO 360 lighting — portable 360° LED lights in professional (HALO PRO 360, 1940 lm, app-controlled via Tuya) and consumer (HALO 360, 755 lm) variants, with accessory brackets for dual above-and-below mounting; (3) BRACKET series — adjustable brackets (standard and BRACKET 35 for scanning) that position lights above and below cameras; and (4) standalone accessories including counterweights (PRO 500g, CW2 400g, CW1 300g), the BENDER double ball head, QUICK RELEASE mount, GROUND SPIKE, THAT SPIKE, 1/4" SPACER, COMPASS LEVEL, and TRIPOD PRO. The ecosystem is designed for compatibility across the product range, with standardized 1/4" threads and modular accessories enabling mixed configurations for panoramic photography, VR shooting, 3D scanning/BIM, and industrial applications.

Differentiator

Problem solved

Functional benefit

Products and services

• MONOPOD PRO Professional 5-section aluminum monopod with anti-pinch rings, side-mounting threads, and 1/4" female threads. Includes Counterweight PRO (500g) and Tripod PRO. Opened length: 157 cm; closed length: 41 cm. Supports camera rigs up to 10kg. Designed for professional 360° photographers and scanning specialists.
• MONOPOD PRO BUNDLE Complete professional 360° shooting bundle including MONOPOD PRO, COUNTERWEIGHT PRO, TRIPOD PRO, 3 POPEYES, MONKEY CLAMP, GROUND SPIKE, 1/4" SPACER, and travel bag. Designed for demanding professional 360° photography and scanning applications.
• MONOPOD V2 Consumer/enthusiast 5-section black aluminum monopod with 400g stainless steel counterweight and tripod. Opened length: 155 cm; closed length: 39.5 cm. Maximum vertical load: 3 kg.
• MONOPOD V2 BUNDLE Complete 360° shooting bundle including MONOPOD V2, Tripod V2, Counterweight CW1 (300g), Counterweight CW2 (400g), POPEYE, MONKEY CLAMP, GROUND SPIKE, 1/4" SPACER, camera screw, lanyard, and soft carry bag. Total 700g counterweights for stability.
• 360 MINIPOD BUNDLE Compact mounting solution for tight spaces. Includes MINIPOD (opened: 35cm, closed: 17cm), BABY POPEYE (12kg pull force), MONKEY CLAMP, BENDER, and 1/4" SPACER. Ideal for in-car or on-bike 360° camera mounting.
• HALO PRO 360 LIGHT Professional portable 360° LED light delivering 1940 lm at 15W (129 lm/W efficiency). Features LCD screen, Wi-Fi/Bluetooth mobile app control via Tuya, adjustable color temperature (2800°-5600°K), CRI>95, IP52 rating, 1.5+ hours at full power, and 33W fast charging. Can function as power bank. Synchronizes unlimited lights via app.
• HALO 360 LIGHT Consumer portable 360° LED light delivering 755 lm. Features 3 color temperatures (2800°/3600°/5300°K), IP52 rating, 60+ minutes at full power, and power bank function. Includes MAGIC USB cable with 3 magnetic ends for charging cameras.
• HALO BRACKET BUNDLE Complete dual-light solution including 2 HALO 360 LIGHTS, adjustable BRACKET, 1/4" SPACER, MAGIC USB cable, 2 USB-C cables, and padded travel bag. Enables above-and-below camera lighting for shadow elimination.
• HALO SHELL Protective rubber armor shell for HALO 360 LIGHT. Features shock absorption, anti-scratch protection, anti-roll 4-flat-edge design, matte finish to prevent lens reflections, and stackable design. Weight: 82g.
• BRACKET Adjustable bracket for mounting 2 HALO 360 LIGHTS above and below 360° cameras. Features 142-197mm internal adjustable height, 6 mounting positions, 4 extra 1/4" female side-mounting threads. Designed to be invisible between camera lenses.
• BRACKET 35 Professional scanning bracket with 35cm horizontal arm spacing. Features dual Halo lighting positions (above and below), 3 handle mounting positions for balance adjustment, 7 extra 1/4" female threads, integrated cable management, and built-in red bubble level. Total weight: 497g. Supports tripod and magic wand shooting modes.
• QUICK RELEASE Quick-release mount for 360° shooting. Push-down ring release mechanism allows camera rotation and stitch line adjustment while mounted. Male part stays permanently on camera with 1/4" female thread underneath. Weight: 45g; height: 49mm.
• COUNTERWEIGHT PRO 500g counterweight for MONOPOD PRO with 1/4" male thread on top and 1/4" female thread on bottom. Matt black finish with anti-slip O-rings. Compatible with MONOPOD line of counterweights.
• COUNTERWEIGHT CW2 400g stainless steel counterweight for MONOPODS. Features 1/4" male thread on top and 1/4" female thread on bottom. Same diameter as CW1 and CWPRO for stacking compatibility.
• COUNTERWEIGHT CW1 300g stainless steel counterweight for MONOPODS. Features 1/4" male thread on top and 1/4" female thread on bottom.
• POPEYE Large magnetic base for Bushman MONOPODS. 90mm diameter with 42kg pull force. Black rubber coated to protect surfaces. Features 1/4" male thread.
• BABY POPEYE Compact magnetic base for consumer 360° cameras on MONOPODS. 45mm diameter with 12kg pull force. Black rubber coated. Features 1/4" male thread.
• MONKEY CLAMP Versatile clamp for attaching 360° cameras. Features rubber-coated jaws for grip, maximum 40mm opening, 1/4" male thread and 3/8" female thread. Attaches to round, square, or flat surfaces.
• BENDER 1/4" double ball head for changing camera mount direction. Features 1/4" male thread on one side and 1/4" female thread on the other. Made of anodized aluminum. Recommended for MONOPOD V2, MONOPOD PRO, POPEYE, and MONKEY CLAMP.
• GROUND SPIKE Ground-level camera mount spike with 1/4" and 3/8" male threads. 12cm spike length, maximum 3kg load. Made of aluminum.
• THAT SPIKE 3/8" spacer for COREPOLE VR and CORELITE VR with cable routing hole (4mm). 11cm length, 43g. Maximum vertical load: 50kg+; horizontal: 20kg. Ideal for live broadcasting.
• 1/4" SPACER 65mm aluminum spacer for accessing camera plugs while mounted or increasing distance between HALO 360 LIGHT and camera. 12mm diameter with 1/4" male/female threads.
• COMPASS LEVEL Combined compass and bubble level in one accessory. Black anodized aluminum. Mounts under camera like a 1/4" SPACER to indicate location and camera direction.
• TRIPOD PRO Professional tripod base for MONOPOD PRO. Features 2 opened positions, 1 compact closed position (legs fold up), 3 rubber feet with 1/4" female threads for POPEYE mounting, and 3 side-mounting threads. 1/4" male thread on top.
• GIFT VOUCHER with personalization Gift vouchers available in €50, €100, and €200 values. Valid for 6 months. Personalized with recipient name or custom message upon request.

Quantifiable outcome

• 1940 lumens at 15W power consumption (129 lm/W efficiency) on HALO PRO 360 LIGHT
• +4 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• DJI: DJI is the leading drone and gimbal manufacturer with expanding action camera and imaging accessory lines. Comparable as a broad imaging equipment incumbent whose gimbal/stabilizer and accessory portfolio partially overlaps with Bushman's stabilization and mounting focus.
• Insta360: Insta360 is the dominant consumer and professional 360° camera brand (X4, Pro series). Comparable because its installed base of 360° cameras defines the addressable market for Bushman's mounting and lighting accessories; ecosystem partners but not direct product overlap (cameras vs. supports).

Direct peers

• Gitzo: Gitzo is a premium tripod and support manufacturer under Vitec Group, targeting professional photographers. Directly comparable as a high-end monopod/tripod specialist serving the same professional and prosumer customer base that buys Bushman's MONOPOD PRO line.
• Ulanzi: Ulanzi designs affordable camera accessories, lighting, and mounting solutions sold primarily via Amazon and direct e-commerce. Comparable as a direct-to-consumer camera accessory and lighting brand targeting content creators, overlapping with Bushman's HALO 360 lighting and accessory offerings.
• Peak Design: Peak Design designs and sells camera straps, mounts, tripods, and everyday carrying gear via direct e-commerce. Comparable as a design-forward, direct-to-consumer camera accessory specialist with strong brand and modular ecosystem (similar to Bushman's 1/4"-thread ecosystem).
• Manfrotto: Manfrotto (Vitec Group) is a leading global manufacturer of tripods, monopods, heads, and lighting supports for photography and videography. Directly comparable as a tripod/mount/accessory specialist serving professional and enthusiast photographers, with broader scale and B2B retail distribution.
• Benro: Benro manufactures tripods, monopods, heads, and lighting supports across professional and consumer tiers. Comparable as a broad-line competitor in the same tripod/mount category with similar product positioning to Bushman's MONOPOD V2 and PRO lines.
• Sirui: Sirui manufactures tripods, monopods, gimbal heads, and lighting equipment for photo and video professionals. Comparable as a tripod/support and lighting equipment maker with overlapping product categories across both Bushman's monopod and HALO lighting lines.
• Really Right Stuff: Really Right Stuff manufactures premium tripod heads, clamps, L-brackets, and support accessories for professional photographers. Comparable as a specialty mounting and support manufacturer serving the same prosumer/professional buyer, with similar focus on modularity and 1/4"-thread standardization.

Emerging players

• Matterport: Matterport is a leading 3D scanning platform with hardware (Pro3 camera) and software for digital twin creation. Comparable as a 3D scanning ecosystem player whose scanning workflows create demand for Bushman's BRACKET 35 and HALO lighting used in professional scanning setups.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@BushmanPanoramic
• Facebookfacebook.com/bushmanpano
• Instagraminstagram.com/bushman_panoramic
• LinkedInlinkedin.com/company/bushmanpanoramic

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bushman Panoramic S.r.o.