House Of Ruth, Inc.

What House Of Ruth, Inc. does

House of Ruth does not develop proprietary technology; it operates standard nonprofit management systems, notably Salesforce for client eligibility, intake, and outcomes tracking. The business model is donation- and grant-driven, not commercial: services are provided at no cost to clients. Revenue sources comprise federal/local government grants (HUD, Ryan White HIV/AIDS Program, Louisville Metro), a multi-year pledge donor program (Red Key Society tiers from $250 to $1,000/year), private foundation grants (James Graham Brown, Gheens, Trager, Legacy of Kentuckiana, Kentucky Colonels, Etscorn, Louisville Affordable Housing Trust Fund, PNC), individual and corporate donations (including the Kroger Community Rewards workplace giving channel), and annual fundraising events (Unlocking Hope Breakfast, Dining Out for Life). Distribution is direct: clients access services via a phone-scheduled initial assessment rather than digital self-service. The organization is led by Executive Director Lisa Sutton and governed by a board chaired by Brian Hamblin.

Name

House Of Ruth, Inc.

Legal name

House of Ruth, Inc.

Website

https://houseofruth.net

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

House of Ruth is a Louisville-based 501(c)(3) nonprofit providing housing, case management, and support services for HIV-positive individuals and their families, operating a continuum from emergency shelter through 40 units of new permanent supportive housing.

Ownership category

akta.pro rank

Product category

HIV/AIDS Housing and Social Services

NAICS

Community Housing Services (62422), Temporary Shelters (624221), Other Residential Care Facilities (6239), Other Community Housing Services (624229)

SIC

Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Housing Assistance & Homeless Services (BPAGAEAB)

akta.pro secondary industry

Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing) (BPAIANAA)

Keywords

• HIV/AIDS housing services
• Supportive housing programs
• Emergency shelter services
• HIV case management
• Nonprofit social services

Headquarters

HQ city

Louisville

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Supply Chain

Revenue model

1. Government Grants: Primary funding from U.S. Department of Housing and Urban Development (HUD), Louisville Metro Government, and Ryan White HIV/AIDS Program. These federal and local government grants support housing programs and operational costs.
2. Individual and Corporate Donations: Cash donations from individuals and businesses through online portals, mail-in checks, and workplace giving programs such as Kroger Community Rewards.
3. Special Events: Annual fundraising events including Unlocking Hope Breakfast (raised nearly $50,000 in 2025) and Dining Out for Life (raised $40,000).
4. Foundational Grants: Funding from private foundations including James Graham Brown Foundation, Legacy Foundation of Kentuckiana, The Gheens Foundation, Trager Family Foundation, Kentucky Colonels, Etscorn Foundation, Louisville Affordable Housing Trust Fund, and PNC Foundation.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Core offering

House of Ruth provides a continuum of housing and support services for people living with HIV/AIDS and their families in the Louisville, Kentucky metropolitan area. Services include emergency shelter (Glade House), short-term transitional housing, long-term permanent housing across 17 scattered-site units and the new 40-unit Red Key Landing, along with case management, a food and toiletry pantry, mental health counseling, and financial assistance for rent, utilities, transportation, and back-to-school support.

Product overview

House of Ruth is a nonprofit social services organization that provides a continuum of housing and support services for people with HIV/AIDS and their families. The organization operates multiple housing programs including emergency shelter (Glade House), short-term transitional housing, and long-term permanent housing, along with supportive services such as case management, a food and toiletry pantry, and financial assistance. Major initiatives include Red Key Landing, a new 40-unit apartment community funded by a $6.5 million American Rescue Plan grant. The organization also runs fundraising events including the annual Unlocking Hope Breakfast and Dining Out for Life campaign. House of Ruth serves approximately 640+ people living with HIV and their families each year.

Differentiator

Problem solved

Functional benefit

Products and services

• Glade House Emergency Shelter Three-bed emergency shelter for homeless individuals with HIV/AIDS, providing intensive case management for up to 90 days to help residents find stable housing. Located in a 5,500 square foot, 13-bedroom group home facility staffed around the clock by licensed social workers.
• Short-Term Housing Program Ten-bed program offering safe, drug and alcohol-free community living for up to two years for homeless HIV-positive individuals, with intensive case management and counseling.
• Long-Term Housing Program Safe, affordable housing for individuals and families affected by HIV/AIDS, with 17 agency-owned single-family properties and partnerships with community landlords throughout Louisville.
• Red Key Landing Three-story, 40-unit apartment community for families and individuals living with HIV/AIDS who are experiencing or at risk of houselessness. Includes new food pantry, maintenance facility, and renovated staff offices.
• Food and Toiletry Pantry Clients can pick up prepacked grocery bags and toiletry bags every Friday from 1:00-4:00 PM, sponsored by Dare to Care with nonperishables and seasonal produce.
• Financial Assistance Various types of financial assistance for basic needs including TARC tickets, rental security deposits and application fees, rent and utility payments, and back-to-school assistance.
• Case Management Each client is assigned a case manager who works with the client to assess goals and service needs, creating safe, reasonable, and realistic goals aimed to empower clients to get or maintain housing and become financially self-sufficient.
• Initial Assessment Initial assessment process for new clients living with HIV in the Louisville area, including psychosocial assessment and care plan creation.

Quantifiable outcome

• Housing and support services saves the community $16,000 per person per year in emergency room and inpatient medical costs. Serving approximately 640 clients annually results in over $9 million in community savings.
• +2 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core, major and supporting.

• Dare to CarecoreStrategic or Co-development PartnerSponsors House of Ruth's Food Pantry, supplying food weekly including nonperishables and seasonal produce. Clients can pick up prepacked grocery bags and toiletry bags every Friday.
• Brown-FormanmajorGTM or Marketing PartnerCorporate sponsor of Dining Out for Life event, helping raise funds for House of Ruth's HIV/AIDS programs.
• Various Louisville RestaurantssupportingChannel Partner/ Reseller/ DistributorParticipating restaurants in Dining Out for Life including Bluedog Bakery, Fat Lamb, Irish Rover, Jeff's Donuts, Mesh, Oshea's, Porcini, The Post, Red Hog, Sarino, and others. Restaurants donate a portion of sales to House of Ruth.

Scale indicators11 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• AIDS Healthcare Foundation (AHF): AHF is the largest global HIV/AIDS nonprofit, operating housing, healthcare, and supportive services for people with HIV/AIDS. Comparable as a broad, multi-service HIV/AIDS housing and care provider with established federal grant relationships and similar clientele.
• Mercy Housing: Mercy Housing is one of the largest U.S. nonprofits developing and operating affordable, supportive housing for low-income individuals and families, including those with HIV/AIDS. Comparable in affordable/supportive housing for vulnerable populations and federal/local funding mix.
• Catholic Charities USA (Louisville / National): Catholic Charities operates emergency shelter, transitional housing, and case management nationwide, often in partnership with government funders. Comparable in faith-rooted social services model and HUD-funded housing programs.
• San Francisco AIDS Foundation (SFAF): SFAF provides housing, mental health, and benefits support specifically for people living with HIV/AIDS, with deep Ryan White funding ties. Comparable in serving a defined HIV-positive population with a continuum of supportive services and federal grant dependence.
• Volunteers of America (Mid-States / National): Volunteers of America operates emergency shelters, transitional and permanent supportive housing, and supportive services nationwide, with strong HOPWA and HUD funding relationships. Comparable in housing continuum, federal grant reliance, and supportive services model.

Regional players

• Wayside Christian Mission: Louisville-based emergency shelter and homeless services nonprofit. Comparable as a direct local/regional peer serving overlapping homeless populations in the same Louisville metro, though broader in mission (not HIV-specific).
• Recovery Cafe Louisville / Louisville Coalition for the Homeless: Louisville Coalition for the Homeless advocates for and operates services for people experiencing homelessness in the same metro. Comparable as a regional housing/homeless services peer sharing local government funding pools and referral networks.

Emerging players

• Coming Home Connection: Smaller-scale housing-assistance and supportive services nonprofit serving people with HIV/AIDS or other chronic conditions. Comparable as a niche peer providing case management and housing navigation for HIV-positive clients.

Direct peers

• Bailey House: Bailey House is a New York-based nonprofit providing housing, case management, and support services for people living with HIV/AIDS and other vulnerable populations. Closest direct comparable in mission, scope, and operating model.
• CrescentCare (formerly NO/AIDS Task Force): CrescentCare is a New Orleans-based nonprofit providing housing, primary care, and supportive services for people living with HIV/AIDS and other vulnerable populations. Comparable as a direct HIV/AIDS-serving peer with housing and case management.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/pg/HouseofRuthLouisville/about/?ref=page_internal
• Instagraminstagram.com/houseofruthlou
• LinkedInlinkedin.com/company/house-of-ruth-kentucky

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about House Of Ruth, Inc.