Knauf Ibérica
Knauf Ibérica is the Madrid-based Iberian subsidiary of the Knauf Group, manufacturing gypsum plasterboard, insulation, profiles, acoustic systems, and integrated dry-construction systems distributed via a Spain-Portugal distributor network to architects, contractors, and construction professionals.
- Company typePrivate
- Founded1989
- HeadquartersMadrid, Spain
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Knauf Ibérica does
Knauf Ibérica, headquartered in Madrid and founded in 1989, is the Iberian Peninsula subsidiary of the privately held Knauf Group. The company manufactures and sells gypsum-based plasterboard (placa de yeso laminado/PYL), metal profiles, thermal and acoustic insulation, acoustic absorption systems, gypsum plasters and mortars, and complementary accessories, which are assembled into integrated dry-construction systems covering partitions, dry linings, facades, ceilings, floors, roofs, and special applications. Featured product lines include Nueva Placa Standard, Knauf Secure (high-protection construction), and Heradesign Creative (design-oriented acoustics).
Knauf Ibérica generates revenue through one-time sales of building materials distributed via an authorized distributor network across Spain and Portugal, supplemented by prescription/specifier services targeted at architects and dedicated digital tools (Systemfinder, myKnauf, myKnauf Projects, online ordering tool, certificate tool, Instaklub). Free in-person professional training delivered through Knauf Akademie — including a dedicated Barcelona Akademie facility — functions as a demand-generation and specification-influence channel rather than a paid service. Pricing is project-based and not publicly disclosed; quotes vary by product line, volume, and specifications.
The company pursues a vertical-segmentation go-to-market across seven dedicated sectors: education and culture, healthcare, leisure and retail, residential, offices, industrial buildings, and hotels and residences. Its value proposition centers on an integrated ecosystem of compatible products that combine fire resistance, energy efficiency, acoustic and thermal insulation, humidity protection, and design flexibility within a unified dry-construction system. Knauf Ibérica operates alongside related Iberian entities Knauf Insulation and Knauf Ceiling Solutions under the Knauf Group umbrella, enabling cross-selling of adjacent building-material categories through shared distribution channels.
Knauf Ibérica firmographics
Firmographics- Name
- Knauf Ibérica
- Legal name
- Knauf Ibérica
- Website
- https://knauf.es
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Short description
- Knauf Ibérica is the Madrid-based Iberian subsidiary of the Knauf Group, manufacturing gypsum plasterboard, insulation, profiles, acoustic systems, and integrated dry-construction systems distributed via a Spain-Portugal distributor network to architects, contractors, and construction professionals.
- Ownership category
- akta.pro rank
Knauf Ibérica industry classification
Industry- Product category
- Building Construction Materials
- NAICS
- Gypsum Product Manufacturing (327420)
- SIC
- Concrete, Gypsum & Plaster Products (3270)
- akta.pro primary industry
- Gypsum Board & Drywall Panels (IMADAEAA)
- akta.pro secondary industries
- Plaster (Gypsum/Lime/Cement) & Basecoat Systems (IMADAEAC), Drywall Joint Compounds & Taping Products (IMADAEAB), Ceiling Boards, Plasterboard Tiles & Suspension-Compatible Gypsum Products (IMADAEAM), Gypsum Plasters & Specialty Additives/Modifiers (IMADAEAG)
Keywords
Where Knauf Ibérica is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Markets served
Knauf Ibérica business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Building Materials Sales: Knauf Ibérica generates revenue through the manufacture and sale of dry construction materials including plasterboard (placas de yeso laminado/PYL), insulation, profiles, acoustic absorption systems, accessories, plasters, and mortars. Products are sold through a distributor network to construction professionals, architects, and building contractors.
- Professional Services & Training: Knauf Akademie provides free in-person training courses conducted by company monitors, serving as a demand generation and customer education channel while supporting specification and prescription services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Project-based quotation through distributor network |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Knauf Ibérica product offering
Product offeringCore offering
Knauf Ibérica manufactures and sells gypsum-based dry construction systems for the Iberian Peninsula market, including plasterboard (placa de yeso laminado/PYL), insulation, metal profiles, acoustic absorption products, accessories, and gypsum/mortars. These are assembled into integrated construction systems for partitions, dry linings, facades, ceilings, floors, roofs, and special applications, complemented by digital tools (myKnauf, Systemfinder, ordering tool) and professional training through Knauf Akademie.
Product overview
Knauf Ibérica offers a comprehensive portfolio of dry construction systems, insulation, and finishing materials. The core product lines include plasterboard (placas de yeso laminado/PYL), insulation materials, metal profiles, acoustic absorption products, accessories, and gypsum/mortar products. These materials are assembled into integrated construction systems including partition walls (tabiques), dry lining (trasdosados), facades, ceilings, floors, roofs, and special systems. Featured products include Nueva Placa Standard, Knauf Secure, and Heradesign. The company also provides digital tools including myKnauf customer portal, Systemfinder for system selection, myKnauf Projects for project management, online ordering tools, certificate management, and Instaklub community platform. Knauf Akademie offers free in-person training courses. The offering is characterized by construction systems delivering fire resistance, energy efficiency, and acoustic and thermal insulation.
Differentiator
Problem solved
Functional benefit
Products and services
- Placas (Plasterboard) Plasterboard/placa de yeso laminado (PYL) products for interior construction, walls, and ceilings, sold to construction professionals and contractors.
- Aislamiento (Insulation) Thermal and acoustic insulation materials for building applications.
- Perfiles (Profiles) Metal framing profiles and pedestals used to assemble Knauf construction systems.
- Absorción acústica (Acoustic Absorption Systems) Wall and ceiling systems engineered for acoustic absorption in commercial, educational, and residential buildings.
- Accesorios (Accessories) Complementary construction accessories and installation components for Knauf dry construction systems.
- Yesos y morteros (Gypsum and Mortars) Gypsum-based plasters and mortar products for finishing and construction applications.
- Tabiques (Partition Wall Systems) Lightweight partition wall systems built with plasterboard and metal framing for interior space division.
- Trasdosados (Dry Lining Systems) Internal wall lining systems used in renovation and new construction to improve thermal and acoustic performance.
- Fachadas (Facade Systems) Exterior facade systems for building envelopes combining lightweight dry construction with thermal performance.
- Techos (Ceiling Systems) Ceiling construction systems including suspended and integrated solutions for commercial and residential buildings.
- Suelos (Floor Systems) Dry floor construction systems for various building applications.
- Cubiertas (Roof Systems) Roofing and covering systems for building applications.
- Sistemas Especiales (Special Systems) Specialized construction systems for unique project requirements such as high-protection and security applications.
- Nueva Placa Standard New standard plasterboard product line for general construction applications, focused on cost efficiency.
- Knauf Secure Specialized construction system with enhanced security properties for high-protection applications.
- Heradesign Creative Design-oriented acoustic absorption solutions for walls and ceilings with creative aesthetic options.
- Knauf Akademie Free in-person professional training courses delivered by Knauf instructors at company facilities, including Barcelona Akademie, for construction professionals.
- myKnauf Customer Portal Online customer portal providing access to Knauf services, project management, and account tools for professional customers.
- Systemfinder Online system selection and specification tool that helps architects and planners identify appropriate Knauf systems for construction projects.
- Herramienta de Pedidos (Online Ordering Tool) Online ordering platform that allows distributors and large contractors to place and manage Knauf product orders.
Companies that use Knauf Ibérica
Customer profileSegments7 records
Ideal customer profiles3 records
Knauf Ibérica technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Knauf Ibérica partnerships and signals
Strategic signalScale indicators2 records
Expansion highlights5 records
Knauf Ibérica competitors and assessment
Company assessmentBroad incumbents
- Boral Limited: Australia-headquartered building materials and construction products group with a significant gypsum plasterboard business in Asia-Pacific and historically in the US. Comparable as a broad incumbent in plasterboard manufacturing.
- Georgia-Pacific: Large North American manufacturer of gypsum wallboard (Dens family) and other building products. As a broad incumbent in gypsum-based construction materials, it serves as a structural benchmark for Knauf's Iberian plasterboard business.
- Knauf Group: Global parent of Knauf Ibérica and a leading worldwide manufacturer of plasterboard, insulation, and ceiling systems. As the corporate parent, it is the most relevant broad incumbent benchmark for scale, product roadmap, and capital allocation context.
- Saint-Gobain: Global building materials conglomerate whose Pladur subsidiary competes directly with Knauf Ibérica. Saint-Gobain offers a much broader portfolio (glass, insulation, mortars, distribution) of which plasterboard is one component, making it a broad incumbent rather than a pure-play peer.
- Etex Group: Belgian-headquartered building materials group owning Siniat, Promat, and other drywall/construction brands. Etex operates broadly across plasterboard, fire protection, and roofing, providing a wide portfolio benchmark for Knauf's Iberian systems business.
Direct peers
- Siniat: Etex Group's drywall and plasterboard systems brand active across Europe, including Iberia. Siniat offers a comparable plasterboard and systems portfolio aimed at walls, ceilings, and partitions for similar construction professionals.
- Pladur (Saint-Gobain): Saint-Gobain's plasterboard and dry construction systems subsidiary operating in Spain and Portugal. Pladur is the most direct head-to-head competitor of Knauf Ibérica in the Iberian PYL market, with overlapping product lines and channels.
- National Gypsum Company: US-based gypsum board and specialty building products manufacturer with a comparable product mix (regular, type X, moisture-resistant boards; plasters; specialty systems). Operating in a different geography but a directly comparable business model and category.
- Fermacell: Gypsum fiber board manufacturer (James Hardie-owned historically, now under fermacell) producing high-performance dry construction panels used in partitions, floors, and facades. Comparable to Knauf's high-performance plasterboard systems in European markets.
Emerging players
- Promat (Etex): Etex subsidiary specializing in fire protection and high-performance passive fire boards and systems. Comparable to Knauf Secure and Knauf's fire-rated plasterboard systems, though Promat focuses more narrowly on fire protection applications.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Knauf Ibérica financial estimates
Financial estimateRevenue estimate
Valuation estimate
Knauf Ibérica leadership team
Management profileNumber of profiles
Knauf Ibérica subsidiaries and ownership
Company hierarchySubsidiaries2 records
Knauf Ibérica funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Knauf Ibérica M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Knauf Ibérica
What does Knauf Ibérica do?
Knauf Ibérica manufactures and sells gypsum-based dry construction systems for the Iberian Peninsula market, including plasterboard (placa de yeso laminado/PYL), insulation, metal profiles, acoustic absorption products, accessories, and gypsum/mortars. These are assembled into integrated construction systems for partitions, dry linings, facades, ceilings, floors, roofs, and special applications, complemented by digital tools (myKnauf, Systemfinder, ordering tool) and professional training through Knauf Akademie.
Is Knauf Ibérica a public or private company?
Knauf Ibérica is a private company. It is classified as corporate owned and is currently operating.
When was Knauf Ibérica founded?
Knauf Ibérica was founded in 1989.
Where is Knauf Ibérica based?
Knauf Ibérica is headquartered in Madrid, Spain, in the Europe region.
How does Knauf Ibérica make money?
Two revenue lines are on record. Building Materials Sales are the primary driver. The others are professional Services & Training.
Who are Knauf Ibérica's main competitors?
Broad incumbents on record are Boral Limited, Georgia-Pacific, Knauf Group, Saint-Gobain and Etex Group. Direct peers are Siniat, Pladur (Saint-Gobain), National Gypsum Company and Fermacell. Promat (Etex) is listed as an emerging player.
Does Knauf Ibérica have an API?
No public API is recorded for Knauf Ibérica.
What industry is Knauf Ibérica in?
Knauf Ibérica's product category is Building Construction Materials. Its primary akta.pro industry code is IMADAEAA, Gypsum Board & Drywall Panels, with a secondary code of IMADAEAC, Plaster (Gypsum/Lime/Cement) & Basecoat Systems. Its NAICS code is 327420 and its SIC code is 3270.