Lendeavor
Lendeavor (brand: Provide) is a digital lending platform and division of Fifth Third Bank that provides SBA and conventional financing, banking, and insurance products to small business and professional practice owners across healthcare and professional-services verticals.
- Company typePrivate
- Founded2013
- HeadquartersCincinnati, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Lendeavor does
Lendeavor (operating brand: Provide) is a digital lending and banking platform that delivers SBA loans, conventional business financing, deposit products, and insurance to small business and professional practice owners across eight vertical categories — dental, medical, veterinary, optometry, childcare, financial advisory, funeral home, and insurance. Founded in 2013 and acquired by Fifth Third Bank in 2021, it operates as a division of Fifth Third Bank, National Association, headquartered in Cincinnati, Ohio, with deposit products FDIC-insured through the parent bank and insurance products distributed through Fifth Third Insurance Agency.
The platform centers on a digital lending workflow with online pre-qualification that completes in approximately two minutes without impacting the borrower's credit score, secure document upload, Plaid integration for automated bank-account data ingestion, and a Collaborator Access System that allows co-guarantors, attorneys, accountants, and advisors to participate in the loan process. SBA 7(a) loans are capped at $5 million per transaction, with combined SBA and conventional financing available up to $8.5 million, including 100% project financing for expansion, up to six months of interest-only payments, and modules spanning acquisition, startup, equipment, refinance, commercial real estate, tenant improvements, ground-up construction, and equity cash-out. The Provide Card and the Jumpstart Plus accelerated financing program extend the product set into business banking and working capital.
Revenue is generated primarily through interest income and origination fees on SBA and conventional loans, supplemented by deposit and banking fees routed through Fifth Third Bank and insurance commissions via Fifth Third Insurance Agency. Distribution combines a digital self-serve channel (industry-specific landing pages, pre-qualification, online application) with the Fifth Third Bank branch network and a referral-partner channel enabled by the Collaborator Access Agreement. Marketing emphasizes thought leadership through The Path to Owning It podcast and vertical-specific educational content targeting practice owners across the eight served industries.
Lendeavor firmographics
Firmographics- Name
- Lendeavor
- Legal name
- Provide, a division of Fifth Third Bank, National Association
- Website
- https://lendeavor.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Short description
- Lendeavor (brand: Provide) is a digital lending platform and division of Fifth Third Bank that provides SBA and conventional financing, banking, and insurance products to small business and professional practice owners across healthcare and professional-services verticals.
- Ownership category
- akta.pro rank
Lendeavor industry classification
Industry- Product category
- Small Business Lending
- NAICS
- Mortgage and Nonmortgage Loan Brokers (52231), Mortgage and Nonmortgage Loan Brokers (522310), Real Estate Credit (522292), Depository Credit Intermediation (5221)
- SIC
- Loan Brokers (6163), Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- SBA/Government-Backed & Development Finance Loans (FSAKAGAI)
Keywords
Where Lendeavor is headquartered
LocationHeadquarters
- HQ city
- Cincinnati
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Lendeavor business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- SBA Loans: SBA 7(a) loans with maximum of $5 million; larger projects combine SBA and conventional financing. Total financing available up to $8.5 million. Revenue generated through interest and origination fees on loans.
- Conventional Business Loans: Traditional business financing for acquisition, expansion, and working capital needs. Revenue through interest and fees.
- Banking Products: Deposit products and banking services provided through Fifth Third Bank. Revenue from banking fees and deposits.
- Insurance Products: Insurance products and services offered through Fifth Third Insurance Agency, Inc. Revenue from insurance commissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | SBA Loans - up to $5 million for qualified borrowers |
| Other | Multi-year contract | Conventional Business Loans |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Lendeavor product offering
Product offeringCore offering
Lendeavor (operating brand: Provide) is a division of Fifth Third Bank that delivers SBA 7(a) loans (up to $5 million, with combined SBA and conventional financing up to $8.5 million) and conventional business loans to small business and professional practice owners across eight verticals (dental, medical, veterinary, optometry, childcare, funeral home, financial advisory, and insurance). The company also bundles full-suite banking deposit products and insurance offerings through Fifth Third Bank and Fifth Third Insurance Agency, accessed through a digital lending platform with 2-minute online pre-qualification.
Product overview
Provide offers a unified financial services platform designed for healthcare and professional services practice owners. The core offerings include SBA loans (up to $8.5 million total financing) and banking products, supplemented by the Provide Card. The financing suite spans multiple modules covering the practice ownership lifecycle: Acquisition Financing, Startup Financing, Equipment Financing, Refinance, Commercial Real Estate, Tenant Improvements, Ground-up Construction, Equity Cash-out, and Jumpstart Plus. Additional offerings include the Provide Advisory Network for expert guidance and The Path to Owning It podcast as an educational resource. Deposit products are provided through Fifth Third Bank, N.A., Member FDIC.
Differentiator
Problem solved
Functional benefit
Products and services
- SBA Loans
Quantifiable outcome
- Pre-qualification completes in as little as 2 minutes with no credit score impact
- +2 more outcomes
Companies that use Lendeavor
Customer profileNamed customers6 records
Segments8 records
Ideal customer profiles8 records
Lendeavor technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Lendeavor partnerships and signals
Strategic signalScale indicators3 records
Recent moves7 records
Expansion highlights6 records
Lendeavor competitors and assessment
Company assessmentEmerging players
- Pacific Premier Bank: Pacific Premier Bank is a regional commercial bank with an SBA lending division and specialty practice finance programs serving healthcare and professional service verticals. Its SBA focus and regional branch network offer a comparable business model to Provide.
- BlueVine: BlueVine provides online working capital, term loans, and SBA loans to small businesses via a digital platform. Its fintech-enabled SBA lending and SMB focus make it a relevant emerging competitor in the same market as Provide.
- OnDeck Capital: OnDeck is an online small business lender offering term loans and lines of credit to SMBs across verticals including healthcare. While it focuses more on working capital than practice acquisition, it competes for the same SMB borrower demographic with a fully digital platform.
- Lendio: Lendio is an online SMB loan marketplace connecting borrowers to multiple lenders including SBA and conventional financing partners. While not a direct lender in the practice-acquisition niche, it serves the same SMB borrower pool and increasingly competes for healthcare practice deals.
Direct peers
- Celtic Bank: Celtic Bank is a Utah-based SBA preferred lender active in healthcare, veterinary, and dental practice financing. Its SBA 7(a) focus and SMB borrower base position it as a direct competitor to Provide's core SBA lending offering.
- Newtek Business Services: Newtek Business Services (NewtekOne) is a publicly traded specialty finance company and SBA preferred lender providing SBA 7(a) loans and business lending solutions to small businesses across multiple verticals. Its SBA lending focus and SMB target overlap closely with Provide.
- Live Oak Bank: Live Oak Bank is a digital-first, SBA-focused specialty lender that originates loans across healthcare (dental, veterinary, optometry), funeral, and other small business verticals, with online pre-qualification and 100% financing programs. Its business model, vertical strategy, and digital platform directly mirror Provide's approach.
- Benworth Capital Partners: Benworth Capital Partners is an SBA 7(a) loan correspondent and direct lender focused on small business financing including professional practices. Its SBA specialization and small-ticket practice lending make it directly comparable to Provide.
Broad incumbents
- Bank of America Practice Solutions: Bank of America's Practice Solutions group offers dental, medical, and veterinary practice acquisition and startup financing as part of its broader commercial bank. While much larger, it competes head-to-head with Provide on healthcare practice lending for SMB borrowers.
- Wells Fargo Practice Finance: Wells Fargo's Practice Finance unit provides loans for dental, veterinary, optometry, and medical practice acquisition and expansion. As a large incumbent bank offering, it overlaps substantially with Provide's product suite and target verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Lendeavor social profiles
Digital presenceLendeavor compliance and trust
Trust signalCompliance1 record
Lendeavor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lendeavor leadership team
Management profileNumber of profiles
Profiles1 record
Lendeavor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lendeavor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lendeavor
What does Lendeavor do?
Lendeavor (operating brand: Provide) is a division of Fifth Third Bank that delivers SBA 7(a) loans (up to $5 million, with combined SBA and conventional financing up to $8.5 million) and conventional business loans to small business and professional practice owners across eight verticals (dental, medical, veterinary, optometry, childcare, funeral home, financial advisory, and insurance). The company also bundles full-suite banking deposit products and insurance offerings through Fifth Third Bank and Fifth Third Insurance Agency, accessed through a digital lending platform with 2-minute online pre-qualification.
Is Lendeavor a public or private company?
Lendeavor is a private company. It is classified as corporate owned and is currently operating.
When was Lendeavor founded?
Lendeavor was founded in 2013.
Where is Lendeavor based?
Lendeavor is headquartered in Cincinnati, United States, in the North America region.
How does Lendeavor make money?
Four revenue lines are on record. SBA Loans are the primary driver. The others are conventional Business Loans, banking Products and insurance Products.
Who are Lendeavor's main competitors?
Emerging players on record are Pacific Premier Bank, BlueVine, OnDeck Capital and Lendio. Direct peers are Celtic Bank, Newtek Business Services, Live Oak Bank and Benworth Capital Partners. Broad incumbents are Bank of America Practice Solutions and Wells Fargo Practice Finance.
Does Lendeavor have an API?
No public API is recorded for Lendeavor.
What industry is Lendeavor in?
Lendeavor's product category is Small Business Lending. Its primary akta.pro industry code is FSAKAGAI, SBA/Government-Backed & Development Finance Loans. Its NAICS code is 52231 and its SIC code is 6163.