Kitsch Pix
Mercury Film & TV is a privately held US-based creative production company founded in 2013 that delivers end-to-end film, TV, commercial, and multimedia production services, including its proprietary Doc•U•Marketing long-form advertising program, to broadcast networks and consumer brand clients.
- Company typePrivate
- Founded2013
- HeadquartersPalm Desert, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Kitsch Pix does
Mercury Film & Television (operating as Mercury Film & TV) is a privately held, US-based creative production company founded in 2013 and headquartered at 72953 Arthur Ashe Lane. The company delivers end-to-end film, television, and multimedia production services spanning pre-production (scriptwriting, budgeting, permits, casting, location scouting), production (HD and DV camera packages, film and sync-sound packages, full grip and lighting), and post-production (motion graphics and editing), with additional duplicating, design/packaging, and international/domestic distribution services. Its core client base spans broadcasters and entertainment clients (Global TV, NBC Golf, Tennis Channel) and product marketing clients (Amazon Kindle, White's metal, Clemmy's), served through a sales-led go-to-market motion anchored by a 'Hire Us' website CTA and direct pitches of TV pilots to networks.
Mercury Film & TV's portfolio includes feature films, documentaries, TV series, commercials, infomercials, and multimedia projects, with a proprietary branded offering called Doc•U•Marketing — a long-form advertising program format launched in June 2017 that produces cost-effective TV-style programs targeting client demographics. The company also operates an ancillary podcast ('Inside the Bunghole') and maintains organic social channels (YouTube, Facebook, Twitter) plus a production-tips blog for top-of-funnel marketing. The leadership team is co-founder-led: President Pam Hudgens brings 20+ years of advertising sales and film production experience, and Vice President James Salisbury, a Cal-Arts alumnus, has directed several hundred commercial productions and maintains relationships with top production crews.
Revenue mechanics are project-based one-time fees tied to individual production engagements, with no disclosed subscription, retainer, or recurring managed-service layer. The company is closely held between the two founding principals, with no institutional investors, parent company, or disclosed funding rounds indicated in the available data. The operating footprint is primarily US-based with stated international distribution capability, and there is no public pricing, public financials, or disclosed headcount.
Kitsch Pix firmographics
Firmographics- Name
- Kitsch Pix
- Legal name
- Mercury Film & Television
- Website
- https://mercuryfilm.tv
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Mercury Film & TV is a privately held US-based creative production company founded in 2013 that delivers end-to-end film, TV, commercial, and multimedia production services, including its proprietary Doc•U•Marketing long-form advertising program, to broadcast networks and consumer brand clients.
- Ownership category
- akta.pro rank
Kitsch Pix industry classification
Industry- Product category
- Video Production Services
- NAICS
- Motion Picture and Video Distribution (51212)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Corporate & Internal Communications Video (MPADAEAC)
- akta.pro secondary industry
- Branded Documentary / Nonfiction (Corporate & NGO) (MPADADAK)
Keywords
Where Kitsch Pix is headquartered
LocationHeadquarters
- HQ city
- Palm Desert
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Kitsch Pix business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Film and Video Production Services: Project-based production services for feature films, documentaries, TV series, commercials, infomercials, and multimedia. Revenue generated from creative concept implementation from scriptwriting through post-production.
- Doc•U•Marketing Programs: Long-form advertising programs that businesses can use to reach targeted demographics. Programs are produced by Mercury Film & TV and aired to specific audiences.
- Distribution Services: Duplicating services, design and packaging, and international/domestic distribution channels for produced content.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Kitsch Pix product offering
Product offeringCore offering
Mercury Film & TV is a customer-oriented creative team that provides full-service film, television, and commercial video production from scriptwriting through post-production. The company produces feature films, documentaries, TV series, commercials, infomercials, and multimedia content, supported by an experienced marketing department for research and strategic planning. Its signature offering is Doc•U•Marketing, a long-form advertising program that airs to targeted demographics for business clients.
Product overview
Mercury Film & TV is a customer-oriented creative team offering an integrated film and television production platform spanning from initial concept through final distribution. The core portfolio includes feature films, documentaries, TV series, commercials, infomercials, and multimedia projects. Doc•U•Marketing serves as a primary product offering for advertising clients seeking long-form marketing programs. The service architecture is organized into three sequential phases: Pre-Production (scriptwriting, budgeting, permits, casting, location scouting), Production (location filming with HD/DV cameras, film sync-sound, grip and lighting), and Distribution (duplicating, design/packaging, international and domestic channels). Additional offerings include podcast production (Inside the Bunghole) and TV pilot development. The company combines in-house marketing research with production expertise and motion graphics finishing to deliver complete visual storytelling solutions.
Differentiator
Problem solved
Functional benefit
Brands
- Doc•U•Marketing: Long-form advertising program that produces cost-effective television programs targeting specific demographics to help businesses generate customer growth.
Products and services
- Doc•U•Marketing A long-form marketing program product that produces television programs targeting specific demographics. It helps businesses generate growth in their customer base through cost-effective advertising that can be adapted across all marketing campaign segments.
- Feature Films Production
Companies that use Kitsch Pix
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
Kitsch Pix technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Kitsch Pix partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor.
- Global TVminorBroadcast partner displaying Mercury Film & TV content. Listed as 'Our Partners In Crime' on the company website with logo display.
- NBC GolfminorBroadcast partner for golf-related content. Listed as 'Our Partners In Crime' on the company website with logo display.
- Tennis ChannelminorBroadcast partner for tennis-related content. Listed as 'Our Partners In Crime' on the company website with logo display.
- Amazon KindleminorProduct marketing partner for Amazon Kindle products. Listed as 'Our Partners In Crime' on the company website with logo display.
- White's (metal)minorProduct marketing partner for White's metal products. Listed as 'Our Partners In Crime' on the company website with logo display.
- Clemmy'sminorProduct marketing partner for Clemmy's products. Listed as 'Our Partners In Crime' on the company website with logo display.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Kitsch Pix competitors and assessment
Company assessmentBroad incumbents
- Fremantle: Global content production and distribution company producing television, film, and branded content. Comparable to Mercury in production categories including documentaries, features, and branded content, but operating at global scale.
- Banijay: World's largest international content production and distribution group. Operates in the same production categories as Mercury (entertainment, documentary, branded) but with global scale and major network relationships.
- Lionsgate: Major film and television production and distribution studio with a broad portfolio spanning features, TV series, and documentaries. Operates in the same production categories as Mercury but at vastly larger scale with global distribution.
Direct peers
- m ss ng p eces: Branded content and commercial production studio producing work for brands, agencies, and entertainment partners. Comparable to Mercury in commercial and branded video production services.
- A24: Independent film and television production and distribution company producing narrative features and documentaries. Comparable to Mercury in indie production focus, though A24 operates at much greater scale with major distribution infrastructure.
- Kartemquin Films: Independent documentary production company producing social-issue documentaries and TV content. Comparable to Mercury's documentary and TV series production work, operating at similar small-studio scale.
- Radical Media: Production company producing documentaries, branded content, commercials, and television. Direct overlap with Mercury's commercial and documentary production offerings, with a similar full-service production-distribution model.
- Participant Media: Independent production company focused on documentary and narrative feature films with social impact themes. Comparable to Mercury in its documentary production work and distribution ambitions, though operating at significantly larger scale.
- Chicken & Egg Pictures: Documentary production and funding organization supporting filmmakers. Overlaps with Mercury's documentary production services and shares a similar small-team operating model.
- Tool of North America: Commercial and branded content production company producing work for major brands. Directly comparable to Mercury's commercial production business and Doc•U•Marketing branded video offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Kitsch Pix social profiles
Digital presenceKitsch Pix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kitsch Pix leadership team
Management profileNumber of profiles
Profiles2 records
Kitsch Pix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kitsch Pix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kitsch Pix
What does Kitsch Pix do?
Mercury Film & TV is a customer-oriented creative team that provides full-service film, television, and commercial video production from scriptwriting through post-production. The company produces feature films, documentaries, TV series, commercials, infomercials, and multimedia content, supported by an experienced marketing department for research and strategic planning. Its signature offering is Doc•U•Marketing, a long-form advertising program that airs to targeted demographics for business clients.
Is Kitsch Pix a public or private company?
Kitsch Pix is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kitsch Pix founded?
Kitsch Pix was founded in 2013. It employs 1 to 10 people.
Where is Kitsch Pix based?
Kitsch Pix is headquartered in Palm Desert, United States, in the North America region.
How does Kitsch Pix make money?
Three revenue lines are on record. Film and Video Production Services are the primary driver. The others are doc•U•Marketing Programs and distribution Services.
Who are Kitsch Pix's main competitors?
Broad incumbents on record are Fremantle, Banijay and Lionsgate. Direct peers are m ss ng p eces, A24, Kartemquin Films, Radical Media, Participant Media, Chicken & Egg Pictures and Tool of North America.
Does Kitsch Pix have an API?
No public API is recorded for Kitsch Pix.
What industry is Kitsch Pix in?
Kitsch Pix's product category is Video Production Services. Its primary akta.pro industry code is MPADAEAC, Corporate & Internal Communications Video, with a secondary code of MPADADAK, Branded Documentary / Nonfiction (Corporate & NGO). Its NAICS code is 51212 and its SIC code is 7812.