Make Believe Events

What Make Believe Events does

Make Believe Events is a Scotland-based event decor hire company, founded in 2009, that rents physical event furnishings and decorative items to couples and event organisers. Its inventory spans chair covers, linens, lighting, furniture, centrepieces, dancefloors, draping, and assorted accessories, offered both à la carte and through tiered wedding packages (Essential, Twilight, Twilight Plus). The company describes itself as multi-award winning, with stated recognition as "Best Venue Decor Specialist Scotland," and serves primarily the Scottish wedding market alongside corporate and private event clients.

The business operates an inventory-hire model — customers rent items for the duration of an event rather than purchasing them — with pricing delivered on a quote basis following a free design consultation. Underlying technology is intentionally lightweight: the company runs a Wix-hosted marketing website, uses Calendly for appointment scheduling, and accepts enquiries through direct contact, a downloadable brochure, and active Instagram and Facebook accounts. There is no proprietary platform, booking system, or e-commerce checkout surfaced in the source material.

Go-to-market is sales-led and inbound, driven by organic search, social media presence, and word-of-mouth in the regional wedding and corporate event ecosystem. Revenue mechanics are transactional — one-off event hires with no subscription, retainer, or recurring contract layer — which makes the business sensitive to event calendar density and seasonality rather than to any single customer account.

Name

Make Believe Events

Legal name

Make Believe Events

Website

https://makebelieveevents.co.uk

Company type

Private

Founded year

2009

Operating status

Operating

Short description

Make Believe Events is a Scotland-based event decor hire company, founded in 2009, that rents linens, lighting, furniture, centrepieces, dancefloors, and draping to wedding couples and corporate event clients via quote-based pricing.

Ownership category

akta.pro rank

Product category

Event Decor Hire Services

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro industry

PRIMARYHSACAFAK

Decor Props & Themed Set Rentals

Home & Personal Services/Event & Personal Concierge Services/Event Rentals (Tents, Furniture, Decor)

SECONDARYHSACAAAB

Event Design, Decor & Styling

Home & Personal Services/Event & Personal Concierge Services/Event Planning & Coordination

SECONDARYHSACAOAF

Event Tablescapes & Centerpiece Styling

Home & Personal Services/Event & Personal Concierge Services/Event Decor, Floral & Styling Services

SECONDARYHSACAOAD

Event Draping, Backdrops & Fabric Styling

Home & Personal Services/Event & Personal Concierge Services/Event Decor, Floral & Styling Services

Keywords

• Wedding decor hire
• Event furniture rental
• Event lighting hire
• Chair covers linen
• Venue decor specialist

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Event Decor Hire: The company generates revenue through hiring out event decoration items including chair covers, linen, lighting, furniture, centrepieces, floristry, dancefloors, and draping to clients hosting weddings and events in Scotland.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Make Believe Events provides wedding and event decor hire services in Scotland, supplying an extensive inventory of items including event lighting, furniture, chair covers, linen, centrepieces, dance floors, draping, backdrops, and decorative accessories. Each booking is supported by a free design consultation, with bespoke packages tailored to the specific requirements of weddings and corporate/private events, including on-site delivery, setup, and collection at venues across Scotland.

Product overview

Make Believe Events is an event decor hire company offering a portfolio of hire items for weddings and events in Scotland. The company provides seven core service categories (Event Lighting, Furniture, Show Pieces, Centrepieces, Dance Floors/Draping/Backdrops, Accessories, and Chair Covers/Linen) alongside bespoke wedding packages. All offerings are available for hire with an included free design consultation service to help clients plan their event decor.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Lighting Hire Hire service for event illumination including Fairy Lights, Festoon Lighting, Custom Installations, Neon Signs, Uplighting, Paper Lanterns and Backdrops, available to wedding and event clients in Scotland.
• Furniture Hire Hire service for event furniture including Chiavari Chairs, Rustic Wooden Tables, Crossback Chairs, Benches and Soft Seating Areas, available for weddings and events in Scotland.
• Show Pieces Hire Hire service for statement decorative items with visual impact including Neon Signs, Illuminated Trees, LOVE signage, Cinema Sign and Archways for weddings and events.
• Centrepieces Hire Hire service for table centrepieces including Cylinder Vases, Candelabra, Cherry Blossom Trees, Flower Bombs, Bud Vases and Candlesticks for wedding receptions and event tables.
• Dance Floors, Draping & Backdrops Hire Hire service for flooring, fabric draping and backdrop installations including Fairy Light Cascades, LED Dance Floors, Room Draping, Starlight Backdrops and Archways.
• Accessories Hire Hire service for finishing touches including Charger Plates, Runners, Aisle Lanterns, Archways and Aisle Carpets to complete wedding and event styling.
• Chair Covers & Linen Hire Hire service for table and chair linens including Tablecloths, Napkins, Chair Covers and hundreds of different Sash options for weddings and events.
• Bespoke Wedding Packages Bespoke wedding decoration packages available for hire, with options for tailored design to meet specific event requirements, combining items from across the inventory categories.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Scale indicators2 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• Velvet Living: UK-based luxury event furniture hire company offering Chiavari chairs, lounge furniture, and event décor for weddings and corporate events. Directly comparable to Make Believe Events on rental inventory, customer base, and consultative sales model.
• Theme Traders: UK event props and themed décor hire specialist supplying furniture, signage, and decorative items to weddings, parties, and corporate clients. Comparable to Make Believe Events on the décor prop hire offering and customer segments.
• Cover Ups Chair Covers: UK chair cover and linen hire company specializing in wedding and event chair dressings with sashes and table linen. Overlaps with Make Believe Events on the chair covers and linen service line.
• Event Furniture Hire: UK-based event furniture rental specialist serving weddings, corporate, and private events with chairs, tables, and lounge furniture. Directly comparable on rental product category and target customer, though narrower in scope than Make Believe Events.
• Hallmark Events: UK event hire and styling business providing decor, furniture, lighting, and accessories for weddings and private events. Directly competes with Make Believe Events on product range and end-customer.

Broad incumbents

• Grahams Group: Long-established Scottish event hire company offering a broad portfolio spanning catering, event equipment, and venue services across Scotland. Operates in the same geography as Make Believe Events but with a wider service portfolio, making it a broader incumbent peer.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfb.me/makebelieveevents
• Instagraminstagram.com/makebelieveevents
• LinkedInlinkedin.com/company/make-believe-events

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Make Believe Events