Positive Deviance Lab Llc
Positive Scenarios Consulting is a woman-owned US sustainability consulting firm delivering impact accounting, climate strategy, and ESG reporting services to enterprises ranging from startups to Fortune 100 companies across diverse industries.
- Company typePrivate
- Founded2022
- HeadquartersAnn Arbor, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Positive Deviance Lab Llc does
Positive Scenarios Consulting, LLC ("PSC") is a woman-owned sustainability consulting firm founded in 2022 by Brittany Szczepanik and Diana Bach and headquartered in the United States with a documented West Michigan operating base and outreach into the Southeast via the Drawdown Georgia Business Compact. The firm is organized around three service lines — Impact Accounting, Climate Strategy, and Reporting — delivered through a four-stage Assess-Analyze-Act-Announce process in which senior sustainability professionals serve as either an extension of the client's sustainability team or as outsourced technical support. Service offerings include GHG inventorying, life cycle assessment (LCA), climate modeling, Science-Based Target (SBT) guidance, carbon neutral strategy and certification, and ESG/sustainability reporting across frameworks including CDP, SBTi, CSRD, GRI, and TCFD.
PSC's revenue model is professional services consulting with quote-based, customized engagement pricing; no public rate card exists and no revenue is disclosed. The go-to-market is sales-led, relationship-based, and inbound via content marketing (a topical blog covering CDP, SBTi, CSRD, and GHG Protocol developments), an email newsletter, and a LinkedIn presence at @positive-scenarios-consulting, with referral and direct-contact pathways closing enterprise engagements. The customer base spans roughly fifteen named logos including Fortune 250 Danaher (Scope 3 GHG across 16 operating companies), Dell Technologies (ISO 14067 product carbon footprint), Beyond Meat (critically reviewed comparative LCA per ISO 14040/14044), Carhartt, Conagra Brands, Greif, Nite Ize, and Paragon Films, plus undisclosed engagements in apparel, healthcare non-profit, water solutions, plastics, manufacturing, logistics, and technology services. PSC does not operate a proprietary technology platform, API, or software product; all value is delivered through expert human consulting, with no venture or private equity backing and no disclosed funding rounds.
Positive Deviance Lab Llc firmographics
Firmographics- Name
- Positive Deviance Lab Llc
- Legal name
- Positive Scenarios Consulting, LLC
- Website
- https://positivescenarios.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Positive Scenarios Consulting is a woman-owned US sustainability consulting firm delivering impact accounting, climate strategy, and ESG reporting services to enterprises ranging from startups to Fortune 100 companies across diverse industries.
- Ownership category
- akta.pro rank
Positive Deviance Lab Llc industry classification
Industry- Product category
- Sustainability Consulting
- NAICS
- Environmental Consulting Services (54162), Management Consulting Services (54161), Other Management Consulting Services (541618)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Sustainability & ESG Consulting (BPAHACAK)
- akta.pro secondary industries
- Sustainability, ESG & Climate Risk Advisory (BPAHAJAH), Climate Risk & Scenario Analysis (TCFD/IFRS S2) (EUAHAJAD), ESG Governance, Sustainability Reporting & Assurance Advisory (BPAHAFAJ)
Keywords
Where Positive Deviance Lab Llc is headquartered
LocationHeadquarters
- HQ city
- Ann Arbor
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Positive Deviance Lab Llc business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Sustainability Consulting Services: Professional consulting services delivered through three core focus areas: Impact Accounting, Climate Strategy, and Reporting. Services include GHG inventorying, LCA, climate modeling, SBT guidance, carbon neutral strategy, and ESG/sustainability reporting.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Positive Deviance Lab Llc product offering
Product offeringCore offering
Positive Scenarios Consulting is a sustainability consulting firm that delivers professional advisory services across three core focus areas: Impact Accounting (GHG inventorying, Life Cycle Assessment, Product Carbon Footprints), Climate Strategy (Science-Based Target setting, carbon neutral and Net Zero pathway development), and Reporting (CDP, CSRD, GRI, TCFD disclosure support). Senior consultants operate as an extension of clients' sustainability teams or as outsourced technical support, serving organizations from start-ups to Fortune 100 across multiple industries.
Product overview
Positive Scenarios Consulting, LLC is a sustainability consulting firm offering professional advisory services organized around three core focus areas: Impact Accounting, Climate Strategy, and Reporting. The firm does not offer a software product or SaaS platform. Services are delivered through direct consulting engagements with clients ranging from startups to Fortune 100 companies. The company operates as an extension of clients' sustainability teams or as outsourced technical support.
Differentiator
Problem solved
Functional benefit
Products and services
- Impact Accounting Provides technical expertise to assess climate impacts and identify meaningful opportunities to reduce over time. Services include GHG inventorying (Scope 1, 2, and 3), Life Cycle Assessment (LCA) per ISO 14040/14044, and Product Carbon Footprint (PCF) per ISO 14067. Designed for enterprise clients across industries needing baseline measurement and reduction opportunity identification.
- Climate Strategy Identifies strategic focus areas for clients to develop forward-looking climate goals supported by action plans to achieve them. Services include Science-Based Target (SBTi) guidance, carbon neutrality pathway selection per PAS 2060:2014, Net Zero roadmap development with reduction initiative modeling and glidepath planning. Designed for enterprise clients seeking ambitious climate targets and transition planning.
- Reporting Communicates climate progress to stakeholders through voluntary and mandatory reporting frameworks. Services include CDP Climate Change reporting, CSRD compliance support, GRI and TCFD disclosure development, materiality assessments, and ISS ESG rating gap assessments. Designed for enterprise clients needing regulatory and stakeholder disclosure support.
Quantifiable outcome
- Beyond Steak generates 84% less greenhouse gas emissions compared to pre-cooked beef-based steak tips (critically reviewed ISO 14040/14044 compliant study)
Companies that use Positive Deviance Lab Llc
Customer profileNamed customers16 records
Segments1 record
Ideal customer profiles2 records
Positive Deviance Lab Llc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Positive Deviance Lab Llc partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- CSS at the University of MichigancoreCenter for Sustainable Systems creates systems analysis methods, models, and metrics for advancing sustainable futures. PSC is a CSS Board Member. Engages with diverse stakeholders in interdisciplinary research, education, and outreach spanning life cycle assessment, sustainable supply chains, circular economies, and social/economic impacts.
- American Center for Life Cycle Assessment (ACLCA)coreNon-profit organization seeking to increase knowledge of environmental LCAs through education, awareness, advocacy and communications. PSC is an ACLCA Board Member and Education Committee Co-Chair.
- West Michigan Sustainable Business ForumminorAssociation of West Michigan businesses promoting sustainability practices within local community. Forum advances climate leadership, social justice and creation of circular economy.
- Drawdown Georgia Business CompactminorCompact leverages collective impact of Georgia business community to achieve net zero carbon emissions through just, prosperous, and sustainable transition. Seeks diverse participation while building on leadership of businesses with net-zero targets.
Scale indicators2 records
Recent moves4 records
Expansion highlights5 records
Positive Deviance Lab Llc competitors and assessment
Company assessmentBroad incumbents
- WSP: Global professional services firm with a substantial Environment & Sustainability practice offering GHG inventorying, climate strategy, ESG reporting, and Net Zero advisory. Competes for the same Fortune 500 enterprise engagements as PSC, with materially larger bench.
- AECOM: Global infrastructure consulting firm with a sizable sustainability and ESG advisory practice covering GHG accounting, climate risk, and ESG strategy. Competes for enterprise climate engagements with much broader service scope and global delivery.
- Sphera: Provider of ESG, EHS, and sustainability management software and consulting services. Comparable to PSC in sustainability data, reporting, and LCA services, but with a proprietary software platform that PSC lacks.
- Ramboll: Global engineering, design, and sustainability consultancy with deep practices in climate strategy, decarbonization roadmaps, and ESG advisory. Overlaps with PSC across CSRD, SBTi, and LCA services, but operates with thousands of consultants globally.
- ERM (Environmental Resources Management): Largest pure-play global sustainability and EHS consulting firm. Overlaps with PSC across GHG inventorying, SBTi target setting, CSRD advisory, and LCA - but ERM operates at vastly greater scale with global delivery and a broader service portfolio.
Direct peers
- GreenStep Solutions: Mid-sized sustainability consulting firm supporting manufacturers, brands, and retailers with GHG inventorying, SBTi target setting, LCA, and ESG reporting. Comparable in team size, service offering, and cross-industry enterprise client base.
- SCS Global Services: Specialist sustainability consultancy offering LCA, carbon footprinting, ESG reporting, and product-level sustainability claims verification. Closely comparable to PSC's Beyond Meat and Dell PCF/LCA work, with similar mid-size firm economics.
- Antea Group: Global EHS and sustainability consultancy delivering GHG accounting, ESG reporting, and sustainability strategy for enterprise clients. Closely comparable in service mix and Fortune 500 client focus, though significantly larger and with international footprint.
- Pure Strategies: Boutique sustainability consultancy offering similar impact accounting, climate strategy, and reporting services to consumer-products and food companies. Direct peer in scale and service scope, with overlapping verticals like Beyond Meat, Carhartt, and Conagra.
Emerging players
- Greenomy: CSRD-focused sustainability reporting and ESG data platform. Not a direct consulting peer, but an emerging technology-enabled competitor whose automation of CSRD reporting and ESG data management directly targets PSC's Reporting and Impact Accounting service lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Positive Deviance Lab Llc social profiles
Digital presencePositive Deviance Lab Llc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Positive Deviance Lab Llc leadership team
Management profileNumber of profiles
Profiles9 records
Positive Deviance Lab Llc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Positive Deviance Lab Llc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Positive Deviance Lab Llc
What does Positive Deviance Lab Llc do?
Positive Scenarios Consulting is a sustainability consulting firm that delivers professional advisory services across three core focus areas: Impact Accounting (GHG inventorying, Life Cycle Assessment, Product Carbon Footprints), Climate Strategy (Science-Based Target setting, carbon neutral and Net Zero pathway development), and Reporting (CDP, CSRD, GRI, TCFD disclosure support). Senior consultants operate as an extension of clients' sustainability teams or as outsourced technical support, serving organizations from start-ups to Fortune 100 across multiple industries.
Is Positive Deviance Lab Llc a public or private company?
Positive Deviance Lab Llc is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Positive Deviance Lab Llc founded?
Positive Deviance Lab Llc was founded in 2022. It employs 1 to 10 people.
Where is Positive Deviance Lab Llc based?
Positive Deviance Lab Llc is headquartered in Ann Arbor, United States, in the North America region.
How does Positive Deviance Lab Llc make money?
One revenue line is on record: sustainability Consulting Services.
Who are Positive Deviance Lab Llc's main competitors?
Broad incumbents on record are WSP, AECOM, Sphera, Ramboll and ERM (Environmental Resources Management). Direct peers are GreenStep Solutions, SCS Global Services, Antea Group and Pure Strategies. Greenomy is listed as an emerging player.
Does Positive Deviance Lab Llc have an API?
No public API is recorded for Positive Deviance Lab Llc.
What industry is Positive Deviance Lab Llc in?
Positive Deviance Lab Llc's product category is Sustainability Consulting. Its primary akta.pro industry code is BPAHACAK, Sustainability & ESG Consulting, with a secondary code of BPAHAJAH, Sustainability, ESG & Climate Risk Advisory. Its NAICS code is 54162 and its SIC code is 8742.