Heavenly Paws, Llc

What Heavenly Paws, Llc does

Heavenly Paws, LLC is a privately held, single-facility pet aftercare services company headquartered at 1397 Wald Rd, New Braunfels, Texas. It serves pet owners and veterinary clinics across San Antonio, Austin, New Braunfels, and surrounding Texas communities, offering a unified portfolio of end-of-life and afterlife services including traditional cremation (private, individual, and communal tiers), Aquamation (alkaline hydrolysis, a water-based process using 90% less energy than flame cremation), Earthmation (a soil-based natural aftercare process currently in "Coming Soon" status), in-home and in-facility euthanasia, witnessed attending/funeral services, and a 30-minute licensed-veterinarian phone consultation service. The company also sells memorial keepsakes (clay paw prints, ink prints, urns, jewelry).

The core operational technology is a proprietary RFID-based digital pet tracking system that logs and monitors each animal from pickup through return of cremated remains, with a real-time online tracking portal for pet owners and a live dashboard for veterinary partner clinics. The company holds IAOPCC certification and PLPA membership, which function as industry-standard credentials in a largely unregulated U.S. pet crematory market.

Revenue is generated entirely through one-time transactional fees across multiple service lines, priced pay-as-you-go with payment plans available. The go-to-market combines a direct-to-consumer online ordering portal (app.heavenlypaws.com/order) and phone channel with a veterinary-clinic referral channel that drives the majority of bottom-of-funnel demand. The business has 1–10 employees, no disclosed external funding, and operates from a single physical facility in New Braunfels.

Name

Heavenly Paws, Llc

Legal name

Heavenly Paws, LLC

Website

https://heavenlypaws.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Heavenly Paws, LLC is a privately held Texas-based pet aftercare provider offering cremation, Aquamation, euthanasia, attending services, and memorial products to individual pet owners and veterinary clinics across the San Antonio–Austin–New Braunfels corridor.

Ownership category

akta.pro rank

Product category

Pet Aftercare Services

NAICS

Pet Care (except Veterinary) Services (812910), Veterinary Services (541940)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

End-of-Life Care (Hospice & In-Home Euthanasia) (HLAMAAAL)

Keywords

• Pet cremation services
• Pet euthanasia services
• Aquamation services
• Pet memorial products
• Veterinary aftercare

Headquarters

HQ city

New Braunfels

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Pet Cremation Services: One-time service fees for cremation (traditional cremation), with pricing varying by service type: Private Cremation (pet alone in chamber, guaranteed individual remains), Individual Cremation (pet separated within chamber), and Communal Cremation (shared cremation, remains not returned). Includes choice of urn, certificate of cremation, and optional keepsakes.
2. Aquamation Services: Eco-friendly water-based cremation alternative using alkaline hydrolysis. Pricing varies by pet size and urn selection. Customers receive their pet's cremains returned in an urn of choice. Uses 90% less energy than flame-based cremation.
3. Earthmation Services: Natural soil-based aftercare process transforming remains into nutrient-rich soil. Process takes several weeks to months. Families can receive soil for memorial gardens or allow use in local restoration projects. Coming soon service.
4. Euthanasia Services: End-of-life care services including in-home euthanasia with licensed veterinarians and euthanasia at their Comfort Center. Process takes 30-60 minutes. Pricing varies based on location, pet size, and aftercare options. Phone consultations available.
5. Attending Services: Witness service allowing families to be present during cremation process. Includes same-day remains return, interactive memorialization with clay paw prints and ink prints, and exclusive focus where all other productions are paused during service.
6. Veterinary Phone Consultation: 30-minute phone or Zoom consultation with a licensed veterinarian specializing in end-of-life care and quality of life discussions. Provides personalized guidance for navigating euthanasia decisions, hospice care options, and aftercare planning.
7. Memorial Keepsakes and Urns: Additional memorial products including clay paw prints, ink nose and paw prints, fur trimmings, photo and Cherrywood urns with nameplate personalization, memorial jewelry and tokens, and brass nameplates. Optional add-ons to cremation packages.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Heavenly Paws provides pet end-of-life and aftercare services for bereaved pet owners in Texas. Core offerings include traditional cremation (private, individual, communal, and pocket pet), aquamation (water-based alkaline hydrolysis cremation), and earthmation (soil-based natural decomposition), along with euthanasia services (in-home and at the Comfort Center), phone consultations, attending services, funeral services, and memorial keepsakes such as urns, clay paw prints, and jewelry.

Product overview

Heavenly Paws is a pet aftercare services company offering a unified portfolio of end-of-life and afterlife services. The core offerings include Traditional Cremation (with Private, Individual, and Communal options), Aquamation (water-based eco-friendly cremation), and Earthmation (soil-based natural decomposition). These are complemented by Euthanasia Services (In-Home and at the Comfort Center), Phone Consultation for guidance, Attending Services for witnessed cremations, and Funeral Services. Memorial Keepsakes including urns, paw prints, fur clippings, and jewelry allow families to honor their pets' memory. The services work together as an integrated system: pet parents can access euthanasia or directly bring their pet, select an afterlife care method, optionally add memorial keepsakes, and receive tracking updates throughout the process.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Memorial package ready within 3-5 business days
• +3 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Veterinary Clinics (San Antonio, Austin, New Braunfels, Texas)coreChannel Partner/ Reseller/ DistributorNetwork of veterinary clinics that refer grieving pet parents to Heavenly Paws for after-life care services. Clinics receive access to online portal for order management, live dashboard for monitoring pet status, downloadable reports for record-keeping, and optional client notifications. Professional drivers handle dignified transport of deceased pets from clinics to Heavenly Paws facility.
• International Association of Pet Cemeteries and Crematories (IAOPCC)minorOthersIndustry certification body that provides standards certification for pet crematories and cemeteries. Heavenly Paws is certified by IAOPCC as meeting facilities, procedures, and customer care standards above industry norms.
• Pet Loss Professional Alliance (PLPA)minorOthersProfessional alliance for pet loss professionals. Membership demonstrates Heavenly Paws' commitment to industry standards and professional development in compassionate pet aftercare.
• Cornell University Pet Loss Support HotlineminorOthersReferenced as a grief support resource on Heavenly Paws' grief support page. Cornell provides a pet loss support hotline (607) 218-7457 available Monday-Friday 6pm-9pm EST and weekends 12pm-9pm.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• Bio-Response Solutions: Aquamation equipment manufacturer and alkaline hydrolysis services provider. Adjacent infrastructure peer enabling the eco-friendly cremation modality that Heavenly Paws offers.
• Pet Loss Professionals Alliance (PLPA): Industry trade body whose membership Heavenly Paws already holds. Comparable ecosystem participant setting standards that credential pet aftercare providers.
• International Association of Pet Cemeteries and Crematories (IAOPCC): Certification body for pet crematories and cemeteries. Heavenly Paws is a certified member, making IAOPCC a structural peer in setting the compliance bar for the category.

Direct peers

• Peaceful Paws Pet Cremation: Independent pet cremation provider offering private, individual, and communal cremation with memorial products. Direct competitor in the small/regional cremation category.
• Pet Heaven Memorial Services: Multi-state pet cremation and memorial services operator offering private and communal cremation, urns, and keepsakes. Closely matches Heavenly Paws' aftercare product set and pricing tiers.
• Pet Angel Memorial Center: Pet cremation and aquamation provider with similar aftercare menu including eco-friendly water-based cremation. Comparable service mix and competitive overlap with Heavenly Paws.
• Lap of Love Veterinary Hospice & In-Home Euthanasia: National in-home pet euthanasia and hospice network with overlapping end-of-life service model. Highly comparable on euthanasia delivery, family-centered consultations, and aftercare coordination.

Broad incumbents

• Gateway Services: Largest pet cremation and aftercare provider in North America, serving veterinary clinics at scale. Comparable core offering (cremation, aftercare, memorialization) with broader geographic reach and institutional scale.

Regional players

• Caring Pathways (in-home euthanasia): Colorado-based in-home pet hospice and euthanasia service. Comparable end-of-life clinical delivery model though geographically distinct from Heavenly Paws' Texas footprint.

Emerging players

• VetIQ Petcare / Pet Loss Support Services: Telemedicine and pet wellness platform that includes quality-of-life and end-of-life decision support for pet owners. Partial overlap through consultation and hospice-adjacent guidance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/heavenly-paws

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heavenly Paws, Llc