Turn Gymnastics Apparel
Turn Gymnastics Apparel is a Berkeley, California-based private company founded in 2011 that designs and sells men's gymnastics apparel, competition uniforms, equipment, and custom teamwear exclusively for the men's gymnastics market via direct-to-consumer e-commerce and B2B team orders.
- Company typePrivate
- Founded2011
- HeadquartersBerkeley, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Turn Gymnastics Apparel does
Turn Gymnastics Apparel is a private, Berkeley, California-based apparel company founded in 2011 that designs and sells men's gymnastics clothing, uniforms, equipment, and accessories. It operates as the only U.S. brand exclusively dedicated to men's gymnastics, offering a comprehensive catalog that includes competition singlets (one-piece unitards), competition shorts and pants, training apparel, warm-ups, grips, wrist supports, trampoline shoes, and accessories across senior and junior size ranges. The product line spans base SKUs, custom teamwear via the myTURN online kit builder, and athlete collaborations including the Frederick Flips line (with Frederick Richard) and the Ruben Padilla Collection (with the 3-time World Champion), plus a sister-brand relationship with OZONE Leos covering women's gymnastics.
The company runs a direct-to-consumer e-commerce model on a Shopify storefront with free domestic shipping over $100, a 30-day return window on stock items, and a loaner fit-kit program to reduce sizing risk. B2B revenue is generated through custom sublimated team orders processed via a dedicated custom kit builder and team order workflow for clubs and collegiate programs. Athlete collaborations and event sponsorships (PODNASTICS+ Men's College Finals, NCAA/GYMACT competitions) form a community-led go-to-market motion, supplemented by organic social, email, and content marketing through a brand blog.
Revenue mechanics are unit-based with one-time purchases: singlets priced $36-$62, competition shorts/pants $33-$50, custom teamwear $42-$96, and collaboration and accessory items in the $4-$56 range. There is no disclosed recurring subscription model, no disclosed funding, no parent company, and headcount sits at 1-10 employees, indicating a small, founder-led operation. International reach is enabled through a distributor network referenced from the storefront, with primary markets being the United States, Canada, and Mexico.
Turn Gymnastics Apparel firmographics
Firmographics- Name
- Turn Gymnastics Apparel
- Website
- https://turn-gymnastics.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Turn Gymnastics Apparel is a Berkeley, California-based private company founded in 2011 that designs and sells men's gymnastics apparel, competition uniforms, equipment, and custom teamwear exclusively for the men's gymnastics market via direct-to-consumer e-commerce and B2B team orders.
- Ownership category
- akta.pro rank
Turn Gymnastics Apparel industry classification
Industry- Product category
- Men's Gymnastics Apparel
- NAICS
- Sporting Goods Retailers (45911), Sporting Goods Retailers (459110), Sporting and Athletic Goods Manufacturing (33992)
- SIC
- Sporting & Athletic Goods, Nec (3949), Retail-Apparel & Accessory Stores (5600)
- akta.pro industry
- Customized & Personalized Fan Gear RetailConsumer Products & Retail/Sporting Goods & Outdoor Retail/Sports Collectibles, Fan Gear & Licensed Merchandise RetailSports & Outdoor Accessories Manufacturing (Performance Gloves/Headwear)Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Apparel Accessories Manufacturing (Hats/Gloves/Belts/Scarves)
Keywords
Where Turn Gymnastics Apparel is headquartered
LocationHeadquarters
- HQ city
- Berkeley
- HQ country
- United States
- HQ region
- North America
Markets served
Turn Gymnastics Apparel business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D, Infrastructure
Revenue model
- Direct E-commerce Sales: Direct-to-consumer online sales through turn-gymnastics.com website. B2C model selling singlets, uniforms, apparel, and equipment to individual gymnasts and consumers.
- Team/Custom Orders: B2B custom teamwear sales through myTURN custom kit builder. Teams can order custom singlets, shorts, pants, warm-ups, and accessories with team branding.
- Athlete Collaboration Products: Licensed collaboration products with professional gymnasts Frederick Richard (Frederick Flips) and Ruben Padilla featuring signature designs and replica uniforms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Senior Singlets: $40-$62 per unit |
| Unit Pricing | Pay-as-you-go | Junior Singlets: $36-$60 per unit |
| Unit Pricing | Pay-as-you-go | Competition Uniforms: $33-$50 per unit |
| Unit Pricing | Pay-as-you-go | Custom Teamwear (myTURN): $42-$96 per unit |
| Unit Pricing | Pay-as-you-go | Frederick Flips Collection: $24-$56.50 per unit |
| Unit Pricing | Pay-as-you-go | Accessories/Equipment: $4-$48 per unit |
| Unit Pricing | Pay-as-you-go | Ruben Padilla Collection: $36-$62 per unit |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Turn Gymnastics Apparel product offering
Product offeringCore offering
Turn Gymnastics Apparel designs and sells men's gymnastics-specific apparel, competition uniforms, training wear, equipment, and custom teamwear. Core offerings include competition singlets (one-piece unitards), competition shorts and pants, training apparel, grips, wrist supports, trampoline shoes, and accessories. The brand also operates the myTURN custom kit builder for B2B team orders and collaborates with elite athletes (Frederick Richard, Ruben Padilla) on signature product lines.
Product overview
Turn Gymnastics is a men's gymnastics apparel brand dedicated solely to the sport of men's gymnastics. The company offers a comprehensive product portfolio including competition singlets (one-piece unitards) and uniforms, training apparel (shorts, pants, warm-ups, polo shirts, t-shirts), gymnastics equipment (grips, wrist supports, trampoline shoes, bags), and accessories. They provide custom teamwear through their myTURN custom kit builder platform, enabling teams to design sublimated uniforms. Turn Gymnastics also features athlete collaborations including the Frederick Flips line (with elite gymnast Frederick Richard) and Ruben Padilla collection (3-time World Champion). Products are available in both senior and junior sizes across their e-commerce platform.
Differentiator
Problem solved
Functional benefit
Brands
- Frederick Flips: Collaboration line with elite gymnast Frederick Richard, featuring supporter's apparel and replica competition uniforms designed to elevate the aesthetic of the sport.
- Ruben Padilla Collection
- myTURN Custom
- OZONE
Products and services
- Competition Singlets
- Compression Tanks
- Competition Shorts 2.0
- Prospekt Training Shorts
- Competition Pants 2.0
- Stoi Competition Socks (2-Pack)
- Prospekt Warm-Up and Training Apparel
- T-Shirts
- myTURN Custom Uniforms
Companies that use Turn Gymnastics Apparel
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Turn Gymnastics Apparel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Turn Gymnastics Apparel partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Ozone Leos (Sister Brand)coreOZONE & TURN: two successful gymnastics brands operating as one powerhouse gymnastics apparel company. OZone specializes in gymnastics leos for women/girls while TURN focuses on men's gymnastics apparel.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
Turn Gymnastics Apparel competitors and assessment
Company assessmentEmerging players
- Champion Sports: Athletic apparel and sporting goods retailer selling team uniforms and competition gear. Overlaps with TURN at the team-uniform and basic athletic apparel level, particularly for gymnastics clubs seeking off-the-rack alternatives to custom orders.
- Holloway Sportswear: Team sports apparel and outerwear manufacturer serving schools, clubs, and teams. Comparable B2B custom teamwear motion (custom sublimated uniforms) and partial overlap on competition pants/shorts, though serving a much broader range of sports.
Broad incumbents
- GK Elite Sports: Largest gymnastics apparel manufacturer in the US and the dominant leotard brand. Comparable in category (competition gymnastics apparel) but vastly broader in scale; offers women's and limited men's gear through custom and retail channels, competing most directly with TURN at the team/club order level.
- Nike: Global athletic apparel leader. Potential encroachment threat into men's gymnastics apparel given its existing men's training categories and athlete sponsorship playbook—not a current direct competitor but a structural risk to any niche athletic apparel brand.
- Under Armour: Global athletic apparel incumbent with broad men's training and competition lines. While not gymnastics-specific, UA competes for the same athlete apparel wallet and has the athlete endorsement and distribution scale to enter the gymnastics niche if category economics justify it.
- Adidas: Global athletic apparel competitor with strong gymnastics heritage (notably women's). Comparable in men's training apparel and competition kits, with the brand recognition and capital to expand into men's gymnastics apparel if market conditions favor entry.
Direct peers
- Destira: US-based gymnastics apparel brand focused on competition leotards with custom team orders. Most comparable to TURN's myTURN B2B custom kit builder motion, though primarily serving the women's/girls' segment—positioning Destira as a cross-gender competitor at the institutional buyer level.
- Alpha Factor: US gymnastics apparel brand selling competition leotards, shorts, and warm-ups with custom sublimation. Direct overlap with TURN's product catalog (competition shorts, pants, warm-ups) and B2B team kit builder model.
- Euroteam: European gymnastics apparel specialist offering competition leotards and team kits. Comparable to TURN in its sport-specific specialization and custom team order capability, though primarily serving European clubs rather than the North American NCAA market.
- OZone Gymnastics: Sister brand under the same parent company covering women's and girls' gymnastics leotards. Directly comparable product category (gymnastics apparel) and shared go-to-market model, but addresses the opposite gender segment—essentially the mirror SKU set to TURN.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Turn Gymnastics Apparel social profiles
Digital presenceTurn Gymnastics Apparel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Turn Gymnastics Apparel leadership team
Management profileNumber of profiles
Profiles1 record
Turn Gymnastics Apparel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Turn Gymnastics Apparel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Turn Gymnastics Apparel
What does Turn Gymnastics Apparel do?
Turn Gymnastics Apparel designs and sells men's gymnastics-specific apparel, competition uniforms, training wear, equipment, and custom teamwear. Core offerings include competition singlets (one-piece unitards), competition shorts and pants, training apparel, grips, wrist supports, trampoline shoes, and accessories. The brand also operates the myTURN custom kit builder for B2B team orders and collaborates with elite athletes (Frederick Richard, Ruben Padilla) on signature product lines.
Is Turn Gymnastics Apparel a public or private company?
Turn Gymnastics Apparel is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Turn Gymnastics Apparel founded?
Turn Gymnastics Apparel was founded in 2011. It employs 1 to 10 people.
Where is Turn Gymnastics Apparel based?
Turn Gymnastics Apparel is headquartered in Berkeley, United States, in the North America region.
How does Turn Gymnastics Apparel make money?
Three revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are team/Custom Orders and athlete Collaboration Products.
Who are Turn Gymnastics Apparel's main competitors?
Emerging players on record are Champion Sports and Holloway Sportswear. Broad incumbents are GK Elite Sports, Nike, Under Armour and Adidas. Direct peers are Destira, Alpha Factor, Euroteam and OZone Gymnastics.
Does Turn Gymnastics Apparel have an API?
No public API is recorded for Turn Gymnastics Apparel.
What industry is Turn Gymnastics Apparel in?
Turn Gymnastics Apparel's product category is Men's Gymnastics Apparel. Its primary akta.pro industry code is CRAMAOAJ, Customized & Personalized Fan Gear Retail, with a secondary code of IMAOAFAI, Sports & Outdoor Accessories Manufacturing (Performance Gloves/Headwear). Its NAICS code is 45911 and its SIC code is 3949.