Total Party

What Total Party does

Total Party LLC is a custom balloon decoration and event design service founded in 2002 and based in East Brunswick, New Jersey. The company designs, delivers, installs, and removes balloon décor for corporate events (grand openings, product launches, galas, fundraisers, trade shows), Bar/Bat Mitzvahs, school events (proms, graduations), and personal milestone occasions (baby showers, bridal showers, milestone birthdays, anniversaries). Its founder and owner, Dori Saypol, is one of fewer than 250 Master Balloon Professionals worldwide and New Jersey's first MBP (October 2025); the firm additionally employs Certified Balloon Artists and operates seven days a week.

The company's product surface spans balloon arches, columns, centerpieces, marquees (letter/number displays), sculptures, walls, ceilings, and full-room transformations, using premium biodegradable balloons sourced from Sempertex and Betallic. A documented service differentiator is exact brand color matching against Pantone/hex codes for corporate clients requiring logo fidelity. Service coverage spans Middlesex, Somerset, Monmouth, and Mercer counties in Central New Jersey, with travel into New York and Pennsylvania for larger corporate projects (e.g., Amazon multi-facility installations, SHRM Garden State conference at Atlantic City).

Total Party operates as a privately held, founder-owned LLC with 1–10 employees and no disclosed external funding, parent company, or institutional investors. Revenue is project-based, with pickup options starting near $150, delivery/install minimum of $500, and large-scale corporate galas at $2,000–$5,000+. Go-to-market combines direct sales via quote request forms and phone/email, an active Instagram portfolio presence, word-of-mouth and referral, community event participation (Milltown 4th of July parade, BIZFest, East Brunswick Day), and a content blog. Named enterprise customers include Amazon, IKEA, Pepsi, Dunkin Donuts, Disney Store, SHI, Magyar Bank, ProFysio, and SHRM; recurring education clients include Rutgers University, The College of New Jersey, Mercer County College, and East Brunswick High School. The company has been recognized as International Live Event Association Event Planner of the Year (2015) and East Brunswick Regional Chamber of Commerce Small Business of the Year (2023).

Name

Total Party

Legal name

Total Party, LLC

Website

https://total-party.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Total Party LLC, founded in 2002 in East Brunswick, New Jersey, designs, delivers, installs, and removes custom balloon décor for corporate events, Bar/Bat Mitzvahs, school proms and graduations, and milestone celebrations across Central New Jersey (Middlesex, Somerset, Monmouth, and Mercer counties), with travel to New York and Pennsylvania for larger corporate projects.

Ownership category

akta.pro rank

Product category

Event Decoration Services

NAICS

All Other Amusement and Recreation Industries (713990)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Balloon Decor & Installations (HSACAOAC)

akta.pro secondary industries

Birthday Party Services (HSACACAA), Party Cleanup & Post-Event Breakdown Services (HSACACAO)

Keywords

• Balloon decoration services
• Custom event decor
• Corporate event branding
• Celebration balloon installations
• Eco-friendly balloons

Headquarters

HQ city

Windsor Mill

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Balloon Decoration Services: One-time event decoration services including custom balloon arches, columns, centerpieces, sculptures, marquees, walls, and full room decorations. Pricing varies by complexity and scale, ranging from $500 delivery minimum to $5,000+ for large corporate galas. Services include design consultation, delivery, setup, and takedown.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Total Party designs, delivers, installs, and tears down custom balloon decorations for events. Offerings span arches, columns, centerpieces, sculptures, walls, ceilings, and full-room transformations, sold as project-based services for both corporate events (grand openings, galas, product launches, fundraisers, trade shows) and personal celebrations (Bar/Bat Mitzvahs, proms, milestone birthdays, bridal showers, baby showers, graduations). Service is delivered in Central New Jersey with a $500 delivery minimum and supported by an online pickup-only Balloon Shop and Plans Shop.

Product overview

Total Party is a balloon decoration service company that creates custom balloon installations for events across Central New Jersey. The core offering consists of balloon decorations available in multiple product categories: Balloon Arches (organic, circle, spiral, entrance, dance floor, name, and themed arches), Balloon Centerpieces (table-top, standing, customized with logos), Balloon Columns (with various toppers), Balloon Marquees (floor-standing and tabletop letter/number displays), Balloon Sculptures (custom 3D figures), Balloon Walls and Ceilings (backdrops and full installations), and full-room Decorated Rooms. The company specializes in corporate events (grand openings, product launches, galas, fundraisers, trade shows), celebrations (baby showers, Bar/Bat Mitzvahs, bridal showers, graduations, proms, milestone birthdays, and weddings). Services are provided through two retail channels: Total Party Balloon Shop for pickup orders and the delivery/installation service for events. Pricing ranges from $150 for pickup orders to $2,000-$5,000+ for large-scale gala décor. The company employs Master Balloon Professionals (MBP) and Certified Balloon Artists, uses eco-friendly biodegradable balloons, and serves Middlesex, Somerset, Monmouth, and Mercer Counties with a $500 minimum for delivery and installation.

Differentiator

Problem solved

Functional benefit

Products and services

• Balloon Arches

Quantifiable outcome

• Fewer than 250 balloon professionals worldwide have achieved Master Balloon Professional certification
• +1 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• SempertexcoreTechnology or Integration · 1 October 2025Sempertex is a premium balloon supplier that awarded Dori Saypol the Master Balloon Professional (MBP) certification. As one of fewer than 250 MBPs worldwide, this partnership with Sempertex provides Total Party with access to the highest level of industry recognition and premium balloon products.
• BetalliccoreTechnology or IntegrationPremium balloon supplier providing professional-grade balloon inventory. Total Party sources balloons from Betallic for corporate events requiring exact brand color matching and high-quality materials.
• East Brunswick Regional Chamber of Commerce (EBRCC)minorGTM or Marketing PartnerLocal chamber of commerce organization. Total Party won Small Business of the Year from EBRCC in 2023 and likely participates in chamber networking events and programs.
• Coalition for Responsible Celebration (CRC)minorOthersOrganization promoting responsible celebration practices. Total Party is listed as a member/logo on their website, aligning with their eco-friendly balloon messaging.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• Eventbrite: Event ticketing and discovery platform used by event organizers and décor vendors. Comparable as an ecosystem participant connecting event hosts to suppliers like Total Party, rather than as a direct décor competitor.

Broad incumbents

• Party City: National party goods and balloon retailer selling balloons, decorations, and party supplies through retail stores and online. Overlaps with Total Party in consumable balloon supplies and lower-end party décor but lacks the custom design, installation, and full-service delivery model.
• 1-800-Flowers: National gifting and celebration brand spanning floral, balloons, and gift baskets for personal and corporate occasions. Comparable to Total Party in serving corporate gifting and celebration demand but at retail/wholesale scale across broader categories.
• Rafanelli Events: Boutique event production and design firm producing high-end corporate, nonprofit, and social events. Comparable to Total Party on the corporate event décor and design execution side, but operates at the high end with a full event production model rather than balloon specialty.

Direct peers

• Balloon Design Group: Professional balloon décor and event design studio offering large-scale installations for corporate events, grand openings, and brand activations. Comparable to Total Party on enterprise execution and brand-driven décor briefs.
• Balloon Art by TJ: Regional balloon décor and installation service offering custom arches, columns, and centerpieces for events. Directly comparable to Total Party in service mix, custom design capability, and on-site delivery model for corporate and private celebrations.
• Beautiful Balloon Company: Custom balloon décor company producing arches, garlands, walls, and sculptures for corporate events, weddings, and private celebrations. Closely mirrors Total Party's product portfolio and full-service delivery / installation model.
• Lulu's Balloon Boutique: Boutique balloon décor studio producing custom organic balloon designs for weddings, mitzvahs, and corporate events. Similar product mix and customer-segment orientation, including Bar/Bat Mitzvahs — a key Total Party vertical.
• The Pop Event Co. Event décor studio specializing in balloon installations and branded backdrops. Comparable to Total Party in custom organic arches, brand color matching, and serving both corporate and social event clients in a regional service area.

Emerging players

• Balloon Story: Specialty balloon art and event décor studio focused on organic balloon installations for weddings and milestone celebrations. Partial overlap with Total Party in balloon décor craft and social event segment, though typically smaller scale and consumer-led.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/totalparty
• LinkedInlinkedin.com/company/total-party

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Total Party