Lifehack Method

What Lifehack Method does

Lifehack Method is a Miami-based, privately held coaching and digital education business that sells a weekly planning methodology to high-performing professionals, entrepreneurs, and corporate executives. The company was founded by Demir and Carey Bentley, former corporate executives who rebuilt their own working week after burnout, and now reaches 100,000+ cumulative professionals through free entry-point tools and paid programs. The core offering is the "Lifehack Method," a behavioral-science-backed weekly ritual anchored on identifying a single leveraged priority ("Champagne Moment"), defended through time-blocking and task triage using the TACO framework (Terminate, Automate, Consolidate, Outsource). The product stack is tiered: free tools (Stage Assessment quiz, Masterclass, Champagne Moments workbook, Win the Week Worksheet), a recurring Lifehack Tribe membership with 300+ live sessions per year, an 8-week Two Month Transformation at $715, a selective 60-Day Bootcamp capped at 30 spots per cohort, and a self-study course library (AI Advantage, Outsourcing Mastery, Asana Mastery, Meetings Mastery). Custom GPT tools (Priority Coach GPT, Overwhelm Emergency Kit) and a dedicated AI Hub extend the methodology into AI-assisted planning.

The go-to-market is product-led growth: free assessments and workbooks generate qualified leads, funnel prospects into a self-serve or application-based paid path, and rely on Trustpilot reviews (4.9 across 161 verified reviews), earned media in Forbes, Fast Company, the Wall Street Journal, Bloomberg, and Inc., and a #1 WSJ & USA Today bestseller ("Winning the Week") for authority. Customer segments are horizontal: individual professionals, entrepreneurs running multi-7-figure businesses, and corporate executives seeking boundary-setting. The business model is bootstrapped and recurring-revenue-driven, combining subscription memberships, high-touch cohort coaching, and one-time course purchases, with no disclosed external funding or institutional investors.

Name

Lifehack Method

Legal name

Lifehack Method

Website

https://lifehackmethod.com

Company type

Private

Operating status

Operating

Short description

Lifehack Method is a Miami-based, bootstrapped coaching business that sells a weekly productivity planning methodology to professionals and entrepreneurs via a tiered product ladder of free tools, a subscription community (Lifehack Tribe), and high-touch coaching programs.

Ownership category

akta.pro rank

Product category

Productivity Coaching

NAICS

Professional and Management Development Training (61143), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Lifestyle & Habit Change Coaching (HSADAGAB)

akta.pro secondary industries

Stress Management & Burnout Prevention Coaching (HSADAGAD), Wellness Program Design & Accountability Coaching (HSADAGAC)

Keywords

• Productivity coaching
• Weekly planning system
• Time management training
• Executive coaching services
• Online course community

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Free Lead Magnets: Free tools including Stage Assessment (8-min quiz with free report), Masterclass (30-minute video), Champagne Moments interactive workbook, and Win the Week Worksheet PDF. These drive lead generation and demonstrate methodology value before conversion to paid products.
2. Lifehack Tribe Membership: Flagship community with live Friday Rituals, Win the Day sessions (Mon-Fri), coach feedback, full course library, TribeTalks podcast (2 episodes weekly), hands-on workshops, 20% discount on self-study courses, and 24/7 virtual coworking. Offered monthly and annually.
3. Two Month Transformation: 8-week coach-guided program with 1:1 accountability coaching, 4 private coaching calls (50-min kickoff + three 25-min calls), weekly WhatsApp check-ins, 8 weekly planning reps, personalized Life Map, full Lifehack Tribe access for 8 weeks, weekly assignments, and progress tracker.
4. 60-Day Lifehack Bootcamp: Selective 60-day intensive program with 4 layers of accountability, 1:1 coaching with Demir, specialist coaches each week, application-based with only 30 spots per cohort.
5. Self-Study Courses: AI Advantage, Outsourcing Mastery, Asana Mastery, Meetings Mastery, Overwhelm Emergency Kit - available individually with 20% discount for Tribe members.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Lifehack Method sells an online productivity coaching program built around a weekly planning methodology. Its core products are free diagnostic tools (Stage Assessment, Masterclass, Champagne Moments workbook, Win the Week Worksheet) that lead into paid offerings: the Lifehack Tribe community membership, an 8-week Two Month Transformation coaching program, and a selective 60-Day Bootcamp, supplemented by self-study courses (AI Advantage, Outsourcing Mastery, Asana Mastery, Meetings Mastery, Overwhelm Emergency Kit) and a WSJ/USA Today bestselling book.

Differentiator

Problem solved

Functional benefit

Brands

• Winning the Week: WSJ and USA Today bestselling book by Demir and Carey Bentley on the weekly planning method.
• Lifehack Tribe
• Two Month Transformation
• The Bootcamps
• Masterclass
• Champagne Moments
• Win the Week Worksheet
• Stage Assessment
• AI Hub

Products and services

• Stage Assessment
• Masterclass
• Champagne Moments Interactive Workbook

Quantifiable outcome

• Reclaim 5-10+ hours per week through leverage over hustle
• +7 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• FranklinCovey: Established training and consulting firm (The 7 Habits) selling productivity, leadership, and execution training to enterprises and individuals. Comparable on training content and methodology, but operates at much larger corporate-training scale.
• BetterUp: Enterprise coaching platform pairing professionals with certified coaches across leadership, productivity, and well-being. Comparable in 1:1 coaching model for high-performers, but B2B/enterprise-led with large venture backing.
• MasterClass: Premium online education platform featuring celebrity instructors across business, wellness, and productivity. Comparable content-productized learning model and aspirational positioning, though broader scope and much larger scale.
• Tony Robbins (Robbins Research International): Dominant player in personal development and high-performance coaching. Comparable in offering premium coaching programs, masterminds, and books to professionals and entrepreneurs, though at much larger scale and broader life-coaching scope.
• LinkedIn Learning: Massive self-paced professional development library covering productivity, leadership, and management. Comparable audience of working professionals, but self-serve content model rather than live coaching.

Direct peers

• Marie Forleo: Coaching entrepreneur offering premium online programs (B-School, MarieTV) targeting professionals and business owners. Comparable D2C coaching, course-based business model, and aspirational founder brand.
• Michael Hyatt (Full Focus): Productivity and leadership brand built around planning tools (Full Focus Planner) and coaching programs for professionals and leaders. Closely aligned in productized planning methodology, subscription content, and high-achiever target audience.
• Brendon Burchard (High Performance Institute): High-performance coach offering courses, communities, and coaching programs targeting ambitious professionals and entrepreneurs. Most directly comparable peer in business model — bestselling author + paid online programs + certified coach ecosystem.

Emerging players

• James Clear (Atomic Habits): Bestselling author and habit-formation educator offering courses and tools built around habit science. Comparable in habit-change methodology and content-led audience monetization, though primarily content-focused rather than service-intensive.
• Cal Newport (Deep Life / Study Halls): Author and educator offering paid courses (Study Halls, Deep Life) around focused productivity and deep work. Comparable in audience of knowledge workers and content-plus-coaching product mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lifehack Method