Holiball® Inc
Holiball® Inc designs and sells oversized inflatable ornaments and seasonal decorative accessories via direct-to-consumer e-commerce and wholesale, serving homeowners, retailers, event professionals, hospitality installers, and collegiate fans since its 2019 founding in Houston, Texas.
- Company typePrivate
- Founded2019
- HeadquartersHouston, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Holiball® Inc does
Holiball® Inc is a privately held Houston, Texas-based company founded in 2019 by three cousins — Kristy, Amberly, and Jennifer — that designs, manufactures, and sells oversized inflatable ornaments and related decorative accessories for seasonal and event decor. The core product, the Inflatable Ornament, is available in 18" Medium and 30" Large sizes and is constructed from UV-resistant engineered polymer materials. The company holds proprietary design elements including a topper system, hanger plug mechanism, and hardware kit enabling hanging, staking, and floating display configurations, with products deflating to a compact 12" x 18" storage footprint — the storage convenience that motivated the company's founding.
The product portfolio has expanded beyond the original Christmas ornament to include the Color Collection (17+ colors), the Collegiate Collection featuring university-licensed designs for SEC and Big 12 schools, the Halloween Collection (Inflatable Pumpkin, glow-in-the-dark Googly Eyes), the MINIS line of 8" compact ornaments, and a Bubbles category. Accessories include a High Pressure Inflator, Toppers, Hanger Plugs, Hardware Kits, Floating Kits, Clear Base Trays, and replacement parts, priced from $6.99 to $100.
Holiball operates a direct-to-consumer e-commerce model through theholiball.com on BigCommerce, with USD and Euro currency support and international shipping via FedEx/UPS. A B2B wholesale channel runs in parallel through the Faire marketplace and direct wholesale accounts, targeting boutiques, gift stores, garden centers, collegiate retailers, event professionals, designers, and hospitality/commercial installers. Customer segments include individual consumers (primary), retailers and boutiques, commercial and hospitality buyers, event professionals and designers, and collegiate fans. The company gained national exposure through its December 2020 Shark Tank appearance with backing from Barbara Corcoran and Mark Cuban. The team is small (1–10 employees), ownership remains concentrated with the founding cousins, and revenue is not publicly disclosed.
Holiball® Inc firmographics
Firmographics- Name
- Holiball® Inc
- Legal name
- Holiball, Inc.
- Website
- https://theholiball.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Holiball® Inc designs and sells oversized inflatable ornaments and seasonal decorative accessories via direct-to-consumer e-commerce and wholesale, serving homeowners, retailers, event professionals, hospitality installers, and collegiate fans since its 2019 founding in Houston, Texas.
- Ownership category
- akta.pro rank
Holiball® Inc industry classification
Industry- Product category
- Inflatable Seasonal Decor
- NAICS
- Plastics and Rubber Products Manufacturing (326), Plastics Packaging Materials and Unlaminated Film and Sheet Manufacturing (32611)
- SIC
- Miscellaneous Plastics Products (3080), Costume Jewelry & Novelties (3960)
- akta.pro primary industry
- Balloon Decor & Installations (HSACAOAC)
- akta.pro secondary industry
- Party & Entertaining Disposable Supplies (CRAJAGAL)
Keywords
Where Holiball® Inc is headquartered
LocationHeadquarters
- HQ city
- Houston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Holiball® Inc business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Direct-to-Consumer E-commerce: Retail sales of inflatable ornaments and accessories through the company's e-commerce website (theholiball.com) to individual consumers. Products include various sizes (18", 30"), colors, patterns, and themed collections. One-time purchase model with optional accessories.
- Wholesale B2B Sales: B2B wholesale sales through approved wholesale accounts, Faire marketplace, and commercial design projects. Targets retailers, boutiques, garden centers, event professionals, and hospitality/commercial installers.
- Accessories and Replacement Parts: Aftermarket sales of accessories including inflators, toppers, hardware kits, floating kits, base trays, and replacement parts. Repeat purchase opportunities from existing customer base.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Holiball Ornaments (18" and 30") |
| Unit Pricing | Pay-as-you-go | MINIS Collection (8" size) |
| Unit Pricing | Pay-as-you-go | Halloween Collection |
| Unit Pricing | Pay-as-you-go | Accessories and Replacement Parts |
| Unit Pricing | Pay-as-you-go | Collegiate Collection |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Holiball® Inc product offering
Product offeringCore offering
Holiball® designs, manufactures, and sells oversized inflatable ornaments (18" and 30" sizes) and complementary decorative accessories for indoor and outdoor seasonal and event decoration. The core product is the original inflatable ornament built from UV-resistant engineered polymers, which deflates to a compact 12" x 18" size for off-season storage, supported by an ecosystem of inflators, toppers, hardware kits, and floating kits.
Product overview
Holiball® Inc offers the original oversized inflatable ornament product line along with seasonal decorations and accessories. The core product is The Inflatable Ornament in 18" and 30" sizes, available in the Color Collection with 17+ color options. The product portfolio includes seasonal offerings (Halloween pumpkins, googly eyes), the Collegiate Collection featuring university-licensed designs, and the MINIS line of compact 8" ornaments. Supporting accessories include the High Pressure Inflator, Toppers, Hanger Plugs, Hardware Kits, Floating Kits, and Clear Base Trays. All products are designed for indoor/outdoor use, are inflatable/deflatable for easy storage, and feature UV-resistant engineered polymer construction.
Differentiator
Problem solved
Functional benefit
Products and services
- Holiball® The Inflatable Ornament The original oversized inflatable ornament available in 18" Medium and 30" Large sizes, designed for indoor and outdoor decorating across seasons. Constructed from UV-resistant engineered polymer and deflatable to a compact 12" x 18" storage footprint.
- Holiball® The Inflatable Pumpkin Oversized inflatable pumpkin decoration available in 18" Medium or 30" Large sizes, topped with a green Holiball topper for Halloween displays.
- Holiball® MINI Black and White Trio Compact 8" inflatable ornaments sold as a 3-pack featuring Stripes, Stars, and Diamond patterns for small-scale holiday decorating.
- Holiball® Inflatable Googly Eyes Glow-in-the-dark inflatable googly eyes sold as a set of two, each inflating to approximately 16"-18", adding animated personality to Halloween displays.
- Holiball® High Pressure Inflator Electric inflator engineered to inflate Holiball products in under 30 seconds, with a flex hose for easy maneuverability.
- Holiball® Topper Decorative topper that attaches to Holiball ornaments, available in Medium 18" and Large 30" sizes in various colors.
- Holiball® Hanger Plug Replacement hanger plug that secures the inflation point and enables hanging Holiball ornaments, available in 18" and 30" sizes.
- Holiball® Hardware Kit Outdoor display hardware kit containing 3 threaded stakes, 1 tethering ring, and 1 heavy-gauge line for securing Holiball ornaments outdoors.
- Holiball® Floating Kit Suction cup hook kit designed for floating Holiball ornaments in pools or on smooth surfaces.
- Holiball® Clear Base Tray Clear tray base for displaying Holiball ornaments on flat surfaces without scratching.
Quantifiable outcome
- Compact storage footprint: deflates to approximately 12" x 18" storage bag size
- +1 more outcomes
Companies that use Holiball® Inc
Customer profileSegments5 records
Ideal customer profiles3 records
Holiball® Inc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Holiball® Inc partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
Holiball® Inc competitors and assessment
Company assessmentBroad incumbents
- Grandin Road: Catalog and online retailer of boutique-quality home, outdoor, and seasonal decor. Shares Holiball's premium seasonal decor positioning and DTC-plus-catalog go-to-market model with overlapping customer segments.
- Wayfair: Mass-market online home goods retailer carrying seasonal and outdoor decor from hundreds of brands. Comparable as a key distribution channel threat and competitor in the seasonal/holiday decor DTC landscape.
- Frontgate: Premium outdoor living and seasonal decor retailer (part of Cornerstone Brands). Comparable in premium positioning, catalog-and-online DTC model, and serving discerning homeowners looking for upscale yard and holiday decor.
- Balsam Hill: Premium holiday decor brand selling artificial trees, wreaths, and seasonal decor DTC at premium price points. Comparable as a premium-positioned holiday decor brand serving homeowners willing to pay for elevated aesthetics and quality.
- Plow & Hearth: Multi-channel retailer of home, garden, and seasonal holiday decor. Comparable in seasonal catalog-driven DTC motion and in serving homeowners seeking outdoor and holiday decorations across multiple categories.
- Oriental Trading: Large-scale party supplies and seasonal decor retailer operating DTC and B2B channels. Comparable in party/seasonal category, multi-channel distribution, and serving event professionals and consumers with decorative disposables.
- Collections Etc. Catalog and online retailer offering affordable home decor, seasonal items, and outdoor decorations. Comparable in product category breadth, multi-channel DTC and wholesale distribution, and customer overlap for budget-conscious decor buyers.
- TARGET (Threshold & Wondershop seasonal lines): Mass-market retailer with strong seasonal decor programs (Threshold, Wondershop) and own-brand outdoor decor. Comparable as a powerful retail competitor that can offer comparable products at lower price points with massive scale.
Direct peers
- Gemmy Industries: The dominant U.S. manufacturer of large inflatable holiday and seasonal decor (airblown inflatables, animatronics). Most directly comparable to Holiball in product category, materials, and seasonal use cases, though at much larger scale and broader assortment.
- Fraser Hill Farm: Sells oversized inflatable holiday and outdoor decor including ornaments, snowmen, and yard inflatables through DTC and major retailers. Direct competitor in the inflatable outdoor decor category with overlapping target customers and channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Holiball® Inc social profiles
Digital presenceHoliball® Inc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Holiball® Inc leadership team
Management profileNumber of profiles
Profiles3 records
Holiball® Inc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Holiball® Inc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Holiball® Inc
What does Holiball® Inc do?
Holiball® designs, manufactures, and sells oversized inflatable ornaments (18" and 30" sizes) and complementary decorative accessories for indoor and outdoor seasonal and event decoration. The core product is the original inflatable ornament built from UV-resistant engineered polymers, which deflates to a compact 12" x 18" size for off-season storage, supported by an ecosystem of inflators, toppers, hardware kits, and floating kits.
Is Holiball® Inc a public or private company?
Holiball® Inc is a private company. It is classified as venture growth investor backed and is currently operating.
When was Holiball® Inc founded?
Holiball® Inc was founded in 2019. It employs 1 to 10 people.
Where is Holiball® Inc based?
Holiball® Inc is headquartered in Houston, United States, in the North America region.
How does Holiball® Inc make money?
Three revenue lines are on record. Direct-to-Consumer E-commerce is the primary driver. The others are wholesale B2B Sales and accessories and Replacement Parts.
Who are Holiball® Inc's main competitors?
Broad incumbents on record are Grandin Road, Wayfair, Frontgate, Balsam Hill, Plow & Hearth, Oriental Trading, Collections Etc. and TARGET (Threshold & Wondershop seasonal lines). Direct peers are Gemmy Industries and Fraser Hill Farm.
Does Holiball® Inc have an API?
No public API is recorded for Holiball® Inc.
What industry is Holiball® Inc in?
Holiball® Inc's product category is Inflatable Seasonal Decor. Its primary akta.pro industry code is HSACAOAC, Balloon Decor & Installations, with a secondary code of CRAJAGAL, Party & Entertaining Disposable Supplies. Its NAICS code is 326 and its SIC code is 3080.